You Started a Podcast. Now What?

August 10, 2026 by Amanda Pearch

Chat with AP

You Started a Podcast. Now What?

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So… You Started a Podcast. Now What?

Publishing Is Only the Beginning:

Over the past couple of weeks, I’ve noticed something that genuinely excites me.

Several nonprofit organizations have launched, or are preparing to launch, their own podcasts.

As someone who has spent more than a decade in strategic communications and podcasting, I love seeing mission-driven organizations embrace new ways to educate, inspire and amplify the voices that matter most.

I Am CHEERING YOU ON!… The more stories that advance meaningful work, the better.

At the same time, I hope leaders understand that launching a podcast is just the beginning.

One of the leadership principles I live by is simple:

Time is not a renewable resource.

Every podcast episode represents an investment. Executive calendars are rearranged, staff members coordinate schedules, guests prepare. Equipment is purchased; content needs to be recorded, edited, published, promoted, and managed…. and so on!

That investment deserves a return.

The question isn’t simply, “Should we start a podcast?”

The better question is, “What do we hope this podcast will accomplish?”

What is the KEY FOCUS?…

Are you educating your community? Building donor confidence? Recruiting volunteers? Strengthening partnerships? Supporting grant opportunities? Elevating your executive leadership? Increasing awareness of your mission?

Every answer leads to a different strategy.

First off, if you “want to start a podcast” but don’t even listen to podcasts… WHAT IS THE ALLURE? I am genuinely curious.

One of the biggest misconceptions I encounter is the belief that once an episode is published to Apple Podcasts or Spotify, listeners will naturally find it.

It doesn’t work that way.

Launching a podcast is a lot like launching a website. Simply because it exists doesn’t mean people will discover it. Audiences are built through intentional strategy, valuable content, consistent messaging and intentional marketing- not because a platform automatically delivers traffic.

>> You STILL have to ignite engagement, drive traffic and continuously promote your endeavor, in order to be successful… or just dump a bunch of $ on rando Instagram and Facebook Ads hoping the geotarget and toilet scrollers with discover your Podcast. (<- kidding, I do not recommend rando ad spend)

The same principle applies across every communication channel.

Publishing is not promotion. << Check out this article, more in depth.

Creating content is only one part of the equation. Helping the right people discover it is where strategy begins. That’s also why I encourage organizations not to chase content for content’s sake; it’s a rat race.

Artificial intelligence has made it easier than ever to create graphics, captions, outlines and marketing materials. Those tools can be incredibly helpful… but no technology can replace thoughtful leadership, authentic storytelling or a custom communication strategy built around HUMAN people and REAL relationships.

The tools aren’t the differentiator.

The thinking behind them is.

A podcast should never become another item on the marketing checklist.

Done well, it becomes a strategic communication asset.

One conversation can become articles, short-form video, donor communications, executive thought leadership, newsletters and educational resources that continue serving your organization long after the microphones are turned off.

That’s how you maximize your investment.

If your nonprofit is launching a podcast, I’m cheering you on. Mission-driven stories deserve to be heard, and every organization has an opportunity to educate, encourage and create meaningful conversations within its community.

Before you buy your first RODE mic OR press record, spend a little extra time defining what success looks like, a thoughtful strategy won’t just help you produce a podcast… It will help your podcast produce results.

AP Perspective:

The most valuable communication assets don’t happen by accident. They are built with intention, guided by strategy and designed to create lasting VAULE. If your organization is exploring podcasting or looking to make more of the content you’re already creating- I’d be honored to help you develop a strategy that makes every conversation count.

AP Pro Tip:

I do recommend challenging your AI– If you have a Brand Kit, you can load it into Chat GPT (or other AI tool) and it is a game changer (it works much like Canva) – then you can be SURE your graphic doesn’t look like other, ubiquitous LLM images, saturating our social feeds. ->> Don’t have a brand kit? Want to learn more?.. Connect with AP.

Remember creative family… recording is the beginning of the process, not the finished line!

FINAL THOUGHT:

Any readers/ listeners interested in a LIVE Q&A “Chat with AP”? Say a dozen curious or new podcasters could “Ask Amanda Anything” about best practices, a decade of publishing, #pod science, pro tips and a dance party?

