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Fintech South 2025: Larry Williams with TAG

September 2, 2025 by angishields

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Atlanta Business Radio
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Larry Williams is President and CEO of the Technology Association of Georgia. He brings more than 25 years of experience in global branding, international trade and finance, public and industrial policy, and administration and management to TAG.

As the former president and CEO of The Beacon Council, Miami-Dade County’s official economic development partnership, he helped facilitate local, national and international business growth and expansion programs.

Under his leadership The Beacon Council created and executed a new economic development framework to help the area grow and secure investments in today’s innovation economy. This is resulted in $687 million in new investment, 119 company relocations or expansions, and more than 4,500 new jobs. From 2011 to 2014, he helped shape the vision for Atlanta’s tech sector as vice president of technology development at the Metro Atlanta Chamber.

He provided leadership and direction to the Chamber’s Mobility Task Force, positioning Atlanta as a global hub of mobile technology, and to the Technology Leadership Council.

Connect with Larry on LinkedIn.

Transcript-iconThis transcript is machine transcribed by Sonix.

 

TRANSCRIPT

Intro: Broadcasting live from Fintech South 2025 at the Woodruff Arts Center in Atlanta, Georgia. It’s time for Atlanta Business Radio. Now. Here’s your host.

Lee Kantor: Lee Kantor here, broadcasting live from Fintech South 2025. Talking to Larry Williams with Tag and Fintech South. Larry, how’s it going?

Larry Williams: It’s going great.

Lee Kantor: Uh, we’re kicking off the event here, uh, today. Uh, can you let us know a little bit about a sneak peek of what’s ahead?

Larry Williams: Sure. Well, this is day two, actually. So we kicked off yesterday. We had a wonderful, wonderful agenda. Um, everything from, um, Sean Nale talking about the future of payments, the future of the rails, how things are going to really, um, be fueled transforms the effect of AI. Um, we had a great guy. We had, um, um, Alicia Abate, A futurist come in and talk to us about not only the future of payments, but how the world is changing and how technology is transforming. And we got to kick the morning off with our own mayor, Andre Dickens, that came in and really set the tone for the day. Um, so now we’re rolling into day two. As you can see, there’s already a lot of energy in the room. There’s a lot of noise. People are getting excited about the day. We’ve got some great breakouts, and we’re going to be talking about everything from payments, uh, how our transaction processors are continuing to do a great job and dominate that industry here in Atlanta. You know, 70% of all debit credit reward card transactions or processed right here in Georgia. And that’s exciting for us. But we’re also going to be talking about the future. So everything from cryptocurrencies, we’re going to be talking about stablecoins. We’re going to be talking about what the future is, um, and how Georgia is going to continue to lead.

Lee Kantor: Now, how is kind of the Atlanta fintech Community is. How have you seen it growing over the years? Like you mentioned, there’s all the payments and stuff. But now with the advent of all these crypto and all these other alternative investment opportunities, how are you seeing Atlanta embrace that change?

Larry Williams: You know, one great thing about Atlanta is we didn’t become number one or dominate in the fintech industry by accident. It’s because that we’ve helped. We helped digitize the whole check processing system. So remember checks. Remember every one of those? Yeah.

Lee Kantor: So it’s with my rotary phone.

Larry Williams: Yeah. Exactly, exactly. So, um, we help actually create the technology that, that, that allowed that to go digital. So that’s very important. And why that’s important is because we’ve always stayed ahead of the curve of innovation we’ve helped develop. We’ve helped build every layer of the onion when it comes to what fintech looks like today and how Georgia has really led the way. So as we go into new technologies and new processes, whether it be in cryptocurrency with great companies like BitPay, who’s been a leader in that for a decade, um, uh, or other areas. And what we do in our, you know, at DC, our advanced technology development centers. Um, in other areas, we have people that are continuously thinking about what’s next. Um, not only in the usages but also the technologies that’s going to support it. You know, yesterday we also did our innovation challenge. We had nine, uh, startups that really, uh, went through a process and we ended up with one on stage yesterday and we awarded them a $25,000 non dilutive prize to help them get on their way, get a leg up and put them on the road to success. That’s why it’s important for us because we’re always thinking about what is that next generation of ingenuity when it comes to fintech.

Lee Kantor: Now are you seeing that the leaders of the enterprise level organizations, are they investing back into the community, or is this a situation where they are just kind of dominating like you mentioned, but they’re not like kind of looking to help kind of the startup or the the young firm emerge and launch.

Larry Williams: Oh I think that you’ll see that they’re very, very engaged. Uh, it’s very important for them to be able to think about, you know, what are the you know, they need solutions. They have problems that they they want help. They need fresh ideas. Um, they need people that are creative and that can be nimble and stand things up. And they’re always looking to, you know, you know, one hand, perhaps, you know, be a customer of these of these companies. And, you know, a customer is all important and a great way for these companies to get revenue to go ahead and build their business. But they’re also looking to invest or even pull them in for the knowledge exchange. Hey, what are these? Here’s your your product, here’s your service, here’s what we need, and here’s how it can help us.

Lee Kantor: So how is tagging Fintech South helping, uh, create that ecosystem of collaboration rather than looking at this as kind of a zero sum game where there’s winners and losers?

Larry Williams: Well, by all means. So one is it’s staying ahead. So the content we’ve got over 20 hours of world class content that’s on our stages throughout these two days. Um, we have over 100 speakers that are all world class. You know, the one thing that is a great advantage for us here in Atlanta is our friends and neighbor that are in fintech, are global leaders in fintech. They’re not just thinking about this from just their companies point of view. They know they’re running global businesses and they know what the global trends are, and they bring that to us. So the content that’s here, the knowledge that’s here, the exchange of ideas, you know, so whether it be in a smaller breakout session where people can actually engage more in the conversation or what’s on the main stage, it’s all very, very important. I mentioned the, um, innovation challenge yesterday, the fintech innovation challenge. That process was throughout the year. Those nine went through mentoring. They were helped, uh, had helped building their pitches, uh, how they should present themselves and then also interacted with with the industry leaders to be able to understand what they’re doing and how they can be effective. So it’s really about building that collaboration, building that community, and it’s just super exciting for everybody.

Lee Kantor: Now when tags started, what was it 2530? How long has tag been around? 26, 26 years have been around. Uh, the region wasn’t as robust as it is today. How are you finding the southeast when it comes to kind of growing the whole market for everybody? I know there’s a lot of growth in other cities around the southeast that maybe weren’t around 26 years ago when tags started.

Larry Williams: You know. Lee, I think, you know, I’ve worked all over the country and all over the world. I don’t see anything going on anywhere, like right here in Atlanta. Um, the amount of expansion that we’ve been seeing in our economy is all driven by technology. A lot of that is fintech. So you can drive down I-85 right now and you know that our skyline has changed. You know, we now have Cisco, Microsoft, Google, uh, NCR are all big names on that skyline, and it’s continuing to evolve. Um, people are finding us. Uh, people are moving here. They, uh, they really see us as really a global hub of innovation, because that’s what our companies do. We we have local solutions, but with touches the world. We also have world class talent. So, you know, li yesteryear in economic development, people used to move to where the jobs are today. And age companies are moving to where the talent is. And that’s what’s bringing them here. Fueled by Georgia Tech, fueled by Georgia State University. Emory. All of the the the Atlanta names. But our universities across the state are world class. And the talent that we’re creating through the universities or our technical schools or other apprenticeships and training is world class, and that’s what people need to be successful.

Lee Kantor: And then how does tag and fintechs out specifically help in that manner? I know you’re working with a lot of the universities and you’re creating curriculum and and courses along that way, but how do you all work arm in arm to make sure and ensure that pipeline of talent stays there?

Larry Williams: You know, um, that’s a great question and something that we’re highlighting this year. We have a room that’s sponsored by Prime Revenue this year. That’s for mentors. And so we’re getting people in the room students to talk about what the careers are in fintech. You know, whenever I was growing up we all wanted to be, you know, you know, star athletes or rock stars, you know, but we find out there, uh, other avenues to, to actually build careers and have a great, um, a great job and a great career. So we’re mentoring people about what these options are. And we’re also partnered with the Fintech Academy that we help start probably about a, you know, eight years, maybe going on a decade where Fintech Academy really focuses with our university system of Georgia and many of the campuses around the state to actually train and develop people and give them the skills they need to be successful in a fintech career.

Lee Kantor: Now, what trends are you seeing? What are people talking about here at this event that you’re most looking forward to? Moving ahead.

Larry Williams: You know, again it’s what is the future. It’s one how do we continue to maintain, um, this dominant area that we need to be in as far as transactions as they are today, but what are the future options that people are going to be able to utilize? So it’s still a lot around frictionless payments. How do we reduce the amount of steps for for our for our consumers and our users? Um, but also what is the effect that AI is going to have a lot of these, uh, on a lot of these current processes as well as cryptocurrencies and stablecoins? All of this is extremely important. We also have to pay attention to the cybersecurity side of things, privacy, um, so that we make sure that we continue to protect the rights and the privacy of our consumers, um, going forward. The other big opportunity for us. Lee is really around B2B transactions. So that is still, you know, a lot of businesses still pay with checks. And so this evolution of how people are going to be able to utilize, uh, financial technologies to actually be able to complete, uh, financial transactions at a B2B level is really going to be a big transformation, a big opportunity for our for our companies.

Lee Kantor: Now, if somebody wants to learn more about what’s happening in the fintech world or what tag, what is the best way to connect Lee?

Larry Williams: The best way is through tag online. I’d love to see you. Um, you can also follow us on LinkedIn and then, you know, Fintech South Comm. We’ve got some content there. And you know, we still have a day. Come on by. Come see. Come check us out today.

Lee Kantor: All right. Larry, thank you so much for sharing your story. You’re doing important work and we appreciate you.

Larry Williams: Thank you. Lee.

 

Tagged With: Fintech South 2025, TAG

Grants, Guidance, and Growth: The TAG Invest Connect Experience for Entrepreneurs

August 15, 2025 by Jacob Lapera

Atlanta Business Radio
Atlanta Business Radio
Grants, Guidance, and Growth: The TAG Invest Connect Experience for Entrepreneurs
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In this episode of Atlanta Business Radio, Lee Kantor interviews Larry McHugh, co-chair of TAG Invest Connect. They discuss the upcoming event on October 23rd at Comcast Headquarters, designed to support underserved entrepreneurs—especially women and minorities—by connecting them with corporate buyers and investors. The event features a buyers brunch, a pitch competition with $10,000 and $5,000 grants, and mentoring for participants. McHugh highlights Atlanta’s collaborative tech ecosystem and shares how TAG Invest Connect helps entrepreneurs gain funding, exposure, and valuable connections. Applications are open until the end of September.

Larry McHugh had a successful career in marketing, advertising and sales before ‘retiring’ ten years ago. He helped build the business of well known companies such as Procter & Gamble, Ogilvy & Mather, and The Art Institutes – as well as here with The Weather Channel.

Born in Pittsburgh, he grew up in a small town, raised by a single mother, along with his three siblings. Thanks to generous federal and state grants, he was able to get a good education in business and psychology at private liberal arts college.

For the past ten years, Larry has been focused on ‘paying it forward’ – grateful for what he has been given. He has supported entrepreneurship with organizations such as the Urban League, KSU, GSU, TAG, Georgia Tech’s ATDC, Venture Atlanta, and Startup Atlanta – he now also serves on several non-profit Boards.

Larry and his wife of 39 years have moved to Atlanta three different times – and now live happily and actively in Vinings.

Connect with Larry on LinkedIn and Facebook.

What You’ll Learn In This Episode

  • Association of Georgia (TAG)
  • TAG Invest Connect
  • Resources for entrepreneurs in Atlanta’s thriving innovaton ecosystem

Transcript-iconThis transcript is machine transcribed by Sonix.

 

TRANSCRIPT

Intro: Broadcasting live from the Business Radio studio in Atlanta, Georgia. It’s time for Atlanta Business Radio. Brought to you by Kennesaw State University’s Executive MBA program, the accelerated degree program for working professionals looking to advance their career and enhance their leadership skills. And now, here’s your host.

Lee Kantor: Lee Kantor here, another episode of Atlanta Business Radio. And this is going to be a good one. But before we get started, it’s important to recognize our sponsor, CSU’s executive MBA program. Without them, we couldn’t be sharing these important stories. Today on the show, we have Larry McHugh. He is the co-chair of Tag Invest. Connect. Welcome, Larry.

Speaker3: Glad to be here, Lee.

Lee Kantor: Uh, for folks who aren’t familiar, can you share a little bit about tag invest connect. Can you talk about it a little bit?

Speaker3: Sure. Technology Association of Georgia is a member organization with 30,000 members. They do like 150 events a year. One of which is tag invest connect, which is part of their Bridge Builders program. And that will be coming up for the, I believe, the third year on October 23rd at Comcast headquarters in the battery. And it will start at 11 a.m. with chance for entrepreneurs to meet buyers from corporations in Atlanta like Home Depot, Cox Enterprises, BlackRock’s and major players in the community. And that will be followed by an Investor Connect session, where many individual investors from the Atlanta area will judge them, judge the entrepreneurs and their products, and the winner will get a $10,000 grant, not equity And the second place will be $5,000. So it’s a full day on October 23rd at Cox. I’m sorry. At Comcast headquarters.

Lee Kantor: So what was the genesis of the idea? There were so many pitch competition going on throughout the city. Why was it important for Tagg to do one?

Speaker3: Tagg is focused on entrepreneurship and inclusivity, and this is focused on underserved entrepreneurs, female and minority entrepreneurs, which get a fraction of investments from venture capitalists and even angel investors. So it’s an outreach to underserved entrepreneurs, and it’s been very successful. In fact, of the 1500 or so people who have participated in this program over the years. 62% of them have actually gotten some funding through the program. So it’s it’s very successful. It’s very focused. And the great community involvement is other people say Atlanta’s secret sauce is collaboration. And while there are 12 serious investors judging the presentations, I’m going to be reaching out to many more. So there will be a lot of capable investors in the room.

Lee Kantor: So what was kind of the criteria in order to be able to pitch.

Speaker3: Its beyond a minimum viable product? It has to have. The entrepreneurs have to have some paying customers some revenue and scaled for growth. And that’s what usually the investment is for, to do some outreach for marketing and promotion and production. Pretty basic stuff, but it’s not investing in ideas or individuals. It’s actual experienced entrepreneurs that have experience in their field and a product that’s up and running and some happy customers.

Lee Kantor: Now, what was kind of for you, the impetus to get involved at the co-chair level.

Speaker3: Um, that’s a fair question. I’ve been very involved in Atlanta’s startup ecosystem for about 13 years now, starting with Georgia Tech’s advanced Technology Development Center, the ATC. I’ve also served on the board of the Urban League of Greater Atlanta and supported their entrepreneurship program as well as development. And you mentioned that Kennesaw State Executive MBA program is the sponsor of this program. They all. Kennesaw also has a well funded entrepreneurship program sourced by Doug Shaw. And that that program is expanding on both campuses. Emory has a program. Uh, Georgia State has a program on the board there as well. So for the last ten years, exclusively, I’ve been volunteering to support entrepreneurs in several organizations around town. And it’s very personally rewarding, frankly, to to work with motivated, determined, smart people, and I learned stuff every day.

