Nicholas “Nic” Yeomans is President of Yeomans Consulting Group, Inc., a registered investment advisor (RIA) based in Marietta, Georgia serving pre-retirees, retirees, family businesses, and professional real estate investors with tax, estate, and retirement planning services. He also serves as the Chief Executive Offer and Chief Compliance Officer of the firm.
During his more than 20 years in the financial industry, he has been driven by a calling to serve his community and uplift others as they work together to make a generational impact. As someone who considers himself a “retirement coach,” he sees financial planning as another form of ministry and mentorship. What he loves most about his role is the ability to provide guidance to clients seeking lasting financial security by finding opportunities to build financial legacies that benefit them for years to come.
He brings a unique, first-hand perspective to succession planning and all that comes with it as he continues to work alongside his father, Randy Yeomans, CFS,CEP®, BCAA, BCM. Randy always dreamed of having his son join the family business. But after a career in media, he made the decision to join his father and carry on his legacy. Now, Yeomans uses the lessons learned from his father and his own succession experience to guide business-owner clients as they navigate the same process.
Throughout his career, Yeomans has achieved various designations and been involved with several organizations, including a former role as the VP of Marietta Business Association, and member of The Academy of Preferred Financial Advisors. As a CERTIFIED FINANCIALPLANNER™ practitioner, he is part of an elite group of advisors who have completed the necessary training and requirements to hold the CFP® designation, and is a fiduciary committed to complying with the designation’s continuing education and ethics standards.
Connect with Nic on LinkedIn and follow Yeomans Consulting Group, Inc. on Facebook.
What You’ll Learn In This Episode
- What does it look like to own a 100-year old company
- About Yeomans Consulting Group and who they serve
- Why he prefer the term “retirement coach” over “financial advisor”
This transcript is machine transcribed by Sonix
TRANSCRIPT
Intro: [00:00:04] Broadcasting live from the Business RadioX studios in Atlanta, Georgia. It’s time for Atlanta Business Radio. Brought to you by On pay. Atlanta’s new standard in payroll. Now, here’s your host.
Lee Kantor: [00:00:25] Lee Kantor here, another episode of Atlanta Business Radio, and this is going to be a good one. But before we get started, it’s important to recognize our sponsor, Onpay. Without them, we couldn’t be sharing these important stories. Today on Atlanta Business Radio, we have Nick Yeomans. He is the president of Yeomans Consulting Group. Welcome, Nick.
Nic Yeomans: [00:00:45] Hi. Thanks so much for having me, Lee. Glad to be here.
Lee Kantor: [00:00:47] I am excited to learn what you’re up to before we get too far into things. Tell us about Yeomans Consulting Group. How you serving folks?
Nic Yeomans: [00:00:54] Yeah, yeah, so we have a family business. My dad started in October 1983. He came into the business to start his career in financial services. And what we do is we help coach and advise people who are pre-retirement to retirement age making really important decisions. And we have a niche where we also serve family businesses and professional real estate investors. So in context, we help them make decisions around taxation, estate planning, succession planning and portfolio management and how you tie it all together. And it’s an incredible firm, and I have the best team I’ve had in over 20 years. It’s awesome.
Lee Kantor: [00:01:40] Now, what’s your backstory? Is this something you always dreamed of when you were younger to get involved in this firm, or was this did you take some turns?