If that sounds interesting message #AMA to >> AmandaPearch.com <<

I will coordinate if there is enough interest. – AP

Magnolia Musings: Season 1, Episode 3 featuring Will Sheals, Pastor Hopewell Missionary Baptist Church

August 10, 2026 by Garrett Ervin

BRX National

Magnolia Musings: Season 1, Episode 3 featuring Will Sheals, Pastor Hopewell Missionary Baptist Church

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Welcome to today’s episode of Magnolia Musings podcast! A podcast focusing on the influences that shape everyday decisions in our journey through life, business and careers. Today, we are joined by Pastor Will Sheals, Hopewell Missionary Baptist Church.

Teacher, preacher and evangelist, Dr. William L. Sheals has been the Senior Pastor of Hopewell Baptist Church in Norcross, Georgia since 1980. He received a business degree from New York University and holds theological degrees from Florida Memorial Seminary and International Bible College.

Sheals’ experience in the business world includes acting as the former Vice President of the Mortgage Department of Carver Federal Savings and Loan Association in Harlem, New York. Subsequently, he managed the branch office of Beneficial Financial Company in the Bronx and worked as a disc jockey, a concert promoter and an actor and director off-Broadway. In Florida, he served as the Assistant Director of the Lakeland Housing Authority while pursuing his advanced studies there. He moved to Atlanta in 1979 to work as the Assistant Director of the Atlanta Housing Authority, but left the position after ten years to devote himself entirely to the rapidly-growing Hopewell Baptist Church, which was founded by former slaves after the Civil War.

Under Sheals’ direction since 1980, Hopewell has grown from a two-acre, one-building facility with 200 members to a thirty-acre campus called “The City of Hope,” with a membership of nearly 17,000, including over 60 ministries and auxiliaries. The City of Hope includes a senior citizens facility, a 500-member youth church, a child development center, a Christian Academy that teachers pre-school through eighth grade and a Bible College.

You can watch the video of the podcast here: https://youtu.be/x4VLCPKaTDI

For further information about Explore Gwinnett and upcoming events, visit ExploreGwinnett.org

Becoming a High-Level Leader with Amanda Pearch

August 3, 2026 by Amanda Pearch

Chat with AP

Becoming a High-Level Leader with Amanda Pearch

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Amanda Pearch is a strategic communicator and media advisor who helps executives turn visibility into leverage by converting influence into measurable opportunity. She designs integrated marketing ecosystems that align messaging, relationship development, and business growth. The most successful leaders understand that every conversation, introduction, and content asset should work in alignment — not isolation. Amanda Pearch helps you move beyond fragmented efforts and build disciplined systems that support long-term relationship development, brand and reputation.

When communication is intentional, momentum compounds.

A trusted facilitator and moderator for executive panels and industry associations, Amanda guides high-level conversations that engage, sharpen positioning and move organizations forward. As the host of Chat with AP & Nonprofit Nation, she strengthens partnerships while connecting missions with marketplace strategy.

Marketing is not noise. It is infrastructure. Think outside the box with AP.

For leaders committed to disciplined growth and intentional influence, connect directly, AmandaPearch.com Connect with Amanda Pearch for an event or LIVE Chat with AP

amandapearch.com

Leadership That Builds Legacies: Celebrating Leigh McIntosh and Welcoming Courtney Grimm

July 31, 2026 by Amanda Pearch

Chat with AP

Leadership That Builds Legacies: Celebrating Leigh McIntosh and Welcoming Courtney Grimm

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Leadership That Builds Legacies: Celebrating Leigh McIntosh and Welcoming Courtney Grimm

Leadership transitions are defining moments for any organization.

They represent both the closing of one remarkable chapter and the beginning of another. When approached with intention, they don’t simply preserve an organization’s mission—they strengthen it for generations to come.

Creative Enterprises is experiencing exactly that kind of moment.

As of July 1, 2026, Courtney Grimm has been named CEO/ Executive Director, succeeding Leigh McIntosh after an extraordinary 45 years of leadership. It is a transition rooted not in change for the sake of change, but in stewardship, continuity, and a shared commitment to the individuals and families Creative Enterprises has faithfully served for more than half a century.

