TMBS w/ Dr. Buck Blodgett, The LOVE>hate Project, Ep 13
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If A Loved One Was Murdered or Hurt Badly, Would You Seek Revenge or Offer Forgiveness?
Dr. Buck Blodgett, who wrote A Message from Jessie and founded The LOVE>hate Project (www.ligth.org) after his daughter was raped and murdered.
Most people would tell you that it is hard to forgive after a tragic event. Some people will forgive easily while others will look to seek revenge.
He founded the LOVE>Hate Project after his daughter was murdered in her home by a friend. Her name was Jessie.
He has turned the tragedy into a mission that could help others? It is an effort to end male violence against women.
Dr. Buck Blodgett, wrote A Message from Jessie and founded The LOVE>hate Project (www.ligth.org) after his daughter was murdered. The book can be bought on Amazon.
Many people who suffer personal tragedies don’t want to talk about it, yet you not only did Doctor Blodgett talk about it, but he turned it into a mission. Why? Each day in the United States women are victims of all types of violence at the hands of men – murder, domestic abuse, sexual assault – yet too often as a nation, we take little or no notice.
Her death left Blodgett stunned, shocked and filled with anguish, yet also inspired him to do all he can to prevent such horrors from happening to others.
As he says, “It’s too late for Jessie, but not too late for millions of girls and women,” “My question is: How many more Jessies will there be before we get the job done?”
Dr. Buck Blodgett is the author of A Message from Jessie and is the Founder of The LOVE>hate Project (www.ligth.org). He also has been in family chiropractic practice since 1996 and is the founder of The Chiropractic & Wellness Group, and Wellness Drs. He and his wife, Joy, were the parents of Jessie, who was murdered when she was 19. Since her death, Blodgett has worked to end violence and to educate, motivate, and inspire young minds to choose love over hate. He speaks nationally in schools, conferences, and prisons.
TMB E17: Howard Stewart – AGM & Brett Wright – D& H
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Guests
Howard Stewart, President/CEO
AGM Container Controls
3526 E. Fort Lowell Road
Tucson, AZ 85716
hstewart@agmcontainer.com
520-881-2130
SOCIAL MEDIA: Facebook | LinkedIn | YouTube
Howard Stewart has been President/CEO of AGM Container Controls (AGM) since 2000.
Howard currently serves as the 2019/2020 Open Your Heart Chair for the American Heart Association (AHA) Tucson Chapter. He serves as a board member for the United Way of Tucson and Southern Arizona, UWTSA (2013-2020). Howard also serves as a board member for the Tucson Metro Chamber (2012-2020).
In 2018/2019, Howard chaired the local AHA Heart and Stroke Ball, helping to raise over $500,000 for local heart research.
Under Howard’s leadership, AGM has successfully run 21 consecutive UWTSA fundraising campaigns at the Gold award level. In 2019, AGM achieved its 27th straight year without a layoff. Due to Howard having recreated AGM’s college tuition reimbursement plan, a record 26% of AGM’s workforce attended college in 2018.
In 2017, Howard proposed an important new Tucson initiative, which has since been named “FlyTucsonFirst”. The initiative’s purpose is to get Tucsonans to understand the vital economic impact that will occur only if we fly in and out of our own Tucson International Airport.
In 2018, Howard was named CEO of the Year by Tucson Local Media. In 2009, AGM was recognized as “America’s Small Business of the Year” by the U.S. Chamber of Commerce. In 2002, Howard was recognized as Tucson’s Small Business Leader of the Year.
Business info:
AGM Container Controls is a Tucson-based manufacturing company with 145 employees. AGM has an Employee Stock Ownership Program. As such, every AGM employee is either an employee-owner or in the process of becoming such. AGM manufactures environmental control hardware for missiles and other electro-optical equipment. AGM also manufactures the world’s premier vertical wheelchair lift, which provides access to elevation changes in public facilities and residences for individuals with disabilities.
Brett Wright, Owner, and President of D&H Air Conditioning & Heating Co.
