Ashish Mistry and Heath Hyneman Appear on Disruptive Business
On Friday December 14th, 2012, Lee Kantor and Stone Payton, co-hosts of Disruptive Business Radio on Business RadioX®, were joined by Ashish Mistry with BLH Venture Partners and Heath Hyneman withHypepotamus to talk about the challenges of online business and how their companies are disrupting the space.
Ashish Mistry is Managing Partner with BLH Venture Partners. Ashish functions as an investor and adviser to young companies. His experience includes leadership roles with high-growth companies in the technology-enabled services, enterprise IT, e-commerce, and consumer markets.
Ashish spent two tours as an Entrepreneur-in-Residence at Georgia Tech’s Advanced Technology Development Center (ATDC), working with start-ups across Georgia. He is active in non-profit organizations that foster entrepreneurship, including board positions with Venture Atlanta and the Atlanta CEO Council, as well as serving on committees with the Metro Atlanta Chamber. Ashish is a graduate of Emory University and resides with his wife and children in Atlanta.
During the interview Ashish explained that in addition to his work with BLH Venture Partners, he also runs an e-commerce company. Though he admits that he may hold the businesses he invests in to a higher standard than his own, he says; “We use our portfolio company as a testing ground for a lot of the investments we make. By operating a business in the morning we’re much better at investing in the afternoon”.
Heath Hyneman is a search marketer who provides his organizations roadmaps to product viability through agile product development practices. Heath has spent the past decade on enterprise-level ecommerce marketing technologies, with a focus on D2C commodity SKU search traffic generation and conversion optimization. He covered responsibilities for leading HM Wallace’s marketing and CMS efforts and setting the strategic direction of NationalBuilderSupply.com and its network of properties. He has recently opened up Hypepotamus, a co-working space in Midtown Atlanta focused on enabling consumer oriented digital startups within the Atlanta community. Prior to founding HM Wallace, he co-founded Celecast, broadcaster of live NCAA event audio through mobile devices.
Heath is an active member of a number of Atlanta’s professional communities including AiMA, SEMPO and Shop.org as well as offering his time to help local start-ups decipher and define their Search + Social Marketing strategies and development cycles.
Heath started off at Georgia Tech, duly transferred, and completed undergraduate studies at Samford University followed by an MBA from Georgia State University.
During the interview Heath talked about how his attempt to get away from technology led him right back to it. He discussed how he realized that tools and resources he was creating for his online business could be leveraged for other e-commerce businesses.
To learn more about BLH Venture Partners, and Hypepotamus , listen to the complete interview on the Disruptive Business Radio page for Business RadioX®.