For 50 years, Creative Enterprises has empowered individuals with disabilities through meaningful employment, skill development, and community engagement across Gwinnett, Forsyth, Dawson, White, Franklin, and Barrow counties. The organization has become one of our region’s most respected nonprofit leaders by creating opportunities that promote independence, dignity, and inclusion.

Organizations with this kind of impact aren’t built overnight.

They are built through decades of trusted leadership, enduring community partnerships, and an unwavering commitment to the mission.

Few people embody that more than Leigh McIntosh.

For 45 years, Leigh has helped shape not only Creative Enterprises, but also the countless lives impacted by its work. Her leadership has guided the organization through periods of growth, evolving community needs, expanded partnerships, and significant milestones—all while remaining steadfast in the mission of serving others.

Her legacy cannot simply be measured by years of service.

It is reflected in the culture she cultivated, the lives she influenced, and the strong foundation she leaves for those who follow.

That foundation now welcomes Courtney Grimm.

Having served Creative Enterprises for more than a decade, most recently as Site Director of the Gwinnett Campus, Courtney brings extensive nonprofit leadership experience, institutional knowledge, and a deep understanding of the organization’s mission. Throughout her tenure, she has demonstrated a commitment to collaboration, innovation, and servant leadership while building meaningful relationships with the individuals, families, staff, and community partners who make Creative Enterprises so special.

Rather than beginning a new story, Courtney has the opportunity to build upon one that has already been written with excellence—guiding the organization into its next chapter while honoring the legacy that made it possible.

As Courtney shared,

“Becoming CEO is both a privilege and a responsibility that I embrace with great enthusiasm.

The opportunity to build on the strong foundation that’s already in place is both humbling and incredibly exciting. As we look to the future, my focus is on supporting our individuals, encouraging new ideas, and leading with purpose and integrity. I believe that when we invest in each other and stay true to our values, we’ll continue to strengthen our impact together.”

Over the past several years, we’ve had the privilege of partnering with Creative Enterprises through podcasting, storytelling, strategic communications, and community engagement initiatives. During that time, we’ve come to appreciate that the organization’s greatest strength extends far beyond its programs.

Its greatest strength is its SPECIAL people.

That culture of compassion, collaboration, and service doesn’t happen by chance. It is intentionally cultivated by leaders who understand that investing in people is the most meaningful investment an organization can make.

Leadership succession is often viewed as the end of an era.

The healthiest organizations remind us that it is actually one of leadership’s greatest accomplishments.

It means the mission has become larger than any one individual. It means wisdom has been shared, future leaders have been developed, and the organization is well-positioned not only to continue—but to flourish.

Creative Enterprises enters this next chapter with deep gratitude for Leigh McIntosh’s extraordinary legacy and genuine excitement for Courtney Grimm’s leadership. Together, their stories represent something every nonprofit should aspire to achieve: a seamless transition built on trust, purpose, and an unwavering commitment to serving others.

Congratulations to Courtney Grimm on this well-deserved appointment, and heartfelt congratulations to Leigh McIntosh for 45 remarkable years of leadership, service, and lasting impact. The Creative Enterprises family—and our community—is stronger because of both of you!!!

Learn more about how you can support Creative Enterprises –> HERE

MAKE A DIFFERENCE- Learn how to get INVOLVED.!

Connect with Courtney Grimm

Creative Partner: Amanda Pearch

Amanda Pearch is a strategic communications advisor, broadcaster, and founder of Studio AP, where strategic communications meets authentic storytelling. Through curated features, podcast production, and original editorial content, she helps leaders, organizations and communities amplify their message by sharing stories of human impact and celebrating the people making a lasting difference.

Whether partnering with nonprofit leaders, business executives, entrepreneurs, or community changemakers, Amanda is committed to producing meaningful conversations and compelling content that informs, inspires, and strengthens strategic visibility.

To learn more, explore recent work, or connect with Amanda, visit AmandaPearch.com.