Nic Yeomans: [00:01:48] Oh, Lee, I think God has a sense of humor. Uh, growing up in the family business, uh, you know, I really didn’t see myself being a part of this. As a matter of fact, when I was getting ready to go to college, my dad said, son, what do you think you want to do? And I said, no offense, dad, but not this. Anything but this, you know, he said, that’s fine, that’s fine. What do you want to do? And I said, you know, dad, uh, I want to be a disc jockey. I want to be on radio. And he said, good luck with that, son. And, uh, so I went away to school for, uh, broadcast journalism and fell in love shortly after with public relations and advertising and, uh, was running, uh, marketing campaigns for a financial planner in Chattanooga, Tennessee. And, uh, I had what I could only describe as a God moment where I’m sitting in the office one day and, uh, a friend of mine, the owner of that practice, uh, was walking a new, uh, widow. She was newly widowed, uh, and they had just met for the first time since her husband had passed. And she looks at my friend, the financial planner, and says, you know, looks at him and she’s crying and said, I just couldn’t do it without you. And she squeezes him and she looks at me and says, I don’t really know what you do, but I know I can’t do it without you either. And she leaves. Well, for the first time in my entire life, I have a sleepless night. I go into the office the next morning, and, uh, here she comes shortly after me. She had been baking all night. She had brought in a couple of pies, cookies and all these things and said, I couldn’t think of any other way to really say thank you. And I knew immediately what I wanted to do with the rest of my life. So that’s that’s my back story as to how I actually got back into the business. But, uh, yeah.
Lee Kantor: [00:03:40] So what? Why do you think it took that, um, moment to kind of have you, uh, reset your priorities and, and what you saw, you know, I guess your mission in life now.
Nic Yeomans: [00:03:54] Uh, you know, um, I’m wired as a helper and a pleaser. I like to help people. It’s, uh. You know, that is my ultimate calling is to be a help. And it just so happens that personal finance happens to be an area where so many people need help. They don’t, you know, especially in the middle class. I mean, if you are Uber, Uber, Uber wealthy, you probably have somebody like me in your life. Uh, but if you’re like that middle class millionaire, the millionaire next door kind of person, first generation, have anything? Um, you probably don’t have somebody like what we do. And so to be able to be a help to those people, uh, that that it just feels so, so rewarding and fulfilling for me, you know, to match, you know, your, your purpose, you know, the qualitative part of your life and the quantitative part of your life and have them work together. I mean, for me, there is nothing better than that. Um, you know, and to be able to work with my father, I mean, that’s just a bonus. I mean, uh, to be a part of a family business where we’ve had different, uh, family members over the years be a part of our practice that also has been really, really rewarding. So, uh, and I think that’s probably why we feel, uh, so led to helping family businesses today.
Lee Kantor: [00:05:17] Now, um, what are what are those people like? You mentioned these millionaire next door, the people that are just grinding every day, and then all of a sudden they look up and they’re like, wow, I have a significant amount of money here. What are they doing if they’re not working with, uh, financial advisor or, um, a wealth management person?
Nic Yeomans: [00:05:37] Yeah. So, you know, many times, you know, they’re so busy in the grind, uh, it’s hard for them to take, you know, a second and look up, um, you know, their to to pause and to realize you got to stop swinging your ax. It’s time to sharpen the ax. Sometimes there’s a triggering moment that occurs that, you know, causes somebody to say, you know what? I probably should go talk to somebody or, you know, uh, like some of our clients have literally started their businesses in their basement and they look up and now they have a couple of warehouses, and now they have, you know, they’re they’re employing 100 people, you know, and they’re looking at their payroll and they realize their payroll is, you know, 500 times what their best, you know, income was 15 years ago. You know, it’s like they have that aha moment of, um hmm. I need to talk to someone. And sometimes it’s their tax bill, to be quite honest with you. It’s they’re they’re taking a look at their taxes and they, they have this kind of aha. Like there’s got to be something else I could do to alleviate this pain. I love my uncle but I don’t love them that much. Right. So you’ve got some of those moments. And then finally, uh, you have the business owner that he, uh, has built something, and it’s been really, really wonderful. But, you know, he’s tired. Maybe, you know, he doesn’t know either what his next calling is or the next thing he’s going to do, but he knows there’s got to be something next and he doesn’t know how to wind it down, find a successor, position the business for his next chapter, his next phase. And so they’re looking for advice around those things. So typically there is a trigger that occurs. And then they set out to find somebody perhaps like us.
Lee Kantor: [00:07:29] Now are these people are they trying to do it themselves do you think or are they just kind of just doing their job working? And all of a sudden they they realized, hey, I have certain things that are maybe outside of my scope because there are so many kind of do it yourself ways to handle a lot of, you know, what a financial advisor or a wealth management person does.