Lee Kantor: Now, you mentioned the criteria for pitching is to have sold somebody something. Um, is there kind of any niches or is it just kind of if they’re in technology, then this is the right place for them to consider participating.

Speaker3: Fair question. Um, yes. Technology. Uh, and that can be software as a service. That can be fintech. Uh, it can be medtech. Uh, put tech at the end of anything and you’ve got it. But, uh, edtech. Um, Atlanta’s ecosystem is thriving. Um, for example, the the startup awards are happening on October 9th. Recognize some of the key players in town. And it’s just a it’s just a great community with a lot of different people involved and a lot of collaboration as opposed to competition. I’ve lived in other places where it’s kind of a zero sum game, where the only time I can win is for you to lose. And it’s just not that way in Atlanta. I’ve seen multiple cases where direct competitors are very supportive of each other.

Lee Kantor: Now, how does the. So let’s walk me through kind of the day of the event. What’s going to occur on the day of the event on October 23rd?

Speaker3: Uh, very good. There’s a buyers brunch. Where, um, at 11:00, representatives from companies, um, like UPS, uh, Comcast, Home Depot, Georgia government, Blackrock, Honeywell, these, uh, enterprise companies will have people there to share what they look for in a product when they buy. And then the entrepreneurs will have an opportunity to ask questions and, uh, pitch their product to these buyers. So it’s it’s it’s not hypothetical. It’s real buyers from real companies. That’s at 11:00. And then, uh, later in the afternoon, probably around 1:00, we’ll start the pitch event, where they will get a chance to pitch to active investors, both B2B and B2C. And like I said, there’s a $10,000 first prize to that and a lot of capable investors in the room beyond the actual prize. So it’s really a great opportunity for a small group of entrepreneurs to meet with several different investors, both angel investors and venture capital investors.

Lee Kantor: Now, so when you apply to pitch and then you pitch, is there any mentoring that goes on prior to that to give them kind of a leg up when it comes to pitching, or is this. Is that not included in this competition?

Speaker3: Well, just like Adventure Atlanta, it’s a competitive process where people submit an application to participate and they will be prescreened for selection there and then those that are accepted will get active mentoring and coaching right down to their their their PowerPoint deck and presentation skills. So yes, there’s direct mentoring of the people before they present.

Lee Kantor: And then you mentioned October 23rd is the day of the event. Is is it already kind of locked down of is it too late to to apply or is it still a.

Speaker3: No go on? Uh, Technology Association of Tours website, which is tag online and follow the event for Bridge Builders program and then tag invest connect application online.

Lee Kantor: So there’s still time to um, apply to pitch.

Speaker3: Absolutely, yes.

Lee Kantor: Now, um, have you been involved like you mentioned, this is just I think you said the third year of the event.

Speaker3: It’s. Yes.

Lee Kantor: Have you been involved in all three years I have.

Speaker3: Um. It’s been a great event. You know, it’s fun. You know, Larry Williams, the CEO of a tag he’s very involved in. Doctor Loretta Daniels is the executive director, and she’s in charge of all the education programs, this being one. And, uh, it’s a great program. I’m not sure where the genesis of it came, but I joined it in the early stages. And it’s it’s a very worthwhile organization and event.

Lee Kantor: Now, um, the are the judges, um, kind of VCs and investors. Is that who you have judging? So there are actual people that would put or could put kind of their money on the line?

Speaker3: Absolutely. Um, people like Aaron Hurst from Dogwood Ventures, LaVar Hassani from Bendy Capital Group, Junior Gaspard from Fulcrum Equity, Stig Mosley, the godfather of angel investing, Scott Lappin, who’s with uh, Tech Square Ventures and some others. So it’s a it’s a highly respected group of actual investors.

Lee Kantor: Now, are you finding that Atlanta is becoming a more hospitable place for VCs? Are you seeing some folks who exited, staying around to keep the flywheel going and keep investing in Georgia based companies?

Speaker3: Well, absolutely. Absolutely. Um, the people that have come out of the ATC and, uh, the Atlanta Tech Village, David Cummings was a successful entrepreneur who reinvested in starting, uh, Atlanta Tech Village. And he’s also invested in several of the companies that are unicorns. Um, you know, now worth over $1 billion. One example might be flock safety, which I think is worth $7 billion now. And I can remember when they were looking for their first round of seed funding with the Atlanta Technology Angels. So, um, Atlanta’s you know, it’s not exactly Silicon Valley by any means or New York. Um. That’s where the serious money is. But it’s a thriving tech ecosystem with some well-established investors and very successful companies. There’s numerous companies that started from nothing and are now worth billions of dollars, and they’re paying it back like like clock safety. Started a program, um, to invest in brick and mortar businesses.

Lee Kantor: So you’re seeing kind of that, um, successful exit and not just kind of leaving and going, you know, to retire somewhere in a yacht, but to actually stick around and, um, and, and kind of help the community, uh, grow and thrive.

Speaker3: Absolutely. It’s like I said, it’s a it’s a collaborative community. And I’ve reached out to numerous people to participate in events, not just, for example, the Startup Atlanta Awards. Um, the deadline has been extended to Thursday night and people can go on Startup Atlanta dotcom and apply there. And just last night I sent a note to 28 people very involved in the community. I heard back from many of them, several of whom have said they’re going to submit companies for recognition. And, uh, Hieronymus is going to do another plug, uh, Wednesday to promote the, the the extended deadline. Yeah, there’s, there’s there’s a real community of people that are willing to help each other and often, uh, without reward.

Lee Kantor: Now, you mentioned that you’ve been involved with this event, um, since its inception. Has there been a company that came out of one of the early, um, competitions that has gotten some traction?

Speaker3: You know, I can’t come up with any names for you right now, but I do believe that, uh, just last year, two companies got got funding, uh, from the actual event the day of the event, because there are a lot of investors in the room. And if there’s a Resonance with one of the investors. I know that at least two companies last year did. And, um. And on the other hand, the people that have participated. Uh, 98% were very satisfied with the program. So it’s done a lot of good.

Lee Kantor: Now, out of the people who apply, how many make it to the kind of the pitch competition on the 23rd.

Speaker3: I think we had over 40 applications and 5 or 6, uh, will be presenting on the 23rd.

Lee Kantor: So what do you need more of? How can we help you?

Speaker3: Um, people with a tech company that has, uh, a minimum viable product, some at least a handful of happy paying customers and are scalable. Ideally, an experienced entrepreneur that’s started another company, even if it wasn’t successful. Um, we have found that experienced entrepreneurs, uh, are more successful and in many cases. I know investors that say we’re betting on the the jockey, not the horse. In other words, the team, the entrepreneurs are more critical than the actual product in some cases.

Lee Kantor: And then the event is October 23rd. Do you know the deadline to apply to pitch?

Speaker3: I believe it’s the end of September.

Lee Kantor: All right. And then if they want to learn more, they go to tag online and then look for, uh, invest. Connect.

Speaker3: Yes. Under the Bridge Builders program then tag invest. Connect.

Lee Kantor: Well, Larry, thank you so much for sharing your story today. You’re doing such important work and we appreciate you.

Speaker3: It’s my pleasure. Lee, it’s always a pleasure talking to you.

Lee Kantor: All right. This is Lee Kantor. We’ll see you all next time on Atlanta Business Radio.

Tagged With: Larry McHugh, TAG

Exploring FinTech South: A Deep Dive into Atlanta’s Thriving Financial Technology Ecosystem

August 7, 2025 by angishields

ABR-TAG-Synovus-Feature
Atlanta Business Radio
Exploring FinTech South: A Deep Dive into Atlanta’s Thriving Financial Technology Ecosystem
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In this episode we’ll preview Fintech South, a world-class event scheduled to run from August 19-20 at the Woodruff Arts Center and Atlanta Symphony Hall. Hosted by the Technology Association of Georgia (TAG), Fintech South has emerged as one the largest and most impactful financial technology conferences in the Southeast U.S. and nationally. The organizers are expecting as many as 1,000 attendees and the growing list of sponsors include leading organizations like Synovus, Mastercard, Truist, Stripe, Corpay, Deluxe, Priority Commerce, and many more. Join us and our guests TAG CEO Larry Williams and Synovus executive Jonathan O’Connor as we discuss Georgia’s growing fintech ecosystem and how Fintech South will become the center of the fintech universe for two amazing days in August!

For more information and to register to attend Fintech South, visit the event’s website at https://www.fintechsouth.com/. For a $25 discount on the current ticket price, please use discount code BRadioX25. 

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Larry-WilliamsLarry K. Williams is President and Chief Executive Officer of The Technology Association of Georgia (TAG) and has served in this role since October 2016. As part of Mr. Williams responsibilities, he leads the NTSC (National Technology Security Coalition) and TAG Education Collaborative (TAG-Ed) benefiting workforce development across Georgia.

A recognized leader in economic development, Mr. Williams brings decades of experience in international trade, finance, public and industrial policy and marketing. Throughout his career he has guided organizations connecting local and global initiatives and most recently, he was President and Chief Executive Officer of the Beacon Council Inc (one of 36 accredited economic development organizations in the nation). Williams’ effort at the Beacon Council led Miami-Dade County to greater competitiveness.

Prior to joining the Beacon Council, Williams shaped the vision for the Atlanta tech industry as Vice President of Technology Development at the Metro Atlanta Chamber.

Mr. Williams has held similar roles including serving on Washington State Governor’s Global Competitiveness Council, leading Washington State’s Tourism Commission and Director of Operations of International Trade for the North Carolina Department of Commerce to name a few. Fintech-South-2025

In these roles, Mr. Williams honed his strategic and operational expertise and led economic development emphasizing innovation, international trade and sustainable policy. Resilient and battle tested, Williams has advised and worked alongside several U.S. Governors and dozens of foreign officials.

Mr. Williams stays actively connected to the community serving on a range of boards, including Georgia’s Partnership for Inclusive Innovation, Atlanta CIO Advisory; TECNA, the Economic Development Board, City of Brookhaven, the Buckhead Club; FinTech Atlanta, Metro Atlanta Chamber and Venture of Atlanta.

For many of these Mr. Williams is a founding member and establishing vision, purpose and governance for good. He is a graduate from the Darlington School (Rome, Georgia) and holds degrees from North Carolina State University.

About the Technology Association of Georgia (TAG)

TAG drives innovation among Georgia’s technology community, inspires tech leaders, and fosters inclusivity through four foundational pillars: connect, promote, influence and educate. TAG serves more than 30,000 members statewide through regional chapters in Metro Atlanta, Augusta, Columbus, Macon/Middle Georgia, and Savannah.

TAG hosts more than 150 events each year and serves as an umbrella organization for 18 professional societies. Additionally, the TAG Education Collaborative (TAG-Ed) is dedicated to developing Georgia’s workforce to meet the needs of our technology industry.

For more information visit the TAG website at www.tagonline.org. To learn about the TAG-Ed Collaborative visit www.tagedonline.org.

Synovus-logo

Jonathan-OConnorJonathan O’Connor, Fintech South 2025 Chair; Division President, Third-Party Payments, Synovus.

Jonathan is a results-oriented Executive, with 25+ years of experience leading sales teams, driving revenue, and identifying operational improvement strategies. Expert knowledge of global payment solutions, e-commerce, risk mitigation, digital currencies, merchant processing, mergers and acquisitions.

Adept at effective communication with internal executive leaders and external partners, building strategic relationships to drive corporate objectives and profit margin expectations. Forward thinker, with unique ability to collaborate with stakeholders driving innovative strategies and product offerings.

Dedicated team leader, with a passion for fostering an inclusive culture for teams and clients, prioritizing effective communication, team production, collaboration and respect. Unlocked staff potential with motivational mentoring and ownership techniques, leveraging inter-company resources to exceed project completion timelines.

Connect with Jonathan on LinkedIn.

Episode Highlights

  • Overview of the upcoming FinTech South event.
  • Atlanta’s status as a leading global hub for fintech, known as “Transaction Alley.”
  • The significance of Atlanta’s infrastructure, including its airport and fiber optic networks.
  • The role of the Technology Association of Georgia (TAG) in advancing the fintech ecosystem.
  • Initiatives by TAG to connect stakeholders and prepare the future workforce.
  • Historical context of Georgia’s pioneering role in transaction processing and fintech innovation.
  • Synovus Bank’s involvement and support for the fintech community.
  • The concept of “engineered serendipity” at FinTech South to foster networking and collaboration.
  • Key trends in fintech, including AI adoption and blockchain development.
  • The inclusivity of FinTech South, encouraging participation from students and emerging talent.

Transcript-iconThis transcript is machine transcribed by Sonix.

 

TRANSCRIPT

Intro: Broadcasting live from the Business RadioX studio in Atlanta, Georgia. It’s time for Atlanta Business Radio. Brought to you by Kennesaw State University’s Executive MBA Program, the accelerated degree program for working professionals looking to advance their career and enhance their leadership skills. And now, here’s your host.

Lee Kantor: Lee Kantor here, another episode of Atlanta Business Radio. And this is going to be a good one. But before we get started, it’s important to recognize our sponsor, KSU’s Executive MBA Program. Without them, we couldn’t be sharing these important stories. And today on Atlanta Business Radio, we have Larry Williams with TAG and Jonathan O’Connor with Synovus here to be talking about the upcoming Fintech South event later in August. Welcome, gentlemen.

Larry Williams: Hi, Lee. Thanks for having us.

Jonathan O’Connor: Great to be here.

Lee Kantor: Well, thank you both for for coming on. Uh, Larry, before we get too far into things, why don’t you share a little bit about TAG the overview, mission, purpose and how you’re serving the community?

Larry Williams: Oh. That’s great. Lee, thank you so much. We’re always delighted to be here with you and radio X. We are, uh, so super excited about what we can do in this community. Uh, TAG is really a professional organization about, uh, people that are interested in technology and the innovation economy. And what we do is we really bring together the ecosystem through lots of ways of engagement. Uh, tech for good, uh, projects connecting the ecosystem and building peer to peer networks. We also do a lot of lobbying, both the state and the local level, um, and the federal level, to make sure that we continue to have great policies that will keep Georgia as the number one place to do business, as it has been for 11 years in a row. And then, of course, we’ve got to prepare the workforce of the future, and we’re really dedicated to make sure that we have the most relevant workforce moving forward, because that’s what drives economic growth.

Lee Kantor: And, Jonathan, why was it important for Synovus to be involved with TAG and to be the title sponsor of this great event?

