Karen, Author at Business RadioX ® Page

Don Alix with Insperity

October 8, 2020 by Karen

Phoenix Business Radio

Don Alix with Insperity

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Don Alix with Insperity

Insperity®, a trusted advisor to America’s best businesses for more than 34 years, provides an array of human resources and business solutions designed to help improve business performance.

Offering the most comprehensive suite of products and services available in the marketplace, they deliver administrative relief, better benefits, reduced liabilities and a systematic way to improve productivity through its premier Workforce Optimization® solution. Additional company offerings include Traditional Payroll and Human Capital Management, Time and Attendance, Performance Management, Organizational Planning, Recruiting Services, Employment Screening, Retirement Services and Insurance Services.

With 2019 revenues of $4.3 billion, Insperity supports more than 100,000 businesses with over 2 million employees nationwide. For more information, call 800-465-3800 or visit http://www.insperity.com.

Don Alix joined Insperity in 2015 as a district manager in Phoenix.

He has more than 25 years of sales experience and is a former business owner. Alix earned a bachelor’s degree in marketing from Arizona State University.

Follow Insperity on LinkedIn, Facebook and Twitter.

Begin With The End in Mind E23

October 8, 2020 by Karen

Phoenix Business Radio

Begin With The End in Mind E23

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Begin With The End in Mind E23

Begin with the end in mind. Simple to say, but hard to do in practice. Every business owner has a different goal for their business, or for even getting into business to begin with. There is not really a wrong answer for what you want out of your business, but it is important to know what that is and then plan and execute over the years to achieve that end that you have in mind.

If you want some straightforward, common sense advice from somebody who has lived it and helped multiple clients plan for transitioning their businesses on their terms, you won’t want to miss this episode of Tycoons of Small Biz. Ryan Tansom with Arkona is engaging and very knowledgeable and provides a great service to business owners.

Arkona provides value growth education and fractional CFO services. They created the Intentional Growth™ Framework to help educate business owners on how to grow the value of their company with an end in mind.

The Intentional Growth™ Framework is based off of 5 Principles that will help you shift your mindset away from annual income to focusing on long-term value creation. This new mindset will enable you to grow the value of your business, give you choices and the freedom to hit your goals.

Ryan Tansom helped turn around their family business and then sell it for 8 figures to a local competitor in 2014.

The growth and exit process was an unexpectedly difficult undertaking, but the lessons that were learned have proven to be invaluable.

He took his experience and co-founded Arkona where he created the Intentional Growth™ Framework and hosts the popular Intentional Growth™ podcast (215+ episodes and 300k+ downloads).

Ryan’s mission is to help entrepreneurs get clarity on how to grow the value of their business with the end in mind by shifting their mindset away from annual income to focusing on long term value creation.

This new mind set will help entrepreneurs create a strategic plan that gives them the freedom of choices to do what they want with the business long term.

Connect with Ryan on LinkedIn and Facebook.

About the Show

Tycoons of Small Biz spotlights the true backbone of the American economy, the true tycoons of business in America… the owners, founders and CEO’s of small businesses. Join hosts, Austin L Peterson, Landon Mance and the featured tycoons LIVE every Tuesday at 1 pm, right here on Business RadioX and your favorite podcast platform.

About Your Hosts

Austin Peterson is a Comprehensive Financial Planner and owner of Backbone Financial in Scottsdale, AZ. Austin is a registered rep and investment advisor representative with Lincoln Financial Advisors. Prior to joining Lincoln Financial Advisors, Austin worked in a variety of roles in the financial services industry.

He began his career in financial services in the year 2000 as a personal financial advisor with Independent Capital Management in Santa Ana, CA. Austin then joined Pacific Life Insurance Company as an internal wholesaler for their variable annuity and mutual fund products. After Pacific Life, Austin formed his own financial planning company in Southern California that he built and ran for 6 years and eventually sold when he moved his family to Salt Lake City to pursue his MBA.

After he completed his MBA, Austin joined Crump Life Insurance where he filled a couple of different sales roles and eventually a management role throughout the five years he was with Crump. Most recently before joining Lincoln Financial Advisors in February 2015, Austin spent 2 years as a life insurance field wholesaler with Symetra Life Insurance Company. Austin is a Certified Financial Planner Professional and Chartered Life Underwriter.

