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BabbaCo by Jessica Kim: Scissors, Glue, Passion & Perserverance!

September 30, 2010 by angishields

The Launch Hour
The Launch Hour
BabbaCo by Jessica Kim: Scissors, Glue, Passion & Perserverance!
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Fasten your seatbelt! Jessica Kim is the super-high-energy Founder-CEO of BabbaCo, a baby products company that creates innovative parenting solutions that are “simple, functional, super cute.”

Launched in 2007, BabbaCo is establishing itself as a premier personality brand of the baby industry. BabbaCo products can now be found in over 200 boutiques, buy buy Baby, Bed Bath & Beyond, Diapers.com, and Amazon.com.

BabbaCo received numerous parenting awards, have been featured on the Rachael Ray Show as “2010 Parenting Top Pick”, the Chicago Sun Times Pioneer Press, Pregnancy & Newborn, Parenting, and influential blogs (including People Magazine, Daily Candy, and Urban Baby).

Based on pure needs and a big vision, Jessica invents all of BabbaCo’s products and takes them from ideation to prototype to mass production. In less than 2 years, BabbaCohas launched 4 products.

This is Jessica’s second company. In 1997, she started her entrepreneurial path as a 19-year-old CEO of Jessica’s Wonders, an upbeat brand of premium baked goods. She founded the company out of her dorm room and raised $1 million in startup capital from 23 investors. It quickly grew to 3 outsource manufacturers, 13 employees, and full distribution in the largest chain of supermarkets in New England.

This mom of 2 young children (3 years old and 6 months old) shares how she got off the ground and made her simple solutions into products that help other parents. Follow Jessica’s mompreneur journey on her blog (www.babbaco.com/blog) and fan page (www.facebook.com/babbaco).

Filed Under: The Launch Hour

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