Nic Yeomans: [00:07:54] Yeah.
Nic Yeomans: [00:07:55] Well, I think that I think there’s two things there. I mean, there’s there’s a lot of nuance. But, uh, first off, I mean, the people we work with are really smart people. It’s not that they can’t do that themselves, but is that in line with their passion, their purpose, or are they best suited to try to understand all the tax rules and the estate planning, you know, documents that they need to put in place and, and how to best arrange a portfolio. Like, is that the best use of their time? You see, most successful business owners that we work with, they understand the value of time, and most of them choose to delegate to competent people that they bring on because they want a collaborative approach. They want to work with someone who gets them, who understands their mission, understands what their complexities are in life, and like, so if I know you, I really, really know you. Then we can tailor and custom, you know, make a plan that is suited towards your needs, but it’s also looking out for your best interest. It’s trying to help you avoid your dangers, your landmines, looking for your opportunities, your strengths. So I think most people, they reach a level of success where they’re looking for that partner that’s going to work with them.
Nic Yeomans: [00:09:08] But you know, I hate the Terme, you know, financial advisor and and wealth management and, you know, financial planner and and you know these there’s so many like fiduciaries the new key word of the day. The reality is the general public has no, no idea what the difference is between all of these people. And I don’t think it’s the general public’s fault. I think it’s our profession’s fault. I think we’ve done a really lousy job of educating people, the general consumer, as to what the difference is between all of these different people. I mean, to everyone assumes already that you should be a fiduciary. However, we’ve got so much legislation today that says you’re operating as a fiduciary and you need to disclose that to a client. Well, I don’t think a client goes into a financial person’s office thinking that they’re going to just, you know, steal from them and give them really, really bad advice, or else they probably won’t go into that office. But now I’m disclosing that I’m a fiduciary in 13 different ways. But what is a fiduciary. Right. And what is a financial advisor today from Edward Jones to Merrill Lynch to, you know, the independent registered investment advisory firm. I mean, there’s so many different companies and the public has a really, really hard time telling the difference between all these different companies.
Nic Yeomans: [00:10:28] And there’s wonderful people at all these companies doing really, really, you know, solid, valid work. But we as a firm chose to go a different path. We try to actually create almost like a moniker of more of who we are. And so we call ourselves your retirement coach. You know, we’ve done a lot of studying. And, you know, people generally don’t like being told what to do. However, most people can look back to a time in their life where they can look back and see a coach that might have made a difference in their life. You see, a coach comes up with a game plan and a strategy to help you win. And that’s what we’re doing. We’re helping people as your retirement coach retire from the things that you don’t want to do that’s keeping you from your your purpose, your calling, your mission, helping you eliminate those things, retire from those things so that you’ve got a clear view and you’ve got a plan to move forward to really do the things that you love and you care about and that call you cause you fulfillment. So that’s why we call ourselves your retirement coach.
Lee Kantor: [00:11:34] So now what does a coaching engagement look like? So say I am a which I am, I’m a business owner. I’m towards the, uh, the back nine of my career, and, um, I haven’t done much, but I realized, hey, maybe I should start thinking about these things. I hear you speak. You’re very passionate, very intelligent. I say, okay, Nick, let’s have a call. Um, tell me what it would be like working with you. You know, give me the first 30, 90, you know, 365 days of an engagement with your firm.
Nic Yeomans: [00:12:12] Sure, sure. Um, you know, I know this is going to sound a little weird, but, um, we start with, uh, do you remember the book Seven Habits of Highly Effective People? Sure. You know, so I love that book. It’s an oldie but a goodie, and I think it should be revisited. We actually do team trainings around that book and, uh, you know, written by in the back in the 90s, but it’s so good. Well, one of my favorite habits is the fifth habit. And the fifth habit is seek first to understand, then to be understood. So, you know, not to be cheesy, but the reality is we have a consultation together for an hour generally, and I give you a list of things that you can bring in to talk about. Could be employment agreements, buy sell agreements, could be your estate planning document, tax return, etc. and we just have a general conversation where I’m trying to really understand. Lee, you know what drives Lee? What keeps Lee up at night? What are the things that really, really, you know, is maybe a big opportunity for Lee? Or maybe there’s something in your tax return where I found a aha! You know, Lee, if you just change these two things, it might save you $10,000 this coming year, you know? So we kind of had this back and forth dialog in our first meeting of one, me really trying to understand Lee and then setting out a game plan like Lee, if we were to engage, this is the scope of work.