Austin and his wife of 21 years, Robin, have two children, AJ (19) and Ella (16) and they reside in Gilbert, Arizona. He is a graduate of California State University, Fullerton with a Bachelor of Arts in French and of Brigham Young University’s Marriott School of Management with a Master of Business Administration with an emphasis in sales and entrepreneurship.

Connect with Austin on LinkedIn, Facebook, Twitter, and Instagram.

Landon Mance is a Financial Planner and founder of YourFuture Planning Partners out of Las Vegas, Nevada. His firm came to life in 2020 after operating as Mance Wealth Management since 2015 when Landon broke off from a major bank and started his own “shop.”

Landon comes from a family of successful entrepreneurs and has a passion and excitement for serving the business community. This passion is what brought about the growth of YourFuture Planning Partners to help business owners and their families. At YourFuture, we believe small business owners’ personal and business goals are intertwined, so we work with our clients to design a financial plan to support all aspects of their lives.

In 2019, Landon obtained the Certified Exit Planning Advisor (CEPA) designation through the Exit Planning Institute. With this certification, YourFuture Planning Partners assists business owners through an ownership transition while focusing on a positive outcome for their employees and meeting the business owner’s goals. Landon is also a member of the Business Intelligence Institute (BII) which is a collaborative group that shares tools, resources and personnel, and offers advanced level training and technical support to specifically serve business owners.

Landon enjoys spending time with his beautiful wife, stepson, and new baby twins. He grew up in sunny San Diego and loves visiting his family, playing a round of golf with friends, and many other outdoor activities. Landon tries make a difference in the lives of children in Las Vegas as a part of the leadership team for a local non-profit. He regularly visits the children that we work with to remind himself of why it’s so important to, “be the change that you wish to see in the world.”

Landon received his B.S. from California State University Long Beach in business marketing and gets the rest of his education through the school of hard knocks via his business owner clients.

Connect with Landon on LinkedIn.

About The Tycoons of Small Biz Sponsor

Whether you’re an established local company, or a brand new start-up, you can count on GBS to be a part of your family.

We’re not just any benefits consulting firm, we’re GBS. We have nearly 30 years of experience in group benefits, a strong sense of purpose and it shows.

Austin Peterson and Landon Mance are registered representatives of Lincoln Financial Advisors Corp. Securities and investment advisory services offered through Lincoln Financial Advisors Corp., a broker/dealer (member SIPC) and registered investment advisor. Insurance offered through Lincoln affiliates and other fine companies. Backbone Financial and Your Future Planning Partners are marketing names for business conducted through Lincoln Financial Advisors Corp. CRN-3275071-100720

Lincoln Financial Advisors Corp. and its representatives do not provide legal or tax advice. You may want to consult a legal or tax advisor regarding any legal or tax information as it relates to your personal circumstances.

The content presented is for informational and educational purposes. The information covered and posted are views and opinions of the guests and not necessarily those of Lincoln Financial Advisors Corp.

Business RadioX® is a separate entity not affiliated with Lincoln Financial Advisors Corp.

E63 Building Global Project Management Communities with Priya Patra

October 7, 2020 by Karen

Phoenix Business Radio

E63 Building Global Project Management Communities with Priya Patra

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E63 Building Global Project Management Communities with Priya Patra

How do you connect PMI chapters from around the world sharing industry trends and insights? Do you wonder about cultural differences delivering projects in different regions and countries? We explore these questions and more with Priya Patra who joined us live from India.

Priya is a mother of two, Author, Blogger, Women Empower believer, Dreamer, Creator and a Futurist, An Agile Evangelist and a Program Manager. She is also a community builder establishing the Women PowerUp Network and the PMI Chapter Xchange.

Priya shared the challenges of working in a global community as well as the benefits of building these communities. She shares her story of personal growth and the many benefits of supporting and joining industry groups. Listen to hear our conversation and learn more about her influence in the global project management industry.

Thanks to our sponsor THE PMO SQUAD. Visit www.thepmosquad.com to learn to Empower People to Deliver Results and assist your PMO as you evolve in the new post-COVID business world.

Check out all prior episodes and upcoming guests by visiting www.projectmanagementofficehours.com.

Priya Patra is a mother of two, Author, Blogger, Women Empower believer, Dreamer, Creator and a Futurist. An Agile Evangelist and a Program Manager spearheading digital transformation, digital quality assurance and quality engineering program for a large conglomerate in Lifesciences domain.

She leads Agile Community of Practice within the organization of 546 members, across 40 countries evangelizing Agile practices across all levels in the organization and is
a speaker for national and International conferences on IoT, Agile and Project Management.