Date: Thursday, July 25
3629 N Oracle Road, Tucson, AZ 85705
Phone: 520-408-2665
Social Media: D&H Facebook | D&H Instagram
Other: https://dandhac.com/ac-technicians-training-facility/
Brett Wright grandfather Arthur Duhamel and partner Harry Hawk founded the company in Tucson back in 1959. He says he literally grew up in the business tagged around with his grandpa by age 6 and by his teen years, he was “digging ditches and working in the shop, before studying business at the U of A.”
Brett bought the company in 1987. And now, as D&H celebrates its 60th anniversary, the family-owned business continues to provide consistent, high quality, expert HVAC services throughout Southern Arizona.
In fact, the company is doing an exciting first as they are in the process of opening a state-of-the-art technicians’ training center, which will benefit the industry, workforce development and its clients at all levels, including superior 24/7 service, full financing, and coverage of all brands. Word has it that Four core values set D&H Air Conditioning and Heating apart from the competition: Service; Innovation; Knowledge; and Experience.
This facility is a complete house INSIDE a huge commercial facility at 3990 S. Evans Blvd in Tucson. It’s never been done before in Tucson – or anywhere, that we know of.
The new space will include our showroom, training lab, classrooms, call center, and offices. The house will be fully equipped with every residential system we offer, each connected to a control room that can simulate all kinds of system failures– and wired for audio and video so training techs can see a playback of visits with roleplaying ‘homeowners’ to self-assess their technical and communication skills. This will be a place where young people will be able to build a well-paying career without four-year college experience.
With our training lab and training house, we will be able to continuously train our technicians and help improve their skills to make sure our customers receive the best service every time.
The air conditioning industry is undergoing a major technological change benefiting homeowners: more comfortable homes, lower energy bills, more flexible and durable A/C systems.
Small A/C operators are bound to disappear, unable to keep up with the level of training, mobility, and service required by equipment makers and consumers. D&H AC is well prepared for this, with large investments in hiring, training, equipment, and technology. Our clients benefit from this at all levels, including 24/7 service, full financing, and coverage of all brands.
Forty-Niner Golf & CC – Tucson’s Hidden Jewel
John Daw and Dan Ehlen with Spiderwebs Consulting
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Fresh out of high school and no marketing experience to speak of, John Daw created Spiderwebs Consulting for the singular purpose to help local business attain more exposure and knowledge of their potential reach.
Seeing the rift between social trends and aging marketing strategies in his local business network, John set out to find more techniques that would explode a businesses profit margin. Over 8 years later and thousands of ad dollars spent, he now oversees 5 and 6 figure accounts for happy clients.
BRX Pro Tip: Theater
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BRX Pro Tip: Theater Transcript
Stone Payton: [00:00:01] Welcome back to BRX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, let’s talk a little bit about the window dressing the theater, some of the touches that we put on this thing of ours to make this the environment that generates such marvelous results.
Lee Kantor: [00:00:19] Yeah. A lot of what happens in the studio is going towards building that experience that is memorable, that’s visceral, that leaves an impact that these people remember. It becomes the best thing they did that day. It becomes the best thing they did that week. It’s the thing that they tell their spouse, and family, and friends about. Some of the things we do in the studio to create and to amplify the experience is we use headphones. There’s no reason to use headphones. We can all hear each other. We’re just a few inches away from each other. But by putting on headphones, we’re isolating ourselves and our voices, and we’re really whispering into the brains of all the people in the room. We have their undivided attention.
Lee Kantor: [00:01:00] Another area of theater is the on-air light. The on-air light, boom, once that light goes on, there’s a hush in the room. They feel the tension. This is real now. This is happening. We are doing a live broadcast. Broadcasting live. That creates the tension. That creates the, “I can’t take it back. I better be careful of what I’m saying.” It creates the opportunity of doing something they’ve never done before. Most of these people have never been part of a live broadcast. And then, it amplifies the tension. Another thing that we do in here is what-
Stone Payton: [00:01:35] Well, we’ve got the lighted sign, we get the flat screen television, we’ve got a mixer that is, my dad would say, too much sugar for a dime. But it’s appropriate because of the environment that we’re trying to create. And then, there’s some things you can do from a theatrical standpoint in your role as producer and host. One of mine, it’s as simple as, “We are live in five.” And I mean, it’s just a whole different dynamic when you do that.