Nic Yeomans: [00:13:36] And, you know, we believe that everything affects everything else. So your portfolio, retirement accounts, I mean beneficiary designations, titling of assets. So from real estate to your bank account like all of these things matter and they all can potentially impact your taxes, good or bad. They can impact your estate planning. I mean, the reality is nine out of ten estate plans I review they’ll fail. They will not work the way that clients think they will work. It’s it’s, you know, the real numbers ten out of ten. But that’s hard for people to believe. But I’ve never met anybody in 20 years that had estate planning documents that they fully understood how they worked and, uh, they, they end up with either they think they have a springing power of attorney, and I review it and find out it’s an immediate power of attorney. Well, that’s not what they wanted, you know. And you look back, their biggest assets are retirement accounts like 401 and IRAs. And you look at the beneficiaries and they all say one thing, you know, you’ve got one tiny line to write out what you want with your biggest asset. And then you look at the will and the trust and it says something completely different.
Nic Yeomans: [00:14:48] So we really need to understand. So instead of doing a financial plan, I, you know, and I know this is going to sound hypocritical, I’m a certified financial planner that doesn’t believe in financial plans. Okay. So here’s been my experience with financial plans. We put together, you know, 150 pages, really nice paper, leather bound book looks great. I’ve got all the supporting evidence for all the recommendations. I give it to you, you pay your fee. And here’s what happens. Lee, you take it home, it goes on a bookshelf, or it goes in a safe and you don’t do anything with it. I feel like I did you a disservice. So instead, what we’ve chosen to do as a firm is put together a financial action checklist. It’s basically your personal playbook, and it’s to 2 to 3 pages in various financial topics that matter to you. Here’s where the customization comes in. So tax planning, estate planning, retirement planning legacy planning and charity. Um it could be debt management uh risk management etc.. So again tailor made to you business succession. What that looks like. Here’s what we understood. Here’s what we found. Here’s the recommendation. Here’s how you implement it. And it’s a checklist. And so then Lee, we have a follow up meeting that says with you, me, your business partner, uh, your bride, if you’re married and we’re sitting down and we say, here’s the found findings, here’s the triage, we put it in order of either biggest opportunity or biggest danger.
Nic Yeomans: [00:16:31] And we have, again, a collaborative meeting that says, hey, here’s everything. Now, you might look at it and say, Nick, I understand why you put number one up front, but number three is really the one that keeps me up at night. That’s the one that is my biggest pain point greatly. No problem. This is your stuff. We move number three to number one. And then if we agree that this is the order of things that we want to tackle, then we walk hand in hand with you. We help you check off all those boxes, and that will generally take anywhere from 3 to 6 months to get through it. You know, we’d rather do things right than fast, but, you know, it generally gives us enough time and you enough time to both. You know, you’ve got to live your life and run your business. And at the same time, we’ve got a lot of homework behind the scenes that we’re doing to help you get everything done. So that’s a general scope. Once we get everything checked off of that list, then we go into maintenance, where we’re meeting routinely 2 to 3 times a year.
Lee Kantor: [00:17:30] So then what’s happening during those meetings? So once I have the plan in place and it’s being executed, obviously life is not static. It’s dynamic. Things change all the time. Is this where we’re reevaluating to make sure the needs that I thought I had six months ago are still my needs for today.
