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Based in Watertown, New York, Runningboards Marketing was founded in 2018 by Calvin McNeely and Zach Yelle. The first franchise of its kind, Runningboards Marketing drives client messaging straight to target audiences through mobile, customizable and trackable ads on the sides of a DigitalAdvertising Vehicle (DAV).
Runningboards Marketing offers franchisees a turnkey model with no brick and mortar location so that owners can get up and running in as quickly as three to four weeks. Now with a robust franchising strategy in place, Runningboards Marketing is gearing up for exciting growth, with plans to break into the Canadian market by the end of 2021.
Calvin McNeely is the President and Co-Founder of Runningboards Marketing, a digital mobile advertising company based out of Watertown, New York.
McNeely is a lifelong entrepreneur who started his first business from the upstairs bedroom in his parent’s house at the age of 18 and has owned more than 30 companies since and has leveraged his experience to help other businesses harness the marriage of hyperlocal physical LSM with the value of digital and analytics.
Questions and Topics in this Interview
- What is the founding story of Runningboards Marketing?
- Can you explain who ‘DAV’ is? (Digital Advertising Vehicle)
- Why is Runningboards Marketing targeting Atlanta as a target market for growth?
- How many franchises can fit in Atlanta? How many jobs can this bring to the Atlanta area?