Jonathan O’Connor: Absolutely. You know, Synovus is honored to be diamond sponsor for the event here. In fact, we have a long history with TAG with that two board members. And, you know, the bank itself is is really here to support transactions, uh, in Atlanta. Uh, you know what? Our history from Columbus, in fact, being the oldest bank, uh, in Georgia and we continue to to to grow in the state of Georgia with some recent news as well, with our merger with pinnacle. But, you know, as we look at the, uh, the fintech ecosystem and and we look at what’s around us here. You know, we have over 260 fintech companies calling it home. 70% of all fintech global transactions, in fact run through Atlanta. And you know, we have a very great robust infrastructure here. You know two of the largest fiber optic outlets. And we got the biggest airport in the world. So you know, all of these together with Synovus support will will not only fuze the ecosystem but make made fintech side. 2025 the best event of the year.

Lee Kantor: So what are some of the kind of unique advanTAGes that Atlanta offers to fintech companies and entrepreneurs, startups and established, uh, enterprise level companies to want to move here to Atlanta to do business. And like you said, transaction alley. Larry, you want to take that?

Larry Williams: Sure. Um, hey, by all means, it’s a lot of the things that Jonathan just said. So if you think about the, um, the area, the area of expertise and focus that we have in Georgia about all things transactions and, you know, we didn’t just we didn’t just stand up one day and say, you know, plant a flag in the sand and say, we are going to be fintech. No, we have been involved in fintech since, um, since the early days. I mean, if you go back to Georgia’s history, we used to process checks. If you remember a checklist, people would send the paper to Georgia and we would process it. We actually were involved in digitizing that system. So we helped create what is now the digital transactions world. In fact Jonathan’s co emcee at Fintech South coming up. Um Natalie Hogg her grandfather was the pioneer of digitized payments. And so it was exciting to have them there. My point really is that we’ve helped build every part of our fintech and transaction processing, and that’s what’s put us as number one in the world. We’ve helped build every layer of the onion when it comes to that. So why does that make it attractive for people to expand and grow here, or create new, great ideas to build the next generation of of ingenuity here? It’s because we have the know how. We’ve lived through every iteration of the process and the industry. We’ve helped build it. We have the lessons learned, we’ve got the successes, and we know what’s going to be coming over. You know what’s two you know what’s past 2 or 3 waves. And we’re building that part of the future. People want to be part of that. We didn’t get to the point of being able to, um, um, be at the middle and, uh, process 70% of the world’s transactions by accident. We did it intentionally. We built the industry over a couple of decades. And now we are in that position. And again, people want to be a part of that. And that success begets more success.

Lee Kantor: Now when you’re saying 75. Yeah, please.

Jonathan O’Connor: If I can just add to that, that, you know, by having Atlanta as a very transient hub and city. You know, I’m not from Dublin, Georgia. I’m from Dublin, Ireland. And a lot of, a lot of international people have, have, have made this their home to be part of this ecosystem, to form part of the ecosystem and to grow together. And, you know, that’s very special because our intellectual capital of not only about local people, you know, us space people, but also international people is a very attractive fusion. And as Larry said, the upcoming talent, the next generation Creation of of of amazing fintech professionals in colleges like KSU and other areas. You know, that makes it all exciting for people like us to be involved in this, as we hopefully transfer some knowledge and mentor as well into the next phase of, of this growth.

Lee Kantor: Now, Jonathan, you bring up a great point. I mean, um, you obviously aren’t you didn’t come from Dublin, Georgia. You came from the UK. How did you. Um, how is Atlanta seen? I know we aspire to be seen as this global, um, uh, environment and ecosystem that’s serving the entire, uh, fintech community. And like you mentioned, 70% of these payments are globally. You weren’t talking about, you know, just in Georgia or the US. Those are 70% of the payments globally come through. Atlanta is a is the region seen in a positive way, like when people say I’m going to fintech Heck event. Do they think Atlanta or they think Georgia? Or do they think? What do you mean that? Why is that event? There? Why isn’t it in New York or, um, San Francisco?

Jonathan O’Connor: I think it’s to that point, as I said, it’s the history. You know, this was tactically laid out many years ago, and we have a lot of these payment companies having headquarters here. And now. We have involvements like the Merchant Services Limited bank charter, which is a very special piece of legislation for Georgia that’s now attracting large fintechs from Europe. The likes of Scout.com and and other players who are possibly going to engage in this new area of innovation. But what attracts people here is I would say, you know, its its position. Atlanta is in a good spot in the US. You’re kind of you’re not too far east, you’re not too far west. And you know and and it’s the it’s the easiest of travel, you know, having a great airport hub here, having access to great intellectual capital with people. And and it would have been a very transient city. You know, there’s a lot of change here all the time. And they’ve got a very good soccer team.

Lee Kantor: That’s a bonus, right? So now, Larry, how do how do you kind of encourage an event like Fintech South to become a catalyst for new ideas and strategic partnerships and not just kind of a, um, you know, event that people come and just talk and leave? How do you kind of create that community and in that environment to encourage those kind of, uh, serendipitous collisions so that people can kind of, uh, collaborate more effectively?

Larry Williams: The engineered serendipity. Lee.

Lee Kantor: That’s it. Engineered serendipity.

Larry Williams: You know, it’s, um, it’s both an art and art and a skill as well. Um, so what we do is we we’re bringing, uh, the best part? Leadership, the best content, the people who really know, you know, what’s now and what’s next so that they’re sharing, whether they be on the main sTAGe, um, or they’re on one of our breakouts. So we make sure that we have the most relevant content. Um, we also make sure that we feature some of the great, um, assets that we’ve mentioned here, um, throughout the show as well. We have our innovation challenge. So our innovation challenge that’s been going on for the balance of this year, that’s where we bring together a cohort of startups, um, people that are really thinking again about that next generation of ingenuity, what’s coming on and how are they going to provide services and solve problems for that next generation. And, you know, Lee on sTAGe at Fintech South August 18th, I mean, 19th and 20th, August 19th and 20th. We will award a single startup fintech startup with a $25,000 non dilutive award. That’s huge. That really helps a startup really propel them and catalyze them for the next part of their journey. We also have our advance award, where we celebrate companies that are established for coming up with great new innovations within their enterprises. We’ve always got to stay fresh, and that’s what keeps companies growing. That’s what keeps them relevant.

Larry Williams: And we get to celebrate the people that have really brought this along. Uh, so our Fintech Hall of Fame. I am so happy and so thrilled to be recognizing Sean Banks of TV capital, who’s been a part of a couple things. One, he’s been really dedicated to investing in our startup community, making sure that they have the tools that they need, and really thinking about this Georgia ecosystem as a way that can lift them up. Um, but he’s been part of the broader ecosystem as well. He helped start the uh Technology Association of Georgia. TAGs fintech society. So we were talking about fintech. You know, 20 years ago we were doing fintech before fintech was cool. And we really helped grow and bring together, uh, that ecosystem. And uh, um, Sean really helped bring that together and led that for many, many years. So those are a lot of things that we do. Um, the other is making sure that we have places for people to interact with, people to connect, talk about what they’re doing, uh, how they’re solving problems, the challenges and the opportunities they see. And then we can continue that great, um, dialog outside of the conference through our TAG, uh, societies and with, you know, Fintech Atlanta and other organizations around the state. So there’s a there’s built in mechanisms to have an ongoing discussion even after we leave the road.

Lee Kantor: Now, Jonathan, why was it important for Cenovus to get this involved with Fintech South? And how does how does that reflect the culture of the organization and your commitment to fintech number one, but also the community as a whole?

Jonathan O’Connor: Yes. Lee, like Synovus itself, you know, its commitment to community and community banking is core. As we look at Atlanta and Atlanta is one of our our growth cities, you know, being connected to the fintech arena is so important to us from the branch level of community, bank level, investment bank level, and we’re hopefully going to be here to help some of these fintechs as they start their journey on investments, they start their journey on funding and really having a a, you know, a collaborative approach to to supporting the fintechs and not only startups but mature. And, you know, you look at you look at the the 400, we call it fintech alley because you take any exit off there, you’ll hit, you know, anywhere from 5 to 7 payment companies and fintech companies. And with Synovus, you know, as embedded so much into the community of Atlanta, we want to really be there as a collaborator, advisor, helper for these companies as as they grow. And we look forward to our participation, uh, in Fintech South, uh, 2025, our continued support of Tyga and another, another, uh, association Nevada. And uh, we see an exciting road ahead.

Lee Kantor: So as Jonathan, as kind of being the boots on the ground and interacting with these organizations in the manner that you do, are you seeing any trends that we should be aware of our challenges or opportunities in the marketplace today.

Jonathan O’Connor: I think the, you know, opportunities definitely weigh. You know, any any type of roadblocks for fintech today. Uh, you know, I have to mention AI everybody. It’s everything is AI today. But I think, you know, as we as we get to witness more AI powered solutions, I think that’s a a very exciting accelerator to to both innovation and growth, not only in Atlanta and Georgia, but I think, you know, globally, um, because we have such a great presence and footprint in the financial services industry here. I think the mature, you know, maturation of blockchain and digital assets will will play a very big role. You know, you’ll see institutional action now of crypto and stablecoins. It was a very important piece of legislation this year called the Genius Act. And probably from a banking perspective, I think, you know, real world asset tokenization will be very important. And, you know, having token deposits and you’ll see a fusion, I think of of blockchain as a service. And AI blockchain will play a bigger role. I think now with the acceleration of, of um, of of not only not only stablecoin and crypto, but, you know, from a payments perspective how it happened. We’re also in the world of, you know, of a less stringent regulatory environment, which will I think will trigger a lot of, uh, a lot of innovation because people will rethink some of their models from before. And that said, then we do always have to keep an eye on security and fraud and areas like that. So hoping that the advanced making technology will, will, will help customers and help how any type of customer, you know, be protected. So I think overall a very exciting and path ahead. And we’ve got some great talk tracks and, uh, speakers about these particular topics at fintech site. So get your tickets today and you’ll get to enjoy it.

Lee Kantor: Now, Larry, has there been a moment you’ve been involved in this since the beginning? Uh, that has really inspired you and is really encouraged you in the growth of fintech in in the region, in the area. Is there a story you can share that maybe kind of encapsulates the potential and and how we’re just kind of really at the beginning of all this.

Larry Williams: Lydia, what’s really fascinating is the way money moves and that has been evolving over the last couple of decades. And what’s always fascinating to me is seeing the the dramatic and subtle changes of how that’s been happening. Um, so whenever we think about, um, you know, like I said, the digital. Digitization of payments as well as, you know, the acceleration of, um, of digital payments and then how it’s been migrating over to commercial and B2B payments. All of those have been iterative steps in this process. Some of the things that Jonathan just outlined about the big megatrends that are going on, the things that, um, are fueled by policies, uh, or more open policies about how we’re going to be able to function, um, the creation of things like stablecoins that he mentioned, as well as the new tools that are available, uh, like artificial intelligence. And then what, uh, quantum. When we talked in, lady, I remember we talked a lot about quantum computing at the Georgia Technology Summit earlier this year. That is all going to bring in, uh, Fascinating improvements and opportunities. Um, it’s also going to create some of the threats that we do that, you know, we have to be much more diligent about cybersecurity and fraud.

Larry Williams: But all of these things that we’ve been talking about, those are the things that we’re good at in Georgia. We’re good at looking at the future, looking at how these, you know, transformative technologies like AI are coming and how do we manifest them. So it’s been an iteration. You know, Lee, this is our eighth annual Fintech South. Um, so we we’ve got a great, uh, we’re established, we’ve got great roots, we’ve got great traction. But we didn’t start there either. For eight years before that, we were doing a fintech symposium that really started to grow this, um, and, and create a foundation for us to move this. And Lee, you all remember when we moved it out of a small ballroom and into Mercedes-Benz Stadium. I mean, that was that was drastic. So I think that puts a spotlight onto what we have. The amount of attention that this region has and how we can continue to be the epicenter for not only financial transactions but fintech. Um, this year, super excited about having Sean Neville, the co-founder and, uh, member of the board of directors, uh, of Katana Labs Container labs is going to be the first native AI platform for fintech that’s really going to think about all aspects of the transaction, uh, the compliance, uh, the, um, the fraud and, uh, cybersecurity protections, all of these things built into one.

Larry Williams: And listening to Sean’s perspective are going to be extremely, extremely, um, important. Uh, Doctor Raphael Bostic is going to be there. He’s the president and CEO of the Federal Reserve Bank of Atlanta. And Alicia Abbott, who was an entrepreneur futurist. And she will be talking about the future is now as it becomes to as it comes to payments, but also beyond that. Natalie, I’m going to give everybody a little preview. We’re now to get the more. But we also have the benefit of Mayor Andre Dickens coming and helping us make sure that this thing is successful. And I want to make one more one more point about this. It’s not just about the people on sTAGe. It’s about the people in the room. Those are the people that you’re going to network with. That’s where you’re going to build your your contacts. That’s where you’re going to build relationships. And those are the people that we’re going to use to continue this conversation after the conference is over.

Lee Kantor: Now, um, you mentioned a lot of the reasons to attend if you’re an individual, is this only for the executives, or is this trickle down to the students that are, um, you know, in the university studying fintech? Like who who should be attending?

Larry Williams: Oh, all means we’re going to have students there. So whether you’re an employer looking for the for the greatest talent or if you’re in talent looking to get into the fintech industry, we’ve got a great partnership with our friends at the Fintech Academy. Um, so we are actually building out and we are having, um, you know, quite a few tickets that are being dedicated to our next generation of talent that will be there. And so I know a lot of our members, as well as the people that are helping underwrite this thing, are super excited about this talent, giving them the exposure they need and giving them an opportunity, um, to learn more about the real world, real world experiences in fintech. And, you know, it’s interesting because when students get exposed to this or young people get exposed to it, they get super excited about it. So I’m delighted to say that individuals by all means people. If you’re if you’re in and interested in in fintech, you should be there. Like I said, it’s not just the people on sTAGe, it’s the people in the room. And those are the people that are going to be able to network with. So, you know, love for you to go online at fintech, Scout.com and get those tickets.

Lee Kantor: And, Jonathan, how do you recommend to your people to get the most out of Fintech South event? Um, is there any kind of do’s and don’ts you recommend for an attendee?

Jonathan O’Connor: Lee I was the first timer last year and I ended up as chairman this year, so anything is possible. And what I would say is that when you walk into the Woodruff Center and the sheer energy on the floor is is what really, really amazed me. You know, the collaboration, as Larry said, it’s it’s student and It’s it’s it’s, you know, it’s it’s middle management. It’s senior management, it’s employees. Everyone’s collaborating on this this really, you know, refined area and people sitting on stairs and you know, so so the atmosphere is is amazing. My only my my advice is, you know, make as much contacts as you can, you know, for your brand and business it’s very important for your network. It’s very important. And you know, you’re going to learn so much from people because we’ve got such amazing topics during the day. It’s going to generate so much debate and great conversation during the breaks. So that’s that’s all the pluses. The only downfall is if you don’t have a ticket, you won’t get the benefit. So I would say definitely get your tickets and be part of this, be part of this experience of collaboration, knowledge transfer, you know, meeting new people. And you know, you know, if we’re going to exceed our expectations from last year and we’re we’re super excited. And for the next two, we get going.

Lee Kantor: So, Larry, if somebody wants tickets or wants to learn more about TAG, what’s the website? What’s the best way to connect?