Nic Yeomans: [00:17:50] Yeah. So good question. Um, yeah. So one, we’re going to have regular meetings on uh, some topics that just stay on our agenda. So we build an agenda specifically for in this example, Li and so on that agenda. There’s going to be some studies on there. So you know, as an example, if somebody was wanting to exit their business in let’s say three years, then there’s going to be some nuances that we need to understand about. Either they’ve already found a buyer. It’s going to be an internal transition, you know, whatever it is. So that’s the kind of thing that’s going to stay on the agenda that we’re always talking about. You know, the second thing is going to be at least one meeting a year. We’re going to have a tax focused meeting. And here’s what we know. Taxes are a matter of fact. Investments are a matter of opinion. Everyone’s got a shinier whistle when it comes to investments. However when it comes to taxes, taxes are taxes. And so what we want to make sure that, you know, someone like Li has is a dynamic tax plan that understands what are the rules of today, and how does someone like Li take advantage of those. Then we’ve got, you know, a meeting that’s generally more focused on estate planning or the business itself that is, you know, here’s, you know, we start a new 401 K, did we title our beneficiaries correctly? Uh, you know, I’ve got a new grandchild. Should I set up a 529 plan, etc.. So we have a static built agenda that is built towards Li, but we have a few things that stay on there because we know they’re going to be important each and every year.
Lee Kantor: [00:19:31] Now, um, are you replacing my current team of trusted advisors? Do I now get rid of my CPA? Do I get rid of, uh, my financial advisor? Do I get rid of, you know, the parts of my team might be my attorney. Is this something your firm handles all of this holistically, or are you helping me navigate all of these people? And if so, are you the quarterback of this new team?
Nic Yeomans: [00:19:58] Yeah. No. Great.
Nic Yeomans: [00:20:00] Great question. You’re full of great questions, Lee. So, uh, you know, really what we’re doing is we’re coming alongside you as the coach. You are the quarterback. So you’re the hero. We’re we’re we’re the guide. Okay? So everything is about you, and our focus is 100% on you. And so what we found is most people might have a few pieces of a team that could be a trusted advisor. But many times the folks that we’re working with, they might have a really good CPA relationship as an example, but they might not have the other parts. So, um, an example might be, um, maybe you’ve worked with an attorney in the past, but you don’t have, uh, a good relationship with an estate planning attorney. You, your cousins, uncles, nephew, know somebody at church, right. And they could do your will. Uh, so that’s not what we’re doing. We’re. What we’re going to do is we’re going to evaluate the relationships you already have in place. We’re going to communicate with them, and we’re going to make sure that everybody’s talking together. Right. Because that’s really how Lee wins. When the financial person talks to the tax person, and the tax person talks to the legal person, the legal person talks to the insurance person, and everybody’s talking together with one common thing in place, which is what gets lead the best result. That’s what we do. We we collaborate and bring all those professionals together. Now we do have a portfolio management arm to our firm. We are set up as a registered investment advisory firm. So for most of our clients we become their ongoing, uh, investment manager. Uh, but really what we’re doing is we’re looking for the holes in your life where you’re not getting competent advice, and we’re helping you fill those holes and having everybody talk on your behalf.
Lee Kantor: [00:21:57] Now, you mentioned that, um, family owned businesses are kind of a niche for you. Um, is that because you have a family owned business and you kind of understand the pains of that? Or is it just because, you know, that’s where a lot of people with a lot of wealth and challenges live?
Nic Yeomans: [00:22:15] Yeah.
Nic Yeomans: [00:22:16] Yeah. So, um. I have a heart for family businesses because I want to see them win. Uh, growing up in one, um, we have had a lot of coaches over the years, and we’ve been very fortunate to, uh, navigate some gaps that a lot of family businesses have struggled with. And so I think my passion within the family business is just this understanding that most family businesses now, depending on what studies you read, you can easily Google this. Some say 50% of businesses fail going to the second generation. Other statistics say 70% of businesses fail going to second generation. That’s huge. And it doesn’t have to be that way. It doesn’t have to be that way. Um, you know, and then there’s other statistics. Again, the almighty Google at your fingertips. You can look this up. Over 90% of businesses fail going to third generation. That’s unbelievable. Unbelievable. And I think there’s two huge things that people can do as business owners, especially if you’re the head of the business that you could do to help set up your family for success, especially in the context of your business. Number one, having a communication policy with the next gen, that’s huge. That is so, so underrated and yet so important. Number two is setting the right expectations. You know, that is one thing my father did extremely effectively when I first came to work.
