BRX Pro Tip: Be a Connector Transcript
Stone Payton: [00:00:01] Welcome back to Business RadioX Pro Tip. Stone Payton and Lee Kantor here with you. Lee, you are so good about keeping you and I on task in this regard. You’re just wired this way. But if I’ve heard you say it once, I’ve heard it a thousand times, be a connector.
Lee Kantor: [00:00:17] This is one of the biggest responsibilities, I think, that we have running studios in our unique market is being a connector. We have the gift of being able to meet so many different people in so many different industries. And if we can use that gift that we have to connect people who would never in a million years meet each other, that is something that we try to do every week here in our studio. And we make a point, we have a meeting about it, and we look at each one of our clients and go, “Who can we connect with who? Who came to the studio this week that we can make a connection with somebody else?” Whether it’s a guest, a host, two guests together, two hosts together, a guest with a host, it doesn’t really matter. This is an important part of the mission.
Lee Kantor: [00:01:08] And by being this connector, you’re helping yourself in so many different ways. You’re becoming a valuable resource to your client especially because you’re helping bringing them potential business. How many of their other vendors are out there actively looking for more business for them? It just doesn’t happen. So, we have this ability to do this every week. It happens organically in the work that we do. So, make sure you’re leveraging that, and spending some time, and mindfully connect people together.