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David Samaha Interviews Host Sharon Cline

May 28, 2024 by angishields

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Cherokee Business Radio
David Samaha Interviews Host Sharon Cline
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David Samaha turns the tables on host Sharon Cline, as he asks the questions in this episode of Fearless Formula.

Listen in to hear about Sharon’s background, and how her interest in radio brought her to Business RadioX®.

David-SamahaDavid Samaha is an ASE Certified Technician. In 2014, he started Diesel David, which eliminates the frustrations of working with a repair shop. His services are 100% mobile.

David’s customers love him because he saves them time, money, and heartache. No more waiting rooms, no more sheisty mechanics, and the best part is you get to drive your car or truck with confidence!

Transcript-iconThis transcript is machine transcribed by

 

TRANSCRIPT

Intro: Coming to you live from the Business RadioX Studio in Woodstock, Georgia. This is fearless formula with Sharon Cline.

Sharon Cline: Welcome to Fearless Formula on Business RadioX, where we talk about the ups and downs of the business world and offer words of wisdom for business success. I am your host Sharon Cline, and thankfully in a month it will be the two year anniversary of Fearless Formula and I’m going to have a new intro and I’m very excited about that. And also, third time is a charm because today on the show I’ve got Diesel David, who is one of my most favorite people, David Samaha. Hello.

David Samaha: Hello, Sharon. How are you doing?

Sharon Cline: I’m good. I’m freaked out, actually.

David Samaha: You’re a little bit nervous.

Sharon Cline: I am, I don’t like it.

David Samaha: So there’s this study that I recently saw where the brain cannot tell the difference between anxiety and excitement.

Sharon Cline: Okay.

David Samaha: It is what we tell the mind that it is.

Sharon Cline: Okay, then I’m excited. Right? Is that what I’m doing? I’m reframing. So this is a different show today for me. So that’s why I’m nervous.

David Samaha: Why is it a different show for you?

Sharon Cline: Because I asked the questions. I like being on this side where I’m like, David, tell me about your dreams. Tell me about how you made them come true and inspire other people to have the same kind of feeling that you do, but instead you’re asking me questions. Which the reason why I agreed to do this show, seriously, is because, uh, Joe Cianciolo, who we both know, Front porch advisor Joe, um, told me that one of the things that I can do to help connect with listeners is actually allow myself to to have the same vulnerabilities that I’m asking guests to have. So this has been on my mind for probably six months of sure, I’m going to do that someday in the future. And so when you asked me about….

David Samaha: I said, have you ever been interviewed?

Sharon Cline: And I was like, not on my show.

David Samaha: I was like, we should do it. I was like, let’s. And you’re like, okay? And I was like, when? And you’re like, da da da da date. And then I messaged you last week. I was like, hey, what was that date?

Sharon Cline: I was like, oh yeah, you didn’t forget about that. Okay. So anyway, it’s today, today’s the day. So I’m excited but nervous too. So I’m going to try to reframe it as excited. I don’t know why this like makes me uncomfortable because the the truth is I, I love asking questions and kind of understanding other people’s lives. Like, what is it like to be you for a little bit? But it’s interesting because I don’t think as deeply about myself as I do about other people. So this is fascinating.

David Samaha: Do you think some of our listeners have that have a similar tendency?

Sharon Cline: Yeah, I.

David Samaha: Do, to think more about others than, than oneself.

Sharon Cline: I do.

David Samaha: Do you I think absolutely.

Sharon Cline: Okay. It’s a lot easier. I think it’s very easier.

David Samaha: Yeah.

Sharon Cline: Yeah. Okay. It’s going to be fine. Yeah. Because this is.

David Samaha: Fun. This is going to be good. So I wanted to start by understanding more of your background and your journey to. Because you’re not from Cherokee County. That’s right. Okay. So you came here and you got into to radio. Yeah. So how did how did that happen about your life on, like, what brought you to Cherokee County and then how you got into being a radio show host?

Sharon Cline: Okay. So, uh, I moved here from Florida in 1995, so I’ve been here almost 30 years, so it feels like home to me. Lived in, uh, Forsyth County for a good bit, but then about 21 years ago moved to Cherokee County. So I kind of consider it more my home now, Cherokee County. Um, but being on the radio, um, I had gone back to school, um, in 2009, 2010 to get my degree. And I went to Kennesaw State University and worked at the radio station there. And I had a couple different radio shows that I did, and I loved it and thought, that’s where I really would go for my career. Um, but I wound up going into the network television field, which is great, but always loved radio, always just loved the freedom of being able to ask questions and make it kind of my own, which is what I did at the station at the Owl Radio. And so when I met Stone at our networking meetings, Stone owns the studio here. He’s one of the founders of Business RadioX Stone Payton. He, uh, he had me on the show like two years ago or so, and we had talked about the fact that I had worked in radio, and if he ever needed someone to be a backup for him doing producing, that, I would be happy to do it. So it just kind of naturally unfolded that way. He was really generous with me and allowed me to, um, kind of decide how I would like to frame the show and who I would like to have on it, and it’s just been the biggest blessing to my life, I have to say. It’s like my happy days are Fridays because I get to talk to people.

David Samaha: Oh, that’s so fun. Thanks. So was it would you say Stone was your inspiration to get into radio or what?

Sharon Cline: It was it was, I would say, Stone because he I had wanted to work at a radio station at one point, but I really just needed the stability of an everyday job. That I could count on that didn’t require me to have weird hours, because at the time my son was young and I needed to be home. So I really went to stable route, stable, steady job. But then when I met, when I got into voiceovers and started doing books, which was in 2016, um, in an attempt to, um, expand my network, I started to go to our networking meetings that we go to here in Woodstock, and that’s how I met Stone. And when I heard he was in radio, I was like, well, maybe he needs voiceover work. Maybe he needs people, you know, to do announcing. And I didn’t really understand what Business RadioX was or whatever I just heard. He said radio. And then we became pretty fast friends. He’s one of the nicest people you’ll ever meet in the world. And, um, he was just so sweet. Allowed me to be part of this. We also work on Main Street Warriors, which is a whole other program that’s associated. He’s wearing a shirt right now. Diesel David is, uh, yes. So that’s also another little avenue of Business RadioX that I get to participate in occasionally. So it’s been just so much fun, so much fun for my life. And I love how I get to know people in the community right next to me, right around me. How many times have I seen you at the networking meetings, having you on the show and actually devoting time, just you and me and also Brendan, who was here just being able to have a discussion in a room where there’s no distraction, there’s no other place I need to be, fosters such a sense of friendship and understanding that I don’t get when we’re in big networking meetings or on the street.

David Samaha: That’s what I love. That would that would make me want to have all sorts of people I know.

Sharon Cline: Right?

David Samaha: Like, it’s.

Sharon Cline: The truth.

David Samaha: And it’s not even it’s not so much of the interviewing and and the getting to know it’s I think it like is the authentic time. Right. Like the quality time.

Sharon Cline: Yes. Quality time. That’s a great way to look at it.

David Samaha: I think that’s like where the joy and like where the beauty. Yeah. In what goes on in this room.

Sharon Cline: Oh, that is so inspiring to me. Thank you. It’s true though, because when I am finished with an interview, most of the time I feel like I really know someone. And if and we’re friends somehow. It’s been an hour and I didn’t know you before, and now I feel like I know you and I genuinely want to understand, and I have no other motive than just what could other people glean from your experience that could be inspiring for them to follow their own dreams? I mean, that’s the goal, really. What keeps you from allowing fear to stop you? So yeah, it is a it is a sacred space that way for me. And, um, it is genuine, at least on my end. I think it’s genuine.

David Samaha: Some fake ease in here.

Sharon Cline: I haven’t really felt that yet, but that’s the thing. It’s like, maybe I. Maybe I just don’t know. I see everything through my lens and it all is the same, you know? But maybe.

David Samaha: Wow, that was prophetic. Thanks. I was I keep.

Sharon Cline: I go deep sometimes it.

David Samaha: Was like effortless. You’re like yeah that’s just that’s so you mentioned voiceover. Is that radio or is that something that’s different?

Sharon Cline: It is different. There are many, many avenues that voiceovers affect many different places that you can hear someone using their voice. But my goal when I started to do voiceovers was to be able to do a book, but in a tiny, tiny, tiny version of it because books are, you know, laborious. And I’m a producer of the book as well. So it’s intensive and I’m fine with that. But it’s I agree with doing that when I signed to do a book, but for voiceovers, you kind of, you know, 30s you’ll do an ad, you’re in and out. And that’s kind of what I like is, well, let me, let me do this, but in a quicker pace. So that’s why I went back. I went to school to, to learn how to be a voiceover artist and really be prepared to be in the industry. It’s very competitive. And I went to a school called called Such a Voice and they were wonderful and created my commercial demo and my narration demo, and that’s when I made my website and kind of tried to grow from there. But yes, there’s commercials that you can hear on TV, there’s radio, there’s um, oh goodness, I’m trying to like, you can definitely do books. There’s also, um, video games. That’s a big place to do. Well, um, animation is another place that I’m really working on. In the next couple of weeks, I’m going to a class that I’m going to learn a little bit more about that. So I’m trying to grow.

David Samaha: So you might see you on the on like an upcoming like Pixar.

Sharon Cline: Exactly. Well that would be the dream. The big dream I have. Okay. If I had to say that’s the big dream. Yes for sure. Um, but I, you know, it may be a minute before that happens.

David Samaha: Do you have like, any partiality towards like Dreamworks or Pixar?

Sharon Cline: Do not.

David Samaha: Disney right. Is there like one that you’re like, I want to work with these people? Because basically.

Sharon Cline: Yes, Disney would be great because my kids we watch Disney movies, you know, and it’s still just part of our sort of history. And every Disney movie that comes out, you know, we’ll watch. But I, you know, it’s so competitive. And I would love to make that my big dream. But at the same time I’m like, you know, that’s the big pie in the sky right there.

David Samaha: You’re also so talented.

Sharon Cline: Oh, this is the best interview.

David Samaha: So it’s like a matrix, right? Like you have the competition on the x axis and you have like talent on the y axis.

Sharon Cline: So that’s amazing X and y. Yeah I never thought about that.

David Samaha: And I think that your talent definitely a sense. And you’re not afraid to work hard.

Sharon Cline: No that’s true. You have to.

David Samaha: You also have a teenage son right.

Sharon Cline: Well he’s 21 now but yeah, he requires a lot of attention. I mean, as far as, like, being a parent to him because he’s still home. I don’t want to neglect, you know, my being in his life. So I still feel tied, you know, to home right now. Yeah.

David Samaha: That’s fine. So, like, I mean, because you were balancing what was it like to balance motherhood and launching a radio show two years ago? So you would have been 19, so you would have been a teen teenager, and.

Sharon Cline: You met him and talked to him about his car dreams, which, you know, he has big car dreams because you’re a diesel, David. You know, you’re in that whole world. Not only that, but your job is so successful and your business so good on you as well. Um, I it was a challenge, I think, because I didn’t know what I was doing. Um, but they’ve been my kids have been the most supportive in the world. I just love them. I got so lucky in the kid department. Very grateful.

David Samaha: So what? I’m trying to wrap my head around what makes you lucky in the kid department.

Sharon Cline: Um, I our relationship. That’s a good question. Our relationship? Um, between all three of my kids are. They’re very special to me, and, um, I, I love to observe who they are as adults. Can you hear the thunder? It’s, like, about to pour really bad outside the studio right now. I heard that I was wondering if you could hear it on.

David Samaha: Be like an ASMR. Yeah.