Lee Kantor: [00:02:00] Right. And taking photos after the show. Making it an event. This is something that they’re going to share on social media. They’re proudly taking their photo in front of a Business RadioX microphone that I can’t tell you how many LinkedIn profiles have that photo in it because it is a big deal. It legitimizes them in the eyes of their marketplace.
BRX Pro Tip: Reasons for Not Doing This
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BRX Pro Tip: Reasons for Not Doing This Transcript
Stone Payton: [00:00:03] And we are back with BRX Pro Tips. Stone Payton and Lee Kanter here with you. Lee, we talk almost every day, every hour about the rationale, the reasons for doing this, for working with Business RadioX, this thing of ours, but let’s look at the other side of the coin. What are some valid reasons not to do this?
Lee Kantor: [00:00:25] I wouldn’t do this if I didn’t sell a product that was worth, at least, $10,000. If my customer isn’t worth $10,000, I probably wouldn’t do this with us. I mean, I might do a podcast individually for myself, but I wouldn’t do it through Business RadioX because I don’t think the price point works well. I think, it’s an easy sell when they think they can get one sale in a year, and that pays for a year of BRX. That makes it simple. If it’s a $500 item, and they’ve got to sell a quantity of it, I don’t think we’re that great for doing that.
Lee Kantor: [00:00:59] Another reason to not do this is if you don’t care about people and serving. If you think that you’re just going to burn and churn through a list of people as clients, we’re probably not the right fit because we’re investing a lot of time in building a community and serving an ecosystem. And if you don’t have that mindset, it’s not going to work for you because we’re really looking for people who have a longer term kind of perspective of things. And if they’re looking for a quick fix, or they need money tomorrow, again, our platform probably isn’t right for them.
Stone Payton: [00:01:29] Well, I’ll tell you, I wouldn’t do this if my goal was to become a media or, specifically, a radio personality. If I really envision my headshot on a bus or a bench in the town square, and I wanted to be that local celebrity, there’s nothing improper about that pursuit, but this isn’t the right path for that at all. This thing of ours is the right path for serving a specific niche in your community, building those relationships, and celebrating and supporting people in the local business community, and doing that with the aim toward serving and growing your business. But if you want to be a radio personality, this isn’t the right thing.
Phil Bradstock with the Phoenix Film Office, Patrik Matheson with Bridge, and Roger Hurni with Off Madison Ave and LighthousePE
Filmmaking, Visual Storytelling, and Marketing
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Phil Bradstock
Phil Bradstock is Film Commissioner at the Phoenix Film Office, the ultimate resource for everything you need to film in the City of Phoenix, including permits, information regarding technical crews, talent, local resources, and coordination with other agencies to film at city-owned locations.
Phil grew up in Phoenix and graduated from Brophy College Prep before earning a degree in Political Science from Boston College. After graduation and following an Endless Summer around the globe, he was offered a position as a Production Assistant on the TV show Suddenly Susan at Warner Bros. Studios. While never intending to pursue a career in the film industry, he soon settled in his role as a Production Coordinator for Warner Bros. Television and worked on such shows as Nikki (WB), Presidio Med (CBS), Run of the House (WB), Center of the Universe (CBS) and Hot Properties (ABC).
After meeting his future wife on set, they decided to relocate to Phoenix where Phil was hired by the City of Phoenix as the Film Commissioner in 2006. Phil’s role as the Film Commissioner is to attract projects into the Phoenix market, direct them to local resources, provide location assistance, and act as the logistics coordinator amongst multiple government agencies and the local community.
Connect with Phil Bradstock on LinkedIn, and follow the Phoenix Film Office on Twitter.
Patrik Matheson
Patrik Matheson is Co-Founder of Bridge, a passion-driven creative studio that pushes the boundaries of both online and offline visual communication. They BRIDGE the gap between business strategy and creative execution, building impactful brands through authentic storytelling, graphic design, and web development.