Larry Williams: I believe the best way is through fintech. South.com. Fintech South. Com which you can always get there through TAG online.org as well. And just go to our events and you can find every way to get registered and get plugged in with this. And I just want to build on something that uh, Jonathan was just saying. And that is, you know, when you get in there, you want to go to our innovation alley, which is like our expo hall. It’ll be 40, 40 plus, uh, exhibitors, sponsors. And that’s where we’ll also talk about, um, the people in our fintech ecosystem innovation challenge. And also, you know, the over 50 university students that are pursuing fintech careers. So you want to be there. You want to be engaged?

Lee Kantor: And Jonathan, if people want to learn more about Synovus and maybe connect with you or somebody on the Synovus team, what’s the website?

Jonathan O’Connor: Absolutely. We are WW, synovus.com. We will also have a a booth and a presence at the event. So we’ll be happy to field any questions, have some conversations, explore even more about how we can help a community level. And there you know we’re very excited to do that.

Lee Kantor: All right. Well Larry Jonathan.

Larry Williams: You’ll be there.

Lee Kantor: Right? Absolutely. We haven’t missed one yet. Well, uh, Larry and Jonathan, thank you so much for sharing your story today. You’re doing such important work, and we appreciate you.

Larry Williams: Thank you.

Lee Kantor: All right. This is Lee Kantor. We’ll see you all next time on Atlanta Business Radio.

 

Tagged With: Fintech South 2025, Synovus, TAG, The Technology Association of Georgia

Georgia Technology Summit 2025: Larry Williams with Technology Association of Georgia

April 24, 2025 by angishields

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Atlanta Business Radio
Georgia Technology Summit 2025: Larry Williams with Technology Association of Georgia
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Georgia Technology Summit brings together 1000+ Georgia-focused technologists to network, learn, and engage with the latest trends in Georgia innovation. This year’s summit was held at the Woodruff Arts Center, a stunning and iconic cultural landmark located in the heart of Midtown Atlanta.

Larry-WilliamsLarry K. Williams has served as President and Chief Executive Officer of The Technology Association of Georgia (TAG) for almost a decade.

He also leads the TAG Education Collaborative (TAG-Ed) benefiting workforce development across Georgia, and the National Technology Security Coalition (NTSC).

A lifelong leader in economic development, Mr. Williams has worked across the U.S. in policy, programming, finance, government affairs, and international relations.

Williams is a founding member of Fintech Atlanta, and Venture Atlanta, plus serves as a member and supporter of the Metro Atlanta Chamber, Georgia Chamber, Atlanta CIOs Advisory Council, the Partnership for Inclusive Innovation, and the Atlanta Rotary Club.

Connect with Larry on LinkedIn.

Transcript-iconThis transcript is machine transcribed by Sonix.

 

TRANSCRIPT

Intro: Broadcasting live from the Georgia Technology Summit 2025 at the Woodruff Arts Center. This is Business RadioX. And now here’s your host.

Lee Kantor: Lee Kantor here broadcasting live from Georgia Technology Summit 2025. So excited to be talking to my next guest, Larry Williams with TAG. Larry, How are you doing?

Larry Williams: Doing great. Lee. How are you?

Lee Kantor: I am doing great.

Larry Williams: Delighted to have you back here again this year as.

Lee Kantor: Well, interviewing so many interesting people. Uh, tell us about the summit. Tell us about your vision for the summit and how it’s going today.

Larry Williams: Gosh, Lee, there’s so much going on here, but I’ll highlight a couple things. One, the summit this year is really focused on a new reality. It’s about AI and the quantum verse. So everyone’s talking about AI. What are the real opportunities that we can have here? Um, but we also have to be looking over the next horizon. And that’s quantum. It’s coming faster than most people think, but it’s going to be the next major disruptor as we really start to get, uh, get AI on the tracks. The thing that I’m really, really proud of and I’m interested in is we’ve got people that are really taking AI and creating commercial and business opportunities and applying it in the real world. There’s so much that we often hear it’s more about the theory or the fear around it, but these are people that have actually taken this wonderful tool that is going to be a major catalyst and a major disruptor for what we do. Um, probably the most transformational technology of our lifetime. And they’re actually putting real world applications, uh, uh, in place for it. For example, Brett Taylor was a keynote this morning. We did a great fireside chat with him. Bret Taylor is, um, he’s the chairman of OpenAI. So if you think ChatGPT, that’s what they do. Um, he is the guy who was thinking about Google Maps back in Google back when it was just creating, when we just called it, you know, machine learning and sort of the infancy of what is now AI. He’s the guy who created the thumbs up. He’s the former co-CEO of Salesforce. He was the former, uh, chair of Salesforce. This guy’s the real deal. And now he’s running a company called Sierra AI, which is focused on customer service and language and, you know, real language modeling. So these are the types of people that are taking these great technologies, bringing it down to the street. How do we improve people’s lives? How do we improve productivity and creating great opportunities out of it? Super thrilled about that.

Lee Kantor: So when you’re, uh, obviously as the leader of Tag and you’re having conversations with people, I’m sure, all over the globe when it comes to the latest technology. You mentioned AI. You mentioned quantum. How do you take kind of all of these things that are at the bleeding edge and then create a path for people here in Atlanta through tag to at least get their feet wet or immerse themselves or get the knowledge they need in order to deliver that back, like you said to their customers.

Larry Williams: So one of the, you know, part of the heart of Tag is connections. So a lot of it is making sure that we’re getting people connected. And so that they can learn that they can share, they can inspire each other about what these particular opportunities are. You know, Lee, I’ve always felt like business will find a way. If there’s an opportunity out there, you get the right people connected and in the right room together and they’ll, they’ll they’ll figure out the rest. Um, but as we think about bringing people together in a relative way, it’s, it’s getting them thinking about how how can we do something? What can we do to collaborate, to actually build the next generation of ingenuity? And that’s what what happens here. The other thing, and, Lee, I think you’ve heard me say this before. One thing about Atlanta and Georgia throughout the state is that we really are a group of people that think about what are the real applications for something. I’ll say that Georgia is where technology meets the real world. It’s not always the, you know, shiniest new gadget or the coolest new social app or the biggest trend. But we’ve got people that are building businesses, creating opportunities that drive revenue more than anywhere else in the world. That’s what happens here. And so I think as you see it, um, the companies that are here, the innovations that come out of here, whether it be through our universities like Georgia Tech or the entrepreneurs, uh, the people that are thinking about next generation of, uh, innovation. That’s what’s happening here. People are building real businesses.

Lee Kantor: So walk us through what happens. Like you hear about I. You hear about quantum, you hear that things are happening. These are the next big things. How do you take those concepts and actually integrate it into tag, so that there are a pathway for businesses to connect and turn into the community that you want them to. So business can find a way in those areas. Uh, you know, it’s one thing business can find a way, but they have to be in the right pond to find that way. And tag is the right pond in a lot of places. But how do you put them in, uh, relationships? And how do you give them the information they need so they can say, okay, quantum is next. That is real. If Larry says that I should be paying attention, I should be paying attention. And who should I meet? And how do you kind of facilitate that? How does it go from your head into the real world?

Larry Williams: You know, it’s it’s interesting because it’s there’s a lot of layers to what you just put out there. Um, and especially when we think about something like AI that really it’s, uh, a lot of people that are implementing things today are pioneers. And so we’re learning. And so what I’m learning here today, and this is a lot about what this conference is, um, when I was thinking about quantum, you know, and I really AI is the first opportunity in front of us right now is things that we’re really implementing and commercializing right now, today. Quantum is really over the next hill. I used to describe last year, I was saying it’s about three hills over. It’s coming fast. So to get back to to you know what we’re saying, I think what people are, are learning here is that there are people that have taken more finite, uh, opportunities. Uh, the example with Brett Taylor and Sierra AI thinking about customer service, and they’re implementing AI in a product that is actually solving a problem, that people have a pain point, so they’re not trying to boil the ocean. They’re trying to do something that is going to help people solve a, you know, or create a solution or solve a problem today. So there are people that are taking it and using it. How do we improve healthcare? That can be a longer cycle because of the regulatory environment. You know, HIPAA laws and things like that that they have to work along.

Larry Williams: But you’ll start seeing it in fintech and people are really taking, you know, pieces, as we say, pieces of the elephant because you can’t eat it all at once. And actually creating solutions will continue to help convene people and connect people throughout Tag. And then we’ll start to see, hey, did application over here for industry for an industry actually help, uh, you know, a seemingly disparate industry over here. But actually the solutions and the challenge was the same. That’s what we’ll continue to make those connections and create those dialogs. Quantum’s going to be the same thing. You know, there’s a you know, I shared a quote on stage a minute ago, said the pace of change has never been faster. The pace of change will never be slower. And that’s what we’re going to see. That’s what we’re seeing with AI, and that’s what we’re going to see with quantum. We’re going to continue to convene those people, connect them and make sure that they can, you know, get together and have great conversations and inspire each other. Another piece of it, there’s two other pieces that we do so much of, you know, people don’t always know about how much we do down at the state House, um, to lobby to make sure that we have good policies. So one things the lens that I look at things on when it comes from a policy point of view is what are the things that are either going to enable or inhibit innovation.

Larry Williams: And that’s how we have to look at the policies. And right now, again, AI is a bit of the wild, wild West. We have to think about what are the policies that will allow this to flourish. But also and I’m an optimist, but we’ve got to make sure that the technologies are flourishing to do good and to help our people. So, you know, to the point that we can, you know, and get it right and we’ll get it right. Then we can put the right parameters in there, you know, to keep the, you know, the bad players at bay and also utilize this great transformational technology to move us forward. The third piece, let me give you one more. And that is the workforce. So our workforce is not to become irrelevant. It’s going to be uh, but we have to make sure they stay relevant and it’s going to be, you know, the relevancy is going to be in a new world, a new reality, as we say here at the at the Georgia Technology Summit. Um, you know, people who master the skills of AI and other technologies that are come on, are still going to be in high demand and and very much needed. So we’ve got to make sure that people are prepared and armed with those skills to be able to operate in, in a new reality with AI and other technologies.

Lee Kantor: Now, I know as a leader, you’re already looking ahead at 2030. Uh, can you talk a little bit about how you see, uh, talent and the partnerships with, uh, some of the educational institutions, whether they be universities, whether they be, you know, kind of ad hoc academies or even, you know, maybe K through 12. How do you see, um, kind of the upskilling of that group in order to be ready for the change that’s going to happen, like you said, at a rapid pace, um, five years from now.

Larry Williams: You know, we just rolled out today on stage our vision 2030, uh, uh, plan. And that’s exactly that’s one of the key components of it. We’ve got to really think about how, you know, continuing to connect as we do promote this great ecosystem, you know, influence through our lobbying. But educate is going to be critical. So we’ve got, you know, nobody’s going to solve this alone. But the demand. Listen, this is a business imperative that we have to make sure that we have the most relevant technology and innovation workforce in the world, and that we have them right here in Georgia. And the way that we’re going to do that is through partnerships. There is going to be a great and a huge role for our to continue to work with our well-known four year universities in four years and beyond. And then we’ve also got to work with our technical college system of Georgia, and we have some great partnerships with them already, helping prepare people for for AI and for other jobs. But the private sector is going to be critical in all of this as well. There’s a lot of programs out there that are helping develop people, and we really got to think about how we make sure that everybody across the state is getting plugged into this great prosperity that we’re experiencing, and it’s all driven by technology. Lee, you know, you know this. Georgia has been ranked number one place to do business 11 years in a row.

Larry Williams: That’s unprecedented. It was unprecedented at seven years in a row. And we keep it going. And it’s not because we sit back on our laurels. I can assure you that we’re always thinking about what’s next. Yesteryear when. When we were coming up, Lee, people used to move to where the jobs are today. The jobs are moving or the employers are moving to where the talent is. People are coming to Atlanta. People are coming to Georgia because they know about the workforce that we have. We’ve got to keep up. And the only way we’re going to keep up with that, man, that demand is to make sure that we’re engaging. It’s all hands on deck. We need all of our smart people across our states and everybody smart. We need them trained, and we need to get them plugged in to the great opportunities, to the great careers. This isn’t just about jobs. These are careers that people can have the ability to advance themselves. And then we need to be able to use every, every avenue that we can, four year universities up our our friends at the Technical college System of Georgia, private, um, educators, other ways to get training, even in house. That’s what we’re doing, and that’s what we’re going to continue to do. And we’re going to make that. I think we have about we have well over 100,000 jobs, new jobs that we’re going to have to fill over the next few years.

Lee Kantor: And we need to have a path for the people who are successfully exiting to stay around here and stick around and kind of fund the next ventures.

Larry Williams: You’re exactly right. So, you know, that’s part of that whole ecosystem. It is about, you know, it’s making sure that our great enterprises have great policies, great tax climate, great business climate to be able to thrive here. But we’ve also got to have the the great ecosystem about how do we, you know, generate new ideas and how do we help those, those those ideas grow and flourish here. I just had a chance to do a fireside chat with Toyota. He’s the founder of Calendly. So you know, Calendly sure. You know, what a, you know, sort of a maybe a simple what you think is a simple problem. But everybody had it. How do I effectively calendar, um, or manage my calendar? He came up with a great solution in about 2014. I believe he has scaled that to be a multi-billion dollar enterprise. So that’s the type of things that we want to continue to encourage here, to be able to connect to previous success people. His success, his connection was with, uh, David Cummings, who was a great entrepreneur, had a great exit with Pardot, created the Atlanta Tech Village. All of these connections have helped create and drive, uh, again, that next generation of innovation. So you’re dead on. We got to get more capital here, and we got to continue to plug them in with that capital.

Lee Kantor: And I hope the South Downtown initiative, um.

Larry Williams: Is that incredible?

Lee Kantor: It’s formative.

Larry Williams: It is transformative. And it’s so funny to hear David tell the story as well, because if you think about where all of the major corporations that were the icons of Atlanta, that’s where they all started. Right, exactly.

Lee Kantor: You know, what’s old is new again, right?

Larry Williams: Exactly. So.

Lee Kantor: So if somebody wants to connect with tag online, what’s the the best way to do that.

Larry Williams: Tag online.org. You you said it. So please look for us on the website and be delighted to talk with you more. And also or look at our events page on there and come to some of our society events. They are all inspiring.

Lee Kantor: Yeah, there’s events for every special interest group, anything, uh, that touches technology, which as you mentioned earlier, is pretty much everything, uh, that’s happening in the economy. Well, Larry Williams, thank you so much for sharing your story, doing such important work. And we appreciate you.

Larry Williams: Thank you. Lee.

Lee Kantor: All right. This is Lee Kantor. We’ll be back in a few. At Georgia Technology Summit 2025.

 

Tagged With: Georgia Technology Summit 2025, TAG, Technology Association of Georgia

Georgia Technology Summit 2025: Loretta Daniels with TAG Education Collaborative

April 24, 2025 by angishields

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Atlanta Business Radio
Georgia Technology Summit 2025: Loretta Daniels with TAG Education Collaborative
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Georgia Technology Summit brings together 1000+ Georgia-focused technologists to network, learn, and engage with the latest trends in Georgia innovation. This year’s summit was held at the Woodruff Arts Center, a stunning and iconic cultural landmark located in the heart of Midtown Atlanta.

