Shondell Varcianna is the owner of Varci Media. A content writing company that helps financial institutions save time by writing content that speaks to their target audience. Shondell and her team have transformed their clients blogs into a solution provider for their customers.
Connect with Shondell on LinkedIn.
What You’ll Learn In This Episode
- Writing content for a particular group of people
- The importance of having a strategy on how you’ll promote your content
- Be consistent with publishing content
- Only publish content that speaks to your customers and your target audience
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