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BRX Pro Tip: Bad New Fast

March 17, 2023 by angishields

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BRX Pro Tips
BRX Pro Tip: Bad New Fast
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BRX Pro Tip: Bad New Fast

Stone Payton: [00:00:00] And we are back. Stone Payton and Lee Kantor here with you. Lee, being in this business for almost two decades now, we have developed quite a few key operational disciplines. One of them is bad news fast.

Lee Kantor: [00:00:17] Yeah. This is as soon as you join the team and became kind of one of the main people in Business RadioX, you brought this with you and it’s been foundational. Like you say, this is part of our DNA. It’s the foundational values of our company is bad news fast.

Lee Kantor: [00:00:35] And I think the three main reasons that we believe this and we practice this every day is, number one, this allows you to get in front of a problem and triage it before it becomes into a bigger problem. And this level of transparency and communication, people value it. It doesn’t matter. You know, people know that things are going to go wrong at some point. It’s how are you going to deal with it is that matters the most.

Lee Kantor: [00:00:59] Number two, this adds trust in the relationship because you’re open to sharing the bad news with that person, and you’re owning the situation, and they see that you are actively trying to fix it. And number three, this cements you as a true trusted advisor. If you’re willing to tell someone bad news, they know that you have their best interests at heart and that you’ll watch their back down the road.

Lee Kantor: [00:01:23] So, it might seem counterintuitive and it may make you feel uncomfortable, but it’s so much better to share bad news fast than put your head in the sand and hope the situation goes away by itself.

Filed Under: BRX Pro Tips, BRX Studio Partner Pro Tips

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