This week on Good People, Samantha Slabaugh Marketing Manager for The List, joined us in the studio to talk about creating the culture inside one of Atlanta’s Best and Brightest Companies to Work For.

The List is a B2B prospecting and sales intelligence platform that provides business development professionals within the advertising, marketing services, media and sponsorship industries access to verified marketing, advertising, and media decision maker contact information. Clients utilize The List for ad agency business development, ad sales, corporate sponsorship, and other marketing opportunities.

Sam talked about why The List decided to participate in this year’s Best and Brightest Companies to work for competition, because they’re growing as an organization, have developed and cultivated an internal culture that focuses on collaboration, fun, passion, and creativity.

“We can’t achieve unparalleled growth without the aid of all of our employees, and we recognize that we must foster a positive and productive work environment in order to reach our full potential.”

As Marketing Manager, Sam is responsible for developing and managing client retention, lead generation, product innovation, and brand awareness through a multitude of channels such as email, direct, tradeshow, public relations, online marketing, and social media. Samantha graduated cum laude from the Grady School of Journalism at the University of Georgia in 2006 and has since fulfilled various business development, public relations and marketing positions within the advertising and marketing services industry.  Her passion, first and foremost, has always been writing – both creatively and professionally – and she currently is the sole U.S. Contributing Writer for a European subsidiary of MTV Networks called MTVSticky.com.

Atlanta’s Best and Brightest Companies to Work For is an awards competition providing the business community with the opportunity to gain recognition showcase their best practices and demonstrate why they are an ideal place for employees to work. This is the premier awards symposium that celebrates those companies that are making the lives of their employees better as well as the community as a whole.  The program provides yearlong education, benchmarking, assessment tools and interaction amongst the best employers.

For more on The List, visit www.thelistinc.com

For more on Atlanta’s Best and Brightest Companies to Work For, visit http://www.101bestandbrightest.com/regions/atlanta

This week on Good People, Sondra Rhoades Johnson, Executive Director of GAIDA, Serving the Deaf and Hard of Hearing, joins us in the studio to talk about being one of Atlanta’s Best and Brightest Companies to Work For.

Sondra Rhoades Johnson is a Senior Executive possessing over 25 years of effective executive leadership with knowledge, skills and experience across multiple disciplines

and sectors (Non-Profit, Education, Government, Entrepreneur and Corporate).  Sondra has consistently demonstrated success in adapting to different environments, added value and executive mission-aligned goals and objectives.

Having served in positions such as Fulton County Tax Commissioner, Girl Scout Council CEO, Chief Planning Officer for IT Strategic Planning for the State of Georgia, Chief of Staff of Morehouse School of Medicine, she is now the Executive Director for GACHI, a state-wide organization serving Georgia’s Deaf, Hard of Hearing, Late Deafened, Speech Impaired and Deaf-Blind.

For more information on GACHI, Georgia Council for the Hearing Impaired – serving the deaf and hard of hearing, visit

www.gachi.org

Atlanta’s Best and Brightest Companies to Work For is an awards competition providing the business community with the opportunity to gain recognition showcase their best practices and demonstrate why they are an ideal place for employees to work. This is the premier awards symposium that celebrates those companies that are making the lives of their employees better as well as the community as a whole.  The program provides yearlong education, benchmarking, assessment tools and interaction amongst the best employers.

Nominate your company for 101 Best and Brightest Companies to Work For at www.101bestandbrightest.com

MaShelle Epps (Atlanta’s Best and Brightest Companies to Work For & The Epps Agency) comes on the show to talk about her HR consulting firm which specializes in HR program design to optimize investment in the most valuable resource – people.

Atlanta’s Best and Brightest Companies to Work For is an awards competition providing the business community with the opportunity to gain recognition showcase their best practices and demonstrate why they are an ideal place for employees to work. This is the premier awards symposium that celebrates those companies that are making the lives of their employees better as well as the community as a whole.  The program provides yearlong education, benchmarking, assessment tools and interaction amongst the best employers.

MaShelle Epps is on the Advisory Board and the Business Development Representative to build a strong presence for the program in the Atlanta market.  The Epps Agency partners with small to mid sized companies who unlike their larger counterparts, often lack the time, resources and expertise to design and implement strategic HR policies.

The Epps Agency’s focus is on delivering an HR optimization strategy that addresses your unique human capital needs in direct alignment with your strategic business goals.  We’ll help you develop an infrastructure for best practices that delivers action based solutions that reduce the risk of employee litigation, fosters employee development and enrichment, and maximizes the ROI on your human capital investment.  We are committed to developing solid relationships built on trust and designing solutions that deliver measurable and sustainable results.

MaShelle explains how maintaining competitive advantage in today’s marketplace through people is crucial to business success.

For more on Atlanta’s Best and Brightest, visit Atlanta’s Best and Brightest

Form more on The Epps Agency, visit www.theeppsagency.com

Twitter:  @MaShelleEpps