Terri Lonowski on Soulful Listening® and Employee Engagement

June 29, 2026 by John Ray

Terri Lonowski, Soulful Listening®, on Deep Listening, Employee Disengagement, and the Five Elements of Soulful Listening (North Fulton Business Radio, Episode 966) with host John Ray

North Fulton Business Radio

Terri Lonowski on Soulful Listening® and Employee Engagement

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Terri Lonowski, Soulful Listening®, on Deep Listening, Employee Disengagement, and the Five Elements of Soulful Listening (North Fulton Business Radio, Episode 966)

In this episode of North Fulton Business Radio, host John Ray welcomes Terri Lonowski, Founder of Soulful Listening®, to discuss one of the most costly and underestimated problems in business today: workplace disengagement. A recent Gallup study Terri cites puts employee engagement at about 20% globally, with the impact on the global economy reaching $10 trillion a year. Her answer to that crisis is not a management program or a policy change. It is a deeper kind of listening.

Terri traces the origin of her work to her grandmother, Grandma Helga, who had a way of making people feel seen, heard, and safe simply through her presence. That quality, she realized, was both teachable and desperately needed. She developed Soulful Listening, a neuroscience-informed, five-element framework: self-care, presence, quantum listening (which she describes as what you get when active listening and empathy have a love child), inspired action, and the feedback loop. That last element, she explains, is the piece most leaders miss. When an employee speaks up and never hears back, they fill the silence with a story, and the story is usually “nobody heard me.” Disengagement follows, quietly, one unheard moment at a time.

Terri also shares a vivid example of a high performer at a well-known consulting firm who was deliberately operating at 80% because she felt unseen; eventually, she left, and her supervisor was genuinely shocked when she walked out the door.

John Ray is the host of North Fulton Business Radio. The show is produced by John Ray and North Fulton Business Radio, LLC, an affiliate of Business RadioX®, and is recorded inside Renasant Bank in Alpharetta.

Key Takeaways from This Episode

Workplace disengagement is a $1.2 trillion problem in the U.S. alone, and Terri identifies the lack of deep listening as its core driver.
Soulful Listening is built on five elements: self-care, presence, quantum listening, inspired action, and the feedback loop. Listening begins well before another person starts talking.
The feedback loop is the most commonly skipped step. When employees offer ideas and never hear back, they stop contributing, and disengagement sets in.
Active listening is valuable, but it is not enough on its own because it does not include follow-through. Terri’s framework extends the listening experience beyond the conversation itself.

Topics Discussed in this Episode

00:20 John Ray introduces the show and guest Terri Lonowski
01:42 Terri introduces Soulful Listening and the $1.2 trillion disengagement problem
02:35 The origin story: Grandma Helga and the roots of Soulful Listening
06:09 Gallup research: 20% employee engagement globally and the economic impact
06:41 Why listening is the core antidote to disengagement
07:51 The biggest misconception about listening: it starts before anyone speaks
11:49 Walking through the five elements of Soulful Listening
15:37 How the feedback loop builds trust and enables innovation over time
15:50 How to introduce Soulful Listening into an existing organization
17:25 Why active listening falls short without follow-through
18:14 Signs a leader should watch for: quiet disengagement in the workplace
21:28 What symptoms should prompt a call to Terri
23:19 A CEO success story: scaling from 100 to 250 employees and rebuilding connection
24:09 Terri’s forthcoming book: Soulful Listening for the Workplace
24:48 How to connect with Terri and Soulful Listening

Terri Lonowski, M.Ed., Founder, Soulful Listening®

Terri Lonowski, M.Ed., is a TEDx speaker, listening and communication thought leader, Trusted Vistage Advisor, and Founder of Soulful Listening®.

Her work helps address one of today’s most costly workplace challenges: miscommunication. Through a neuroscience-informed, five-element approach, Terri helps organizations create conversations where people feel heard, valued, and inspired to do their best.

With a master’s degree in educational psychology, Terri brings a rare blend of science, wisdom, and practical leadership experience. She has led human-centered design teams that showcased workforce innovation at The White House twice and served as Chair of the American Counseling Association Foundation. Her TEDx talk, “Nobody’s Listening and It’s Killing Us,” resonated widely by naming a truth many workplaces experience: people rarely leave organizations and relationships first. They begin by leaving conversations where they don’t feel heard.