Loretta-DanielsDr. Loretta Daniels, Interim Executive Director, Technology Association of Georgia’, TAG-Ed and CEO and Managing Partner at Kendall and Kendrick Consulting Group, is an expert in organizational Leadership, DEI, conflict management, and communication.

As an executive leader in the corporate arena, she has served in executive leadership roles such as Chief Executive Officer, Chief Operations Officer, Vice President of Sales and Marketing, Executive Director of Sales Operations, and General Manager.

In addition, she has written corporate training manuals Leading by Example and Fast Track to Excellence. As the former Executive Director of Corporate Relations of Kennesaw State University (KSU), she worked with medium and large organizations to define and deliver leadership growth certificate programs aligned with the company’s vision and objectives.

Dr. Daniels has recently created TAG Bridge Builders, a social justice and equity initiative to promote Georgia’s underrepresented tech professionals advance from mid-level positions to senior-level leadership roles, providing access to funding and customer acquisition for tech entrepreneurs.

Dr. Daniels partnered with C-level Leadership and HR to determine leadership development goals, identify training gaps, enable cultural workplace initiatives, and implement gender pay equality and equitable hiring practices. In addition, she served as the University Office of Diversity and Inclusion CoChair and Presidential Commission on Gender & Work-Life Issues. Also, she advised executive teams, including the President and Chief Diversity Officer, consulted as a subject matter expert on DEI challenges and solutions, and supported DEI’s continuous improvement efforts.

As an adjunct leadership instructor at KSU since 2002, Dr. Daniels delivered in-class and online lectures encouraging students to think strategically by applying fundamentals to real-world problems. Courses taught included Corporate Communication and Conflict Resolution, Human Communications, Public Speaking, Writing for Public Communication, and Foundations of Leadership. Additionally, she has designed a Coursera Specialty Certificate program, Advanced Leadership Skills for the 21st Century Specialization Certificate.

Dr. Daniels received a Doctor of Philosophy (Ph.D.) in Organizational Leadership from Johnson University, a Master of Science (MS) in Conflict Management, a Bachelor of Arts (BA) in Communication from Bradley University, and a Bachelor of Science (BS) in Mass Communication/Media Studies from KSU. She is a Certified Diversity Professional and the author of two books, For Women Only, Women Mean Business (J & W Publishers, 1992), and Unlock Your Success, a Comprehensive Guide for Starting a Successful Business (J & W Publishers, 2006). Dr. Daniels’ upcoming book, Organizational Leadership, published by SAGE Publications, will be available in January 2025 This textbook will offer a new and comprehensive approach to organizational leadership to address the paradigm shift in our global business community.

Connect with Dr. Daniels on LinkedIn.

Transcript-iconThis transcript is machine transcribed by Sonix.

 

TRANSCRIPT

Intro: Broadcasting live from the Georgia Technology Summit 2025 at the Woodruff Arts Center. This is Business RadioX. And now here’s your host.

Lee Kantor: Lee Kantor here broadcasting live from Georgia Technology Summit 2025. So excited to be talking to my next guest, Loretta Daniels with TAG Education Collaborative. Welcome, Loretta.

Loretta Daniels: Oh, thanks for having me.

Lee Kantor: Well, I’m so excited to get caught up. Uh, for folks who aren’t familiar, can you tell us about TAG Education Collaborative? How are you serving folks?

Loretta Daniels: Yeah. Um, we are the 501 C3 charity side of TAG. The Technology Association of Georgia.

Lee Kantor: So, what’s your backstory? How’d you get involved with TAG?

Loretta Daniels: Uh, it’s been about two and a half years now, and, um, I got involved by coming in and creating a program for the workforce. It was a program really designed to help the underserved population enter into the tech workforce. Also to help businesses acquire customers and capital.

Lee Kantor: So, uh, how’s it going?

Loretta Daniels: It’s going extremely well since then. Um, now I have, um, received a promotion, and I. I manage the entire tag editor collaborative. And so our focus there is workforce development, leadership development and entrepreneurial success.

Lee Kantor: So, um, how do you work with kind of the universities and the I would imagine you’re also kind of dipping into maybe high schools and middle schools and, and even do you go down to elementary as well?

Loretta Daniels: Right. There are a couple of our programs. We we do like to focus on immediate workforce needs. So we do have a program, a couple of programs like Georgia Stem day and Day of Day of Code, which introduces K-12, more of the younger students to an experience of, um, AI and other technology. What our focus is how do we help high schoolers, uh, be prepared to enter into the workforce? Some may want to go to college, some may not. Um, but we do have a high school internship program that’s starting, um, next month. Uh, for that. Um, also, we work with colleges. We we understand the most important thing is for college curriculum to be designed to help to meet the needs for the workforce. As a professor, um, of leadership, I think it’s really important that we address that now.

Lee Kantor: Are you getting a lot of kind of collaboration with the university? Because I would imagine that’s in their best interest to be as up to date when it comes to this type of learning and knowledge.

Loretta Daniels: Yeah, exactly. Like the business school at KSU. Um, they help to collaborate to make sure that the curriculum is designed to meet the needs. Um, companies like, um, Again, like Tag and companies like Honeywell and other type of industry leaders, it’s important for them to go into the classroom. So Georgia State, Georgia Tech, Kennesaw State, these are all schools that allow these companies to come in to say, here’s what curriculum looks like. Let’s talk to your students. Let’s make sure that we have a prepared workforce.

Lee Kantor: Now, is it something that the the the enterprise organizations, are they kind of leaning into this? Because in my mind, it’s common sense. Like you, you’re getting a chance to shape your, your next employee in a way that that’s going to solve some training problems down the road. If we can kind of get them at least beginning their training at the university level.

Loretta Daniels: Yeah, I think we have to take it to a next level, right. So many are accustomed to going in for career days saying, here’s what we have. We have internships.

Lee Kantor: So they think they’re done there. Right. And it’s more than that. Right.

Loretta Daniels: It’s more than that. It’s being involved.

Lee Kantor: So how would you recommend like? Like if you had a chance to have a conversation with somebody at enterprise? What how would you communicate to them on how to best leverage this opportunity to work with Tag in this way?

Loretta Daniels: I would say meet with your department leaders, establish exactly what you’re going to need, especially with AI and all the new technology. What are you going to need? Don’t make assumptions that the curriculum is going to meet your needs. So then schedule a meeting with the dean of the university to say, here’s what we’re looking for. Here are our job descriptions. Let’s align this with your curriculum. And if your curriculum aligns, that’s great. If not, let’s take a look at how we can enhance it and allow our leaders to come in and speak to your students.

Lee Kantor: So it can be kind of customized to what they need. I think that they’re not connecting the dots, and they’re not understanding the full scope of what is possible.

Loretta Daniels: Exactly. Customization is possible. We’re not looking for, um, enterprise to come in and change the curriculum just to enhance the curriculum. So it’s meeting the need. Again, with AI and technology, it moves at a rapid pace. So the curriculum needs to change and adjust accordingly.

Lee Kantor: Right. This is one of the things that university, if they remember, is there to serve their students and to give them the best possible chance of success. And this is a chance to really kind of not wait until this is dribbled down to a textbook. Right? Like you can get this in real time. Almost.

Loretta Daniels: Yeah, that’s one of the reasons I left the corporate world. I was a C-suite executive in the medical device industry, but always teaching adjunct, you know, at KSU. Right. And one of the things I wanted to do was to go full time with the university to say here, not everyone wants to go out and be a PhD, right? They’re there to get a job.

Lee Kantor: Exactly.

Loretta Daniels: How do we prepare them to get a job today? Exactly.

Lee Kantor: So, uh, now. So what do you need more of? Do you need more kind of, uh, enterprise level organizations to want to take this kind of leap and work together, or is that the challenge or the biggest rock that you’re kind of dealing with?

Loretta Daniels: Yeah, for us, we are establishing more partnerships. So the more, um, educators can work through us, we can be that middleman, right? So that the industry leaders can come to us, tell us what their challenges are. We will help to connect them with the universities to make that change. We have a very unique program now where the first in the state of Georgia to have a registered tech apprenticeship program, and that’s very unique because it helps these employers tap into untapped talent. These are individuals who may or may not have a college degree. Right. Um, and it allows them to have training. But before they even go into training, like cybersecurity or software developer, um, they are hired by the companies. So they are full time employee. It’s different from an internship program, but it’s one of the most effective workforce gap fillers right now.

Lee Kantor: Because once they go through that, the company has an employee. The company is an employee throughout the whole process.

Loretta Daniels: Yeah, you have a company employee, but you don’t have someone who’s just coming out of college. Because if when you look at the numbers, there is simply not enough college graduates in tech in, in the tech arena to fill these jobs. Right. And so we have to look at those who may have a degree in business or may have a degree in nursing or English and get them trained into tech jobs. And now you’re filling that gap that you would not have had that talent to fill.

Lee Kantor: Right. But it requires you to kind of think outside the box here a little bit and really expand what you’re defining as that prospective student. Right. Like this is a it sounds like a little bit of a leap of faith.

Loretta Daniels: Yes. But you have to companies have to be more innovative in their approach to filling the jobs.

Lee Kantor: Because they’re not going to fill themselves. So you better be doing the work.

Loretta Daniels: Mhm. Exactly.

Lee Kantor: So if somebody wants to connect with you um, or learn more about how to collaborate, what is the best way to do that.

Loretta Daniels: Visit our website. Tag online.com.

Lee Kantor: And then uh, they can go there and then they can just find the appropriate program.

Loretta Daniels: Yes. And the what they want to look for are programs. If they’re looking for leadership development, professional development, upskilling or reskilling for AI. Um, whether they’re looking for steam or just how do I prepare now to get into the workforce.

Lee Kantor: Now, is there a story you can share, maybe that, um, illustrates or gives the listener an idea of what’s possible?

Loretta Daniels: Yeah, I’ve got two stories real quick. Um, one is the registered tech apprenticeship program. We have. We’ve just, um, placed a couple of apprentices in one of our organizations around board organizations. They are doing very well. They’ve gone from not having a tech career to one was working, I think, in a restaurant, and now they are cybersecurity analysts with a real job making real money. Right. Another is on the entrepreneurial side, um, we have invest connect. Um, and that’s where we allow these, um, tech entrepreneurs to present for, for, for, um, pitch competition funds. But not only that, half of the room are, are, um, investors. So we’ve just got a report that three entrepreneurs were able to get funding through Invest Connect.

Lee Kantor: Wow. The impact is real.

Loretta Daniels: Yes it is.

Lee Kantor: Well, thank you, Loretta, for sharing your story today. You’re doing such important work and we appreciate you. All right. This is Lee Kantor back in a few a Georgia Technology Summit 2025.

 

Tagged With: Georgia Technology Summit 2025, TAG, Technology Association of Georgia

How We Can Bridge the Gap in Tech Workforce Diversity with Dr. Loretta Daniels

September 19, 2024 by angishields

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High Velocity Careers
How We Can Bridge the Gap in Tech Workforce Diversity with Dr. Loretta Daniels
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In this episode of High Velocity Careers, Stone Payton has a conversation with Dr. Loretta Daniels, a key figure at the Technology Association of Georgia (TAG) and founder of Kindle and Kendrick. Dr. Daniels shares her extensive background in communication, conflict management, and organizational leadership. The discussion highlights her career journey, the importance of diversity, equity, and inclusion (DEI) in the tech sector, and innovative workforce development initiatives. Key topics include TAG’s Bridge Builders Program, challenges for entrepreneurs, and actionable career advice, emphasizing networking, mentorship, and strategic inclusion to foster a diverse and skilled tech workforce.

Dr-Loretta-DanielsDr. Loretta Daniels, Interim Executive Director, Technology Association of Georgia’, TAG-Ed and CEO and Managing Partner at Kendall and Kendrick Consulting Group, is an expert in organizational Leadership, DEI, conflict management, and communication. As an executive leader in the corporate arena, she has served in executive leadership roles such as Chief Executive Officer, Chief Operations Officer, Vice President of Sales and Marketing, Executive Director of Sales Operations, and General Manager. In addition, she has written corporate training manuals Leading by Example and Fast Track to Excellence. As the former Executive Director of Corporate Relations of Kennesaw State University (KSU), she worked with medium and large organizations to define and deliver leadership growth certificate programs aligned with the company’s vision and objectives.

Dr. Daniels has recently created TAG Bridge Builders, a social justice and equity initiative to promote Georgia’s underrepresented tech professionals advance from mid-level positions to senior-level leadership roles, providing access to funding and customer acquisition for tech entrepreneurs.

Dr. Daniels partnered with C-level Leadership and HR to determine leadership development goals, identify training gaps, enable cultural workplace initiatives, and implement gender pay equality and equitable hiring practices. In addition, she served as the University Office of Diversity and Inclusion CoChair and Presidential Commission on Gender & Work-Life Issues. Also, she advised executive teams, including the President and Chief Diversity Officer, consulted as a subject matter expert on DEI challenges and solutions, and supported DEI’s continuous improvement efforts.

As an adjunct leadership instructor at KSU since 2002, Dr. Daniels delivered in-class and online lectures encouraging students to think strategically by applying fundamentals to real-world problems. Courses taught included Corporate Communication and Conflict Resolution, Human Communications, Public Speaking, Writing for Public Communication, and Foundations of Leadership. Additionally, she has designed a Coursera Specialty Certificate program, Advanced Leadership Skills for the 21st Century Specialization Certificate.

Dr. Daniels received a Doctor of Philosophy (Ph.D.) in Organizational Leadership from Johnson University, a Master of Science (MS) in Conflict Management, a Bachelor of Arts (BA) in Communication from Bradley University, and a Bachelor of Science (BS) in Mass Communication/Media Studies from KSU. She is a Certified Diversity Professional and the author of two books, For Women Only, Women Mean Business (J & W Publishers, 1992), and Unlock Your Success, a Comprehensive Guide for Starting a Successful Business (J & W Publishers, 2006). Dr. Daniels’ upcoming book, Organizational Leadership, published by SAGE Publications, will be available in January 2025 This textbook will offer a new and comprehensive approach to organizational leadership to address the paradigm shift in our global business community.

Connect with Dr. Daniels on LinkedIn.

Transcript-iconThis transcript is machine transcribed by Sonix

 

TRANSCRIPT

Intro: Broadcasting live from the Business RadioX Studios in Atlanta, Georgia, it’s time for High Velocity Careers. Brought to you by Kennesaw State University’s Executive MBA Program, the accelerated degree program for working professionals looking to advance their career and enhance their leadership skills. For more information, go to kennesaw.edu/emba. Now, here’s your host.

Stone Payton: Welcome to another exciting and informative edition of High Velocity Careers. Stone Payton here with you this afternoon. You guys are in for a real treat, please join me in welcoming to the broadcast with Technology Association of Georgia, Dr. Loretta Daniels. How are you?