Nic Yeomans: [00:23:55] When, you know, after I had that experience with the financial planner in Chattanooga, I said, you know, call up dad. And I say, hey, I think I want to do this for the rest of my life. So he was going to a conference in Scottsdale, Arizona. He says, why don’t you come with me and we’ll talk. So he and I are talking. And he said, look, in order for this to work, you and I have to be on the same page. He and I are both very type A, very driven people. And, uh, but he was my wrestling coach when I was younger, and I had to look at him like my wrestling coach. Like my coach. My coach is looking out for me and he is trying to coach me to win the match. Okay. So if he if he’s got my best interest in mind, I’ve got to submit and listen to the coach. So that’s what I was able to do. I was able to have that mindset. But he said this and this was powerful. He said, I’m going to pay you what you’re worth. And you’re not worth a whole lot right now. Great expectation.
Nic Yeomans: [00:24:54] Right? Yeah.
Nic Yeomans: [00:24:55] And I said, you know, I’m like.
Lee Kantor: [00:24:57] Probably not what you wanted to hear.
Nic Yeomans: [00:24:59] Well, I didn’t even know what that meant. And he said, you know, I’m going to pay you just above poverty. Okay. And he gave me a list of things he wanted me to do. He gave me a checklist of books he wanted me to read. He gave me a list of certifications. He wanted me to achieve, licensing he wanted me to get, etc. he gave me. Like, I don’t remember if the list was 30 things or 50 things, but I had to check off each thing. He said. When you complete this, you’ll be a value. You’ll you’ll add value and we can readdress your compensation. So I show up my first week of work and he hands me a business card. Now, you got to think I’m a young guy at the time. I’m excited, man. It’s a big deal. I’m getting a business card, right? Like this is a big deal. Big moment. I look at the card and it says CFM chief Fecal Monitor. I was in charge of the bathrooms, so. So, you know, Randy, my dad, you know, he set expectations early on. But then we communicated about the policy of my future at the firm, and that’s where a lot of family businesses kind of miss it. They don’t set the expectations up front and they don’t have they don’t communicate about what the future is for that young professional that might be coming into the business.
Lee Kantor: [00:26:23] Yeah. I’ve had the privilege of hosting a show about or co-hosting a show about family businesses, and I was totally unaware of it. I don’t have a family business, and I didn’t ever work in one. And the when we were interviewing the different family, um, business leaders, it was just so fascinating to me. At first, I wasn’t aware of just how many there are out there. There are so many of them out there, and so many firms that you’ve heard of are family businesses, but also just the the day to day challenges to separate, you know, their life as a family and their life as business people. And what do you do with the kid that doesn’t want to be part of the business? But then something happens and all of a sudden there’s a lot of money and they’re like, well, I want to be part of the business now. You know, like there’s so much challenges that just a regular business that isn’t family run doesn’t have to deal with, you know, even in terms of growing your talent within your organization. You know, if a person who’s a great, uh, employee, there isn’t a family member and sees a family member come in, you know, then it starts, how do you manage that person’s ego? And, you know, knowing that they may never get that, you know, big seat at the table because of who they are. There’s just so many challenges. And to have somebody that’s kind of living it, I would think is such a gift and an advantage for you to help your clients.
Nic Yeomans: [00:27:47] Yeah, yeah.