Terri’s message is clear: listening is not merely a soft skill. It is a pathway from disengagement to expressing greater human potential.

Soulful Listening®

Soulful Listening® helps people turn listening into a pathway from disconnection to greater human potential.

Founded by Terri Lonowski, M.Ed., Soulful Listening is a neuroscience-informed, wisdom-rooted, five-element approach for workplaces, leaders, teams, and everyday life.

Through keynotes, workshops, podcast conversations, and leadership experiences, the work helps reduce miscommunication, build trust, and strengthen how people connect. It creates conversations where people feel heard, valued, and inspired to bring forward their best thinking, ideas, and humanity.

At its heart is a simple truth: people rarely leave organizations, or relationships, all at once. They drift away one unheard moment at a time. Soulful Listening offers a practical and deeply human way back from disengagement to presence, connection, and meaningful action.

Website | Instagram

Renasant Bank supports North Fulton Business Radio

Renasant Bank has humble roots, having started in 1904 as a $100,000 bank located in a Lee County, Mississippi, bakery. Since then, Renasant has grown into one of the Southeast’s strongest financial institutions, boasting over $26 billion in assets and more than 280 offices offering banking, lending, wealth management, and financial services throughout the region. All of Renasant’s success stems from the commitment of each banker to invest in the communities they serve, which in turn helps them better understand the people they serve. At Renasant Bank, their banking professionals understand you because they work and live alongside you every day.

Beyond Computer Solutions supports North Fulton Business Radio

Whether you’re a law firm, medical practice, or manufacturer, there’s one headline you don’t want to make: “Local Business Pays Thousands in Ransom After Cyberattack.” That’s where Beyond Computer Solutions comes in. They help organizations like yours stay out of the news and in business with managed IT and cybersecurity services designed for industries where compliance and reputation matter most.

Whether they serve as your complete IT department or simply support your internal team, they are well-versed in HIPAA, secure document access, written security policies, and other essential aspects that ensure your safety and well-being. Best of all, it starts with a complimentary security assessment.

Website | LinkedIn | Facebook | YouTube

About North Fulton Business Radio and host John Ray

Approaching 1,000 episodes and having featured over 1,400 guests, North Fulton Business Radio is the longest-running podcast in the North Fulton area, covering business in our community like no one else. We are the undisputed “Voice of Business” in North Fulton!

The show invites a diverse range of business, non-profit, and community leaders to share their significant contributions to their respective markets, communities, and professions. There is no discrimination based on company size, and there is never any “pay to play.” North Fulton Business Radio supports and celebrates businesses by sharing positive stories that traditional media ignore. Some media lean left. Some media lean right. We lean business.

John Ray, host of North Fulton Business Radio, and Owner, Ray Business Advisors — **John Ray, host of *North Fulton Business Radio* and Owner, Ray Business Advisors**

John Ray is the host of North Fulton Business Radio. John and the team at North Fulton Business Radio, LLC, an affiliate of Business RadioX®, produce the show, which is recorded inside Renasant Bank in Alpharetta.

The studio is located at 275 South Main Street, Alpharetta, GA 30009.

You can find the entire archive of shows by following this link. The show is accessible on all major podcast apps, such as Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, and many others.

John Ray also operates his own business advisory practice. John’s services include advising solopreneurs and small professional services firms on their value, their positioning and business development, and their pricing. His clients are professionals who are selling their expertise, such as consultants, coaches, attorneys, CPAs, accountants, bookkeepers, marketing professionals, and other professional services practitioners.

John is the author of the five-star-rated book The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices, praised by readers for its practical insights on raising confidence, value, and prices.

Garrett Ervin chats with Amanda Pearch

June 15, 2026 by Amanda Pearch

Chat with AP

Garrett Ervin chats with Amanda Pearch

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Garrett Ervin, Owner and Operator of Gwinnett Business RadioX

Gwinnett Business RadioX Announced its Leadership Change in January of 2026.

Garrett Ervin was named President and CEO of Gwinnett Business RadioX®, located in Duluth, Georgia. A respected corporate leader with extensive management experience in the water and environmental testing industry, Ervin brings a strong commitment to the network’s mission of producing high-quality programming while amplifying the voice of the local business community. For the past 30 years, Garrett worked with organizations ranging from entrepreneurial businesses to national companies, leading operations, improving performance and helping businesses adapt through periods of significant transition and expansion.