A producer at heart, Patrik has been creating little businesses, experiences, and events for friends since he was eight years old. He started learning HTML and CSS in high school and by his senior year, Patrik was doing freelance work for family friends. He moved to Phoenix and quickly found an intership at Atmosol, the premier Amazon webstore builder for major brands. There he learned quality assurance, documentation and ultimately how to code very well. Patrik also interned at The Lavidge Company, where he worked on major social media accounts like the Waste Management Phoenix Open and The Phoenix Suns. He then went on to take a front end development position at Prizelogic for about a year which was his last “job,” ending in 2013.
As the co-founder of a creative agency, Patrik has learned the importance of separating himself from many parts of the business that previously fell solely on his shoulders as a freelancer. This change in mindset has allowed him to play a role that often involves being a good communicator and articulating vision to produce higher quality work than he could ever do alone.
Connect with Patrik Matheson on LinkedIn, Facebook, and Instagram, and follow Bridge on LinkedIn, Facebook, and Instagram.
Roger Hurni
Roger Hurni is Co-Founder, Managing Partner and Chief Creative Officer at Off Madison Ave, an integrated marketing communications firm in Tempe, AZ. Off Madison Ave specializes in new media, strategic planning, interactive marketing, public relations, advertising, market research and strategies, and media planning.
Roger’s belief is that great creative and marketing results stem from the alignment of behavioral triggers along the lifetime customer engagement path. He has worked with top tier brands such as Nike, Doubletree Hotels, PetSmart, Safeway, Wells Fargo, Starwood Resorts and Hotels, and P.F. Chang’s, to name a few. And as a business owner, he understands the true value a brand can bring to the success of an organization.
Roger is also Managing Partner and Chief Marketing Officer for LighthousePE, an AI-driven personalization and proximity marketing solution for mobile app developers that “delivers the right message to the right person in the right place at the right moment.”
Check out the co-branded campaign for @VisitArizona and @BarbieStyle on Instagram: 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, and 11.
Connect with Roger Hurni on LinkedIn and Twitter. Follow Off Madison Ave on LinkedIn, Facebook, Twitter, and Instagram, and follow LighthousePE on LinkedIn, Facebook, and Twitter.
BRX Pro Tip: Insurance Client
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BRX Pro Tip: Insurance Client Transcript
Stone Payton: [00:00:01] And we are back with BRX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, we talk about your book of business and some organizations, some individuals who really fit the mold for the kind of people we can genuinely help — help other people, and make more money, serve their market. One of which we’ve come to learn is the folks in the insurance business, but we’ve got a client here who is in the long-term care planning insurance business. Give us some highlights about how and why this is working so well for this guy.
Lee Kantor: [00:00:35] Yeah. I think a good way to illustrate this is to kind of go through what that show concept meeting looked like. Initially, he came in as most of these people do with the idea of doing a show about the long-term care insurance business, the tax benefits, and things like that, the kind of deep dive into it. And we quickly moved him into doing an exercise where we identify who are his best prospects, who are the ideal clients that he would like to clone. And then, we eventually landed on women executives or women entrepreneurs, people that have an easier time wrapping their arms around this kind of service, and they see the benefit right away.
Lee Kantor: [00:01:16] And once we did that, then that opened up the doors to really start brainstorming where are we going to be able to find these people. He knew some successful women business people. We knew some successful women business people. Then, we did the traditional show concept meeting where we identify the power partners, the influencers, the people that refer to him. And then, in short order, he was able to get a dream list, and he was off to the races.
Stone Payton: [00:01:46] That’s the understatement of the century. This guy, of course, understands the value of referrals, had some great clients who really liked him and appreciated the value of his work, but hasn’t given him much in the way of referrals. Did he walk out of episode one with like over a dozen referrals from someone who had never given him any, I don’t think.
Lee Kantor: [00:02:06] Right. He knew this person for over a decade and never got a referral. And then, after the episode, he got over a dozen. And just by changing the framing and the positioning, instead of asking for a referral for insurance, he was asking for a referral of a successful woman entrepreneur, even though those both people are the same person to our client. The ask is for a woman entrepreneur that’s doing good work to be spotlighted, that is a much easier referral than have the insurance guy call me.
