Jill Heineck’s Tactical Tips for Selling Your House in Today’s Environment
Transcript
Lee Kantor: [00:00:05] Welcome to Jill Heineck’s Tactical Tips For Selling Your House In Today’s Environment. I’m Lee Kantor. Jill, today’s question is, can you explain what a reverse offer is?
Jill Heineck: [00:00:16] A reverse offer is something that we have implemented because we want to be more creative and really help our sellers sell their property. So, a reverse offer is when a seller is then turning around and making an offer to a buyer who may have made an offer yesterday or last week. And it just didn’t go anywhere at that time. And the sellers had some time to think about it. And, obviously, a motivated seller would want to maybe reinvigorate the buyer and their interest in their home.
Jill Heineck: [00:00:49] So, what we would do is put together an offer and present it to a buyer and say, “You know, we know where you’re coming from, from your initial offer that we didn’t agree upon. But maybe we can meet somewhere in the middle.” And this has become more of a best practice for us at this point, given the status of the environment that we’re in.
Lee Kantor: [00:01:11] For more answers to your real estate questions, please go to heineckandcompany.com.