About your Host:

Amanda Pearch is a strategic communicator and media advisor who helps executives turn visibility into leverage by converting influence into measurable opportunity. She designs integrated marketing ecosystems that align messaging, relationship development, and business growth. Amanda Pearch helps you move beyond fragmented efforts and build disciplined systems that support long-term relationship development, brand and reputation.

When communication is intentional, momentum compounds.

Marketing is not noise. It is infrastructure. Think outside the box with AP.

For leaders committed to disciplined growth and intentional influence, connect directly, AmandaPearch.com

Connect with Amanda Pearch for an event or LIVE Chat with AP.

Accidental Influence with Amanda Pearch

June 3, 2026 by Amanda Pearch

Chat with AP

Accidental Influence with Amanda Pearch

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When communication is intentional, momentum compounds.

Marketing is not noise. It is infrastructure. Think outside the box with AP.

For leaders committed to disciplined growth and intentional influence, connect directly, AmandaPearch.com Connect with Amanda Pearch for an event or LIVE Chat with AP

Magnolia Musings: Season 1, Episode 1

March 26, 2026 by Garrett Ervin

BRX National

Magnolia Musings: Season 1, Episode 1

00:00
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Welcome to today’s episode of Magnolia Musings podcast! A podcast focusing on the influences that shape everyday decisions in our journey through life, business and careers. Today, we are joined by Bill Russell, founder of Russell Landscape Group, Inc. Not only a successful businessman but a person who helped shaped Gwinnett County.

In 1987, William “Bill” E. Russell started Russell Landscape Group, Inc. as a family-managed commercial landscape contract business. Headquartered in Sugar Hill, GA., the firm has grown to over 1,000 employees across 16 branches throughout the South under the guidance of owner and CEO Teddy Russell and founder Bill Russell.

Russell Landscape is the largest family-run Georgia-based commercial landscape firm.

You can watch the video of the podcast here: https://youtu.be/W_ALCfyiKxg

For further information about Explore Gwinnett and upcoming events, visit ExploreGwinnett.org

Sue Yeh Johnson on Using AI for Team Trust and Alignment

December 15, 2025 by John Ray

Sue Yeh Johnson, Yeh and Johnson Consulting, on Using AI to Decode Trust Breakdowns, Team Alignment, and Relational Intelligence (North Fulton Business Radio, Episode 923), with host John Ray

North Fulton Business Radio

Sue Yeh Johnson on Using AI for Team Trust and Alignment

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Sue Yeh Johnson, Yeh and Johnson Consulting, on Using AI to Decode Trust Breakdowns, Team Alignment, and Relational Intelligence (North Fulton Business Radio, Episode 924)

On this episode of North Fulton Business Radio, host John Ray welcomes Sue Yeh Johnson, Founder of Yeh and Johnson Consulting, to discuss Relational Intelligence (RI) and how leaders can decode the hidden dynamics that stall decisions and erode trust. Sue shares how her proprietary AI tool, built on 25 years of consulting experience with Fortune 500 companies, helps leadership teams spot early warning signs like silent resistance, power shifts, and trust breakdowns before they become costly problems. She explains the concept of the “shadowstack,” the unofficial power structures that run organizations but don’t appear on org charts, and how leaders can avoid “techno-feudalism” by keeping humans at the center of decision-making.

Sue discusses practical ways to surface friction inside teams, including one powerful question leaders can ask this week to expose hidden misalignment. She also shares her work as co-founder of Atlanta Women in AI, creating community and support for women navigating AI-driven workplace changes. Throughout the conversation, Sue emphasizes that performance breakdowns are rarely about technology—they’re about relationships and alignment.

Key Takeaways from This Episode

Relational Intelligence helps leaders decode trust signals, power shifts, and silent resistance before they escalate into costly decision delays and misalignment.
The “shadowstack” represents the unofficial power structures and influence networks that actually run organizations but aren’t visible on org charts.
Billions of dollars are wasted when teams nod in agreement during meetings but silently disagree and fail to execute decisions.
One simple question to surface hidden friction: “What’s something we keep revisiting that should already be resolved?”