Loretta Daniels: Hi, there. Thanks for having me.

Stone Payton: Well, it is a delight to have you on the program. And we did get a chance to visit just a little bit at Fintech South 2024, so I guess I should say welcome back to the Business RadioX microphone. I got a ton of questions, Loretta, and probably won’t get to them all, but I think a good foundation for this conversation would be could you recap a little bit your general career path and how you kind of landed where you are now.

Loretta Daniels: Sure, sure. You know, I always try to start off when people ask me that question, how do you do what you do and why you decide to do it? I always say, Nike stole my motto, just do it. And so, I started off, I received a Bachelor’s in Communication, and got a Master’s in Conflict Management, and then a PhD in Organizational Leadership. While I was getting those degrees, I was working. And so, working fulltime, owning a company, and so I just kind of basically started right out of college in radio and television.

Loretta Daniels: I remember starting my first radio job as a news reporter, it was in Niles, Michigan. I was going everywhere to find a news story. And I kind of transitioned into working in the corporate environment for a while, decided to start my own business, had a pretty successful business for about ten years in the home health care industry, and then was recruited into medical device. There, I was blessed enough to move up the ladder and become a C-suite executive in the medical device industry.

Loretta Daniels: And that time I was also teaching as an adjunct professor at Kennesaw State. As soon as I finished my master’s degree, I was invited to come and teach. So, I started off teaching radio and television broadcast courses, and then I also taught public speaking and conflict management. And my last courses that I taught there were on leadership. And so, I was an adjunct professor, and then I moved on to an administrative role, where I was the Director of Strategic Initiatives at the Graduate College, University College, and then moved over to professional education.

Stone Payton: And you are within a consulting firm now. Tell us a little bit about that work. It’s Kendall and Kendrick is that right?

Loretta Daniels: Yeah, I founded Kendall and Kendrick. We have consultants that work with organizations to help them with leadership development, conflict management, issues that would affect productivity. And so, the consultants are educators as well as corporate executives.

Stone Payton: And then, since you don’t have enough on your plate, you decided to go over and help them out over at TAG, Technology Association of Georgia. Tell us about your role over there.

Loretta Daniels: Yeah, that’s my real gig there. So, with TAG, it’s awesome, I’m with the nonprofit side of TAG, the 501(c)(3). It’s called TAG Education Collaborative. And what we do there, we are really focused on helping Georgia to increase its economy by making sure that the workforce, the tech workforce is in full bloom. And what we do is, you know, when we take a look at our workforce industry, especially in technology, we look at the trends. And right now the trends are great for jobs. Over the next eight years, there’s going to be three million new tech jobs. And if you break that down, Stone, that’s about almost 400,000 jobs a year that’s going to be open. And this is between now and 2032.

Loretta Daniels: And so, there’s challenges there. So, what we do is we try to recognize those challenges and help organizations recognize it as well. There’s not going to be enough IT graduates to fill those positions. There’s just not enough people graduating from college with IT degrees to fill those positions at that pace. And so, what we encourage employers to do is to take a nontraditional approach. They’ve got to be more innovative in how they hire for tech talent pipeline.

Loretta Daniels: And so, one of the solutions that we have is a Registered Apprenticeship Program. And so, that Registered Apprenticeship Program is really geared towards let’s take people who would not typically be in a tech job, like veterans or minorities or women. They don’t have to have a degree. They don’t have to have tech experience. Some will have a degree, like some may have a marketing degree or history or English, but they’re wanting to transition into a tech career. This particular program will allow them to be hired by an employer.

Loretta Daniels: And it’s very different, Stone, from an internship program. An internship program is when someone’s in college and they go through the program, and then they’re back, going back to college, and they may or may not get hired once they graduate.

Loretta Daniels: But a Registered Tech Apprenticeship Program is you are an employee. And so, a company will hire you, allow you to go through training, like for cybersecurity software developer, those kind of tech positions. And the minute that they hire you, you go through your 13 weeks training and you are receiving full benefits. You are paid an apprenticeship wage. After one year of the on-the-job training, as soon as you’re finished with the technical training, they may or may not offer you a permanent position. If they do, you get full market rate for that position.

Loretta Daniels: And this has proven to be so successful. To give you an example, 92 percent of all representatives that are considered apprentices, they come from those categories that I just talked about, you know, the veterans, the women, the minorities. And an employer will retain these apprentices, like, at 88 percent, where you don’t see that retention rate in the industry. And 93 percent of everyone that goes through the program graduates, so we do a great job of selecting the right candidates.

Stone Payton: That is such an impressive stat. I had no idea. And I got to believe there must be so many tremendous advantages for the organization, I mean, you get to custom build your own people, don’t you?

Loretta Daniels: Yeah, yeah. They do. They get to do that because not only do they go through the tech training, but when they start the on-the-job- training, they absorb their culture, right? I mean, they get to mentor them, to coach them, so they’re bringing them in and this is why the retention rate is so high.

Stone Payton: Yeah. And you’re bringing in people with diverse perspectives and different experience bases, which we are now learning that aside from just being good mojo for the planet, that has some genuine bottom line impact on the success of the company, doesn’t it?

Loretta Daniels: It does. You know, we have to have that strategic thought. I have a certification as a diversity professional, and what I’ve learned in my experience is we have to have different people around the table. That’s what helps us to be good at what we do. That helps us to reach out to areas that we may not have reached out to before, because we need different thought. We need different thought in leadership, different thought in perspectives. That’s how it works.

Stone Payton: So, at this point in your career, what are you finding the most rewarding? What’s the most fun about it for you these days?

Loretta Daniels: You know, I love seeing people succeed. That’s just been what I’ve loved all my life. I’ve written a couple of books about how to start a business. And as you know, I’m writing the textbook now about organizational leadership. It just does my heart good to see people who work hard, who are very strategic, and have a clear pathway to meet their goals.

Stone Payton: Yeah, I did know that you had a book that you’re going to be releasing within a few months, I think. Tell us a little bit more about that one, if you would.

Loretta Daniels: Fingers crossed, it’s a college textbook. It’s for undergraduate, graduate students as well. And it focuses on organizational leadership, taking an approach of how leaders lead in different areas, exploring how leaders led in the past and how they lead today, because there’s been a paradigm shift in leadership, and how to incorporate organizational leadership throughout the entire organization, not just at the head. And so, that’s what it’s about and, hopefully, we’ll be able to get it out on time in January.

Stone Payton: Oh, fantastic. Well, some of our listeners are aspiring authors. You’re now on book number three. Tell us a little bit about that experience. Did some of the chapters come together easier than others or did it fall into place pretty easily for you? What was it like?

Loretta Daniels: You know, writing a book is never easy, especially when you work fulltime and do everything else. My first book I wrote while I was living in France. I was thinking about writing a book, and I had the time because I didn’t really speak the language and couldn’t work there. And so, I spent my time thinking, as a woman having a small business, how do I help other women? So, I created a step by step kind of process book and included those challenges that women have when they’re starting businesses back then, and I’m dating myself.

Loretta Daniels: Women, when they started their business, they thought they had to kind of mimic men. They wore suits and ties even. They didn’t exercise that natural thing that women have, like empathy. And so, the book really does talk about here’s what you need to start a business, operate a business, but here’s what makes you unique. So, that process wasn’t that difficult for me. I enjoyed it.

Stone Payton: So, I want to go back to this diversity, equity, inclusion, if I’m using the the right words. Tell me more, I mean, I’m operating under the impression here’s my uneducated observation from the outside looking in a little bit. It seems to me like we’re making some great strides in that direction, but it’s not like we’ve totally cracked the code and got everybody on board just yet, do we?

Loretta Daniels: Right, yeah. You’re right. And it should be a given. It should be the fact that diversity should be welcomed. That D is that diversity, right? It should be welcomed. Because as I said, diversity will help you as a business to increase your profits. It gives you different strategies. That equity part is just simply wanting to make sure the pie is there for everyone who needs to be a part of that. And you need to be inclusive because the work environment is not the way it used to be. Individuals are graduating now and they want to work next to someone who doesn’t look like them. They want to integrate.

Loretta Daniels: And so, it’s really important that we don’t politicize DEI, but we see it as a strategy. Because I call it in my organizational leadership textbook as strategic inclusion, because that’s what it is. It should be just very strategic that you understand you need to have diversity with your employees and you need to be inclusive.

Stone Payton: And I agree, and of course, I would follow your counsel anyway to not politicize it. I wonder if one of the challenges is – well, you know what? Let’s talk about me. It’s my show. I’m a reasonably comfortable, reasonably successful middle-aged white guy, and so I would not intentionally not do a good job. And I recognize, and I’m seeing the data, too, from sources, just how powerful it is for the business.

Stone Payton: But I know one of my shortcomings or where I’m a little short on the skills, I mean, I’ll just admit it, I have had a tendency over the years to kind of hire in my own image. And I don’t think it was like blatant prejudice against a certain constituency. It’s just, I don’t know, I guess we just kind of like people that talk and think and look like us. Is that part of the challenge, like this unintentional bias or not having – I don’t know.

Loretta Daniels: You’re exactly right, it’s an unconscious bias, unintentional bias, and it’s social bias. We all face that. And so, it’s really important that companies recognize that with their hiring process. To give you an example, with TAG, we’ve created a succession planning. Only 25 percent of companies in the United States have a succession plan, which means that we’re ready to promote individuals into senior level roles.

Loretta Daniels: And so, what most succession plans have is it is just full of bias. And so, that bias is when you’re looking to hire and promote someone in a leadership role, you typically promote someone that looks like you. And so, you see a lot of companies, they’ll have a lot of diverse individuals on the entry level, they’ll have some diversity on mid level. But when you get to the senior level, if you look on most websites, you see a lot of white men and some white women in sprinkled minorities here and there. And so, that means that they don’t have a very unbiased strategic kind of succession plan.

Loretta Daniels: And so, our plan removes that social bias capital. It removes that bias so that companies now really are putting the right people in that succession plan. Because stats will show you that individuals will stay with the company if they know they can be advanced. And so, we created this plan. A couple of companies have already started implementing it. And that means that now you have more candidates in the pipeline, more diverse thought, and it’s truly removing the social capital and bias.

Stone Payton: So, in your work there’s the messaging, there’s the communication, there’s the speaking, the writing, but I’m getting the idea that you have some some discipline, some rigor, some structure, some methodology around this to bring to companies large and small.

Loretta Daniels: Yes, you have to. You have to use the data. You have to be able to understand. My experience has given me a unique perspective. As an entrepreneur, I know that we have to struggle and wear all these hats. But as a C-suite executive, I know how important it is to look at that profit margin and to see who’s coming up next, and to make sure those goals are there.

Loretta Daniels: And, again, education. I taught the student to be able to go in and to look for a job and how to get promoted. So, I take that comprehensive approach when I work with TAG to build out these professional development and leadership development programs, and help to manage them to make sure that the workforce is truly meeting their goals.

Stone Payton: So, as you were describing your career path earlier in the conversation, you definitely have what the kids call street cred, Loretta. You’ve been there. I don’t know when or where or how you would find the time, but interests, hobbies, pursuits outside the scope of your work, anything you have a tendency to nerd out about or like to do outside this? A lot of our listeners know that I like to hunt, fish, and travel. Anything you do to kind of recharge the batteries and step away periodically.

Loretta Daniels: Yeah. You know what? I love just spending time with family. I have a deck that I’ve kind of built that my husband and I love going out to. We got a little television out there, sofa. I just love chilling out there sometimes. And I like to travel. You know, I’ve lived internationally. I’ve lived abroad. I like to travel. I love to just spend some time chilling on the deck.

Stone Payton: My late father-in-law, he said it before I got a chance to live it. But he always said that travel really broadened you and you gain those additional perspectives. And getting to know you a little bit, I’m sure the travel that you’ve done has influenced your work as well and that appreciation for different perspectives and capitalizing on the value of people who can see things through a different lens.

Loretta Daniels: It really has. When I was writing the book, that first book in France, I realized in doing my research, in America, it doesn’t take very much for us to start a business, but it’s not the same in other countries. Other countries, you have to go through so many licenses and you have to have so much money to get started. I mean, I started my first one with $500. So, it’s just not the same. We don’t realize until we travel or do research about how good we have it when it comes to being able to start businesses here in America.

Stone Payton: I mentioned earlier in the conversation, I shared with our listeners that we saw each other at Fintech South 2024. How did that event go for you? Did you feel like it was worth your time and effort to be there and hang out with folks?

Loretta Daniels: It was so successful. You know, TAG does a great job connecting people, bringing in industry together to learn and to connect. So, yes, it was a great opportunity.

Stone Payton: Before we wrap, I’m going to ask you maybe to share a couple of ideas on just general career advice and all that, but I want to get a little more tactical and specific with regard to TAG. I mean, we have this jewel right here in our backyard in the Metro Atlanta area. What should people know and what can and should we be doing? Small business, mid-sized business, large corporations, and the aspiring entrepreneur, what are some some of the best ways to tap into TAG, contribute, and receive the benefits?

Loretta Daniels: I’m so glad you asked. All of the above. From the corporations to get corporate memberships, when they have corporate memberships, their employees have the ability to attend the events, connect, whether you’re in sales, whether you’re in other areas, marketing, you have the ability to connect with other industry leaders. Also, as an entrepreneur, you get a chance to speak with others.

Loretta Daniels: To give you an example, our Bridge Builders Program, we have two programs that are really designed for the underserved community, those tech leaders. TAG Connect helps employers – I mean, I’m sorry – helps founders to have this Shark Tank environment and present their businesses to industry leaders, like Honeywell and UPS. They would never get this opportunity. And they have an opportunity to say, “Here, listen to my business, what I can offer you.” And to get a contract, because as a business owner, I know there’s two major challenges. There’s customer acquisition and there’s getting capital. And so, TAG Connect helps those entrepreneurs to have an access to customer acquisition.

Loretta Daniels: And our Invest Connect is a pitch competition. It gives these entrepreneurs a chance to go in and pitch to win $10,000 first prize or $5,000 second prize. But more importantly, it’s designed, Stone, where half of the audience are investors who are interested in minority and underserved tech businesses, and they have access to those individuals.

Stone Payton: What a marvelous opportunity. I know there was some type of pitch competition during Fintech South 2024. And we interviewed the leader, and the winner, and the second place. But, you know, everyone who participated in that found tremendous benefit. So, even if you don’t win first prize in something like that, you learn so much and make so many valuable connections that will serve you for a lifetime, don’t you?

Loretta Daniels: Exactly. Exactly. And we have one coming up, Invest Connect, on October 24th.

Stone Payton: Okay. And, again, just start tapping into the TAG world and there’s all kind of little paths to follow and enrich yourself and help the next person, too, while you’re there.

Loretta Daniels: Exactly. It’s that connection that we make. That pathway and connection through our societies. It’s just a great way to connect. I would encourage anyone, whether you’re a large corporation or business owner, or even just someone in the tech space and you want to connect to advance your career, getting a membership at TAG is extremely beneficial.