She is also a faculty member of The PM Circle, an unique community of project leaders, agilists, coaches and consultants. A circle of competence, knowledge and unique global perspectives.

Since Jan 2020, she has been building a women’s community, Women PowerUp Network, a virtual community of around 300 women across the globe. #BeingGoodEnougIsAmazing #WePowerUP

When she is not working, she dreams about the future of work, and its impact on projects. Her views are expressed through blogs on projectmanagement.com.

Connect with Priya on LinkedIn, Facebook, Twitter and Instagram.

ABOUT PROJECT MANAGEMENT OFFICE HOURS SERIES

Project Management Office Hours is intended to provide Project Management professionals a place to drop in and discuss Success Stories, Best Practices, and Lessons Learned. Project Management Consultant Joy Gumz has shared with us, “Operations keep the lights on, strategy provides the light at the end of the tunnel, but project management is the train engine that moves the organization forward.”

Each of us has a unique story to tell, but collectively we share a message that organizations who embrace Project Management Best Practices perform better than those which don’t. Organizations which align Projects to Strategy perform better. Organizations with Engage Executive Sponsors deliver better results. Organizations which measure Project Management performance outperform those which don’t.

During our Project Management Office Hours, we hear directly from Industry leaders how to make an impact in our profession. How we, collectively, will Advance Project Management Best Practices, One Listener at a time!

ABOUT YOUR HOST

Joe Pusz started THE PMO SQUAD to bring real world PMO Leadership experience to the consulting space and to advocate for Project Management through his blog PMOJOE.com. The old saying is “Do what you love and you’ll never work a day in your life.” Following this mindset Joe left Corporate America in 2013 to start THE PMO SQUAD and work with fellow Natural Born Project Managers to advance Project Management Best Practices.

ABOUT OUR SPONSOR

THE PMO SQUAD focuses exclusively on PMO and Project Management consulting. Corporate America is full of Accidental Project Managers running projects who haven’t been trained to be PMs. To help solve this problem THE PMO SQUAD is on the Leading Edge with PMO As a Service. PMO As a Service allows our clients to focus on their respective core competencies while THE PMO SQUAD delivers Project Management expertise. Contact Joe at 678-591-7868. Follow The PMO Squad on LinkedIn, Twitter and Facebook.

Partnership Pitfalls E24

October 6, 2020 by Karen

Phoenix Business Radio

Partnership Pitfalls E24

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Partnership Pitfalls E24

Lawgitimate – Partnership Pitfalls hosted by Mike & Rochelle Poulton covered the most common problems business owners face with partnerships. Mike & Rochelle have represented businesses and consulted with many business owners, and discuss their personal experiences and observations in this episode. Decision making, splitting profit, knowing your role, and the importance of good communication are just a few points covered in this episode.

This episode is Mike and Rochelle Poulton talking shop about business ownership and the most commonly faced problems with partnerships. If you want to know more about how to have a successful partnership, this episode is for you.

About Your Hosts

Rochelle Poulton is an attorney and owner of X Firm LLC. Rochelle has been helping people with Credit and Debt issues since 2012, owns several small businesses, and has nearly 20 years of real estate experience.

Rochelle created Lawgitimate to bring in a network of awesome people to raise awareness and educate people about the litany of legal issues she faces everyday at X Firm LLC.

Connect with Rochelle on Linkedin, Facebook and Instagram.

Mike Poulton, with Poulton & Noroian, draws on his knowledge and experience in other fields to serve his clients. As an experienced science researcher, Mike understands technical issues that many other attorneys cannot, and applies that knowledge for his clients’ benefit. His construction management experience also provides him with a broad knowledge base not only in construction law, but also in regulatory compliance, worker safety, and negotiation.

Michael is licensed to practice law in Arizona and is admitted to practice before the U.S. Federal District Courts in Arizona.

Connect with Mike on LinkedIn.

About X Firm PLLC

We help clients improve their financial lives through strategic financial transaction planning. Whether you want to buy a car, a home, or a building, X Firm can help you reach your goals in 3 easy steps.

We are small but mighty and love helping people get back on track financially. Learn more about us at XFirmLaw.com.

