BRX Pro Tip: How to Be a Good BRX Guest Transcript
Stone Payton: [00:00:01] Welcome back to BRX Pro Tips. Stone Payton, Lee Kantor here with you. Lee, let’s talk a little bit about how to fully leverage the opportunity, how to be a good Business RadioX guest.
Lee Kantor: [00:00:13] Yeah, I think it’s important if you’re a guest on one of our shows that you listen to some old episodes, so you get a feel for the rhythm of the show and you understand kind of the mechanics of the host and how they kind of run the show. But it’s important to just relax. In our platform and our system, everything, we’re here to support and celebrate your work. So, we’re not going to be asking you some humiliating questions. So, you don’t have to have your guard up and be ready for a, you know, soundbite answer. You should come with stories.
Lee Kantor: [00:00:42] So, the more stories you have of success stories or stories that illustrate kind of the key differentiators about your business, that’s important to have kind of be ready for things like that. But ultimately, you want to let your passion shine. You want to be kind of energetic. You want to be kind of high energy and smiling and feel like the—if you’re smiling in the interview, the audience kind of can feel that as well. And you should tell the world that, “Hey, I’m going to be on this show. You should tune and listen.” And then, after the interview is over, make sure that you tell the world, “Hey, I was on this show and here’s where you can listen.”
Stone Payton: [00:01:18] So, I have one ninja-level tip for you, if you’re willing to do it, if you’re willing to be vulnerable, come equipped with at least one, I don’t know. That is find something that you really don’t know or you want to know more about. See if you can work that and let us know if you need help working it in. Let the listening audience out there, let your ecosystem know there’s something you’ve got a question about. You know, “I’ll tell you what I don’t know, Lee, is this. And if there’s anybody listening that has an idea on it, I’d love to hear from them.” That is so endearing and it allows you to connect with your audience. So, consider coming to the interview with at least one, I don’t know.
Lee Kantor: [00:01:56] Be authentic and good stuff will happen.
