Becca Goldsberry, Southwestern Coaching
Becca Goldsberry with Southwestern Coaching joined host John Ray to address why a coach can be indispensable for a business owner or executive as they strive for their professional and personal goals. Becca discussed the role of a coach in providing accountability, the value of coaching at all stages of a career, success stories, how she works with clients, and much more. Business Leaders Radio is produced virtually from the Business RadioX® studios in Atlanta.
Southwestern Coaching, a division of Southwestern Consulting
Southwestern Consulting’s story actually begins with another member of the Southwestern Family of Companies—Southwestern Advantage.
Established in 1855 in Nashville, Tennessee, The Southwestern Publishing House published and sold Bibles door-to-door, allowing young people to not only learn the sales profession at an early age, but also to earn money to pay for a college education. Southwestern Advantage was developed out of that model, and today, Advantage continues to thrive as the Family of Companies’ core entity, with college-aged entrepreneurs around the world selling and promoting educational study systems.
One of those savvy entrepreneurs, Dustin Hillis, saw the opportunity to take the skills he learned in Advantage and teach them to other sales professionals and leaders, elevating the perception of sales to a true relationship-building profession. Thus, Southwestern Consulting was born. Co-founder and CEO, Hillis, along with other top-producing Southwestern Advantage alumni founded the company on the principles of sales and leadership coaching, establishing the first division, Southwestern Coaching. In the coming years, those principles would be expanded to the newer divisions, elevating events with high-quality, engaging speakers, and empowering people to reach their true potential.
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Becca Goldsberry, Elite Sales and Leadership Coach, Southwestern Coaching
Becca is an Elite Sales and Leadership Coach and an expert at recruiting, lead generation, and business development. She has led a large organization with over 300 team members. As a leader, she is recognized as a top recruiter and loves developing team members to help them achieve their goals and dreams.
She has worked with her family’s five businesses, which included a 65-year-old excavation company, a lake management and treatment company, and a farm management company. While working with the family businesses, she helped develop a family foundation, sat on numerous boards, and helped with business plans and strategies on how to incorporate the third and fourth generations.
Becca worked as a family therapist and school counselor for six years prior before moving into sales. While in sales, Becca has held sales positions focusing on new business development, territory management, recruitment, and retention.
Becca graduated from the University of Louisville with a master’s in social work and an undergraduate degree from Concordia University.
• Was in the Top 50, out of over 10,000 sales associates
• Former top producer in business development by increasing new business sales by over 170%
• Experienced merchandiser for several large Fortune 500 companies including the world’s largest retailer
• Former certified corporate trainer and trained hundreds of new consultants
You can find Becca volunteering her time raising money for cancer research, The Junior League of Indianapolis, volunteering with Church charities, traveling around the world when she can with her husband and kids, cooking up awesome meals for her family and friends to have some quality time together. Becca is an avid parrot head and you can find her at Jimmy Buffett’s concerts when they come into town.
Becca’s mission and purpose is to help others see their greatest potential and pursue their dreams. She is committed to helping people to believe in their ultimate potential in life and inspires them to live a life of excellence, joy and success.
Questions and Topics
- What is a coach, why should people in business or salespeople have a coach?
- The Power of Perspective
- How do you maintain perseverance and focus?
- Becca’s passion for helping clients find their why, purpose, and passion for what they do.
- How connecting your vision with your day-to-day activities makes you unstoppable
- The importance of daily motivation
- The various ways Southwestern Consulting can serve companies.
Business Leaders Radio is hosted by John Ray and produced virtually from the North Fulton studio of Business RadioX® in Alpharetta. The show can be found on all the major podcast apps and a full archive can be found here.
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