Stone Payton: All right. Before we wrap, let’s leave our listeners with a couple of actionable items. I call them pro tips. Just something they could begin to chew on, maybe something to read, maybe a do or a don’t. And look, guys, it sounds to me like your best pro tip out of today is join TAG if you’re not a part of it. And if you are a part of it, get more involved.

Loretta Daniels: Exactly. That’s number one. And since Kennesaw State is sponsoring this, I would say for those students who are juniors and seniors, make sure that you, in your career path, get at least three internships if you can. Look for a mentor and try to make that mentorship turn into sponsorship, that’s what you need to be able to get the best jobs out there.

Stone Payton: Fantastic. Well, Loretta, it has been an absolute delight having you on the show this afternoon. Thank you for your insight, your perspective, your enthusiasm, your wisdom. I can’t wait for this next book to come out. We’re going to continue to follow your story and TAG, you guys are doing such important work and we sure appreciate you.

Loretta Daniels: Thank you so much. Thanks so much for having me on. Appreciate you allowing me to share this opportunity with everybody else.

Stone Payton: My pleasure. All right. Until next time. This is Stone Payton for our guest today, Dr. Loretta Daniels with Technology Association of Georgia, and the entire Business RadioX family, saying we’ll see you again on High Velocity Careers.

 

Tagged With: TAG

Fintech South 2024: Larry Williams with TAG

September 5, 2024 by angishields

Fintech-South-Larry-Williams-Featurev2
Atlanta Business Radio
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Fintech South 2024, hosted by the Technology Association of Georgia (TAG), took place on Aug. 27-28 at the Woodruff Arts Center and Atlanta Symphony Hall. This year’s theme was “Fintech Lives Here!”

Larry WilliamsLarry Williams is President and CEO of the Technology Association of Georgia. He brings more than 25 years of experience in global branding, international trade and finance, public and industrial policy, and administration and management to TAG.

As the former president and CEO of The Beacon Council, Miami-Dade County’s official economic development partnership, he helped facilitate local, national and international business growth and expansion programs.

Under his leadership The Beacon Council created and executed a new economic development framework to help the area grow and secure investments in today’s innovation economy. This is resulted in $687 million in new investment, 119 company relocations or expansions, and more than 4,500 new jobs. From 2011 to 2014, he helped shape the vision for Atlanta’s tech sector as vice president of technology development at the Metro Atlanta Chamber.

He provided leadership and direction to the Chamber’s Mobility Task Force, positioning Atlanta as a global hub of mobile technology, and to the Technology Leadership Council.

Connect with Larry on LinkedIn.

Transcript-iconThis transcript is machine transcribed by Sonix.

 

TRANSCRIPT

Intro: Broadcasting live from the Business RadioX studio in Atlanta, Georgia. It’s time for Atlanta Business Radio, brought to you by Kennesaw State University’s Executive MBA program, the accelerated degree program for working professionals looking to advance their career and enhance their leadership skills. And now, here’s your host.

Lee Kantor: Lee Kantor here, another episode of Atlanta Business Radio. So excited to be broadcasting live from the Woodruff Arts Center because we are here for Georgia Fintech South. And I’ve got with me today Larry Williams. He is the grand poobah of TAG Technology Association of Georgia. Welcome, Larry.

Larry Williams: Good morning Lee.

Lee Kantor: Well, Larry, do you mind sharing a little bit about TAG first and then we’ll get into Fintech South and why this event is so critical to the Atlanta ecosystem.

Larry Williams: Certainly TAG is the Technology Association of Georgia. We are 30,000 members strong, and we are really the place that nexus that brings together everything that is technology and innovation. So everybody that wants to be a part of this great prosperity that we’re experiencing in this state, that’s all driven by technology. They want to be a part of TAG.

Lee Kantor: And this is TAG’s 25th anniversary?

Larry Williams: This is our 25th anniversary. And we are super excited about what’s going on this year. And we’re also excited about the next 25.

Lee Kantor: So how has it you’ve been around for a minute? Tell us about kind of how you’ve seen the evolution of the technology ecosystem here in Atlanta, maybe from the early days to where it is now.

Larry Williams: You know, one thing that’s interesting, and Lee, you’ve heard me say this before, is I really do believe that Georgia is where technology meets the real world. So if we think about some of the things and, you know, historically that helped build this, you know, we got to go back to the Hayes Modem, Scientific Atlanta. All of these great companies that help build and really build a reputation, and a lot have been fueled by these great educational institutions that we have research institutions that help develop products and services that people have been able to commercialize and really affect the landscape of the technology globally. So that’s if we go back to the beginnings of it. But if we go through sort of a timeline, then we can look to things like cybersecurity, great innovations that came out that helped create great companies like ES, that’s now a part of IBM. And those functions still stay here in Georgia. Secureworks with became part of Dell, still still here, and then even Airwatch. Airwatch was the first mobile security application that the iPhone led onto its platform. With that and the partnership with AT&T mobility here in Atlanta, it’s the business.

Larry Williams: It’s the company that really put the BlackBerry out of business. If you remember the BlackBerry leaf. I know. And so there’s great stories. And I tell this because it’s like fintech. And while we’re here today, fintech, you know, we used to do the check processing here. And then we were part of the industry and the ecosystem that digitized that process that created this great transaction in fintech community that we have here today. And what’s important about this, Lee, and the way I tell it this way is because when it comes to the change in what I’ve seen over the last 25 years, Georgia has been a part of this evolution of technology and innovation every step of the way, and we’re going to continue to be a part of that for the next 25. But we didn’t just stand up and say, hey, we’re a fintech capital. We actually built every, um, every part of this industry. And as I say, you know, and with cybersecurity as well, we help build every layer of the onion. So we know how it’s built. And so we’re in a position to build the next phase as well.

Lee Kantor: And because and I don’t think you can really separate TAGs efforts in connecting everybody and having kind of this cohesive, uh, mosaic of different companies and different verticals within technology. Um, but you’ve fostered such a collaborative environment where people aren’t necessarily, you know, learning here at the great universities and leaving. We’re keeping a lot of the talent here, and then the talent wants to give back, and then they keep reinvesting in here. So it’s really kudos to you for creating that kind of environment that people want to stay after they’ve exited, and they want to help kind of build this and keep the momentum going for the next 25 years.

Larry Williams: Lee, it’s a great point. And, you know, one, our skyline has transformed. You drive through Midtown today. You really do see you know, it’s a technology skyline today. Um, and it is a great thing now people see opportunities here so they can stay here. The other part of that Lee, is there are so many people that have moved out of market that want to come home, and they want to come home. They, they they miss Atlanta. They miss Georgia. There are so many opportunities for them here now. And so even if they left and had to, you know, be young and be adventurous, they’re ready to come back home and be a part of this great community.

Lee Kantor: So now let’s talk a little bit about this conference. Um, how many years has it been since we’ve been doing fintech? I know we’ve been around since the beginning.

Larry Williams: Seventh. This is our seventh year.

Lee Kantor: Seventh year. Um, how have you seen kind of the fintech community evolve over this seven years? And, you know, with the pandemic mixed in the middle of that.

Larry Williams: You know, we’re 260 fintech companies in the community today. Um, it continues to grow. We are the place where people are, you know, moving their companies. They’re building their companies. The entrepreneurial community is is very strong. We’re also seeing there’s a lot more private equity venture capital that looks to our companies here that are growing up in Georgia as places to invest. So it’s the whole ecosystem about what makes it work. So there are large companies here. You know, we have the largest, uh, transaction processors in the world are based here. Um, we have a lot of the banks that are connected to it as well. And then we have the capital that are fueling the entrepreneurs. Um, and then also the education that’s so important for us, so proud that we helped create the Fintech Academy, uh, several years ago and that skyrocketing as well. But fintech continues to be strong. And it continues. You know, it’s a global industry for us here. And it touches everything. Trillions, trillions of dollars are processed through Georgia every day.

Lee Kantor: Yeah, it’s it’s mind boggling the amount of transactions that occur. Right. You know, right where we’re standing pretty much. That’s right. Now, um, for people who haven’t been to Fintech South. Can you share a little bit about what they can expect from an event like this?

Larry Williams: You know you can. It’s really about bringing people together. So there’s a lot of learning. The content that we have on the sTAGe is world class people talking about everything, about what’s now and what’s next in fintech. It’s about, you know, how that connection with cybersecurity privacy and making sure that we’re securing our transactions all the way up to the opportunities to have frictionless payments and make that process much more, um, much easier. Um, so you’re going to learn about all of that. You’re going to you’re going to see one of the most connected marketplaces that you can see, people that can come here and do business with each other. I love seeing people sit down and make deals. I was able to make some introductions last night. Uh, people that are really, uh, are excited about getting together and do business with each other, uh, mutually beneficial. And then you see great things. We. I had the honor of doing a fireside chat with Barry McCarthy. Yesterday we inducted him into the Georgia Fintech Hall of Fame. Such a great leader, someone. He’s the CEO of deluxe, but he has been a part of this ecosystem and has helped build every part and help really be a convener to really be to coalesce this fintech industry here. So there are all things like that, you know. Another highlight yesterday, Lee, is we did our innovation challenge and there was a great company that actually got a $25,000 award. And that’s cash and that’s a young company. And they’ll be able to grow fast because of that. You know, you talked about seven years. We’ve given almost half $1 million away on sTAGe at the Innovation Challenge now over the last seven years. So that’s really meaningful. One of the former recipients, I saw him yesterday and he said, Larry, we’re not for that $25,000. I wouldn’t be where we are today.

Lee Kantor: Yeah, the impact is real. Um. So what do you need more of? How can we help?

Larry Williams: What do we need more of? Hey, listen, it’s just if you’re not part of this great community, then come be a part of it. Come be a part of TAG. We do fintech, we do cybersecurity. We do all the industries and we do all the functions data governance, AI, quantum, all of this is part of our ecosystem. We need people to be plugged in. Let’s let’s get together. Let’s be a part of it. Let’s get involved with the things that we have now, or think of something creative that we can do in the future. And from you, Lee, just keep telling the great news and keep, uh, um, broadcasting what we’re doing, as well as what a lot of our members and partners are doing.

Lee Kantor: Well, Larry, thank you so much for sharing your story today, doing such important work. We appreciate you. Thank you. Lee. All right. This is Lee Kantor will be back in a few. At Fintech South.

 

Tagged With: Fintech South 2024, TAG

Fintech South 2023: Larry Williams with TAG

September 22, 2023 by angishields

Larry-Williams
Atlanta Business Radio
Fintech South 2023: Larry Williams with TAG
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Fintech South 2023 is a world-class summit with its nexus in Atlanta live and in-person, a global financial technology hub that is home to more than 200 fintech companies. The top 15 public fintech companies in Georgia alone generate more than $100 billion in revenues. On September 12th & 13th, 2023, at the Georgia World Congress Center, we welcomed fintech leaders from around the world for an amazing experience designed to help you make the most of the opportunities of the fintech revolution.


Larry-WilliamsLarry Williams, TAG

TRANSCRIPT

Intro: Broadcasting live from the beautiful Georgia World Congress Center for FinTech South. 2023. It’s time for Atlanta Business Radio. Now, here’s your host.

Lee Kantor: Lee Kantor here broadcasting live from FinTech South. 2023, where we’re celebrating fintech leaders from around the world. Our first guest today is the head honcho at TAG, Larry Williams. Welcome, Larry.

Larry Williams: Good morning. Delighted to have Business RadioX back here at FinTech South.

Lee Kantor: We’re excited to be here. Tell us a little bit about, why don’t you preview FinTech South for the folks who aren’t familiar.

Larry Williams: You know, FinTech South is the largest fintech conference in the Southeast and it really has national and global appeal. So we’re delighted to be here. This is our sixth annual FinTech South, and I think y’all have been with us all along. When we started it, Mercedes Benz Stadium, and continued it throughout the pandemic in a virtual environment. And now we’re back. And this is our second year back live and in person since the pandemic, but our six year total. So we’re delighted to be here.

Lee Kantor: So tell folks about what happens at FinTech South. What what can they expect?

Larry Williams: You know, you really got to think about fintech South as the nexus of all things that are fintech and all the things that really create this great vibrant ecosystem and really make Georgia the global hub of fintech. And so let me tell you what that means. So I think we all know and familiar with the stat about 70% of all debit credit and reward card transactions are processed through Georgia. That’s an incredible, incredible stat. You know, 51%, you’re number one, 70%. You dominate and we dominate in this field globally. And what you’re going to see here today is everything that helps facilitate from the point of sale from B2B transactions, how the latest technology, everything from frictionless payments, how artificial intelligence is going to affect this, the importance of privacy and cybersecurity, all the major themes that are extremely important to us. But I think what really happens here, though, is the connections, the connections that people make. And it’s going to be these B2B people that are actually that have the great creative solutions that other people can use to help drive their business. But also what you’re going to see here this year is a lot of talent. So we’ve partnered with the FinTech academy, we’ve partnered with several universities in the area, and they’re bringing their students here because one of the great things that our ecosystem has and what continues to keep us at the forefront of the fintech ecosystem is we have the world class talent to be able to build new businesses and drive the ones that we have here.

Lee Kantor: So there’s people who are attending. They’re coming from all over the globe, right? This is an event that is kind of a must attend event if you’re in the fintech industry. You know.

Larry Williams: I’ve already seen, you know, our friends from Britain are going to be here. Our friends from Canada are here. And I know that there are a lot of other countries that are being represented here. Ireland is here. So, yes, definitely very, very important. You know, we really went global with the global appeal of FinTech. South really started from day one, and we’ve continued to have that appeal from around the globe as well as around the country.

Lee Kantor: So now talk a little bit about some of the speakers.

Larry Williams: Well, you know, Robert Park, I think is one of the stellar ones that is just absolutely incredible. He’s one of our keynotes. He’s really going to talk about what’s driving AI, artificial intelligence. He just flew in from New York. He’s a leader in this, so super excited about his keynote, super excited about yokes, and I’ll just call him Yokes, The CTO at Deluxe, who has really been at the forefront of driving innovation. And as that whole company is going through an innovation, innovative change, we’ve got great representative from Truist, but also we get to induct a new member of the Georgia FinTech Hall of Fame. And we’ll be I’ll be chatting with Jeff Sloan, the former CEO of Global Payments, as we induct him into the global the Georgia FinTech Hall of Fame.

Lee Kantor: And then from an education standpoint, is there an opportunity for folks to kind of learn from experts as well?

Larry Williams: By all means. So, you know, we’re looking forward to our students being a part of all of the sessions and being, you know, benefiting from the mainstage speak speakers. We’re also working very hard to make sure that we can facilitate introductions not only of students in the workforce, but also the B2B. We’ve launched something called Brain Date. It’s a wonderful app and partnership that we have with this company. We’ve got tables set up that are going to facilitate a couple of things. It can be one on one meetings where people can meet and talk, but we’re also having some some power brain date sessions that will be thematic and just check the app and you’re going to see some. Credible content about people getting together and have larger 10 or 12 people discussions about everything that’s driving fintech today.