Topics Discussed in this Episode

00:20 John Ray introduces the show and guest Sue Yeh Johnson
02:13 Sue Yeh Johnson introduces Yeh and Johnson Consulting
02:49 Sue’s career arc and passion for Relational Intelligence work
03:06 What is Relational Intelligence (RI) and how it works
03:56 Common relational issues inside companies
04:23 Defining misalignment with real-world examples
05:28 Volatility, velocity, and communication challenges in today’s business environment
06:35 Decoding power shifts, trust breakdowns, and silent resistance
09:04 How Sue’s proprietary AI tool decodes relational signals
11:14 What Relational Intelligence reveals that dashboards and reports miss
13:50 The “shadowstack” and techno-feudalism in leadership
16:44 How relational breakdowns actually show up inside teams
19:56 One relational move leaders can make this week
21:38 Sue’s background and 25-year career journey
25:39 Atlanta Women in AI and building community
27:21 Success stories in mentoring and developing leaders
28:20 How Sue’s platform works and future scaling plans
29:47 Contact information for Yeh and Johnson Consulting

Sue Yeh Johnson, Founder

Sue Yeh Johnson on North Fulton Business Radio — **Sue Yeh Johnson, Yeh and Johnson Consulting**

Sue Yeh Johnson is a strategist, advisor, and expert in reading the room—especially when the most important dynamics go unspoken.

As co-founder of Yeh & Johnson Consulting, she partners with leadership teams, boards, and founders to surface and resolve the relational friction that slows decisions, erodes trust, or quietly stalls momentum. Her specialty is Relational Intelligence—a strategic discipline that translates trust signals, power shifts, and unspoken dynamics into clear insight leaders can act on.

With 25 years in systems strategy and a decade in executive coaching, Sue brings both depth and precision to high-stakes moments. Whether supporting a founder transition, navigating board dynamics, or aligning a fast-scaling team, she helps ambitious organizations move faster—by naming what others avoid.

She is also a founding voice for Atlanta Women in AI, where she advocates for human-centered technology, inclusive leadership, and putting relational signals at the core of innovation.

Sue is known for making sense of complex rooms, surfacing what’s unsaid, and helping leaders move with clarity and integrity. Based in Atlanta, she’s an avid pattern-watcher and a firm believer that the most powerful insights show up between the bullet points—not in them.

Yeh & Johnson Consulting

Yeh & Johnson helps leaders act on what others avoid. They specialize in Relational Intelligence (RI)—a strategic toolkit for uncovering the hidden dynamics that slow decisions, erode trust, and stall execution across teams and leadership groups.

In an era of volatility and constant change, traditional tools often miss the mark. The firm equips leaders to navigate uncertainty by decoding human signals—power shifts, trust breakdowns, and silent resistance—and translating them into clear, actionable strategy.

Their work is grounded in a core truth: today’s biggest performance losses aren’t operational—they’re relational. Research shows that poor communication can waste up to $75 million per $1 billion spent, and 75% of cross-functional teams underperform due to misalignment. Yeh & Johnson helps clients address these breakdowns before they cost time, talent, or traction.

They work with growth-stage tech firms, public sector innovators, and mission-driven CEOs navigating high-stakes decisions—where trust and alignment are critical.

Website | Company LinkedIn

Renasant Bank supports North Fulton Business Radio

Beyond Computer Solutions supports North Fulton Business Radio

Website | LinkedIn | Facebook | YouTube

About North Fulton Business Radio and host John Ray

With over 900 episodes and having featured over 1,400 guests, North Fulton Business Radio is the longest-running podcast in the North Fulton area, covering business in our community like no one else. We are the undisputed “Voice of Business” in North Fulton!

The studio is located at 275 South Main Street, Alpharetta, GA 30009.

You can find the entire archive of shows by following this link. The show is accessible on all major podcast apps, such as Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, and many others.

John is the author of the five-star rated book, The Generosity Mindset: A Journey to Business Success by Raising Your Confidence, Value, and Prices, praised by readers for its practical insights on raising confidence, value, and prices.