Amy Errett’s multifaceted career has ranged from founding and operating companies, to investing in startups, to volunteer nonprofit leadership. Currently, Amy is Founder and CEO of Madison Reed, an omnichannel beauty brand that is challenging industry titans in the hair color space. She is also a Partner at True Ventures, focusing on investments in consumer and ecommerce startups.
Prior to founding Madison Reed, Amy was a General Partner responsible for the Bay Area office of Maveron, a leading venture capital firm focused on the consumer sector.
In 2019, the San Francisco Business Times named Amy to its “Forever Influential Hall of Fame,” honoring women in business, and its “Most Admired CEOs” list, a highly selective award reserved for a dozen Bay Area CEOs each year. CEW, a prestigious beauty industry association, bestowed upon Amy its inaugural “Female Founders Award,” and Inc. Magazine named Amy to its Female Founders 100 list for the second consecutive year. Also in 2019, Amy’s alma mater, the Wharton School, bestowed upon her the Penn Wharton Entrepreneurship Alumni Achievement Award.
In 2018, Amy was a finalist for Ernst & Young’s Entrepreneur Of The Year® Award in the Northern California region, which she won in 2006 for the consumer category.
Amy believes in the power of giving back and dedicates herself to supporting humanitarian organizations. Additionally, she serves on the boards of the University of Connecticut Foundation, Common Sense Media, The Bay School of San Francisco, Madison Reed Franchise LLC, and Madison Reed.
Amy earned an M.B.A. in finance from the Wharton School at the University of Pennsylvania and a B.A. in liberal arts from the University of Connecticut.
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What You’ll Learn in This Episode
- Why Atlanta was chosen by Madison Reed to be the first city in the southeast to open Color Bars
- About how Madison Reed started out direct to consumer and is now opening Color Bars
- What’s unique about Color Bars
- What impact COVID-19 has had on Madison Reed and the offerings they provide
- The precautions they are taking to keep their stylists and customers safe during COVID
- The biggest challenge for Madison Reed during COVID-19
- About the Unlimited Roots program
- What makes Madison Reed so unique from the competition
- Where else we can expect to see Color Bars in the coming months and years
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