Sharon Cline: We’ll just take the mic outside. Funny. Yeah. So each of my kids, I love that I can appreciate who they are as just humans on the planet. Not my daughter or my son. It’s just, who are you? And how lucky am I that I got to have a hand in bringing these people to the world, and I just delight in them, you know? It’s just like, I love seeing what their journeys are like and how they’re different from me and how they’re alike, um, as I am. Is that how you say that? Yeah. So, I don’t know, we just they’re a really good people. They really care about other people. Um, they have a lot of resilience. Um, I’m very proud of of who they are and kind of admire that, you know, I’m related to them.

David Samaha: Wow. What a what a compliment. I think if I ever received that compliment from my mom, I wouldn’t know how to respond. I mean, because I think something that stands out to me here is your your kindness and support that you share with your kids. Because I think something that can be a tendency of so many people, right, is is like perfection. And that comes down to so many kids and they feel like they’re not good enough. And and that shows up in, in anger that shows up in like maybe isolation. And I don’t feel like that describes your kids at all.

Sharon Cline: No, no, I, I’m not perfect. I’m so far from perfect. So for me to look at them and expect any kind of perfection is unrealistic and damaging. And I wouldn’t want to do that to them because I could never live up to anything like that. I think one thing I really appreciate, and that I it’s one of the goals I have here on on this show, is that we all are humans on this planet, and we all are trying to do the best we can. And so I can I can ascribe that same philosophy to being a mother and putting my children in that same sort of lens of, you’re just, you’re doing the best you can. I’m doing the best I can, and some days I do better than others. But like, I am fully human. I’m all the things. I’m jealous and supportive and angry and happy. I’m every spectrum just depending on whether or not I’ve had enough sleep, whether I’ve eaten, whether I’m just, yeah, what is that day?

David Samaha: What is it? Halts like hungry, angry, lonely. Tired. Yeah. If it’s any of those four things and if it’s two of them, God help us.

Sharon Cline: I forgot about my God. I have to remember that I love it. Yeah, because I yeah, I would, I would just want them to be I want them to live their life however, they believe their life should be lived, as long as they’re not hurting themselves or somebody else. If they if that, whatever they’re doing that makes them happy and feel the most authentic to themselves. That’s what I want that for everybody. But yeah.

David Samaha: A, um. Almost like an abiding in, like, nonviolence.

Sharon Cline: Yes. Right.

David Samaha: And then. And then like. Like bowing to nonviolence would be, like abiding in their truth.

Sharon Cline: Oh my goodness.

David Samaha: So it’s like, be be in your truth, son, but not at the cost of someone else. Exactly. Oh, that’s so good.

Sharon Cline: Yes, that’s exactly it. I love the word abide. I never really thought about it like that, but that was a really beautiful way to phrase that.

David Samaha: You said, like, laborious or something. Oh, yeah. And I’m like, oh, we’re gonna learn on this show. No, we’re going to did I, we’re going to prep for college.

Sharon Cline: And no, you’re, you have, uh, you know, a way of looking at the world that is really cool to me. So I’m, I’m excited to see when you’re asking me questions, I’m like, okay. Because again, I like asking the question. So when you’re asking questions, my brain immediately is like, okay, so what? How does he think about this? You know, it’s like my brain’s working really hard right now.

David Samaha: That’s so fascinating because I feel like it’s probably working even harder since I don’t have any formal training. Well, right. Like like if, like, it’s like if I see someone talk about cars that doesn’t know what they’re talking about, it’s pretty exhausting to follow them, especially if it’s regarding a problem.

Sharon Cline: Because you know so much.

David Samaha: Because it’s like there’s a there’s a particular way that you would assess this problem and you would provide the data in that manner. And when the customer is like giving you this information and this information like everything’s out of sorts, you have to recompile it in your head to make sense. So I almost feel like you’re experiencing that in terms of having all of the knowledge and what an interview format looks like, how it flows and the like. Okay, I’m trying to get this emotion like all the way to the audience, right? Like my listeners. Right? It’s like, that’s who this is. It’s not just for the people in this room. Yes, it’s in a sense, it’s it’s selfless for like, what can I provide? What can these people get out of this type of value? Yes. Whether it’s joy or knowledge. Yes. You know, wisdom or inspiration. Yes. Yeah.

Sharon Cline: It’s true. But I also like it because it’s forcing me to exercise a muscle that I don’t usually exercise, which is vulnerability and kind of a profound way in a deep way. I don’t usually answer. I love asking because I know my motivation behind the asking is really for genuinely, for good and for understanding, but being on the other. And I do ask a lot of guests, you know, to be vulnerable or authentic. And I’m that’s my favorite place to be.

David Samaha: But what would you tell a guest that was struggling with being vulnerable? Like you could tell there’s just so much more depth and like, so much more there.

Sharon Cline: Yes. Um. So oftentimes before a show, if someone’s never done this before, I try to say, you know, it’s like we’re just at a coffee shop having a conversation because the truth is, I would most likely be asking those exact questions at a coffee shop where I’d just be like, tell me what it’s like to be you. You know, it’s not about the audience. And sort of, um, what do they call it, like gratuitous, um, displays of emotion or or, um, deep questions for the sake of an impact. It’s not about that. It’s more about what’s it just like to be you. And oftentimes at the end, of course, I just want every guest to be happy. At the end, they’ll say, that was great, you know, or they’re happy. And that that’s all I really want is for someone to feel heard and honored and, um, understood and valued for a little while because I think that is really missing a lot in life for most people, for a lot of people. So that’s what is like joy for me. That’s why it’s sacred to me, because it’s really honoring the human experience you’re in right now. It’s the whole goal for the show for me.

David Samaha: Do you feel like there was do you feel like it came natural to you to experience the human experience? Yes, yes, because I think it’s so unnatural for so many people.

Sharon Cline: I agree, I agree, I think I’m a weird person. I really think I’m a little odd. I swear, I think I’m a little bit of an outlier somewhere. My brain does not relax. It’s always thinking, thinking, um, I don’t really have a chill. I don’t have a shut off. I’m not a.

David Samaha: Doctor, but I think that’s a condition.

Sharon Cline: It’s called a weird condition. The outlier condition. It probably is. I don’t know, I, I’m a very curious person, and so but I also love, um, knowing I come from, like, when I’m interviewing someone, I’m coming from a place of, um. We’re your human. I’m a human, you know? What’s it like to be you and your human world and. I don’t. We’re the same, you know. We’re more alike than we are different. So if someone’s struggling in an interview, I will usually highlight an emotion like, okay, did that scare you? Or, you know, how did you work around the setback that you had? How did you get the courage to do it? What what was the feeling like that made you do it? Because those feelings are universal.

David Samaha: Yeah, well, things were a mess back in oh eight and oh nine. Yes. 2010. So where did you get the courage to go back to school? Like that was an undertaking?

Sharon Cline: It was um, so I had been married for 20 years, and I suspected that my marriage wasn’t going to last much longer. So I went to school in an attempt to be able to take care of myself because I had been a stay at home mom the majority of my married life, and I wanted to be able to take care of myself and make sure that I had some kind of degree or something so that I could be on my own if I if I needed to be. And so that was the impetus for going back to school. But I loved school, I absolutely loved school. And, um, would probably have been a lifelong student if I didn’t. You know how there are people that are what are they called, like a professional student? Something like that. I would have done that.

David Samaha: Probably five degrees.

Sharon Cline: Yes. Exactly.

David Samaha: On their sex.

Sharon Cline: Exactly. Because I just was kind of fascinated with seeing the world from a I think I was 38 or 39 when I went back to school. So seeing the world from an adult perspective and, and having it explained to me, um, almost as on a basic level to mostly 20 year olds, um, I just kind of saw it a little bit differently. And I was very determined to graduate, um, with the highest honors I could get because I thought, these are 20, 19, 18, you know, year old kids. I’m smart. I can do this. You know, like, I just determined, very determined to graduate with, um, you know, as high grade as I could. So I was very hard on myself with school, and I took it very seriously. Um, but I also knew that it was an attempt to make sure that I could at least take care of myself financially, you know, on my own, if I. If my marriage didn’t survive.

David Samaha: Yeah. That makes me think of the meme where it’s like there’s four pictures of the same person. So it’d be like, Sharon is a student, and it’s like, you look like a courtroom judge. You know, you’re like, so stern and, like, determined. And then it’s like Sharon as like a radio host and like.

Sharon Cline: What is it I know.

David Samaha: Well, so it it obviously you succeeded in taking care of yourself. And I can make that statement factually, just simply looking at your eyebrows because they are so manicured. I know I’m going to describe it for y’all. So there’s this a perfect amount of spacing between her eyebrows and then the shape of them. It just goes, it has this, this very nice radius that it follows. And I mean, they’re perfectly manicured and I it’s we’re on radio, which is, you know amazing like glad to be here but this these eyebrows need to be on TV. They need to be on TV.

Sharon Cline: So I hope I can replicate tomorrow and every day whatever I did today. Because that is so sweet.

David Samaha: I don’t think you did anything. I feel like just like.

Sharon Cline: No, I did.

David Samaha: Well, that’s so inadvertently put so much pressure on her. But the best part is, is no one will have anything to compare it to.

Sharon Cline: That’s so true. Whatever your imagination is, we’ll just make that.

David Samaha: As we move into quadrant two of Sharon on radio, she’s like, all smiles, super positive. I was like, on time. And for me, that’s running behind. Oh. And oftentimes. I saw on the big stuff. I’m like. 30 minutes, 15 minutes early. You don’t.

Sharon Cline: Give yourself that.

David Samaha: Time. I don’t like on time is not or, you know, on time is late on like the big stuff. But then like the normal things. It’s time is time is a spectrum.

Sharon Cline: Oh that’s fascinating.

David Samaha: So like like young professionals of Woodstock, I’m always there 15 to 30 minutes early like that. That’s an event that’s like a big deal to me. Yeah, that’s.

Sharon Cline: Our networking meeting. Yeah. So you’re always there early before 730.

David Samaha: Always there early before. Yeah, I’m usually there like 650 to like seven. Geez. And then so early. I know it’s so early. Um, yeah. So, like, you were just so gracious. Oh, like. Yeah. We’ll just get started. You’re like, it’s gonna rain. And I’m like.

Sharon Cline: Yeah, just be safe.

David Samaha: Does that have to? I was like, does that affect the audio quality? No, I didn’t understand. It was just like supportive. Yeah. Like okay. That was that was fun.

Sharon Cline: No I would feel horrible if you rushed here, you know, and something happened to you. So that would destroy my life, I think. So let’s just just take your time. You take your.

David Samaha: Time. Still not interviewed?

Sharon Cline: Oh, God. Yeah. That’s okay, I know. Oh my gosh, I can’t.

David Samaha: So so. Okay, so who would Sharon be as like a mother, right. If we had to fill like fill in that quadrant because I feel like you’re, like, bubbly and like smiley on the radio show, like, needs to be TV. Maybe we can settle for, like, a podcast video. Maybe.

Sharon Cline: So at some point, I think we’re moving in that direction. We have a couple cameras in here in the studio, but we don’t use them consistently.

David Samaha: More and more. Um, yeah, I’ve noticed more and more cameras come here. That’s right.

Sharon Cline: It’s a it’s a it’s a next venture, but it’s not like I like just rolling in here and not caring what I look like too. So that’s kind of nice.

David Samaha: Well, I think that’s part of the human experience. Right? It’s like it doesn’t have to. It’s almost like you could come in here exactly like. How you are now or in a day. Apparently, when you don’t care. Like what do you look like? And it’s like that could be. Almost like a Business RadioX video exclusive. Yes. Right. Does it have to be every episode? No, but it’s like whenever it’s like feeling. It’s like, you know what? Like, let’s let’s go live, like, let’s, you know, let’s kind of show people the energy we have going on here because some people are visual learners, right? Even if it’s just learning from a smile, it hits the cortex that much more.

Sharon Cline: That was amazing. Learning from a smile I love that. Well, okay, so yes, um, TikTok and reels and all of that. It’s very important. Um, but I just, I don’t know, I like being I don’t like being on camera as much as I like being, you know, just the voice. That’s where I’m happiest.

