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How To Help the Most Vulnerable Drivers, with SteerSmart

May 2, 2018 by Mike

Gwinnett Studio
Gwinnett Studio
How To Help the Most Vulnerable Drivers, with SteerSmart
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Lauren Winborne and Bryan Mulligan

Lauren Winborne/SteerSmart

Atlanta native Lauren Winborne became concerned about the highways and surface roads when her oldest of six children began the driving process. What began as a project with her husband of merely clipping out articles about crashes involving high school and college students in order to discuss them with their children, turned into the educational initiative and non profit SteerSmart.

Through years of research, Winborne has developed a unique one hour program centered around cars. The program is hardly a one dimensional “Don’t Text and Drive” or “Don’t Drink and Drive” initiative. Along with conversation around distractions and drugs and alcohol, there is a heavy focus on trucks, speed, seat belts and weather. There is also strong conversation around decision making, being a passenger, and the magnitude of what being a passenger means and back-up plans.

There are two SteerSmart programs. One is specifically for seniors in high school and college students, and one is for all high school students who are not seniors. The program for older students focuses on specific senior/college specific scenarios such as road trips, falling asleep at the wheel, sober drivers, Lyft vs. Uber, drinking at night, and getting a shared ride service or a designated driver, and then getting a DUI the next day while alcohol is still in your system and more.

SteerSmart has had programs in 15 states and has had multiple programs at the University of Alabama, Georgia Tech and University of Georgia. SteerSmart is free of all charges and is a 501c(3).

CLICK HERE to watch the video of this episode.

 

Filed Under: Gwinnett Studio, TravelSafely Tagged with: drinking and driving, high school student safe driving program, Lauren Winborne, Non Profit, safe driving, safe driving practices, safe driving program, SteerSmart, TravelSafely


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Bryan Mulligan is the President and Founder of Applied Information (AI) and has more than 18 years of experience leading the transportation industry in technical innovation. Bryan established AI in 2011 to meet the need for a technology company that can apply new wireless, Internet-of-Things, cloud computing and connected vehicle technologies into modern solutions for the transportation sector.

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