Exploring Ways STEM Rocks E6

October 2, 2020 by Karen

Phoenix Business Radio

Exploring Ways STEM Rocks E6

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Exploring Ways STEM Rocks E6

During the month of September, SciTech Institute wanted to highlight the ways STEM rocks. In this episode, we connected with four women in mining to highlight their passion for geology. We want to recognize the effort from Freeport McMoRan and the Arizona Chapter of WIM to highlight the opportunities in our state.

Exploring Ways STEM Rocks listeners will want to tune in to hear ways to get connected in Arizona.

Freeport-McMoRan (FCX) is a leading international mining company with headquarters in Phoenix, Arizona. They operate large, long-lived geographically diverse assets with significant proven and probable reserves of copper, gold and molybdenum. Their portfolio of assets includes the Grasberg minerals district in Indonesia, one of the world’s largest copper and gold deposits; and significant mining operations in the Americas, including the large-scale Morenci minerals district in North America and the Cerro Verde operation in South America.

The safety and health of all employees is their highest priority. Management believes that safety and health considerations are integral to, and compatible with, all other functions in the organization and that proper safety and health management will enhance production and reduce costs. Their approach towards the health and safety of their workforce is to continuously improve performance through implementing robust management systems and providing adequate training, safety incentive and occupational health programs.

FCX is a founding member of the International Council on Mining and Metals (ICMM). Implementation of the ICMM Sustainable Development Framework across the company results in site-level sustainability programs that meet responsible sourcing objectives for the global marketplace.

Their stock trades on the New York Stock Exchange under the ticker symbol “FCX.”

Angie Harmon is Freeport-McMoRan Inc.’s Regional Community Development Manager, North America. She is based in Phoenix, AZ at the company’s corporate headquarters.

Angie supports Freeport’s investment in community-related programs and initiatives across the US, aligning the company’s philanthropic outreach with overall corporate goals through the work of the Freeport-McMoRan Foundation.

In addition, she works in partnership with the company’s North American mining operations in their community development functions including stakeholder engagement and strategic contributions. Angie is on the board of the Arizona Science Center and the SciTech Institute.

Angie has a BA in political science as well as her MBA. She and her husband have two sons and live in Scottsdale, AZ.

Follow Freeport-McMoRan on LinkedIn, Facebook, Twitter and Instagram.

Women in Mining Arizona’s vision is to be a non-governmental organization that focused on attracting, retaining and advancing professionals in the mining industry as well educating the members and the public in the various aspects of mining. We are an inclusive organization, everyone is welcome to participate.

Molly Radwany is a Master of Science student in the Mining Engineering department at the University of Arizona with a focus on geometallurgy. She currently works as an engineering intern at Call & Nicholas and formerly worked as a geology intern for Freeport-McMoRan. Molly is passionate about a future career in mining and working to address the obstacles that face women in the industry.

Julia Potter is a geologist and geotechnical engineer with Call & Nicholas, where she specializes in geostatistics and 3D block modeling. She enjoys applying a creative approach to her technical work, which has included open-pit and underground mining operations at every stage of project development, throughout North America, Western Turkey and central Africa. Julia holds a BS in Geology and History from the University of Wisconsin – Eau Claire and a Master of Engineering from the University of Arizona.

Maria Bertram is WIM AZ’s Vice President. For the last five years, Maria has worked in Freeport-McMoRan’s recruiting department as an events planner and college recruiter. In her role she is responsible for managing the Company’s relationship with universities across the country, and engaging with students and new graduates on and off campus. Prior to joining Freeport-McMoRan, Maria worked in the marketing departments for Arizona Snowbowl and the Flagstaff Chamber of Commerce in Flagstaff, Arizona. She has a Bachelor’s degree in Journalism from Northern Arizona University and is pursuing her MBA through University of Illinois – Urbana-Champaign.

Follow Women in Mining Arizona on LinkedIn and Instagram.

About Our Sponsor

SciTech Institute™ was established as the Arizona Technology Council Foundation as the conduit for collaboration among STEM industry, academia, civic, and non-profit organizations in Arizona. Now, rebranded and named the SciTech Institute™ the goal centers around aligning assets and resources to motivate individuals to pursue STEM-related educational and career paths or find a passion while engaged in community events during the SciTech Festival.

The Chief Science Officer program highlights the 6th-12th graders that have been selected as leaders in their schools and communities to receive training to build a world-class community of diverse STEM-literate workers and knowledgeable, engaged citizens. Science For All allows for tax credit donations to provide engaging experiences for students while RAIN (Rural Activation Innovation Network) focuses on resources for the rural areas of Arizona.

