BRX Pro Tips: Simplify Your Business Focus on What Matters Transcript
Stone Payton: [00:00:02] And we are back with BRX Pro Tips. Lee Kantor, Stone Payton with you. Lee, let’s talk about something you consistently try to remind me of, simplify your business, focus on what matters.
Lee Kantor: [00:00:14] Yeah, I think that because it seems like there’s so many moving parts in our business between all of the minutia it takes to produce a show, to record a show, to publish a show that we lose track of really what are the activities that matter most. And it’s funny because it’s the same activities that matter for a studio partner as it is for the clients of the studio partner. To me, the most important things are focus on your guests, selecting the right guests to make sure the right guests are appearing in the show, have a great show, have a great experience.
Lee Kantor: [00:00:46] And then, make sure you follow up and have a meeting with the appropriate people after the show is over. If you just focus on those three things as a studio partner, the guest, the shows, and the meetings, you will have a successful studio. And in turn, if you have your clients focused on the exact same things, the guest, the shows, and the meetings afterwards, they will be successful. They will have a good ROI. And they will be a customer for life.
Stone Payton: [00:01:12] Well, it reminds me of something that we’ve said for some time now, the way we do anything is the way we do everything. And I do think that allows things to be very simple. And it’s just a matter of consistently pushing that pump handle to continue to draw from the well.