LIVE from WORKBENCHcon 2022: Hal Shaffer and Chris Filardi, C’mon Media and Drop Zone TV (Organization Conversation, Episode 14)
Hal Shaffer and Chris Filardi of C’mon Media were Richard Grove’s guests LIVE at WORKBENCHcon 2022. Hal talked about how he got into TV, their successful collaboration at C’mon Media, the show in the works they are excited about, their intersection with the maker community, and much more.
Organization Conversation is produced by the North Fulton studio of Business RadioX® inside Renasant Bank in Alpharetta.
Hal Shaffer, C’mon Media and Drop Zone TV
Hal Shaffer, an Alabama native and lifelong outdoorsman, has lived a life of adventure from an early age. He took his first buck at age 13, and has been hopelessly hooked on the outdoors ever since. With NASCAR pit crew experience under his belt, Shaffer shares his cohost’s love of NASCAR and all things racing. A veteran of both outdoor television and radio, Shaffer is a seasoned professional who knows how to entertain and educate fans and consistently delivers high-quality programming week in and week out. Shaffer began his entertainment career doing radio ads for a Chevy dealer and parlayed that into Carolina Outdoors as his first stint in hunting TV. In his first episode, he hosted football legend, Dan Marino as a guest.
His personality is infectious and is only overshadowed by his love of the outdoors. Shaffer pursues whitetail, elk, mule deer waterfowl, turkey, and other game with equal passion. While he chases this wide variety of game, Shaffer is a diehard bear hunter and holds the pending world record black bear. An adept marksman and skilled gunsmith, Shaffer knows his way around a rifle and has perfected what he calls the “Thompson/Center TKO” – the taking of a trophy-class animal with a clean, one-shot kill.
In 2003 Hal started Carolina Outdoors TV and brought on Ken Cobb as his co-host and for the next five years, they worked their way through rankings and networks to the pinnacle show “Hunting, The World Southern Style.” After having Zippy on a hunt in 2005, Hal and Zip became good friends and now have taken it to the next level with the birth of Team Drop Zone TV a show dedicated to making every town they visit a part of this high energy show!
About Organization Conversation
Organization Conversation features interviews with movers and shakers in storage and organization, from professional organizers to the creative and talented Brand Ambassadors who use Wall Control products every day. You’ll hear tips, tricks and how-tos for storage and organization, as well as receive first access to Wall Control promotions. We talk with our suppliers and partners to give you a look behind the scenes at how we operate, what makes our family-owned and operated brand tick, and some of the fun and interesting insights that go into making our business run. We love our guests, as they are engaging and entertaining with interesting experiences to share. By focusing on those guests and the amazing stories they tell, we hope you will be enriched and find your time listening to the Organization Conversation podcast as time well spent.
Organization Conversation is hosted by Richard Grove, and broadcast and produced from the North Fulton studio of Business RadioX® inside Renasant Bank in Alpharetta. You can find the full archive of shows by following this link. The show is available on all the major podcast apps, including Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, and others.
About Richard Grove
Richard Grove‘s background is in engineering but what he enjoys most is brand building through relationships and creative marketing. Richard began his career with the Department of Defense as an engineer on the C-5 Galaxy Engineering Team based out of Warner Robins. While Richard found this experience both rewarding and fulfilling, he always knew deep down that he wanted to return to the small family business that originally triggered his interest in engineering.
Richard came to work for the family business, Dekalb Tool & Die, in 2008 as a Mechanical Engineer. At the time Wall Control was little more than a small ‘side hustle’ for Dekalb Tool & Die to try to produce some incremental income. There were no “Wall Control” employees, just a small warehouse with a single tool and die maker that would double as an “order fulfillment associate” on the occasion that the original WallControl.com website, which Richard’s grandmother built, pulled in an order.
In 2008, it became apparent that for the family business to survive they were going to have to produce their own branded product at scale to ensure jobs remained in-house and for the business to continue to move forward. Richard then turned his attention from tool and die to Wall Control to attempt this necessary pivot and his story with Wall Control began. Since that time, Richard has led Wall Control to significant growth while navigating two recessions.
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About Wall Control
The Wall Control story began in 1968 in a small tool & die shop just outside Atlanta, Georgia. The first of three generations began their work in building a family-based US manufacturer with little more than hard work and the American Dream.
Over the past 50+ years, this family business has continued to grow and expand from what was once a small tool & die shop into an award-winning US manufacturer of products ranging from automobile components to satellite panels and now, the best wall-mounted tool storage system available today, Wall Control.
The Wall Control brand launched in 2003 and is a family-owned and operated business that not only produces a high-quality American Made product but sees the entire design, production, and distribution process happen under their own roof in Tucker, Georgia. Under that same roof, three generations of American Manufacturing are still hard at work creating the best tool storage products available today.
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