Lee Kantor: And then if you’re a fintech company and you’re right now located anywhere in the world, you should really consider kind of moving to Atlanta because it’s rare to find kind of the synergies that you have between the universities in terms of talent, upcoming talent and the opportunities to work with some of the biggest players in fintech from around the world.

Larry Williams: You know, Georgia’s where fintech and where technology meets the real world. There’s no doubt about it. It’s, you know, it is the names, the main names that are in fintech are here. And so if we think about global payments, we think about fiserv, fis, tsis, all of these important companies here in transactions 11 they’re all important, but all of the ecosystem that’s supporting that is here. So yep. Lee you’re 100% right. If you want to be in fintech, you need to be in Georgia because that’s where it’s happening and that’s where the next generation of ingenuity is coming from. And these are the people that are leading the industry globally.

Lee Kantor: So what do you think? The community needs more to keep the keep going and keep thriving?

Larry Williams: You know, glad you asked that. It’s really about staying at the forefront of innovation. And so we do something called our fintech challenge once a year where we actually work throughout the year with some of our great entrepreneurs and people that are really thinking about, you know, what is going to help drive this industry, what are the trends, what are the new technologies that we can incorporate into solutions? How do we protect our data? How do we protect the privacy of our of our customers? All of this happening. So we do this great innovation challenge and we’re going to we’ve been through the process. We’re going to get it down to three companies and we’re going to have a great competition. We’re going to vote on it. And one of them is going to walk away with a non-dilutive check for $25,000.

Lee Kantor: Wow.

Larry Williams: You know, and I got to tell you, there’s a story a few years ago about one of these companies coins and the CEO, They have done great things. And they were on stage, I think, four years ago. And they had actually said to themselves, hey, we’re either going to win this or we’re not going to go right.

Lee Kantor: That’ll be it.

Larry Williams: That’ll be it. And they did win it. They got they got the $25,000 and it meant a lot to them. But what meant more was that vote of confidence. Right. That pat on the back. Yes, we have a relevant solution and so delighted they’ll actually be here on site today. And it’s such a great story and a great turnaround story.

Lee Kantor: Yeah, it’s so important for especially those emerging firms. You know, you the mouse has to get the cheese sometimes or else, you know, they stop searching for it. So you got it exactly right. So now for folks who are in Georgia and they want to plug into tag. Tag is a must, an association that everybody should be a member of and should be taking advantage of all of the resources that you provide. So how would somebody kind of plug into tag if they’re not?

Larry Williams: Well, please go to tag online.org. My contact information is on there. Please reach out to me or just any of the great team at Tag is a great connection point. We’d love to have you. We’ve got 20 societies talking about everything from data science and artificial intelligence, data governance, fintech, digital health, cybersecurity. There are so many critical areas of discussion that really help position Georgia be the top and the leader in a lot of technology areas and really makes us one of the top three technology states in the country.

Lee Kantor: Good stuff, Larry. Well, thank you so much for sharing your story. You’re doing important work and we appreciate you.

Larry Williams: Thank you. And thanks for being here again. Good to see you all.

Lee Kantor: All right. This Lee Kantor, we’ll be back in a few at FinTech South 2023.

 

Tagged With: FinTech South, TAG

Fintech South 2022: Larry Williams with TAG

July 18, 2022 by angishields

Larry-Williams-TAG
Atlanta Business Radio
Fintech South 2022: Larry Williams with TAG
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Larry-Williams-TAGLarry Williams, President, TAG

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Intro: [00:00:07] Broadcasting live from the Georgia World Congress Center for Fintech South 2022, it’s time for Atlanta Business Radio. Brought to you by Atlanta Blockchain Center. Now, here’s your host.

Lee Kantor: [00:00:27] Lee Kantor here back at Fintech South 2022, right in the heart of Innovation Alley. So excited to be talking to Larry Williams, the president, CEO of TAG. Welcome, Larry.

Larry Williams: [00:00:39] Great. It’s great to be here. Thank you all for having me.

Lee Kantor: [00:00:41] So, what do you think? Fintech South back, live in person.

Larry Williams: [00:00:46] You know —

Lee Kantor: [00:00:46] People, humans everywhere.

Larry Williams: [00:00:47] You know, I get to see people’s teeth again. And I’m just delighted to see that everybody’s got the energy here. You can just feel it. It’s palpable. It’s just people are excited. The interactions, the businesses happening here. It’s really what this is all about. You know, in TAG, whenever we started producing Fintech South five years ago, this is our fifth annual, this is what we envisioned it would be. We did a great job with a virtual platform for the last two years, but it’s great to be back in person and great to make those human connections.

Lee Kantor: [00:01:18] So, when you’re planning around an event like Fintech South, it’s a combination, obviously, education, there’s panels, there’s networking. We also have the whole Innovation Challenge, folks. You got the startups and the matching with the enterprise. How do you even, kind of, begin an event like this to make sure that all of those constituents are getting what they need?

Larry Williams: [00:01:42] Well, if you think about it, this really does bring together all of the elements of the ecosystem. So, everything, as you mentioned, from the startup. So, we really work through our Fintech society at TAG. And so, they really help start us at a very early stage. And really it’s an all year — it’s a year-round process. So, if we start to think about the Innovation Challenge, getting those startups because there’s a whole mentorship program that goes along with this. It’s not just the award on stage that we see here.

Lee Kantor: [00:02:12] Right, that we see the end result.

Larry Williams: [00:02:14] Right, so this has been going —

Lee Kantor: [00:02:14] There has been weeks or months ahead of time

Larry Williams: [00:02:17] Yes, months ahead. Same with the Advanced Awards and thinking about who are those companies that have really been accelerating and moving the ecosystem. These are all important parts of what we’re doing. And then it’s the professional development, the trends, the knowledge, news you can use that people can really go back and say, hey, this is what the trends of Fintech are. This is what I can apply back to my business. Even the thought sharing and the thought leadership that goes into it.

Larry Williams: [00:02:44] Now, one thing you did mention is also the workforce. You know, we’ve had lots of students here. We’ve had over 30 students here that have really — that are going through the FinTech Academy and other things to prepare that next generation of leaders in our Fintech community.

Lee Kantor: [00:02:58] And that’s a big innovation to have an academy that is just has a curriculum around Fintech. There’s probably not a lot of those in other places in the country, right? That are so specific to fintech and to grow your own talent, because the need is so great. We have to do something. You can’t sit here and wait and hope that this solves itself.

Larry Williams: [00:03:18] You know, we were really pioneers in this and led the way. There’s a lot that has popped up around the country that like to say they — I’d like to say me too. But I can really say that we really started it here. Our companies, our University System of Georgia really got behind it. We move fast. We stood it up and it’s doing a great job.

Lee Kantor: [00:03:36] Right. And so, can you share a little bit about how that works? Like how did — you know, how does a student get involved with that to take their career to a new level?

Larry Williams: [00:03:47] Yes, it’s really about getting the main doorways through the University System of Georgia. So, any of the schools, although it’s based at Georgia State University, other students at other universities can access it. So, it’s really just, you know, look for the FinTech Academy, you know, and go to the website and it will direct you on how to get engaged.

Lee Kantor: [00:04:07] Now, you mentioned five years ago the event began, and even in the short period of time of five years, the Fintech kind of brand has expanded, right? And Fintech is touching so many more things than it did five years ago.

Larry Williams: [00:04:21] You know, Fintech touches everything. As I like to say, everybody likes to get paid on time, every time. And as we go more and more to a digital platform, Fintech is really at the center of it. And it really does touch every industry because there’s no industry that there’s not some type of financial transaction happening.

Lee Kantor: [00:04:41] Right.

Larry Williams: [00:04:42] So it’s been great because we’ve been talking about everything here at Fintech South on our breakouts and on main stage. We’ve been talking about diversity and inclusion, financial literacy. We’ve been talking about the fan experience and you know, what’s going on whenever you have a large event at Brave Stadium or over at Mercedes-Benz Stadium with MLS. All of these things and this financial transaction, this intersection with the point of sale all affects that fan experience or the customer experience if we’re talking about retail or others.

Lee Kantor: [00:05:15] Right.

Larry Williams: [00:05:15] So, all of this has been part of it. And so, what we’ve been seeing, especially, which was accelerated over the last two years, is this idea of frictionless payments.

Lee Kantor: [00:05:24] Right.

Larry Williams: [00:05:24] You know, how do you start to make it even easier? So, you know, Amazon makes it pretty easy, you know, hit the, you know, one click button. But you’ve got to think about now where we’re going with wearables, with your digital wallet. The adoption of these types of tools have accelerated greatly, and that’s what we’re going to consider — continue to see happen. And just more adoption. You know, the younger generation, they’re not carrying cash anymore.

Lee Kantor: [00:05:48] Right.

Larry Williams: [00:05:48] You know, they’re not doing it at all. They don’t want to.

Lee Kantor: [00:05:52] Yes, they don’t walk into banks.

Larry Williams: [00:05:53] They don’t walk into banks and they don’t want to. And, you know, and part of it is when you think of the brick and mortar side of it, a lot of people say that people don’t need banks, they need services. And so, you’ll see the banking models starting to evolve that it really is service focused about what is it that we can do and how people can access them in a very easy and convenient way.

Larry Williams: [00:06:19] Now, the big pond, the big opening right now, and the big opportunity is really we’ve done a lot with consumer payments, but it’s really moving to business to business. So business to business is still predominantly done by checks. So, remember a check? When was the last time you wrote a check?

Lee Kantor: [00:06:36] Right.

Larry Williams: [00:06:36] You know, but business is still done that way. And so, if we think about the evolution of where payments are going, Fintech is going to be able to facilitate more business-to-business interactions.

Lee Kantor: [00:06:47] So, now as the leader of TAG, TAG touches all these kind of technology special interests. How are you seeing that evolve over the years of your leadership in terms of there’s many more things that are falling under the umbrella of technology? Like at one point — like you just said, everybody’s a Fintech company now whether they want it or not. Everybody’s been a technology company, whether they want to be or not.

Larry Williams: [00:07:11] Yes, you know, that’s been an evolution that’s happened. You know, every company is a technology company even if it’s not something that’s, you know, a recognized brand. But, you know, Home Depot, UPS, Coca-Cola, all technology companies, because that’s how we do business and that’s how we connect with our customers and that’s how we grow our businesses in many, many different ways.

Larry Williams: [00:07:32] So, you know, I’m just proud of, you know, TAG of really being able to think about the things and the next, you know, what’s the next generation of innovation? What is the next thing that’s coming around, you know, whether it be blockchain or whether it be evolution in things about sales leadership? Because people we sell differently in the technical cells. The marketing of how you market and go to market’s very, very important now.

Larry Williams: [00:07:56] And you know — and so these things, marketing technology is a big core competency here in Georgia. If you think about what David Cummings has done, you know, with Pardot. What’s going on with Salesloft and lots of other companies that are really driving that, that’s an important part of it.

Larry Williams: [00:08:12] Blockchain, and really thinking about what Blockchain is doing, inclusive of but not exclusive to cryptocurrency. You know, right now, I think you’ve heard us say a million times, the 70% of all debit, credit, and reward card transactions are processed through Georgia. Today, we can say that 80% of global commercial cryptocurrency transactions are processed through Georgia.

Lee Kantor: [00:08:35] Wow.

Larry Williams: [00:08:36] And so, that’s us staying at the head of innovation. Now, the other thing that’s similar to this is cybersecurity. You know, cybersecurity, we’ve been in cybersecurity for decades and I’m going back to mainframes, to network, and to internet security. Things that we’ve done through Georgia Tech with the Department of Defense. And now we’ve been at the forefront.

Larry Williams: [00:08:59] We’ve been able to create great, great companies like ISS that became part of IBM. Secureworks that have been part of Dell. AirWatch, you know, that grew up and is now part of VMware, but is the company that — it was the first mobile security application that Apple led onto the iPhone platform that enabled people to choose an iPhone. And if you remember the BlackBerry.

Lee Kantor: [00:09:26] Right.

Larry Williams: [00:09:27] Blackberry didn’t make it. And that was all, you know, generated out of here. But that — it’s really to illustrate that we were able to go from, you know, the enterprise type of security all the way up to mobile phones and build it here. Because we built — we knew every iteration of the evolution of the technology.

Larry Williams: [00:09:48] And so, we’re seeing that with Fintech digital health. You know, we’ve got a broad portfolio here and that’s good for our economy.

Lee Kantor: [00:09:55] Right, that’s why I think that the Georgia economy is always so strong because of the diversity of the industries that allow us if there’s a downturn somewhere or something, there’s an upturn somewhere else. And a lot of times it’s here still in the State of Georgia.

Larry Williams: [00:10:08] You always want a balanced portfolio, right?

Lee Kantor: [00:10:11] Exactly.

Larry Williams: [00:10:11] You know, so that’s more resilient. And so, we’ve got a great portfolio here that makes us resilient. And so, it’s a great time to be here.

Lee Kantor: [00:10:18] And it’s important that folks like you that are leading a community of people in technology, that you’re a part of it. And we have the public and the private intersection where everybody is being so collaborative and everybody’s helping each other. This environment is what allows Georgia to be as successful as it is.

Larry Williams: [00:10:37] You know, it’s hard for new people to believe that this is true. But as people get into this market, they really do start to learn that people here want you to be successful.

Lee Kantor: [00:10:48] Right.

Larry Williams: [00:10:48] And people will help you. And many times —

Lee Kantor: [00:10:50] It’s collaborative.

Larry Williams: [00:10:50] It’s collaborative. And many times those are competitors. But they say — they know that your success is our success.

Lee Kantor: [00:10:57] Right.

Larry Williams: [00:10:57] And so, I think that’s a great community. And people are always amazed that there’s something like TAG. You mean, I can just, you know, get plugged in immediately? Yes, you can.

Lee Kantor: [00:11:07] Right, and it’s — and it doesn’t matter what niche you’re in, in technology. There’s a space for you.

Larry Williams: [00:11:13] That’s exactly right. And it opens the doors to many, many other organizations and other ways to get networked or get support.

Lee Kantor: [00:11:19] Well, Larry, thank you so much for sharing your story today. If somebody wants to connect on — at TAG, what’s a website?

Speaker3: [00:11:27] At tagonline.org.

Lee Kantor: [00:11:29] Good stuff. Well, Larry, thank you again for sharing your story. You’re doing important work and we appreciate you.

Larry Williams: [00:11:33] Appreciate all you all doing. Thanks for being here.

Lee Kantor: [00:11:35] All right. This is Lee Kantor. We’ll be back in a few at Fintech South 2022.

Outro: [00:11:47] This episode has been brought to you by Atlanta Blockchain Center, the catalyst for Atlanta’s emergence as the Premier Blockchain Innovation hub globally, through cultivating entrepreneurship, inclusivity, and education. To learn more, go to atlblockchaincenter.com.

 


Fintech South 2022 is a world-class summit with its nexus in Atlanta live and in-person, a global financial technology hub that is home to more than 200 fintech companies. The top 15 public fintech companies in Georgia alone generate more than $100 billion in revenues.

Tagged With: Fintech South 2022, TAG

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