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Henry Wischusen: Keys to Successful Commercialization are: Stay Objective, Pay Attention to the Details & Understand the Scale of the Opportunity.

April 14, 2011 by angishields

The Launch Hour
The Launch Hour
Henry Wischusen: Keys to Successful Commercialization are: Stay Objective, Pay Attention to the Details & Understand the Scale of the Opportunity.
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Start From Where You Are (And what you think you know)

Henry Wischusen has spent 45 years in the packaging industry developing packaging and processes (A mercenary inventor). Henry has been awarded over 30 patents during that period. In 2006 he left my corporate job to start his own business Integrated Development. For the last 5 years he have been doing package and product development.

Henry is working with earth friendly materials! Today, “Going Green” is especially important for the enviornment. Working with sustainable materials is extremely important to Henry and retailers as well. Reuse, Reduce, Recycle!
Reducing the amount of packaging materials is something he tries to do for the retailers.

Just this month I have put my first retail product on the market – www.lignometsa.com

Filed Under: The Launch Hour

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