As a STEM Learning Ecosystem, SciTech Institute™ focuses on collaboration and connecting individuals with opportunities! STEM Professionals are encouraged to engage with the future workforce by serving as a mentor, leadership coach, panelist, keynote and session trainer during a variety of conferences hosted or sponsored by SciTech Institute™ and The Arizona Technology Council.

Teachers and Administrators are invited to connect with the resources available while activating a large network of STEM champions for student projects, judges at events, volunteers, exhibitors and more. SciTech Festival Event Coordinators are supported during the planning and execution of community STEM events around the state by the SciTech STREET Team Members and the growing network of volunteers. The possibilities are endless! SciTech Institute™ looks forward to connecting with you today. Visit SciTechInstitute.org today for more information.

Follow SciTech Institute on LinkedIn, Facebook, Twitter and Instagram.

About Your STEM Unplugged Host

After graduating from Bolivar-Richburg High School in rural western New York and joining the United States Army, Kelly Greene learned quickly to adapt to her surroundings to be successful. She attended Wittenberg University in Springfield, Ohio and played shortstop on the Tiger softball team while earning her Bachelor’s Degree in Elementary Education.

After graduating from Basic Training and Advanced Individual Training, she traveled the world with the military. While stationed in Misawa, Japan, Kelly fell in love with learning about cultures around the world. Even as a deployed Soldier during Operation Iraqi Freedom for two tours, she found opportunities to connect with the local children to form the Victory Base Council Girl Scouts with her fellow servicemen.

In 2013, she was deployed to Afghanistan in support of Operation Enduring Freedom and traveled the country by air and had the opportunity to utilize the most advanced technologies available to the tactical HUMINT operations in theater. Upon return from combat, she retired with 21 years of service and began teaching 6th grade Math.

After being selected as a Westside Impact Teacher of the Year and having her Fiesta Bowl Charities Wish Granted for a morning news studio, she was asked to begin a new class on campus – 7th grade STEM! Using her enthusiastic nature and combined with her strong classroom management she was able to design curriculum based on the Engineering Design Process to have her 7th graders complete a new project every 2 weeks!

She is excited to serve as the Director of Student Success for the rapidly expanding Chief Science Officers Program. Her goal is to push students just a bit outside of their comfort zone so they can see for themselves the power of their own ideas.

Otto Siegel and Kayla Essert with Genius Coaching and Julie Hudson with Onsite Design

October 1, 2020 by Karen

Phoenix Business Radio

Otto Siegel and Kayla Essert with Genius Coaching and Julie Hudson with Onsite Design

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Otto Siegel and Kayla Essert with Genius Coaching and Julie Hudson with Onsite Design

Since 2003 Genius Coaching has been focusing on decoding and activating hidden brilliance in bright students with learning or behavior challenges as well as in brilliant leaders who desire to go ‘from great to excellent’ and connect with their teams more effectively.

Their unique Genius Profile® provides a solid blueprint for high level success in education, career and life by decoding the unique brilliance that is written on DNA and translating the results into simple language to make it useable. Professional coaching provides the energy to implement specific actions that bring this genetic blueprint to life.

Genius Coaching is highly innovative, radically holistic and activates the joyful biological energies of the body with a strong focus on uniqueness, sensitivity and intensity.

Healthy genius always desires to grow and does not stop with age. Longevity Coaching supports brilliant and sensitive people who refuse to comply with any aging mentality and have a deep desire to expand their health span and life span.

Otto Siegel is a people builder, outlier, innovator and founder of Genius Coaching LLC in Scottsdale.

He holds a M.Ed. from the University of Munich/Germany and taught Biology and Chemistry to High School students in Munich and Sao Paulo/Brazil for 17 years. A period of unexpected bipolar symptoms on his highest level of professional success forced him to look deeper into his passion: To support bright and sensitive students with learning or behavior challenges and their desperate parents to find their way through school and into a bright future.

In 1994 he left teaching and added certifications in Brain Gym, TMI (Technique of Mental Integration) and 7 assessment systems to start the first “Paedagogische Praxis” (Educational Consulting) in Munich.

During a 7-year career as a training manager in a Phoenix-based corporation he became a certified coach and developed unique and very popular team leadership programs.
As a Master Certified Coach (MCC) he has been mentoring coaches and leaders in the US, Europe and Australia.

