BRX Pro Tip: How an Extrovert can Leverage the BRX Platform
Stone Payton: Welcome back to BRX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, we’ve talked from time to time about some ways for the introvert to fully capitalize on the Business RadioX platform. Let’s attack the other side. Let’s talk a little bit about how an extrovert can best leverage the BRX platform. What do you think?
Lee Kantor: Yeah, I think that’s a good idea because me being an introvert, I have thought a lot about how I can leverage this and how it makes my life easier when it comes to networking and serving the community. But I think that an extrovert or a person who likes people can really use this platform and really help the way that they naturally are in terms of just meeting lots of people, inviting lots of people on shows to be guests, and really telling the story about everybody else that’s in their kind of ecosystem, and giving them a place to shine, and to really promote their work, and to really help them get the word out. So, I think if you’re an extrovert, and you like people, this is a fantastic platform to help you meet more of them, serve more of them, help more of them, and really make a difference in your community.
Stone Payton: Well, and you always have a point of conversation because – and I am an extrovert, I can always walk up and begin a conversation. And sometimes, I’ll lean on some of my old favorites, right? And you hear it over and over again. So, it’s not refreshing to you, and it may not be to them. But now, I have a very fresh, authentic point of conversation that is real, and it genuinely is serving the people that I’m there having a conversation with.
Stone Payton: But I’ll tell you something else that does for the extrovert because I would like to think of myself as a somewhat self-aware extrovert and recognize that while there is strength in that or can be, sometimes it can also be a bit of a challenge. And this tool allows me to tone down the extrovert a little bit and focus the conversation on the other person, because I can talk about the platform and drive the conversation in the direction of, “Tell me more about what you do. You might really be a good interview for our Tech Talk series. If that’s something you want to do, let’s get together and talk it through some more, because I think your story would fit real well there.” And it gets me away from the … what’s that energy? The plaid-coated glad-handing extrovert guy, right? It lets me tone it down and be a little more elegant.
Lee Kantor: Right. And it allows you to not have to sell.
Stone Payton: Right.
Lee Kantor: You can just serve. And that makes everybody’s life easier and better.