David Samaha: Like, I like being interviewed more than I like being on camera.

Sharon Cline: Which I don’t like at all. No, you’re making this fun, though, so thank you. I appreciate that.

David Samaha: You’re welcome. Okay, so if we went to the Motherhood Quadrant okay, that would be like quadrant. I don’t know you as a mother.

Sharon Cline: Truth. You know, me as just a networking person and voiceover and also business radio X but as a mom, um, okay, so I’m saying this knowing that my children may be better to explain it to you than than I.

David Samaha: How would your kids describe you in that quadrant?

Sharon Cline: Um. Optimistically, I’m going to say that they would say that I’m supportive and loving. Um, but.

David Samaha: So you’d have, like, a spatula. It’s like I.

Sharon Cline: Made fresh.

David Samaha: Linens. Like, is that what we’re describing? Okay.

Sharon Cline: When they were younger, I was very heavily into the mother role. I would stay at home, mom. I did what they needed. They were in classes and they took sports and whatever. I did the very classic stay at home mom things in the minivan. Absolutely. And loved being a mother to them. I always wanted to be a mother, so I felt very lucky that I got to have that experience and and still feel that way. Um, as they have grown and their lives have changed, two of them have moved out. I still just have the one home. I don’t my interactions with them are different, so my role shifted instead of being I’m still their mom and I still care about you and.

David Samaha: A call center.

Sharon Cline: I’m in a call center? Yes, like answering phones.

David Samaha: This is your. This is your mother. What problem may I solve for you today? It’s like, mom, all my laundry is pink because my roommate put in the blanket. Okay, here’s what you do.

Sharon Cline: Here’s what you do. Yes, I would love those calls. I can I can do those calls. It’s harder now, which is surprising. Wow. Actually, to say, because when they were younger and I was, you know, in charge of kind of a good bit of what they experienced in life, they were, uh, movable and according to what I needed that, you know, we’re having dinner now. We’re taking a bath now we’re going to bed now, um, and as they got to be teenagers and now are well, my oldest will be 29 next month. And then Rachel just turned 27 the other day. Um, and John 21, they’re my role is not I can’t control anything that they’re going through. Really. My role is to be support and to witness what they go through and to give them tools to help them manage whatever they go through. But I cannot control any of it. And my job is not to insert myself and give them my opinion. I don’t think that’s unless they ask for it. If they ask for it, I will give it. But my role is support is if they need me, how can I best help them navigate relationships or, um, you know, situations that they’ve been in. Um, so it’s harder because I cannot influence as much what their experiences are like. I just have to help them get through them if they want me to. Yeah, it’s harder for me. Do you feel like.

David Samaha: You have a sense of, like, need to know with them? Is that like, something that you try and keep at bay, or is that not really?

Sharon Cline: It’s a good question because my daughter actually, I just had lunch with her, my oldest, Grace, and she I asked her some questions and she said, how much do you want to know about this? You know? And I was like, well, this is a good question. How much should I know about this? Just a topic that we were kind of trying to figure something out about. And, um, some things are their experience to have completely separate from my role in their life. I don’t need to know everything. I don’t want them to feel a, um, that that judgment of mother onto them. Um hum. Um, they’re always my child, but they are. They’re they’re humans that were brought here to have their experience. And it’s not my place to influence that unless they ask for it and or unless I think they’re in danger. Um, and then, you know, or something horrible is going to happen, I’ll be like, listen. But mostly I try to observe what they’re going through and say, do you need, you know, be here for them. If they say, I’m struggling or what would you do? Or here’s how I would handle it. But, you know, their experience, their job is to grow and learn while they’re here. And I don’t want to hinder that. So witnessing them struggle. Very hard for me for sure, because I don’t want them to struggle and witnessing people being mean to them or whatever, not love them like I do is very difficult for me. I want them to be loved like I love them, but I also know they won’t be so. Having having to see them go through, have a very full human experience and know that I can’t save them from anything really is tough. For sure. But but but that’s okay.

David Samaha: Yeah. That’s what.

Sharon Cline: We do.

David Samaha: That’s. I feel like that’s more. That’s ideal. Oh nice. Right. Like way more than okay. I mean, I feel like that’s almost like a goal of parenthood, right? Because I think it’s so you get so attached to wanting the best for them. And then we don’t realize that we’re taking away the best, which is to be able to be present and experience your life. And it seems like you’ve actually really. Done a lot of work to make that be true for your relationship with them, I think.

Sharon Cline: And I think a lot of people when they because I had I’ve had like a tough childhood. So like growing up and seeing how I would have wanted someone to treat me makes me want to treat my children that way. If the support that I want to give them, I want the goal is for them, for me is to be. Resilient, you know, don’t let life knock you down too hard. Um, be able to get up and keep going and also care about other humans as well as yourself, and just live a life that is the most authentic to the way you think you should, whatever that looks like. Um, that’s it for me. I want them to just be happy. What makes you happy? You know, again, as long as they’re not hurting themselves or someone else, do what you got to do, you know, to make yourself happy. That’s it. Uh, I don’t know. I think, you know, when you when you grow up and you see things that you wish were different and you have an opportunity to do different than then, that’s like liberating.

David Samaha: Yeah. It’s great. This is, you know, we can rewrite. We can rewrite the story.

Sharon Cline: That’s exactly right. And in the same way, I get to reparent myself because I get to give them what I would have wanted. I get to experience it as if it were a little bit me. And although we’re different people, the support is universal. So I get to I rewrite, rewrite history a little bit for myself.

David Samaha: What do you what challenges do you face personally or professionally that shaped that?

Sharon Cline: Um, so I am the hardest person on myself. When I make a mistake. It’s it goes in the 2:00 in the morning playlist. Gosh. It’s awesome. It’s so awesome being me. Uh, yeah. So I think that I, I struggle with mistakes. I struggle with hearing, um, you know, the voices that are like, you should have known. It should be different. How could you let that happen? Why didn’t you? You know, the the. I don’t even know where those voices exactly come from. Outside of, like, maybe it’s parent related, but I think just knowing that I make mistakes is really tough for me. And knowing that, um, oftentimes now when I’m doing things, it’s out there in the world, it doesn’t go away. So it’s not, you know, it’s just it’s out there. So, um, I think that has informed a lot of the struggles that I have, because I have a lot of anxiety and a lot of worry, and, um, I don’t surrender as well as I wish I did to to the experience, to the journey. You know, the journey is the destination. I’m always like, nah, I got to get to the destination. What are you talking about? Like we suffer through the journey to get the. You know, it’s just I have to always reframe myself, reframe the way I think about it and calm myself down. Um, it’s tough because I’m, again, I’m my own worst enemy and no one is harder and no one says more awful things to me than me. And, um, so yeah, that’s that’s tough, but I’m I’m getting a little bit better.

David Samaha: I’m honestly. But I know that I’m not perfect.

Sharon Cline: No I’m not. That’s great. Yeah. I’m not, and nobody else is. But yeah, for me I think that’s that even though I say I know I’m not perfect, I if I make a mistake that I really didn’t want to make, that’s tough for me to forgive myself for. But do you find that is the same for you?

David Samaha: Oh, yeah. Oh, yeah, for sure. And I feel like the. I think that’s common for so many people. There’s this thing that I once heard that what is most intimate is what is most universal.

Sharon Cline: Oh, what? I’ve not heard that.

David Samaha: Yeah. So it’s like, that’s a very personal, intimate thing, right. To to not feel good enough.

Sharon Cline: Oh, yeah.

David Samaha: Or to feel like you, you are missing the mark.

Sharon Cline: 100% when like.

David Samaha: A lot of times it’s arbitrary.

Sharon Cline: And whose decision is it that’s good enough, right.

David Samaha: Yeah. Well, and and it’s what’s so fascinating is you have, I think what tends. To be true is like when we’re so hard on ourselves, then we’re hard on other people. And I think that you have. Cultured a lot of awareness around it to especially protect your kids right from this, like trauma and this, you know, perfectionism. Perfectionism. Yeah, yeah. To to to bleed over to them to be like, no, here’s what you need to do. Or, you know, like don’t do that. Like right to like almost like I think it’s so easy for many people to want to live and to actually, like, live out their kids lives. Yeah.

Sharon Cline: That vicarious thing.

David Samaha: Yeah, I.

Sharon Cline: Do, I, I mean, I do experience what they experience. So if it comes.

David Samaha: Down to what’s your action. Right. Like, yes. You know, I think that’s like so many of us. Will not even realize that we have a choice. And you know that you have a choice, and then you’re observing it, and then you’re changing your actions to be like, this is what I actually wanted, right? Because you didn’t have that reality, because your parents did not have the awareness and also the self-discipline to be able to create a disconnect between what was in their mind and what actually came out of their mouth. And here you are. Curing generational trauma really is what this comes down to, because your kids are not going to have the same trauma that you had, and your parents probably had that same trauma from your grandparents.

Sharon Cline: It’s there.

David Samaha: It’s literally stopped here with you.

Sharon Cline: Yeah, that’s one of the goals I had, was that I didn’t want them to feel the way I felt in many situations. Um, so check. However, it’s fascinating to me how different they are when presented with situations. I would respond a certain way. They would respond differently. I’m fascinated by that. How how different would I have been with a different upbringing? And that’s what I actually do here at Fearless Formula is I want to know, what is it like to be you and what was your upbringing like? And I wonder if I would have made the same choices that you’ve made, if I had your upbringing, or if I wouldn’t have? Do I like that? Do I not like that? Is that inherent to my personality? You know, I’m just very curious that way. My brain again. Yeah, doesn’t chill. But I appreciate your acknowledging that. It’s very sweet. I do want they just have their challenges will be different. They don’t have that same challenge that I did that I continue to battle battle. They have different challenges, but their life is still challenging. So but they just don’t have this one.

David Samaha: Yeah. So this is forewarning. If you have kids in the car, if you’re on children you don’t want to like, oh no, what are you so well okay. Yeah we’ll give it a second. So if you were just laughing and this is about to exit my mouth. So if you passed away. Yes. Today. Yes. Would you be happy with the life that you lived? Yes. I have zeroed out in that. I believe that wholeheartedly. Like, I mean, just the one. Just that little. Not even little. It’s the massive nugget that we unlocked about, like how many people can claim that they’ve stopped generational trauma? What an accomplishment.

Sharon Cline: Thank you. It’s funny. I don’t think it’s like.

David Samaha: A life goal. I feel like some people like. They’ll never accomplish that. And even even. And they want to.

Sharon Cline: Right, right. Uh. Thank you. I don’t even know what to say I. I don’t know. I think each generation, you know, their influences as we watch TV and as we grow and what we’ve been exposed to can help us think a little differently. So who knows what my children and their children will be like in terms of exposure and and accessibility to knowledge and how pervasive it is now to look at, you know, the words like narcissist and gaslighting and all of those kind of relationship dynamics that maybe 20 years ago were only heard if you were in therapy. So now it’s become such a normal part of our vernacular that they’re now going to normalize that, I believe, and then have an awareness of it that will create different relationships than what we’ve had in the past. So my parents and their parents and their parents did the best they could with what they had. And I trying the same. I’m sure if you were to look at a pendulum being on one side of a very abusive and the other side very permissive, um, you can, you can swing one way or the other and they’re, they’re damaging items, you know, results each, each side.

