Jill Heineck’s Tactical Tips for Selling Your House in Today’s Environment
Transcript
Lee Kantor: [00:00:05] Welcome to Jill Heineck’s Tactical Tips for Selling Your House In Today’s Environment. I’m Lee Kantor. Jill, today’s question is, in the absence of traditional open houses, how do you attract buyers?
Jill Heineck: [00:00:17] That’s a great question. What we’re doing now to attract buyers is really leveraging our agent network relationships. Other colleagues that we’ve worked with in our marketplace and those who we know work in the markets where our listings are, we’re leveraging those just to get them to bring their buyers through. Just to verify that they know about the properties. We’re calling past prospects. We’re making calls to our databases. We are leveraging our social networks. And we are just talking about what to expect when we do this. Because we are getting a lot more traffic this way. We’re doing a lot of online open houses instead of in-person open houses. And that is getting a lot more eyeballs, ironically, on the property and requests for virtual walk-throughs. So, this is how we are attracting more buyers to our listings.
Lee Kantor: [00:01:11] Good stuff, Jill. For more answers to your real estate questions, please go to heineckandcompany.com.
About Jill Heineck
Jill Heineck is a leading authority on corporate relocations, and is highly sought after for her real estate industry acumen and business insights. As a published author, frequent panelist and keynote speaker, Jill shares her experience and perceptions with people from around the globe.
Jill is a founding partner of Keller Williams Southeast, established in 1999, and the founder and managing partner of Heineck & Co. Her real estate practice specializes in corporate relocations, individual relocations, luxury residential, and commercial properties. Jill’s analytical approach to problem-solving, along with her expert negotiation skills and sophisticated marketing, deliver superior results to her clients. Her winning strategies and tenacious client advocacy have earned her a reputation for excellence among Atlanta’s top producers.
While Jill has received many accolades throughout her career, she is most gratified by the personal testimonials and referrals she receives from her clients. Jill’s unwavering commitment to the customer experience, and her focus on the unique needs of each client, serve as the foundation of her success.
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