You Don’t Know What You Don’t Know E19
Tune in to hear Alison Claerhout and Tom Goodman discuss valuable business tips and what they’re doing differently than other business leaders and why.
Claerhout and Goodman are passionate about what they are doing, but more importantly how they are doing it to make sure that they are the best they can possibly be in their field. If you are trying to grow or improve your business, you won’t want to miss this episode.
Arizona Tile & Stone Specialist is a family owned and operated company that has been serving the Phoenix Valley since 2001. They offer tile and grout cleaning and sealing services, and their specialty lies with restoring natural stone surfaces such as Travertine, Marble, Slate, Granite, Flagstone, and Limestone. Through honing and polishing with state of the art diamond pads, their highly skilled technicians can bring your flooring, counter tops, showers, and pavers back to life, and for a fraction of the cost to remove and replace.
Before becoming owner of Arizona Tile & Stone Specialist, Alison Claerhout served as the Director of Philanthropy for a bio-tech non-profit that restored sight to more than 8,000 people each year through corneal transplantation.
Responsible for fund development and community education, she chaired multiple non-profit boards, organized outreach campaigns, and managed a team of staff and volunteers, in conjunction with community partners, to bring awareness of eye, organ and tissue donation throughout the state of Michigan.
Claerhout holds a master’s degree in Administration and a bachelor’s degree in Integrative Public Relations, both from Central Michigan University. Her fields of specialty include marketing, event planning, management, and process improvement. Vistage is an organization that Austin Peterson and his current guests are members of. Vistage is not affiliated with Backbone Financial, YourFuture Planning Partners, or Lincoln Financial Advisors Corp. CRN-3232551-090820A
Vistage is the world’s largest CEO executive coaching and peer advisory board organization, with over 24,000 members worldwide. Executives join Vistage groups to connect with other high-performing presidents & CEOs to help them become better leaders and accelerate their company’s growth and profitability.
Vistage members do three things differently compared with other CEOs and business leaders:
1. They step away from their day-to-day duties on a regular basis to think about and focus on their business, rather than work in their business. They get out of the weeds and are able to focus on strategy.
2. They connect with other leaders in like roles and share learnings to help each other make important, more informed decisions. They become better decision-makers and are more confident in the decisions they make.
3. They are constantly looking for outside perspectives for new and innovative ideas to bring into their businesses.
Vistage peer advisory boards work: a D&B study showed that Vistage member companies grew on average 2.2x faster than did other similarly-sized companies.
Before becoming a Vistage CEO Chair, Tom Goodman founded and led two technology companies that spearheaded commercialization and business development for clients ranging from start-ups to Fortune 500 companies; frequently he embedded with the clients’ executive teams to develop and implement successful growth strategies for business, technology and manufacturing.
Prior to focusing on his passion for developing executives and their businesses, Goodman performed in a wide range of roles from R&D, product & process engineering and manufacturing, to sales & marketing and management. He was worked extensively developing international businesses and markets, particularly in Asia.
Goodman holds Master’s and Bachelor’s Degrees in science and engineering. His fields of specialty include business consulting, international business, product development, strategic development and technology. Vistage is an organization that Austin Peterson and his current guests are members of. Vistage is not affiliated with Backbone Financial, YourFuture Planning Partners, or Lincoln Financial Advisors Corp. CRN-3232551-090820B
Connect with Tom on LinkedIn.
About the Show
Tycoons of Small Biz spotlights the true backbone of the American economy, the true tycoons of business in America… the owners, founders and CEO’s of small businesses. Join hosts, Austin L Peterson, Landon Mance and the featured tycoons LIVE every Tuesday at 1 pm, right here on Business RadioX and your favorite podcast platform.
About Your Hosts
Austin Peterson is a Comprehensive Financial Planner and owner of Backbone Financial in Scottsdale, AZ. Austin is a registered rep and investment advisor representative with Lincoln Financial Advisors. Prior to joining Lincoln Financial Advisors, Austin worked in a variety of roles in the financial services industry.
He began his career in financial services in the year 2000 as a personal financial advisor with Independent Capital Management in Santa Ana, CA. Austin then joined Pacific Life Insurance Company as an internal wholesaler for their variable annuity and mutual fund products. 
After Pacific Life, Austin formed his own financial planning company in Southern California that he built and ran for 6 years and eventually sold when he moved his family to Salt Lake City to pursue his MBA.
After he completed his MBA, Austin joined Crump Life Insurance where he filled a couple of different sales roles and eventually a management role throughout the five years he was with Crump. Most recently before joining Lincoln Financial Advisors in February 2015, Austin spent 2 years as a life insurance field wholesaler with Symetra Life Insurance Company. Austin is a Certified Financial Planner Professional and Chartered Life Underwriter.
Austin and his wife of 21 years, Robin, have two children, AJ (19) and Ella (16) and they reside in Gilbert, Arizona. He is a graduate of California State University, Fullerton with a Bachelor of Arts in French and of Brigham Young University’s Marriott School of Management with a Master of Business Administration with an emphasis in sales and entrepreneurship.
Connect with Austin on LinkedIn, Facebook, Twitter, and Instagram.
Landon Mance is a Financial Planner and founder of YourFuture Planning Partners out of Las Vegas, Nevada. His firm came to life in 2020 after operating as Mance Wealth Management since 2015 when Landon broke off from a major bank and started his own “shop.”
Landon comes from a family of successful entrepreneurs and has a passion and excitement for serving the business community. This passion is what brought about the growth of YourFuture Planning Partners to help business owners and their families. At YourFuture, we believe small business owners’ personal and business goals are intertwined, so we work with our clients to design a financial plan to support all aspects of their lives.
In 2019, Landon obtained the Certified Exit Planning Advisor (CEPA) designation through the Exit Planning Institute. With this certification, YourFuture Planning Partners assists business owners through an ownership transition while focusing on a positive outcome for their employees and meeting the business owner’s goals. Landon is also a member of the Business Intelligence Institute (BII) which is a collaborative group that shares tools, resources and personnel, and offers advanced level training and technical support to specifically serve business owners. 
Landon enjoys spending time with his beautiful wife, stepson, and new baby twins. He grew up in sunny San Diego and loves visiting his family, playing a round of golf with friends, and many other outdoor activities. Landon tries make a difference in the lives of children in Las Vegas as a part of the leadership team for a local non-profit. He regularly visits the children that we work with to remind himself of why it’s so important to, “be the change that you wish to see in the world.”
Landon received his B.S. from California State University Long Beach in business marketing and gets the rest of his education through the school of hard knocks via his business owner clients.
Connect with Landon on LinkedIn.
About The Tycoons of Small Biz Sponsor
Whether you’re an established local company, or a brand new start-up, you can count on GBS to be a part of your family.
We’re not just any benefits consulting firm, we’re GBS. We have nearly 30 years of experience in group benefits, a strong sense of purpose and it shows.
Austin Peterson and Landon Mance are registered representatives of Lincoln Financial Advisors Corp. Securities and investment advisory services offered through Lincoln Financial Advisors Corp., a broker/dealer (member SIPC) and registered investment advisor. Insurance offered through Lincoln affiliates and other fine companies. Backbone Financial and Your Future Planning Partners are marketing names for business conducted through Lincoln Financial Advisors Corp. CRN-3232551-090820
Lincoln Financial Advisors Corp. and its representatives do not provide legal or tax advice. You may want to consult a legal or tax advisor regarding any legal or tax information as it relates to your personal circumstances.
The content presented is for informational and educational purposes. The information covered and posted are views and opinions of the guests and not necessarily those of Lincoln Financial Advisors Corp.
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