Sharon Cline: Yeah. So striking the balance of honoring, you know, my children and their human experience, but also worrying about them and, you know, hoping that they will make decisions that, you know, I know because I’ve been on the planet so long, you know, generally are not a good outcome. I don’t know, I can’t I want them to learn. That’s the best thing. I want them to learn and, um, and, and, and care about other people leave the world a little better, you know, because they were on it. That would be great. And I see that, though, with the relationships that they have and the interactions that they have with their jobs and things. So I’m that, you know, I couldn’t be prouder of just the fact that, like, I was I was part of of that. That’s like, I if I died today, that’s the legacy that I, I’m proud to leave for them. But I, I would also say I’m, I’m afraid of a lot of things, but I’m not afraid of making some changes that will align my life to be more authentically lived for myself, even if it’s scary, even if it’s I don’t know how it’s all going to play.

David Samaha: Has it always been that way for you? Yes. Really? Yeah.

Sharon Cline: I’ve always had that drive for freedom. That drive for control of how I want my life to play out. Um, so I was terrified, you know, to leave a marriage I’d been in for 20 years. I’d never been in the, you know, a business world or taking care of myself in a major way and didn’t know a lot. And. Uh, but I still. Did it.

David Samaha: You knew. You knew that there that it was possible.

Sharon Cline: Yes, and I was.

David Samaha: And you knew that there was access for that to be true for you. Yeah.

Sharon Cline: Resources. Somewhere, somehow it’s going to work out. If it doesn’t, I’ll make a different decision and hopefully that’ll work out. Um, I don’t know.

David Samaha: So what I feel like that would be like, almost in like list format, right? If you could list off some of, like, the top resources that you saw or maybe even thought would be resources, and it was necessary to explore that to get to the actual resource. If you could maybe list off a few things for someone that is thinking about entering singlehood, right?

Sharon Cline: Again, something very daunting, like, yeah, what?

David Samaha: What would those things be?

Sharon Cline: I’m very grateful to, um, I’ve had some very good friends that have helped me to, um. Find people that can help me. So if I say, here’s my problem, oh, I know, I know someone who knows someone, you know, even finding my divorce attorney and all of those things, like really good people that led me along the way.

David Samaha: So you said wise, safe friends that you’re able to be vulnerable around?

Sharon Cline: Yes. That genuinely want good things, you know, that are that.

David Samaha: Aren’t trying to live your life for you.

Sharon Cline: Yes. Or control anything or want an outcome, anything other than my being happy. So yes.

David Samaha: Okay. How how do you know when your friends want to control you? Or we can literally get it.

Sharon Cline: So oh my God, I.

David Samaha: Feel like it’s way more that happens with women, right? I don’t feel like that happens as much with guys. Kind of like.

Sharon Cline: I never thought about that. I feel like.

David Samaha: Guys are just like, oh yeah, man. Like, don’t do that. That’s dumb. Or like, did you just need to go ahead and do that? Like, you’ve been talking about it for two years, like. It’s not just in relationships, right? I’m just thinking like guys in general, but I feel like I’ve.

Sharon Cline: Never thought about that.

David Samaha: This whole I’m a firm believer that if you go all the way back to the beginning of the Bible, it is very telling of anyone’s struggles where like the the core core struggle. Right? So the feminine struggle is trust and the masculine struggle is worthiness. So when you had Eve, right, she didn’t was not trusting that God was going to provide all the knowledge that she needed, the plan that she needed to know. Right? So she sought control by going after the apple. And then Adam was there with her. So he witnessed all of this going down. And because of his own lack of worthiness, he was not strong and foundational enough to say, hey, we should not do this.

Sharon Cline: Wow. Interesting. I never thought about that whole story like that before.

David Samaha: Yeah, I really would like to have like. Some actual, like, philosophical, you know, explanation of this. This is only my own, um, hypothesis from from reading the Bible. Right. But it’s like. Yeah, I think that like with guys it’s worthiness. It’s. Yeah, they’re being passive. Like they wouldn’t judge another guy because they might. They’re judging themselves too hard. Oh right. And I feel like with women it’s like they want to seek control even with their friends. Right. So it’s like they’re not ashamed of what they have going on. So they’re willing to just be like, tell you how that you need to live your life.

Sharon Cline: So I have had relationships, friendships that have had more of a, um, an investment in the outcome of what my decisions were. And I’ve had to leave those friendships. And it’s some of it’s been somewhat traumatic for me. And, um.

David Samaha: Because then you beat yourself up because you’re like, I should have known.

Sharon Cline: Or.

David Samaha: Or I didn’t do it.

Sharon Cline: Should have been more generous, or I should have taken someone else’s feelings into consideration more as opposed, you know. Yeah. Um, but I also know that as I’ve evolved and continue to, um, if there are friends that can’t come along the journey with me. Um, and I’ve had to let let them go, then I’m actually making room for people who are wanting to go on the journey with me as I see my journey to be.

David Samaha: Oh, wow. So that would almost be like resource number two is like understanding that you’re you are capable, even if you had to let some people go along the way.

Sharon Cline: Yes. Which the irony is that the more authentic I became to myself, the more I lost some people that I didn’t want to lose and I could not reconcile. That was it was the antithesis of what I wanted. Um, but. I also, um, had to shore up myself to where, at the end of the day, am I being the most authentic to me? Is someone wanting that same, you know, journey for me, or do they want something for themselves in the end? Um, if they don’t want to, if they’re not aligning with me and aren’t congruent with me, then they can’t come. And I, I grieved it, I didn’t understand it. I went to therapy because of it. No doubt I was very confused. But I see now my friendships are in a very they’re in a different level for me because, um, I allow people in my space that are willing to be supportive in the way that feels, uh, congruent with.

David Samaha: That’s so cool.

Sharon Cline: Yes, but I had to I had to learn it the hard way. I had to grieve a lot, so.

David Samaha: Well, yeah, I mean, it’s something that isn’t. I don’t feel like we just know how to pick friends, right?

Sharon Cline: And. And women are horrible. I’m one of them. I mean, you know, we can be horribly mean and duplicitous and, um, you know, controlling is a is a great word. Um, there’s a lot of competition and a lot of different ways. And I am not a competitive person as a human on the planet. We’re all just humans on the planet. So for someone to feel competition with me is painful for me, because I just think you’re just like me. I am you, you are me. You know? We’re the same. Like, why are we competing? So I don’t know. That’s how I feel today. I may change someday, but right now I. I just feel like the friendships that I have and the way, the way that I have curated a small group, um, I’m grateful for and value very highly. And I’m good. I’m good where I don’t need anything else. Even even having time like this with you is special. But going out with my friend Tricia, I went out with her last night. Like there’s only so much time I have, you know, so I’ve kind of got, like, my hierarchy. And I try to feed those relationships by spending time with them or talking on the phone. Um, but yeah, I mean, women, women are, are pretty messed up in a lot of ways. But I really am grateful for just the perspective I have now of where I want them in my life, how I want to place them in my life. But it came through pain, a lot of pain.

David Samaha: And you feel like that was was that like a journey that you went on after you? Yes. Left your marriage? Yes. Okay. So to even get to that point, you were really you had to double down on your resources. Yes. So one of them was like asking right, the right friends for guidance and for like actual resources. Right?

Sharon Cline: Like people and support and emotional support. And what would you do if you know, this happened? How would you feel? Where would you go to get help if this problem was presented to you? Yeah, but I didn’t lose everyone. I just lost some very key people. But my, um, I still had some good friends that I could still talk to. And the bottom line being that I really was my best resource, I had to learn how to do it on my own. It’s the best way for me to become strong. And I.

David Samaha: Was just thinking.

Sharon Cline: That, yeah, so I didn’t. I had support, but the bottom line always came down to what did I really ultimately want? How did I see my life playing out? And, um, I had to figure it out on my own. I had to be good with losing people if it meant that I was being authentic to myself. And it’s like a muscle, you know, after after a certain point, you know, you just you do that enough to where you start to see relationships where. No, I see that tendency is not going to work for me, you know? Yeah. You just get stronger because you have because you have to. But ultimately it is, you know, your journey is yours and mine is mine. And we have I’m going to die alone, you know, on this planet. It’s going to be my journey is mine alone, you know? So I have to I have to be responsible to myself. Um, but I let myself down a lot, too, so, I mean, I say, I’m going to do stuff and I don’t. And, you know, I make plans, like, today is the gym. And then I’ll be like, no, you know, this TikTok is taking me way too long to go through. And then, you know, I don’t go that kind of stuff. So I still have work to do.

David Samaha: Yeah, yeah. I mean, we all do. Yeah, we all do. And I feel like that’s such a good example. Right. Like with social media and the asset that it can be. Right. And you live in that world like you are, you’re talking about like, um, you know, your kids and like their access and like just this generation’s access to media. And I’m like, you are media. Yeah, you are, you are, you are, you are radio. Like that’s true.

Sharon Cline: Yeah.

David Samaha: And what a good. You know what a good resource to. Leave, right. So like, you know. Yeah.

Sharon Cline: Well it gives me self esteem, honestly, to do something that I feel is, um, good in the world. I know my intention behind it and I, I’m grateful to have an area, an avenue, you know, to use to help, to have that experience that I feel like I’m loving on people a little bit. It it makes me feel, uh, good about myself at night, you know, when I put my head down, like I did try to honor people today. And not every day is the best day. But on these days, I feel lucky that I can do that. So, I mean, there are a lot of things I do wrong. Or, you know, if you want to judge wrong, whatever that subjectiveness is, but I can do better, whatever. But at the end of the day, I like knowing that what time I did have here, I got to love on people a little bit, or maybe make them happier a little bit, because you don’t know where that happiness exponentially can go, you know? You don’t know what it’ll mean for someone, or maybe someone will hear this and be inspired.

David Samaha: We don’t always know the outcome, what we do that will actually bring that truth. So it comes so much down to this, like authentic living, right? Like I had a friend messaged me the other night, um, and she was like, hey, um, I was just talking with my son about, you know, some personal things, like, you know, just how, like when you talk with kids and then they start rambling and, like, sharing, like, things that they remember about an event. And it was actually the passing of her mother. And it was at the funeral. And like, you know, it was shared publicly. And she was a friend of mine and I like stopped in to like, pay my respects. And I don’t know if they had food there or if I had food with me. Long story short, I remember her son was crying and I just like, gave him some, like, cheese puffs and like, that’s what like, I totally forgot about this. And she messaged me and she’s like, yeah, like he says, like saying he’s like, yeah. And I was sad until someone gave me cheese puffs. And then I was happy and like, that’s what he remembered from it. And like, I almost didn’t. I almost didn’t go, but like more so than that. Like that was just me being me, right? Like someone that’s a friend. Like, we didn’t go super far back, right? And I showed up and like to the point of, like, I was the only person in my friend circle that was there. So I immediately felt really awkward, like, oh, like, I shouldn’t be here. Like I’m an imposter because it’s like such a like it was like family, like very close family. So but it was like two years later for that story to come back to here. It was like, how cool is that? Right? So like when you come in here and you’re able to like ask questions, you don’t really have this agenda, right? You’re not trying to like, understand more about diesel mechanics. So that way you can, you know, fix your diesel truck. Yeah. You know.

Sharon Cline: What is it, diesel? David? It would be Chateauneuf. Diesel. Sharon. Something like that. Like, try to take something.

David Samaha: You could be like a Honda shadow expert.

Sharon Cline: Excuse me. No, the Prius, the Toyota Prius expert. Yeah.

David Samaha: Those are such great cars.

Sharon Cline: Thank you. Gosh, thank you for saying that on radio. I really appreciate that. Brendan goat.

David Samaha: My coworker is like, man, I’m surprised that you don’t drive a Prius. Like, hybrids are really starting to grow on me. And it’s just funny because it’s like two guys that run a diesel shop, like talking about like, the practicality of hybrids. And it’s just, it’s funny. Um, how awesome.

Sharon Cline: For you to have a moment that two years later, you get to almost see it from a third party perspective because you don’t remember it. You know, you get to experience it in that moment of what I did, that you know, how awesome to see yourself that way. What a gift that is.

David Samaha: It was such a gift. It was it made me I read it and I like I had to take a pause because it had. It shocked me that much. And what I did remember was feeling like out of place.

