BRX Pro Tip: Collect Dots so You Can Connect Dots Transcript
Stone Payton: [00:00:01] Welcome back to BRX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, I believe you shared with me that you were actually paraphrasing someone you had studied, read about, or read from, but the idea is to collect dots, so you can connect dots. Speak to that some.
Lee Kantor: [00:00:19] Sure. This was the founder of Shake Shack. I forgot the guy’s name. But he said, “Collect dots, so you can better connect dots.” And that kind of resonate with me. And in our case, obviously, the dots are our guests, and we are in such a unique position to be able to meet so many people from diverse industries and varying backgrounds. That makes us uniquely qualified to be this mega connector in our market. And we do have an opportunity to introduce a bunch of people that would never, ever run into each other in real life. And we can make those connections, and help those people meet each other, and kind of benefit from knowing each other.
Lee Kantor: [00:01:01] So, in our case, we have a machine that collects dots on demand. We can pick which kinds of dots we want. We can turn it on and off to our heart’s desire. And because of that, it does make us that mega connector in our market that seems to know everybody and can be a useful tool for everybody in order to help facilitate conversations and relationships.
