Eric Holtzclaw /Laddering WorksÂ
Eric V. Holtzclaw is founder and CEO of Laddering Works, a marketing and product strategy firm. He advises clients on the development of customer-centric products, services, marketing messages, and experiences. Eric has spent more than 20 years founding multiple start-up companies, including one of the first profitable Internet enterprises. Eric speaks regularly on evidence-based customer research, consumer trends, leadership, and entrepreneurship. His column Lean Forward appears weekly on Inc.com, he is a frequent contributor to CMO.com, the WSJ and Forbes. His book Laddering: Unlocking the Potential of Consumer Behavior was recently released by Wiley Publishing.
Doug Isenberg/The GigaLaw FirmÂ
Doug Isenberg, an attorney in Atlanta, has been called “an international authority on Internet law†by the Atlanta Business Chronicle. He began practicing Internet law in 1996, about the same time that legal issues started becoming commonplace online. In 2000, he launched a website about Internet legal issues called GigaLaw.com; in 2002, Random House published his book, “The GigaLaw Guide to Internet Lawâ€; and in 2005 he started his own legal practice at The GigaLaw Firm, where he helps clients of all sizes protect themselves and their brands online. Doug has taught Internet law at Georgia State University College of Law and speaks frequently about the topic. He spends a significant portion of his time on domain name issues, helping clients acquire domain names and fight cybersquatters. He also serves as a domain panelist for four international dispute providers, including the UN’s World Intellectual Property Organization in Geneva.
Larry White/The Ritz Group
Larry White is president and CEO of the Atlanta-based Ritz Group networking organization which hosts live “Shark Attack†events.
Desiree Scales/Bella Web Design YouTube: www.youtube.com/
 Desiree Scales has been a featured online marketing and web design expert for USAToday.com, CBS News in Atlanta, 11Alive, NBC Nightly News.
She founded Bella Web Design in 1998 following a successful career as a flight attendant for United Air Lines and an analyst for Delta Airlines. Since the company’s launch, Desiree created a track record of success and profitability for Bella Web, which has helped over 1,000 companies build and maintain a strong online presence with services such as compelling web design, web hosting, ecommerce, automated marketing, SEO, email marketing, and social media coaching. Desiree is also an Infusionsoft Certified Consultant (ICC).
Bella Web Design’s success is a direct result of Desiree’s expertise and experience, which has evolved into a passion to educate both businesses and organizations on how to use Internet technology to spur success. She has been a featured speaker at companies, conferences, and seminars across the country. She also provides classes on blogging, web design, branding, Internet marketing, Web 3.0 strategies and social media, and offers personal social media coaching to business owners who want to apply “an online buzz†to their customer relationships and bottom line. She has over 55,000 followers online.