Sharon Cline: Oh, like.

David Samaha: Almost like.

Sharon Cline: Feeling. The whole thing was.

David Samaha: Almost like regretting going. I mean, obviously I didn’t like, hold a regret about it, right? But like in that moment, I remember being like, I shouldn’t be here. But it’s like when you do things like just because you’re doing it authentically doesn’t always mean that it’s going to be comfortable truth or it’s going to be easy.

Sharon Cline: Or land the way you think it’s going to. Yeah.

David Samaha: Truth, right? Like how many times have we spoken life in our friends and it was not an easy conversation?

Sharon Cline: No, you’re right, I have this quote on my phone. It’s my screensaver right now that says the outcome has little to do with me. The process is what needs my participation. The process is mine, the outcome is not mine. And I love that because it means that I’m just in this moment, doing the best I can with what I know. The outcome is going to be what it’s supposed to be. Yeah, and I can’t control everything or everyone because I would if I could. Yeah, for safety, I guess. For safety. Safety above all else, I’m sure. But yeah. So I think that’s like what you’re saying. You were just in that moment and the outcome landed in a way that you didn’t even expect. So that’s actually super special. You know, you’re right. How often do we do little things that we don’t know where what the impact will be? But if your intention is for good, you just having the peace of like I did the best I could with what I knew, you don’t have to. I’m a mental torture person. But in those moments, you don’t have to mentally torture yourself if you’re just doing the best you can in that moment.

David Samaha: And I think sometimes of when. We’re not doing our best. We. Can simply look at evidence of what we did do when we were at our best, and then just do that.

Sharon Cline: Yes, that’s true.

David Samaha: Because it’s not always clear on what we should do. Especially like if you’re going through a season of life, if you’re going through some stuff. You’re not going to know what to do. Your judgment, your wisdom is not going to be at the level of when you are switched on and you are, you know, properly nourished and you’re like, not, you know, stuck in. Yeah, yeah. When you’re not stuck in like the base of Maslow’s triangle. Right. Like, oh, wow. So from then it’s just like we can go, like, empirically. Yes. And look back like. Okay. Well, when. Sharing eats noodles. She feels better, right? Like when David gets a good night’s rest like and then responds to this text like the conversation goes better. So it’s like, I’m just going to go to bed now, right?

Sharon Cline: So that requires self control. And there are days where I have more than others. But yes, I mean, I like that you talked about that. Maslow, Maslow’s hierarchy of need. You know, where the base is, the survival, you know, shelter. And then as you go further up the triangle to the peak of the triangle is like, you know, existence and the purpose of being here. So, yeah, there are days where I’m surviving on the bottom of that triangle, and then there are days where I get to touch on moments like this, where I get to talk more philosophically and, um, you know, esoterically, which I love. It’s like my happy spot. But I also love that what you’re saying is embracing, um, like what I talk about the human experience. Like there are going to be days where you do need to know where you are. Yeah, just you’re going to need to rest. Just rest, you know, but give yourself the space to not respond from, you know, the times where you know, you’re not 100%. I love that I’m a.

David Samaha: Huge fan of like, what can we do to set ourselves up for a more joyful life? And like, you don’t have to ascend from, you know, food, water, shelter up to, you know, stable family environment, up to, you know, through the ladder. You can skip that whole thing and all the like, exhaustion and energy that would be involved and just simply because it doesn’t take much energy to think about the past, you know, or to like, be like, okay, what would. Another thing that I like is like if I have like someone that I really look up to or someone that’s wise or like a mentor in my life, be like, what would this person tell me to do in this instance? Or what would I tell someone to do if they were in this? And it’s so easy, right? I don’t have to go through all those stages to be that person at that level to like, show up how that person would show up. Because guess what? In this moment, I’m not that person. So yeah, I’m a huge fan of this of this hack of like, look at what? Tell someone, look at what I would do if I was in a really good spot or what would someone tell me to do, not taking any of these things and then just do that.

Sharon Cline: But, you know, it gets bogged down with shame. So that’s a struggle for me is being able to look at myself. Third party. What would I tell if I were Sharon’s good friend? What would I say? But that comes with the other side of the coin of why didn’t I already know that? You know, why am I fighting so hard? What do I ultimately really want? Am I being lazy? You know the judgment and the shame. So I have to be better a little. Because what you’re talking about, I get, I completely get. But when the resistance comes with how do I not shame myself for needing that? So I gotta work on that rules.

David Samaha: Right?

Sharon Cline: Like rules. Whose rules?

David Samaha: What’s your rule? Right. You make a rule that sets you up for a congruent life, right? If that’s what you’re optimizing for. Yes. Is congruency alignment, right. Like what I try and optimize for is joy. And that’s something that’s an area that there’s a lot of growth opportunity in that in that area. We all have it for me. Right. But it’s like I mean your rule could be like, hey, like if I am struggling, like I will automatically map myself and on Maslow’s triangle, and if I’m in the bottom category or the second category from the bottom, then I will. Handle things this way, right? Like if I’m, if I’m in the bottom or next to the bottom, like, then there’s no judgment because I am going to do things in a survivalist mindset. Correct? Correct. So then it’s no, there’s no judgment. There’s no room for judgment because you’ve already said like, okay, now if I’m here, here, like I’m going to expect the most out of myself because I can actually deliver the most nice.

Sharon Cline: I love that it’s a hack, like you said, a life hack.

David Samaha: It’s not a it’s not ambiguous anymore.

Sharon Cline: No it’s not. I love that because.

David Samaha: You’re either there or you’re not.

Sharon Cline: And either way, it’s okay. Because I have a plan. Yeah. And I don’t have to judge myself for needing the plan. I got it. That’s nice. Um. Thanks, diesel. David.

David Samaha: You’re so welcome. Sharon. So one thing that I wanted to get into, and I know we’re closing in on our time, was. You ride motorcycles?

Sharon Cline: Oh my gosh. Yeah I do. And so in 2016, I took a riding course at one of the Harley dealerships here in town. And I always wanted to, um, at the time I was dating someone who did ride, so I was like, that’s it. You know, I want to ride to and really loved it and took the class twice. And then I took the advanced riding course, and, uh. You’ve got a motorcycle that I still have. And, um, you know, thinking of expanding and getting a different motorcycle at some point. Um, but I really enjoy the camaraderie in the motorcycle community. I think it’s gotten a bad I mean, it’s maybe a justified rap. However, it’s some of the most wonderful people and most solid, kindest, funniest people I’ve ever met has been on a motorcycle. And, um, it’s just a major part of my life. I mean, I’m sad it’s raining all weekend. It’s Memorial Day weekend, and I’m the saddest person because I, you know, would love to go out tomorrow and just go for the day and go ride somewhere and explore the world. And I don’t know, part of me likes that. It’s unexpected. There’s just always a little part of me that’s like, yeah, I ride, you know, as.

David Samaha: You wear a Harley Davidson shirt and have like, I know, right? Like hard metal necklace on there’s like ball bearings and this like this black tank top with like a, there’s like a goose riding a motorcycle. There’s two geese that say Harley Davidson.

Sharon Cline: Yeah. So true.

David Samaha: Like on the beach, like bum bum. Like riding away from the sunset. They’re like, this ain’t a happy shirt. Like we’re hard. We don’t. We don’t ride off into the sunset. We ride out of it. We go and we say goodbye. We’re going ladies.

Sharon Cline: It does. It’s funny though. It’s like lots of women in particular, being part of a women’s writing group called The Leader’s Atlanta. Here in Atlanta, um, a lot of people don’t see women writers as being, um, a large part of the demographic. And they are they grow every year. So I, you and I both have a mutual friend and a coworker. I met her through the leaders. She’s become one of my best friends.

David Samaha: She yells, gang leader.

Sharon Cline: Gang leader.

David Samaha: That was that was my original question. So. So you’re a part of a biker gang? Yeah, I’m.

Sharon Cline: Part of a biker gang. Sure, yeah. Girl gang. I call it my girl gang. But it’s not a gang. It’s just a collective of women that ride once a month and we have a bike night and, you know, just nice people. Just the nicest people you’ll ever meet. Um, so far that I’ve experienced. But, yes, I mean, lifelong friendships can come from that, you know what I mean? Like, um, you do life together in certain ways, and I’ve had some of the most joyful rides where I’ve cried because I’m so happy and, uh, just it’s spiritual for me and, um, very important. And thankfully, my children are very supportive of the times that I go riding. And, you know, I’ll say like, can you hold the fort down? You know, when they were what was this, eight years ago? So they were younger, you know, it was probably a big surprise, I would say, for them, for me to ride. But they’ve they know it’s just part of who I am. So, um. Yeah.

David Samaha: Do you, do you and your. I know your son loves cars. Do you inherit him also share a love for riding.

Sharon Cline: You know he doesn’t. No one else rides in my family. My kids don’t ride. I do, but I think we have a love of mechanics. Like, right now, he actually is taking a class on, um, motorcycle suspension and something else. So I told him, whatever you learn, can you teach me so that I can know about. And it’s a good opportunity for us to spend time together. But also, I’m a big fan of classic cars like he is. So that’s our time. We get to, you know, talk like we’ll be driving somewhere and he’ll see some car and he’ll be like, oh my God, that’s a whatever name. And he knows all the names and numbers and whatever it means. And yeah, so we get to bond, um, we get to bond about different vehicles, you know, not the traditional, you know, Prius. Not that there’s anything wrong with that, but yeah, we get to talk about the different ways that we can get around the world in different kinds of vehicles. So they’re very all my kids are very supportive of that. So I’m very grateful.

David Samaha: That’s so cool.

Sharon Cline: Yeah.

David Samaha: That is that is so cool. Yeah. I feel like that’s like the ideal. Um. Relationship, right? So you have to like bond over it. But then so there’s like a certain risk. Right.

Sharon Cline: Yes there is. So if they were riding I would be worried like crazy because they’re my children. But I ride and I don’t, you know, I’m just like, well, I’m heading out. Yeah. It’s terrible. It’s it’s definitely hypocritical. But yeah, I like to I.

David Samaha: Like that’s the biggest, the biggest double standard. Yeah. Like this is not a bad one to have. I feel like.

Sharon Cline: I can’t get it out of my head though. Like it’s I don’t know if I could disengage the, the worry that I just naturally have over my children, but, um, you know, if they wrote, I’d be like, great, just tell me when you get home. But, like, I don’t worry about myself, so I don’t know. It’s the price of love.

David Samaha: That’s so fun. Well, as we close up, yes, I would like to do a few, like rapid fire.

Sharon Cline: Oh, no. Okay.

David Samaha: Right. This has been, like, really conversational and enjoyable. Okay. Um, what is your favorite motorcycle ride?

Sharon Cline: So I just did it recently. Um, I and my friend Presley, we went riding up to, um, Suches, which is part of North Georgia, and I felt like I rode very strong and, um, different than I usually do because I was using a different bike and I just had the best day. That was my best, happiest ride. It was like two weeks ago. Um, we went up to where two wheels of Suches is, which is like this campground and a lot of bikers go to. And it was an unexpected day because we didn’t plan to do that. But it was my happiest day, I would say for sure.

David Samaha: That’s awesome.

Sharon Cline: Thank you. It just happened. Out of all my years in.

David Samaha: Two Wheels of Suches. Is that the corner store?

Sharon Cline: It is. It’s like a little store. It’s like a restaurant. Yeah, it’s.

David Samaha: Like across from the campsite of where? Yes, yes. Right there. Super familiar with that spot.

Sharon Cline: Nice.

David Samaha: What is a favorite car of your son’s?