Nic Yeomans: [00:27:49] Well, Lee, um, gosh, there’s so much to unpack there. Um, one it is. You know, it is so much better to, I think, uh, receive, uh, advice and instruction and counsel, wise counsel from somebody who’s been in the trenches than somebody who knows, you know, they’ve read about it and they have some philosophy, but they’ve never actually done it. I think you could just speak to it differently when you’ve been in those trenches. Um, and I think the second part there is, you know, when you are evaluating your talent, um, you know, so I’ve got a brother and sister as an example. Okay. And my brother and sister, they, they chose different paths. They both had an opportunity to come into the business and both chose differently. Um, which is cool. We have a great, great relationship, but there are a few boundaries that we had to set up in place. So hopefully this is helpful to some listener out there. But you know, when I’m in the office for the purposes of what our clients here, what our team hears, I don’t call my dad dad in the office, it’s Randy in the office. However, when I leave the office, you know, and I, you know, check out on the clock.
Nic Yeomans: [00:29:12] There it goes to dad again. It’s dad. And early on I had a challenge with that. The first couple of years working here were my siblings. Very quickly reminded me, it’s not Randy, it’s dad. Right. So, you know, we set the boundaries that, you know, it’s business talk, you know, 8 to 6, 7 p.m.. But after that, you know, we try to shut down the business talk. And when we’re at family functions like family dinners and birthdays, you know, we have we set some rules. We don’t talk business. We you know, we want that that family life to still exist. And sometimes if we have stress going on in the business, it could be because he and I, you know, we’re both owners. We could want to different directions in the business. Well, I don’t want to bring that stress into a family birthday and neither does he. He and I have a common mission that, you know, the stress needs to stay with the business, not with the personal. And so, again, setting those boundaries and those expectations, um, and I think communicating to also your team and that person who’s coming into the business here is your career path, you know, so that when you do have that person that says, you know, am I ever really going to be in a position to be an owner? You know, he’s got a son, he’s got his daughter in the business.
Nic Yeomans: [00:30:37] Will I ever be able to be as, uh, have the same career path and same opportunity? Well, I think you got to set that expectation with the whole team. Here’s my expectation for Nick. Here’s my expectation for Jane. You know Smith over here. Here’s here’s our expectations. Here’s our career paths. Here’s what your opportunities are in the companies. And so many times where I see some business owners fail, they don’t set those roadmaps very clearly for the family member coming into the business. So the family member comes in and they either think one of two things. You know, one, they’re going to hand over the keys and I’m going to be the top dog now, or they think they’re going to get maybe some special privileges or nuances. Right. And then if the team starts seeing that, that could really weaken the team. So you do have to be really, really careful. And communication is super important.
Lee Kantor: [00:31:30] Yeah. And I think that that’s, um, kind of a competitive advantage, I would think you have is that you kind of lived this and you’re, you’ve learned it from by doing, not by, you know, like you said, reading a book about it. Um, or, you know, reading six case studies when you were in college. So, I mean, I think that you’re the you’re what you’re sharing with your clients is just super helpful. And it’s set you apart from other firms doing what might look like a similar thing.
Nic Yeomans: [00:32:04] Yeah.
Lee Kantor: [00:32:04] Now, if somebody wants to connect with you and learn more. Um, and, um, you know, get some coaching from the retirement coach. Uh, where should they go?
Nic Yeomans: [00:32:15] Yeah.
Nic Yeomans: [00:32:15] Uh, great question. So you can find us at WW dot your retirement coach. Com um, and we are working on uh, releasing in the new year of 2024, uh, podcast that will be called coffee with Your Retirement Coach. And that’s where Randy, aka dad and I are going to be sharing different nuggets of wisdom, keeping it short, 25 to 35 minutes, uh, on various topics that might matter to you individually or as a family business, uh, but that will be released on all the major, uh, podcast carriers. So those would be two places you might be able to find us.
Lee Kantor: [00:32:53] Good stuff. Well, Nick, thank you so much for sharing your story today. You’re doing such important work, and we appreciate you.
Nic Yeomans: [00:32:59] Yeah.
Nic Yeomans: [00:32:59] Lee, thanks so much for having me. It’s been.
Nic Yeomans: [00:33:01] Fun. All right.
Lee Kantor: [00:33:02] This is Lee Kantor. We’ll see you next time on Atlanta Business Radio.
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