Together with his life partner Susanna Lange he wrote “Yes, You Are a Genius” and developed the Genius Profile™ as the most comprehensive and simple evaluation system for human brilliance. Since 2010 he has been offering Genius Coach Certification programs for passionate parents and education professionals as a foundation to start their own business.

In 2017 he added Longevity Coaching for highly intelligent and sensitive people in the second half of their first century with a strong desire to expand their health span and life span, followed by a ICF-approved Longevity Coach Certification program in 2020.

Otto’s children David, Julia and Nora live in Germany and Austria with their own families and 1+2+2 children; they stay connected via zoom and Whatsapp. He has been a life-extension enthusiast since 1990 and enjoys international travel, skiing, hiking the Grand Canyon, daily runs with his dogs, swimming, bikram yoga, reading and connecting with likeminded people.

Connect with Otto on LinkedIn.

Kayla Essert is an Arizona native, wife, mama, and educator. She graduated from Arizona State University with a Bachelor’s in elementary education and certifications in early childhood education, as well as teaching English language learners. Kayla taught elementary school for 9 years, but felt something was missing.

After she left the classroom, Kayla knew she needed to be a part of education in a different way. When she had the opportunity to work with Otto Siegal through Genius Coaching, Kayla found her passion. She is now becoming a certified Genius Coach and is committed to helping kids and families discover themselves in a whole new light.

Kayla is passionate about “out of the box” education and guiding people to be their best selves.

Follow Genius Coaching on Facebook.

Onsite Design is a flooring and design company located in the Scottsdale airpark. Owner Julie Hudson loves working with her clients which include small builder/contractors & designers as well as real estate agents.

Onsite specializes in simplifying the remodel and new build process for contractors and designers by creating a one stop shop for their clients to make design selections. We coordinate, order and supply materials always working to stay on our clients budget and schedule.

Julie Hudson is a long time Arizona “almost native”. An ASU Sun Devil alumni, she graduated with a degree in design and has been practicing as a self employed designer for more than 30 years. She is passionate about good design, client satisfaction and attention to detail.

Julie is a licensed flooring contractor and her experience and knowledge of construction helps immensely in making proper design decisions with her clients.

Connect with Julie on LinkedIn.

The Future of Digital Marketing E22

October 1, 2020 by Karen

Phoenix Business Radio

The Future of Digital Marketing E22

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The Future of Digital Marketing E22

In this episode of Tycoons of Small Biz, Bobby Machado of Signa Marketing discusses some great tips on digital marketing. Digital marketing is the code that everyone wants to crack, especially in today’s socially-distanced world. Bobby offers some simple, yet effective, ways to produce quality content in a saturated market, all while staying within a budget. Small business owners should do their homework by understanding their goals, thoroughly interviewing who they hire, and collaborating with teams that specialize in their areas of interest.

If you have been struggling to increase your digital footprint, website traffic, or how to take action, you should tune in to this episode. Bobby provides invaluable advice for small business owners.

Signa Marketing is a local digital marketing agency located in Downtown Phoenix, Arizona, specializing in helping small businesses and brands grow their overall online presence (both paid and organically), increase their lead generation efforts, and convert web traffic at a higher rate.

Their core capabilities are paid media management (PPC marketing), search engine optimization, website design & development, and podcast production (Signa Audio).

Bobby Machado is currently CEO and Lead Strategist at Signa Marketing, CEO at Sector 7 Apps, and a partner at Quick Job Products with his brother Cesar Machado.

As a kid, he always had an interest in business such as providing landscaping services, training horses, or reselling “Tang” back to his parents during the 5 grade. His experience in the digital world began when he taught himself how to code websites in high school, which turned into a way for him to make money on the side while racing motocross, which remains as one of his passions to this day.

After he stopped competitively racing at the age of 22, he decided to focus his full-time efforts in web development as a freelance web developer, which then introduced him into the digital marketing world. Being the analytical and creative type, he developed a passion for digital marketing and data. After working at an automotive digital marketing agency as a paid media specialist, managing a little over $300,000 per month in Google Ad spend for several auto dealerships in the United States, he combined his passion for business and launched Signa Marketing.

Signa Marketing currently makes up for about 70% of his time and enjoys hosting a Signa Marketing show named “Blueprint”, in which he answers any and all user submitted questions on how to market your business online. New episodes are release on Signa Marketing’s YouTube Channel.

Overall, Bobby enjoys being immersed in anything “digital” that has a positive impact on people and humanity.

Follow Signa Marketing Solutions on LinkedIn, Facebook, Twitter and Instagram.