Sharon Cline: The 1988 Toyota Corolla. Gt-s is his absolute most favorite car, so he is still working on getting it running just right. But it’s his favorite. He and he also loves the Ae86, which is a Toyota um Torino vehicle. It’s part of the initial D anime series. So it’s like this hatchback. It’s like 1986. It’s got like black, black and white paint. And that’s his dream car. But they’re very, very expensive. Um, so this car is like the next best thing that he has. Yeah.

David Samaha: Yeah. Like a stepping stone. Yeah. And it makes it that much more enjoyable when he gets the 86, you know, like.

Sharon Cline: Yeah, he’s determined, you know, 100%.

David Samaha: Yeah. What is hidden talent of yours?

Sharon Cline: A hidden talent. Um. Oh, no. Oh, no. Do I have a hidden talent? Oh, I sing. Really? Oh, yeah, I forgot. Yeah.

David Samaha: I forgot, I forgot it just. Well, I just smash it on stage.

Sharon Cline: No, I don’t lead my life with singing. But I do sing and. Yeah, like, that’s just a little side side thing that I do, so. But mostly in the car or the shower or do people who are like, please stop. That’s hysterical. No, but I do, I do, I can hold a tune. Okay.

David Samaha: That is great. All right. So the last one is what are you looking forward to doing on your Memorial Day weekend?

Sharon Cline: Oh good question. Okay. If you answer that for me as well when I’m finished okay. And then we’ll wrap it up. So this weekend I would have wanted to ride. It’s a beautiful weekend. Normally you know it’s summer, beginning of summer, but no riding. Um, I may be spending time with my friends. I know Anna, actually. Our mutual friend may be having some friends over tomorrow, so I might do that. Um, but generally speaking, if I can just get some good rest in because I’ve had a very busy several weeks, I would love that. So, and any time I can spend with my kids is great. So that’s probably what I’ll wind up doing.

David Samaha: And it’s, you know, like so the rain actually serves a purpose because.

Sharon Cline: It forces me to rest. Yes. To rest. Okay. Yeah, that’s a good thing.

David Samaha: Let’s look at purpose in the plan.

Sharon Cline: Purpose? The big plan. All right. What are you going to do?

David Samaha: I am so looking forward to a wedding. Really? Yes.

Sharon Cline: Who’s getting married?

David Samaha: My best friend, Kyle. Isabel is his name. He moved in next door to me when I was two years old. You’re still best friend and we are still best friends to this day.

Sharon Cline: So sweet.

David Samaha: We live next door to one another for 18 years. And then my family moved like three miles over, two miles over and again, still best friends. And then I’m going to be the best man in his wedding. So when I leave here, I’m going up to North Georgia. It’s going to be at Coal Creek Lodge or something, and it’s beautiful facility. And I think something that I’m like also so proud of. I’m going to brag on this for a minute. I only asked you this question so you would ask it back.

Sharon Cline: I love how honest you are. I’m down for the honesty that is.

David Samaha: That isn’t why at all. No, it’s just it just so happens that I have a really rad weekend coming up. Oh, goodness. So he. Yeah. Like we’ve I’ve reserved the cabin from Friday to Monday a while ago. And then, as it turns out, because like that was like kind of the dates that they were going up there. Got it. And, you know, being part of the wedding party, I figured everyone was going to do that. And there’s like not many of us going up tonight really. So that to me was like, and there was a time where I was thinking like, okay, do I go up on Saturday with everyone else? And then it was that was very short lived thought, because you’re like, no, like, this is my best friend. Like knowing the woman and knowing the man that he is, it’s one of those marriages where you’re like, they will be together for the rest of their lives.

Sharon Cline: My goodness.

David Samaha: You know, like his heart and his willingness to compromise. And also like, he’s not a passive guy. So he’s very like he’s assertive to her. On when he needs his alone time. He’s assertive about like his non-negotiables, which aren’t much. Right. Like he’s he’s like the guy, right? He wants to go hunting. He wants to play golf, he wants to eat a steak and he wants to spend time with his partner. Right. Like. Those are like. Those are his wants. And, you know, for him to be able to take care of his own needs to be like, hey, like, I need this time for myself. Like it makes him present for her. Like she gets the full him. And I think that that’s so important, right? Because if you’re not doing things for yourself, then you’re just pouring from an empty cup. And I think that’s why a lot of relationships fail is because the woman’s not having their needs met and the man is unable to meet their needs, and they’re like, oh, he’s not the right guy for me, right?

Sharon Cline: Or vice versa. Yeah. Same thing. Exactly. Right. I love that he has boundaries like that, because, I mean, the way I define boundaries is like my way to love myself and you at the same time, honor myself and honor you at the same time. And that, to me, makes a balanced human, you know? Yeah. So that sounds are you going to spend time with him tonight? Yes.

David Samaha: So so that was like it was a quick I was like, should I just go up with everyone else? Like. And I was like, no, like he’s my best friend. Like if anything, this gives us a chance to bond more. And knowing how like caring of a person he is, like he’s definitely a nurturer and. He that’ll mean so much that like, man, if all the people like you are one of the few that actually came up that was willing to, like, adjust your schedule, you know, reprioritize, you know, pay the extra night, like, you know, all all the little things that go in. Yeah. For someone knowing that, like they made a good choice in a best man and that they also like, you know, just feel valued and like, you know, just that everything is, you know, it’s good. It’s not tainted.

Sharon Cline: It’s so rare that people have friendships for that long these days. And it’s something that you clearly value. And it’s very sweet that you get to be part of such a moment in his life and, you know, his new wife’s life. I’m such a romantic. So when I hear happy couples, I’m just like, yay! I love happy couples, happy marriages. And yes, you know, the belief in, um, true love. Yeah. So that is so wonderful. Yes. I’d probably cry all weekend.

David Samaha: No, I have every belief that they will continue to flourish in their marriage. Like there is a point of where she. Was doing some things that weren’t serving her and their relationship. And like he had the courage to bring that up to her. And like, that’s what you need in a partner. Like you need someone that actually cares about you and will speak truth because and like about you, because sometimes we’re stuck and whether we know it or whether we don’t know it, right? Sometimes we know we’re stuck and we’re just that stuck that we like, need someone to just put out a hand and save us. And it’s like his voice and his care and his love was able to, like, pick her up and give her permission to just be who she actually is. And like that type, like, I feel like that’s the relationship goals. Heck yeah. Right. Like to see it.

Sharon Cline: Right in front of you? Yes. And celebrate it this weekend 100%.

David Samaha: Can’t wait.

Sharon Cline: Heck yeah. Okay, okay. That was a good show. We had fun.

David Samaha: Yeah. And I feel like we learned a little bit about you. There’s still much mystery for future interviews.

Sharon Cline: Oh, interesting. Okay. You know a lot. Diesel. David, I can’t thank you enough for even asking me to do this. And I was so nervous, obviously, in the beginning, but it actually turned out to be a lot of fun. And I appreciate you even investing time with me this way, because I don’t I don’t normally do that. So, um, you know, have, have this moment of, of vulnerability that again, I know I ask a lot of, of guests that way. So, um, now I can kind of even have a little more compassion for them when I’m when I’m asking questions, too, because I know what it’s like. So thank you for providing that opportunity for me.

David Samaha: You’re so welcome. I’m happy to be here.

Sharon Cline: We’ll do it again sometime.

David Samaha: Absolutely. Thank you so much, Sharon Cline.

Sharon Cline: You’re welcome diesel David, and thank you all for listening to Fearless Formula on Business RadioX where um, oh, again, and this is Sharon Cline. And I’m reminding you that with knowledge and understanding, we can all have our own fearless formula. Have a great day.

 

Tagged With: Diesel David, Fearless Formula, Sharon Cline

Joe Cianciolo with Front Porch Advisors and Brendon Canale with Diesel David

May 1, 2023 by angishields

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Cherokee Business Radio
Joe Cianciolo with Front Porch Advisors and Brendon Canale with Diesel David
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Joe-CiancioloJoe Cianciolo, Human Capital Strategist with Front Porch Advisers, is a thinker, questioner, planner, goal setter, problem solver, family man, and all-around believer in people.

As a teenager in small town Ohio, he learned early that reaching higher levels of success requires becoming, building and leading from a healthy place of self-awareness.

Joe has helped create missions, achievable strategy, social media content for brands, as well as developing nationwide outreach and local community building platforms.  Through it all, he’s discovered that no matter the job, he finds success by leaning on who he is at his natural best.

Each of the amazing opportunities Joe has allows him to understand and build his own human capital. Now Joe gets to share his skills and tools to help others do the same.

Follow Front Porch Advisers on LinkedIn, Facebook and Instagram.

Brendon-CanaleA small drop can result in a ripple that grows into a tsunami. For Brendon Canale that was a toy truck as a young child and a bmx bike. These two seemingly small things gave him the fundamentals that would ultimately shape his life.

Bmx bikes taught Brendon to love adrenalin and turn wrenches. The toy truck began an obsession with vehicles that has only grown stronger throughout the years. When the opportunity to come on board with Diesel David presented itself, Brendon took the job.

Brendon started off as the shop handy man, then he took charge of projects and took care of what needed to be done. That pattern of taking the initiative set him up perfectly to take over service writing, and eventually shop management.

Brendon didn’t realize this was what he would be doing, but if he hadn’t taken that initial opportunity, he wouldn’t be where he is at today.

Follow Diesel David on Facebook.

This transcript is machine transcribed by Sonix

TRANSCRIPT

Sharon Cline: [00:00:07] Coming to you live from the Business RadioX studio in Woodstock, Georgia. This is Fearless Formula with Sharon Cline.

Sharon Cline: [00:00:18] Welcome to Fearless Formula on Business RadioX, where we talk about the ups and downs of the business world and we offer words of wisdom for business success. I am Sharon Cline, your host, and today in the studio I’ve got two really interesting people. I’ve got my favorite Front Porch Advisor. This is Joe Cianciolo. He is the human capital strategist with Front Porch Advisors. And we also have Brendon Canale, who is the general manager with Diesel David, which is an auto repair shop. Is that the best way to say it? Auto repair shop in Diesel.

Brendon Canale: [00:00:50] Diesel Specialty Specialty shop in downtown Woodstock.

Sharon Cline: [00:00:53] Oh, I’m so glad I asked you how to say that correctly. I would have butchered it. Thank you for coming on the show.

Brendon Canale: [00:00:57] Of course.

Joe Cianciolo: [00:00:58] Happy to be here, as always.

Sharon Cline: [00:01:00] I’m so happy to chit chat with you because we’ve got a really interesting show today. And I know we talk a lot about business owners and how they manage their natural inclination to have fear and how they can manage and work with themselves to even learn and help other people who want to have their own businesses. But what’s cool about you guys is that you all kind of have a almost like a relationship where you can help, where Joe helps Brendan to understand the positives and negatives of his personality type and how he can work with those positives and quote unquote negatives, I guess, to, to further your self in business. So it’s fascinating to me because I think every one of us has obviously we all have our own personalities, but it’s very easy for me to look at myself and say, Well, here are my weaknesses and I can’t do that. And here’s an excuse for why this doesn’t work. And oh my gosh, I’m so horrible when I have days like this, but I like that you’re spinning. It’s not even a spin. It’s a reframing of allowing myself to accept that I have maybe the light side as well as the dark side that I can work with both. Right? So I don’t have to have something that’s like such a I can look at myself in a positive way, I guess is what I’m trying to say. Man, it took me forever to get that out. So what do you think about what I just said?

Joe Cianciolo: [00:02:18] Well, I’m excited because when you say fearless formula, of course, that’s we talked about this earlier, but everybody needs to know what their fearless formula is. And in our business at Front Porch Advisors, we believe that awareness and acceptance of who you are or what you bring at your best and what you need to be at your best is the formula to overcome the fear. And when we say who you are and what you bring, that means good, bad and ugly. And so yesterday we had the fortune of sitting in a room full of business owners and local business professionals talking about vulnerability. And the question was to provoke what is your strength that sometimes gets you in trouble? So I’m excited to be here today to talk more about the double edged sword, because here at Front Porch Advisors, our philosophy is that the same thing that makes you strong under pressure or stress or extreme challenge becomes your nemesis. Hence the double edged sword. And Brendan has graciously come to sit here because sometimes it’s hard for people to understand what that means to get there. And Brendan has fully gone into the realm of awareness and acceptance and now we practice all the time.

