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Sean Fitzgerald and Vince Maffeo with TruBlue Total House Care

February 24, 2023 by rgandley

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Franchise Marketing Radio
Sean Fitzgerald and Vince Maffeo with TruBlue Total House Care
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Sean-FitzgeraldSean Fitzgerald
, President of TruBlue Total House Care, is a seasoned franchise executive with more than 25 years of experience working with brands ranging in scale from startup franchise concepts to multi-national franchise systems.

With a wealth of knowledge, impressive in both scope and variety, Sean brings to TruBlue the insight and expertise necessary for developing, operating and growing successful franchise businesses.

Sean’s background includes leading the growth of several brands including BrightStar Senior Care, Wireless Zone | Verizon Wireless, and FYZICAL Therapy & Balance Centers.

He was recently Chief Development Strategist for No Limit Agency, one of the largest PR & digital marketing agencies in franchising, providing marketing strategies for national brands such as Two Men and a Truck, Dairy Queen, Anytime Fitness, GreatClips, Jan-Pro, MaidRight, Orange Theory Fitness, Mosquito Joe and our sister brand Fresh Coat.

Connect with Sean on LinkedIn

Vince-MaffeoVince Moffeo, Multi Brand Franchise Owner with Comfort Keepers AND TruBlue Total House Care, is a seasoned executive with experience in both corporate and entrepreneurial environments.

After 15+ years in the cable industry, he’s owned and operated his in-home caregiving for seniors business since 2008. Comfort Keepers enables seniors to age in place in their homes.

We send caregivers directly to our clients to help them with Companion Care (help with meal preparation, medication reminders, doctors’ appointments) and/or Personal Care (bathing, grooming, transferring).

In his 13 years as a Comfort Keepers owner, Vince has won the “Quest for Excellence” award four times (awarded to high-growth franchisees) and has more than quadrupled revenue. He’s grown the business from operating 3 territories to 8 territories throughout Northern California, including Sacramento, Placer, El Dorado, San Joaquin, and Tuolumne Counties.

In Vince’s prior career in the cable industry, his experience included broad client and agency experience in all facets of direct/database marketing team leadership, product management, P&L accountability, and sales management. Demonstrated ability to lead strategies and tactics of marketing or product management. Significant experience in market segmentation, direct marketing, radio-TV media buying, agency management, product launches, and sales management.

Connect with Vince on LinkedIn.

Filed Under: Franchise Marketing Radio Tagged with: TruBlue Total House Care

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Lee Kantor has been involved in internet radio, podcasting and blogging for quite some time now.

Since he began, Lee has interviewed well over 1000 entrepreneurs, business owners, authors, celebrities, sales and marketing gurus and just all around great men and women.

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