Alexis Davis Smith / PRecise Communications 
 
 
With more than 20 years of experience and a reputation as a solid communications strategist, Alexis Davis Smith is a leader in Atlanta’s public relations industry. She is president and CEO of PRecise Communications, a 14-year-old, award-winning Atlanta based public relations agency.
Managing the home and Miami offices, she is responsible for creating breakthrough communications programs for PRecise clients through the execution of media relations, multicultural PR, consumer brand marketing and special events.
Alexis has provided communications counsel for leading companies and organizations such as Church’s Chicken, Spelman College, Cracker Barrel Old Country Store, Coca-Cola and Toyota. For Coca-Cola, she has led more than 80 PR programs including the launch of the innovative Coca-Cola Fridge Pack. Her work with Cracker Barrel Old Country Store established a scholarship for history students at Spelman College, which will impact deserving students for years to come.
Prior to PRecise, Alexis was an account supervisor at Ketchum, a top 10 global PR firm, where she traveled the world supporting several key consumer accounts. In 1998, she co-founded the agency’s African American Markets Group, the first-ever in-house ethnic marketing team created by an international PR agency. Her work since that time has established her a multicultural communications expert.
Alexis has received a number of industry awards including one Silver Anvil from the Public Relations Society of America and six Phoenix Awards from PRSA/GA. She is currently the president of the Black Public Relations Society of Atlanta and an active member of the board of directors for the Atlanta Business League (ABL). In 2012, ABL recognized her as one of Atlanta’s leading female entrepreneurs. In addition, her opinion on the importance of multicultural marketing has been featured in the leading industry trade, PR Week.
Nicole Harmon & Nancy York / TapSnap Phototainment
Atlanta-native, Nicole Harmon, has entrepreneurship in her DNA. With two successful entrepreneur parents, Nicole knew at a young age she wanted to own her own business. After graduating from The University of Alabama with a degree in advertising, she hit the ground running gaining valuable experience in event coordination and social media management. At only 27 years old, she now owns her own business where her background and skills come together in unity with TapSnap – a highly interactive, socially connected “photo booth on steroids.†She finds incredible joy bringing fun and entertainment to any type of event – corporate, trade shows, grand openings, weddings, reunions, birthdays, bar/bat mitzvah, and much more! 
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Nancy York has over 20 years of marketing experience. This includes owning a marketing and communications agency for 9 years, creating effective and memorable campaigns for clients like Cox Communications, Coke, Inter- Continental Hotels and other well-known brands. She has managed corporate event marketing teams that have been very successful under her leadership. Nancy has been called a “creative strategist†and “change agentâ€, helping companies transform and evolve with changing times by introducing new ideas that make them stand out and attract more business in fun and innovative ways. She now brings this expertise to her TapSnap franchise, allowing her to align her marketing skills and talents into a fun business. All of this, plus her love to entertain and help people connect was what attracted her to TapSnap. TapSnap is a natural people magnet and is an extremely entertaining marketing tool in the disguise of a photo booth. At events, she loves to watch the guests’ faces light up when they interact with TapSnap. Nancy is extremely excited to add even more value to the clients she serves through the addition of TapSnap, helping them grow their businesses and be more successful, all while having a good time. TapSnap is perfect for grand openings, product launches, trade shows, team building events, parties, and so much more!  Â
