Corporate Conversations

Being "Green" Isn't Just for Traditional "Environmentalists" Anymore - It Can Be a Cost-Savings or Revenue Producing Initiative in Any Business. (11/09/2010 Show)

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Being “green” isn’t just for the proverbial “tree-huggers” anymore. Most don’t know what “sustainability” is or what it can do for a company. Every company should learn how the new concepts of sustainability can add to the bottom line. Atlanta is key in this movement – Atlanta has hosted 2 international environmentally oriented missions in October and November 2010. Find out why from our experts.

Polly Sattler, President Sustainable Business Partners

Polly Sattler is President of Sustainable Business Partners, a strategic planning and marketing company focused on helping small environmental firms. She has more than 15 years of experience in analyzing corporate social responsibility, environmental policy, advocacy and marketing. Ms. Sattler has a M.A. in Environmental and Resource Policy from Georgia Washington University. Through Ms. Sattler’s company, Ms. Sattler worked with P2AD to recommend funding sources for sustainable economic development. She has researched and produced reports for multi-national corporations on energy and sustainability issues. Ms. Sattler has also worked with small sustainable business to achieve improved marketing and sales.

Ms. Sattler is also a Co-Founder of GreenPlate, a non profit organization that helps people and organizations understand the impacts of petroleum-based plastics on health, ecosystems, and resources. GreenPlate facilitates environmentally impactful change. We offer consulting, research, education, and solutions on a project basis.

Ms. Sattler has worked for Southface Energy Institute, the Clean Air Campaign, Earth Share of Georgia and as a lobbyist for Georgia Conservation Voters. She is also the founder of Sustainable Business Day at the Capitol.  Polly Sattler Segment

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S. Alexander (Alex) McCray, President Greener Atlanta

For more than 30 years, Alex McCray has assisted businesses and nonprofits in implementing environmental programs. As a staff member to Mayor Franklin’s Office, he helped to constitute and run the City of Atlanta’s Environmental Affairs Office, assist in the development of Mayor Franklin’s Sustainable Atlanta Initiative and develop and promote the Keep Atlanta Beautiful – Greener Atlanta Initiative; all to support Mayor Franklin’s vision “to create and foster a community dedicated to environmental sustainability through best in class leadership by the City”. Before taking on this task, Alex was the Project Manager for the City’s Permitting Improvement Project that was implemented to improve the City’s ability to process building permits in a timely, efficient and cost effective manner and Special Assistant to Chief Operating Officer, Lynnette Young, assigned to manage various projects including Atlanta’s Homeland Security Gap Analysis.

In April of 2008, Alex left the Mayor’s administration to establish Greener Atlanta ~ Your Gateway 2 Green™. Greener Atlanta is a globally transforming, locally responsive government relations consulting firm that works with customers to integrate their sustainability policies by providing consulting services that includes information, resources, customer relationship development, policy support, advocacy, and marketing recommendations. Greener Atlanta is proud to have been asked to manage the efforts of several Consular Corps members in Atlanta to produce the 1st Atlanta International Environmental Trade Mission. Alex helped to coordinate an Atlanta group for Americana, an environmental trade mission in Montreal, March 17 – 19, 2009. On behalf of the Atlanta Development Authority and the Metro Atlanta Chamber of Commerce, Greener Atlanta presented the 2nd Atlanta International Environmental Trade Mission June 8-12, 2009 in Atlanta, Ga. and will present the 2nd part in 2009, October 5 – 9.

Alex McCray has served the Atlanta community by volunteering on several boards of environmentally conscious organizations including Keep Atlanta Beautiful, Atlanta Recycles, the Georgia Restaurant Association Green Foodservice Alliance and the Sustainable Atlanta Recycling & Materials Management Advisory Group.

Greener Atlanta~ Your Gateway 2 Green

alex@greeneratlanta.net

678.878.1823

Alex McCray Segment

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Jessica Moore

Jessica Moore has spent the past 15 years helping businesses of all shapes and sizes realize their full market potential, directing highly visible sales and marketing programs for clients in the financial services, telecommunications, manufacturing, technology, and most recently cleantech and renewable energy industries. Her significant client-side management and consulting experience is a tremendous asset she brings to the firms she works with. Jessica has worked with businesses in a number of capacities, launching new products, consolidating lines of business, realigning go-to-market strategies, helping businesses enter new markets altogether. Her clients have included include Fortune 500 corporations, mid-tier private, agency and not-for-profit associations.

Jessica is passionate about growing revenue for her clients and her network, facilitating introductions and deals between investors and manufacturers, suppliers and customers, professional service firms and clients. Jessica holds a BA from Georgia State University.  Jessica Moore Segment