Casey Ridley is a seasoned entrepreneur and Founder and President of The Designery, a thriving venture at the forefront of the home services industry.
With extensive entrepreneurial experience, Casey has firmly established himself as a dynamic and results-driven business leader. Casey graduated with a Bachelor of Business Administration in Management and a Concentration in Supply Operations from the University of Georgia.
Beginning his journey as a pre-med student pursuing surgical medicine, Casey quickly fell into a path of entrepreneurship and immersed himself in the world of business. Before graduation, Casey acquired a modest surplus company.
Following a strategic overhaul of the business model and validating the concept through sustained growth and rapid expansion, Casey embarked on a mission to franchise The Designery nationwide and establish it as a household name. Today, The Designery has sold over 65 territories in 15 states. Casey spearheads initiatives to drive growth, innovation, and operational excellence across the franchise network.
With a proven track record of leadership and a deep understanding of franchise dynamics, he is committed to fostering collaborative relationships, empowering franchisees, and enhancing brand value. Under Casey’s guidance, the organization continues to thrive, expand its footprint, and deliver exceptional experiences to customers and franchise partners alike.
The Designery is proud to be affiliated with HomeFront Brands, a private equity platform specializing in emerging residential and light commercial property service franchised brands. Together, the platform boasts nearly 570 sold territories across six brands, spanning both the United States and Canada.
In addition to leading The Designery, Casey is a serial entrepreneur. He is the owner of Cold Creek, a restaurant recognized as the Best Sports Bar in Georgia in 2023, and an accomplished residential real estate investor, managing a substantial rental portfolio.
In his free time, Casey enjoys international travel, playing tennis and golf, and participating as a guest speaker on business podcasts. Casey continues to lead with vision and passion, leaving an indelible mark on both the industries and communities he serves.
Connect with Casey on LinkedIn.