Sharon Cline: [00:03:37] So I think it’s really interesting that you have you’ve kind of gone through the process. It’s not like in the beginning steps. You’ve gone through the process with Joe and have seen positive changes in your relationships with work, and I’m sure it’s exponential with other relationships. What was it that made you realize that you really needed some coaching in a way to reframe how you view your positives and negatives of your personality?

Brendon Canale: [00:04:03] Yeah, so I was stuck back in the day, you know, I’m pretty old, so I was stuck and, you know, I came to Joe and fresh out of a relationship in a dark place, you know, And Joe was like, you know, who’s this kid, you know, down to coach me? But, you know, kind of, kind of unsure. Don’t don’t blame him.

Sharon Cline: [00:04:21] And he’s open. He’s open to people and.

Brendon Canale: [00:04:25] Exactly, exactly. And so we we worked through it. And, you know, my greatest superpower is I care. And my biggest downfall is I care. So I you know, I come in and, you know, first of all, I’m going to want to say yes. So you’ll hear me say yes and then you’ll hear me backtrack and be like, okay, wait a second. And then second of all, you know, whenever I have the ability to give you care, you know, I thrive whenever it’s expected. I struggle. And, you know, working through that understanding that and then using that not only professionally, but with my friends. Relationships. It’s helped, you know, now, now we’re in a successful place.

Joe Cianciolo: [00:05:08] I’m going to turn into Sharon and ask the question because do it, do it. But like she said, you’ve been through the process, but we’re still in it. Why are we still in it?

Brendon Canale: [00:05:17] There’s always room for development. You know, I’m working through some big things with my job and understanding, you know, how to go from where I’m at now to the next level. You know, it requires some advice, some coaching, some guidance so that I can be calculated in my approach and not just like come in guns a blazing reactionary. Exactly. Be calculated. So that’s.

Joe Cianciolo: [00:05:41] It’s interesting. I like it because somebody like Brendon and his tendency to care, it’s interesting how that works externally and internally because it’s more natural for him to provide that care externally. So internally he doesn’t know, always know how to provide that care for himself. That is very common for a lot of people who have that same double edged sword. Yeah, so.

Brendon Canale: [00:06:04] Today I had to force myself to do things for myself, care for myself. So I went to Joe that wasn’t forced. That was something that I know I need to do. But going to.

Sharon Cline: [00:06:13] Joe, going to Joe is a form of care for.

Brendon Canale: [00:06:15] Yourself. Yes, it is a form of care for myself. After that, I went and started taking care of things for myself because what I’ll do is somebody tells me they need my help. I’m out doing that. Like my needs don’t matter. I want to help somebody else. And so today I had to focus on taking care of myself, doing things for myself, which is something that Joe has helped me with because I did not do that well.

Sharon Cline: [00:06:36] I think when you’re a giver and I tend to give as well is and when you had said the expectation, when you set that expectation, then it’s there’s not even a discussion about whether or not you’re going to come and do what because you did it once. So now you’re going to do it again. I get resentful very fast, but I but I did it to myself. I set the precedent like I set the pattern, the expectation. So it’s something I’m working on as well. And I can imagine in your business as well, when you’ve got people coming asking you to help and can you fit me in? Can you do this or that? Well, you want to help. Naturally. This is your job, right? But then you have to be careful if you over promise or something.

Brendon Canale: [00:07:14] Boundaries.

Sharon Cline: [00:07:15] Well, that’s a nicer way to say it.

Brendon Canale: [00:07:17] Setting boundaries. Because the answer is yes. I want to help you, but here’s how you can help me Help you and knowing to communicate.

Sharon Cline: [00:07:25] Are you so proud of them?

Joe Cianciolo: [00:07:26] I’m so proud.

Brendon Canale: [00:07:29] I’m proud to take the mic, you know. But it’s hard. Yeah. You know, and when to when to ask for help. Help me care which I can see it in you. You care. And so let me ask you a question. Okay. Here we.

Sharon Cline: [00:07:44] Go. Let me ask you. Wait a minute. This I asked the questions on this show.

Brendon Canale: [00:07:47] This is Brendan’s ready. Okay, I’m ready. So I’m ready. So whenever somebody expects you to care and you feel like it’s been pushed on you, how hard do you pull back that care?

Sharon Cline: [00:08:00] I don’t. Don’t. I don’t. I push. I go into it more. I’m like, oh, okay. Will you expect this of me? I can’t let you down, but there’s.

Joe Cianciolo: [00:08:07] Always a trade off. You pull the care from yourself even further in thinking that you’re providing more care for them and digging harder. But actually you’re not providing the greatest level of care that you possess. Naturally.

Sharon Cline: [00:08:21] Yes. True. Because I’m not. Because it’s not about me so much in my mind, it’s more about, okay, well, this is what you need. Here I come. You need, you need me. You even came to me and asked me. So of course. So I don’t think about what it’s costing me so much as as much as I’m thinking about what I’m giving you, which maybe it isn’t 100%, but.

Joe Cianciolo: [00:08:42] It also is what Brendan said and what got me so excited was him understanding and acknowledging like, Yes, I want to help, but help me make sure that I’m helping you. And that’s one of the things that it’s a tool that we’ve gone through, setting those parameters in a dialog that you have to practice because it’s not natural for you to think it that way. Your natural inclination is to say, Sure, I’ll help. Instead of saying no, I would rather provide you with the best help and the best care for you, so I need you to help me with that. I need you to set that.

Sharon Cline: [00:09:16] So the question so if someone were to come to me and say, Can you please help me, my question back to them is what is the best help that I can give you that what you mean.

Joe Cianciolo: [00:09:25] Sure that can help? Or if you feel the need to want to say yes, out of obligation is to say, what is it that would be an opportunity for you to help as opposed to an obligation. So you say, okay, I am most likely to want to help when I know X, Y, and Z. So that’s where those parameters, that’s where those barriers or boundaries come in, because then at that point, you’ve flipped it from an expectation to an opportunity.

Sharon Cline: [00:09:50] Opportunity, right? Completely different energy behind that. Wow.

Joe Cianciolo: [00:09:54] That’s why I’m so proud.

Sharon Cline: [00:09:55] Are you so proud? Well, that’s so.

Joe Cianciolo: [00:09:58] Awesome when we talk about Fearless formula. That’s why I really got excited about today of trying to to pair these two is you can hear in Brendan Brendan and I are going through a little bit of an exercise here because he’s learned so much and we’ve been practicing and we’re going through the entire program together. And now I hear him sharing that out and not being afraid. So overcoming that fear of thinking, I just have to do it. No, he wants to help others around him, which is part of his care mechanism. Yes. But it’s the opportunity care mechanism, knowing that when you use his formula, when he uses his formula, then it is exponentially more effective.

Sharon Cline: [00:10:38] Because he’s protecting himself as well. He’s not coming at an expense of yourself.

Joe Cianciolo: [00:10:44] Well, that’s the trade off that we want to keep healthy at the expense of you is not healthy. Brendan What happens to you when you don’t consider your own health? When providing care for someone else?

Brendon Canale: [00:10:55] We go downhill, you know, dark places. But, you know, then I have to take a step back, you know, find my peace. I usually, you know, I’m a person that likes to be around people. I’m a nurturer. I care. I want to be with my people. Um, but I have to step away. I have to ground myself. I choose to go to the top of a mountain at midnight and stay there all night. Um, that’s me. And, you know, find my peace, find my ground ness, and then come back whenever, you know, I’ve healed. And then I can handle. Right. You know, helping with everybody.

Joe Cianciolo: [00:11:27] And when you scale out, which. Depending on your wiring. Some people are wired for very day to day and some people are future. Just what he explained about getting away going on top of the mountain. Even that little bit of time will energize him enough that when he comes back down, that ability to care is fueled by inner energy. If you take that away, like we talked about earlier, if the trade off is is is pulling your energy, then you’re not going to have the fuel in your tank to actually get the job done. Like you might be limping along. And that’s not a that’s not you at your best. You at your best is, oh, my gosh, watch me, watch me. Come care. I am so good at providing care.

Sharon Cline: [00:12:10] So I’ve heard the notion of boundaries are loving. They seem mean, but they’re loving. And I think for me, that’s always been a big challenge for myself to be able to say, I see that you need me, but I can’t give that to you right now because I need I need to take care of myself for a little while. It feels like I’m in the face of someone needing me saying no. And that is so counterintuitive to my wiring, I believe. And but I do get the notion of being able to be quiet in myself and give like, my spirit what it needs so that I’m not resentful, because that’s that’s a big theme, I think, for me. Have you found the same in your relationships or with work? Yeah.

Brendon Canale: [00:12:50] You know, I am so inclined to want to help and care, so I. I’ll lead with, Hey, if you can’t find anyone else, I’ll help you. But I have other things I need to do. And this isn’t professional. It’s more personal. But I have other things I need to do. So if you can find someone else, like I need to go do these things. If I have to, you know, make some space, I can come help you. And, you know, setting that boundary of, hey, like, yes, I’m here as a resource. If you absolutely need me, please explore another option.

Joe Cianciolo: [00:13:21] Do you hear how, though? It’s it’s kind of one of those things where he’s keeping himself grounded in the fact that he will care but not overcorrecting. He’s staying really grounded in the fact that, hey, you know, I have to care for myself, that in order for it to be a fearless formula, it has to be practiced. It has to be You have to constantly be aware in this moment, am I obligated or am I opportunity?

Sharon Cline: [00:13:46] What would overcorrecting look like in that scenario?

Brendon Canale: [00:13:50] Brendon overcorrecting, either agreeing and then ghosting or just saying no.

Sharon Cline: [00:13:58] Flat out no risking the feeling that this person is going to walk away knowing that you don’t care which is the opposite of who you are.

Joe Cianciolo: [00:14:06] Well, and I think the overcorrect can also look like martyring yourself by taking everything on and just kind of saying, No, everybody else out, I’ll do it until you run completely into the ground, which we’ve had to face a couple of times, where the physical, the physical health part of it goes away. And even though you anyone who has that care double edged sword can sustain that longer than most, at some point you lose your influence because of it.

Sharon Cline: [00:14:38] So something will give emotional, spiritual, physical. Oh yeah, Somewhere along the way.

Joe Cianciolo: [00:14:44] Mental, mental. And the thing that I find and Brendon I would love for you to share is especially in the business when you have customers, they can feel this natural tendency to care. So when he brings sort of the credibility and competence of awareness and acceptance of help me make sure that we do this properly, it actually grows his influence and his trust within the customer base, which makes them more likely to want to do business with him because he is being fearlessly but grounded.

Sharon Cline: [00:15:19] How often are we not grounded as a general statement? Percentage it out. You know.

Brendon Canale: [00:15:26] I’m doing better every year. Every year there’s been there’s been improvement. But I’d say probably probably once or twice a year. Right now I catch myself where I’m like, okay, I really need to take essentially a mental health break and go, you know, handle myself.

Sharon Cline: [00:15:41] That doesn’t sound so terrible once or twice a year. Is that bad?

Brendon Canale: [00:15:44] Oh, it used to be all the time.

Joe Cianciolo: [00:15:46] And that’s the thing. There is no such thing as perfection. But being grounded is being. That’s why I say awareness and acceptance, because those together, you can stay grounded and there’s going to be variables thrown every which way, and you’re going to have different personalities coming at you. Some are coming in hot, some are coming in, you know, very confused or misguided. And sometimes they’re just redirecting frustration from something else. So that’s why for us, it’s a practice. It’s something that we have to do every day and we have to give ourselves grace when we fall back into the only one side of the sword on ourselves.

