BRX Pro Tip: Seek Out Opportunities. Don’t Wait
Stone Payton: [00:00:00] Welcome back to Business RadioX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, you know, two of our five core values at the Business RadioX Network are speed and action. And this discipline really speaks to that, and I know you’re a big proponent of this, seek out opportunities, don’t wait.
Lee Kantor: [00:00:21] Right. This is one of those things where Business RadioX does solve two problems in one swing here, because we do help our people reach out to folks on a regular basis in a systematic way, and help them meet the people they got to meet, and do it in a way that’s non-salesy. That it’s just super elegant and helps people out.
Lee Kantor: [00:00:42] So, you have to spend time every week doing some type of prospecting. You have to identify the people you need to know better. You have to know who they are. Because if these people can move the needle in your business, you have to figure out a way to connect with them. And then, you have to figure out a way to build a relationship to see if they are a viable partner that can really help your business.
Lee Kantor: [00:01:05] And if you’re not doing this on purpose every single week, how else is it going to happen? Are you just hoping they’re just going to find you just by chance? You have to have some sort of a system or process that puts you in front of the people most important to you.
Lee Kantor: [00:01:21] And, you know, like we were saying earlier, Business RadioX does this every day. This is how we help our clients meet, and serve, and build relationships with the people most important to them. We do this in our system by inviting them on shows. Every week, we have outreach that are helping our clients and ourselves meet the people we need to meet by inviting them on a show to help them tell their story, to put them in a position to give them a voice so that we can help them get the word out about the work they’re doing.
Lee Kantor: [00:01:50] But, also, so we can meet them and know, Are these people worth partnering with? Are these the right fit for us? Is this somebody that we might be able to do business with down the road? Is this somebody who other people that we know should meet?
Lee Kantor: [00:02:05] So, if you’re just waiting to have, you know, people pop into your funnel or your pipeline, it’s not going to work. You have to take action. You have to be doing some activity every single week in order to meet the people you need to meet to grow your business. And if you’re having a problem with this area, if you’re struggling with it and you don’t know how to go about doing it, contact Business RadioX, because we do this every single day, we can deliver measurable results fast.
