Stu Kent with SW Kent & Associates, LLC, a consulting expert in the retail industry shares some hard truths about retailing today but provides answers that you can put to work in your company. Meredith Kahan, a principal in Vesist Media, LLC, a web and graphics design company provides insights about the different impact on your success of a poorly executed site and one done by professionals who bring graphic design, technology, and business acumen to the process.
Stu Kent SW Kent & Associates
Stu Kent, a 30 plus year veteran of big box and medium size retail management knows what works and what doesn’t. A global thinker, he’s tuned in to demographic and cultural shifts that are already impacting retailers and that all retailers will need to understand to survive and grow an a tight market era. You’ll really want to learn what he sees for retailers coming out of the great recession and how to take advantage of the trends.
A consultant to some very large franchise organizations today and counting dozens of retailers across the nation as clients, Stu brings insights and solutions to declining sales, flat growth and tight margins. You’ll want to engage Stu if you are a franchisor with struggling franchisees. He’ll get them on track for success.
If you are a retail store owner wondering how to get on the growth track, give Stu a call, he’ll spend the time with you to understand your situation and offer sound advice on the way forward. You can reach him at: 866-235-1240 or email swkent@comcast.net.
Meredith Kahan, Versist Media
Meredith Kahan has an MS in Digital Imaging and Design and is marketing professional by trade. Her partner, located in Denver and their technical team , bring 30 years of technology experience and deep expertise to developing a website that meets any requirement. Counting large and small firms from New York to the west coast and even abroad as customers, they have a solid reputation and many years in business backing them up.
Just as a good magazine layout or well done display catches your eye and gets you to consider their content or features, a professionally done website does the same thing. But that won’t help if no one sees your site. That’s where social media marketing and SEO come in. If you are not an expert in these, you need to contact Versist Media, they are experts and can make these tools bring more prospects to you.
Unfortunately, many business owners have amateurish site, built with tools on inexpensive systems. And their visitors notice it. With less than 10 seconds to convince a web visitor not to click away, many of these home built sites actually drive away business.
It’s why you need professionals to do your website. You wouldn’t let your kid do surgery on you or use garden shears to remove your appendix just because they were handy or cheap. If you wouldn’t let untrained amateurs do surgery or use a cheap solution on you, why use the same approach to create your most customer-facing business presence, your website?
Get in touch with Meredith at 973-495-3510 or email her at mkahan@versistmedia.com
