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Jeffri-Lynn Campbell with Blaze Experts, Helen Kim with Blue Lemon Productions

January 29, 2019 by angishields

Jeffri-Lynn Campbell with Blaze Experts and Helen Kim with Blue Lemon Productions visit the Valley Business RadioX studio in Phoenix, Arizona


Jeffri-Lynn Campbell

Jeffri-Lynn Campbell with Blaze Experts in the studio at Valley Business RadioX in Phoenix, ArizonaJeffri-Lynn Campbell is Co-Founder and Brand Strategist at Blaze Experts, a branding agency with a passion to help independent businesses express themselves in a genuine way. Blaze believes brands should reflect the leadership’s passion that drove them to start their business in the first place for that is what attracts the people you want to do business with, allowing you to do your best work.

A brand is more than just a logo, sign and color palette. It is a cohesive and authentic delivery of your message across all channels. Blaze likes to dig deeper and go farther, ensuring the brand is consistently displayed from greeting to goodbye. Often, they include leadership and team onboarding for group participation and collaboration in building out the customer experience by role.

Jeffri-Lynn found her passion with her first byline at the age of 15. Pursuing that passion led her to a bachelor’s degree in communications and an MBA. Her career has taken her from the helm of a media and event company to the Philippines where she marketed an American International School. Upon her return to the US, she became a brand strategist in hospitality and formed a partnership with a creative genius to specialize in branding, marketing, and small business culture. With an affinity for independently-owned and operated businesses, they create strong and sustainable 360º brands based on the values and personalities of the companies’ leadership. Jeffri-Lynn loves all things dealing with brands, marketing strategy, design, and she thinks words are awesome!

Connect with Jeffri-Lynn Campbell on LinkedIn, Facebook, Twitter, and Instagram, and follow Blaze Experts on LinkedIn, Facebook, Twitter, and Instagram.


Helen Kim

Helen Kim with Blue Lemon Productions in the studio at Valley Business RadioX in Phoenix, ArizonaHelen Kim is the owner and Creative Director of Blue Lemon Productions. Her award-winning production team provides comprehensive video content and brand story marketing to elevate your brand’s value and achieve significant business growth. Blue Lemon Productions believes that your story is powerful. Their expertise is in drawing out those powerful brand narratives and creating video stories that help you become the most attractive choice among your competition. It’s not just their more than 60-years of combined experience, and diverse professional backgrounds in cinematography, photography, marketing, and motion graphic artistry, that sets them apart. It’s their pulse of creativity and ability to customize uniquely powerful stories that sets them apart.

Helen graduated at the top of her class with a Master’s degree from the renowned Cronkite School of Journalism and Mass Communication. She immediately put her storytelling skills to use as an advertising video producer here in the Valley. As a producer, Helen worked on local and national Telly awards winning campaigns along the way. She also deepened her storytelling skills by diving into micro-documentary production. These in-depth and emotional stories help nonprofits, in particular, communicate their work, drive donor engagement, and influence cultural change.

From shining a light on North Korean Refugees to exposing Genocide Awareness, Helen’s talent at producing evocative stories is undeniable. Her 20 years of storytelling excellence is now the feature differentiator for her company, Blue Lemon Productions. As their tagline explains, “No Project Too Big, No Story Too Small.” Her heart is in helping entrepreneurs and non-profits use the power of storytelling to achieve significant business growth by connecting them with their customers in a powerful, heartfelt manner.

Connect with Helen Kim on on LinkedIn, and follow Blue Lemon Productions on LinkedIn, Facebook, and Instagram.

Filed Under: Valley Business Radio

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