Brendon Canale: [00:16:21] What I’ve learned is, you know, customers are going to, like Joe said, have their emotions. And our tendency is to take that on. And, you know, it can be overwhelming if you can’t process what’s going on. So, you know, a customer is upset because their truck’s broken. They’re not upset at me. I’m just the messenger. And, you know, a terminology I’ve used is I’m an advisor. I’m not here to sell you work. So if you come to me, you’re like, Hey, what do you think I should do with this truck? What’s going on with it? And that gives like, I love, I love vehicles and then I love caring.

Joe Cianciolo: [00:16:55] Opportunity to care, opportunity, not obligation.

Sharon Cline: [00:16:59] Opportunity to care. But you’re not obligated to care. Interesting.

Brendon Canale: [00:17:02] And so I can guide them through the process of, hey, let’s let’s figure out the your circumstances. Do you make money with this truck? Is it just a hobby? And, you know, guiding them through that and hey, it makes sense to fix it if you’re losing $1,000 a day because you’re not driving this truck doesn’t make sense to fix it if it’s just your daily driver, probably not. And, you know, guide them through that, hey, it’s sellable right now. Here’s some other vehicles you can get. And, you know, I’ll talk myself out of a large sale just to make sure that customer is cared for.

Sharon Cline: [00:17:33] And you keep yourself grounded in the meantime. That’s the goal, right? The energy is feeling like you’re not overcompensating or trying to sell them or trying to placate them in their feelings. Just a.

Brendon Canale: [00:17:46] Conversation.

Joe Cianciolo: [00:17:47] Ask him how his numbers have done since I was going down.

Sharon Cline: [00:17:51] That was my next thing is like, how has this impacted your daily life personally and professionally?

Brendon Canale: [00:18:00] Daily life. Oh man, you know, you know that anxious feeling. You know, you just get that, like, overwhelmed. I have I.

Sharon Cline: [00:18:07] Have anxiety rings on as we speak. They’re like fidget spinner rings because I live in that space.

Brendon Canale: [00:18:12] So there is a space outside of that space and there’s a.

Sharon Cline: [00:18:17] Space outside of that space.

Brendon Canale: [00:18:19] Yes. And you can access that more and more as you understand what’s going on internally. Like I can be overwhelmed and I can take a second to be like, okay, I’m overwhelmed. And just that second of realizing like, hey, this is like building up inside of me, take a breath, realize it’s happening, and then you can control your response and kind of guide yourself out of it, figure out what you need, move forward from there. And you know that that piece, like, I’m an anxious person, but I operate very calmly now.

Sharon Cline: [00:18:52] That’s nice and that’s amazing. How are your numbers at work?

Brendon Canale: [00:18:58] Um, we have, uh, if I remember correctly, 7 or 8% growth a month.

Sharon Cline: [00:19:04] So how do you feel about that? What do you think?

Brendon Canale: [00:19:08] A little accomplished. But I have an excellent team that I work alongside with.

Sharon Cline: [00:19:11] They’re very humble.

Joe Cianciolo: [00:19:13] As always. But that’s the thing. Sometimes we try too hard as business owners. If we think being fearless means being loud, bold, you know.

Sharon Cline: [00:19:22] Caution to the wind.

Joe Cianciolo: [00:19:23] Hustle, you know, push, push, push. But if that’s not the formula that fits into who you are at your best, then it’s not going to work. So instead, when you ground yourself, it naturally, like I said earlier, grows that influence to the point where people are gravitated towards you. And because, like you said earlier, you don’t know what’s causing their stress. They come in emotional because of whatever it may not just be their vehicle. And when they when you’re around somebody who is practiced and grounded, it’s calming and it makes you realize, oh, wait, maybe, maybe I can knock it down. And they don’t even know it, but they definitely are attracted to it. And that is a good thing. And it builds trust. But it’s not trust because you’re trying to prove that you’re trustworthy. It’s no, this is who I am. This is what I do. I mean, the way he says it, I love it because it sounds so professionally created. No, it’s Brendan doing the study, understanding what? That awareness piece. The acceptance of it. And this is it. I have nothing to prove. Nothing to hide, nothing to lose. Totally grounded in myself. And I would love to help. Here’s the best way to do it.

Sharon Cline: [00:20:29] What was the process like when you were just starting where you you were the first time you were in a scenario where someone came in and gave you sort of a lot of all their energy and stress and you had the tools in your head of how to ground yourself. Was it scary in itself to do that? How was that?

Brendon Canale: [00:20:47] It can be it can be overwhelming working with somebody who’s operating from a place of emotion. And, you know, a lot of times they want to be heard. So hear them, you know, help them walk through the process of, hey, here’s here’s what we’ve done. Here’s, you know, the conversations we had. And putting the the rationale back in the conversation is helpful for me. That’s where I operate best. So working through that and, you know, whenever they get a misconception or something, helping guide them, like, hey, like, no, this is what’s going on. And, you know, I just want to make sure like we’re on the same page. I understand your frustration. Like, I want this vehicle fixed just as much as you do. I don’t want to have I don’t want I will have these conversations. But these aren’t the conversations I like to have. I like to have like, Hey, you’re good to go. The vehicle is awesome. But you know, the how you handle the hard conversations is almost more important than how you handle the easy conversations.

Sharon Cline: [00:21:43] Was it a challenge to change your interactions, to be more grounded, or how challenging was it.

Brendon Canale: [00:21:52] The the process getting there is the challenge because it’s a lot of internal, it’s not as much external. Um, so I would say it’s challenging internally, but in those cases, once you become healthier and healthier in your practice, they become easier.

Sharon Cline: [00:22:10] Do you find that things didn’t. Oh, sorry. Go ahead. Go ahead, Joe.

Joe Cianciolo: [00:22:12] Go ahead. I am excited to to hear him say that. And because I watch it, I get to work with it all the time and the confidence just grows the more practice he gets. And so it’s hard for him to remember as as dramatic of a difference because now it is an ongoing thing. And. And we all fall back into some past patterns. We, you know, sometimes under that extreme stress, we do use the other side of we’re.

Sharon Cline: [00:22:40] Hungry or we’re tired or we’re, you know, there are various reasons, right?

Joe Cianciolo: [00:22:44] And so to hear him say it like that makes me very proud. And I know we still have work to do, but it is building sort of that repetition and being rhythmic about understanding that being grounded is not something you can just read in a book and just have. It takes specific situations. Situational awareness where we will study it. He’ll come to me and be like, Oh, this happened. Whether it be internal with the office or whether it’s with a customer or even personal. And we then go, okay, go ahead. You look like you want to say something.

Brendon Canale: [00:23:15] Yeah. The awesome part is, is as you’re working through it, is it? And I had this defensive driving teacher whenever I was like 18, 17, and he said he called events that you pull from movies. So you build your movies and you know, as you have those conversations you’re building experience and like afterwards, like, Oh, I messed up here, I messed up here, and like, not mad at myself, just data and like, Hey, I could have done this better. And you know, the awesome part is, is, you know, working with Joe David, the owner of the company, he, you know, they both give different input and it allows me to grow from a situation, ask for, ask for advice, you know, hey, how could I have handled this better? And, you know, then next time I’m in that scenario, I’m like, I got this. I have a movie about this and I can move forward from there.

Sharon Cline: [00:24:04] It’s tools you’re talking about, like exercising a muscle, right? Absolutely.

Joe Cianciolo: [00:24:09] So be careful. We’re going to flip this around on you. Oh, wait a minute.

Sharon Cline: [00:24:15] Yeah. The thank you for coming to Fearless Formula and Business RadioX. So I think it’s fascinating, too, because what you’re doing is giving yourself a lot of self compassion. You’re not judging yourself for having failed something or it didn’t work the way I thought because I live in this space very easily of being like, Well, yeah, at two in the morning I have a playlist and I just add stuff to my two in the morning playlist of how I did something wrong, or I could have done it better or I should have known. I have a lot of judgment that way, but it’s so refreshing to see someone not take that as being the focus God, where did I do wrong? I could have done it better. You actually are just giving yourself, like you said, data or data and using it for your movie, which which makes it so third person. It’s not so personal.

Joe Cianciolo: [00:25:04] Well, just listening to the way that you said that about your 2 a.m. list in my head, I hear obligation, obligation, obligation, obligation, not opportunity. And that’s where I think and maybe, Brendan, maybe we haven’t used these terms, but I think that’s when things flipped for you was when you were looking for the opportunity in all of that feedback, because feedback is just that. The emotions that we bring to it are separate and we do that. So the thing is, is like we have had to deal with a lot of emotion through all of our time to get everybody does. And but the way that we react to that is not influential. And that’s the part that when he can say you probably, well, it’s not a video, but you I smiled because I always say it is just information. It’s not good or bad. It’s information. What we do with it is a response if we don’t think it through, if we’re not aware of it, if we don’t accept it as data, then we will react. And our reactions tend to be the other side of our double edged sword.

Sharon Cline: [00:26:08] Interesting. But why Let me ask you this. Why How much is the way that we are naturally predisposed with our personalities and how much is our parental influence regarding our responses to things and the the the judgment, the meaning that we put behind the failures, so to speak, or our experience. Because obviously in listening to you, I’m not looking at my experiences that I don’t love the outcome of as data. I look at it as a failure of spirit in some way or myself or I should have known, right? So I don’t know how much of that is inherent to who I am or if that was just like scripts that I’m hearing from parents or other experiences. So how much does that influence us?

Joe Cianciolo: [00:26:58] She just opened chapter one, and chapter one is it’s one of the courses that we have, and it is a hard course because it does look at the one thing that we all own for ourselves, which is our experience. And in that experience comes influences. And we have a formula for that where we can study that and understand if we can look at the past and understand collect data. That’s how I do it, is we look at what were those influences like, what was their role in our world? And then we have to understand that people are naturally wired even within. That influence. And it could either be nature, nurture or choice. So it’s either how they are or who they were raised to be or the choices that they make now. Because once we start to realize that all those people are in one of those areas, then we start to look for the people who have learned how to be more than that. And we look for the people who liberate us to be free. And that’s why I love what I do, because my job is to be a liberator for Brendan. But that means I have to study him right alongside him. So because what he needs is very different than what I need and I need to be that influence so that we can help unlock way more people like that, that will keep him going forward. Forward. That’s the fearless formula.

Sharon Cline: [00:28:15] Well, I wanted to ask you, do you also have do you also have relationships that you’ve had to let go in this process because they are not the types of people that will help you along your journey?

Brendon Canale: [00:28:26] Every relationship has its own unique attributes. You know, I have a lot of challenge in my life with what I do, so I look for support and I look for positive influences on my life. Um, you know, fortunately I’ve had a good friend group and, you know, relationships throughout my life where, you know, even from a young age, if somebody wasn’t making me feel good about who I am or wasn’t offering challenge in an appropriate way, then I was already going to distance myself. Because the cool thing about being a person that really cares is our weapon is you just pull back hair.

Sharon Cline: [00:29:09] Listen, I have what’s called the INFJ door slam. Are you familiar with this thing? The Myers-Briggs? So, yeah, the door slam is significant. I cannot work around it either when I have decided that I have just this is not a healthy relationship. I’ve given everything I can and it still is somehow becoming toxic to me. I walk away and I cannot even reason with myself to come back, even if I think, Oh, well, they’ve learned or they’re sorry, or they or maybe it could be better at some point. Like, I don’t know how to override my natural protective instinct at this point.

Joe Cianciolo: [00:29:43] Her is number two.

Sharon Cline: [00:29:45] My caretaker is number two.

Joe Cianciolo: [00:29:46] Yeah. Because for us, we study all of those patterns and tendencies in an order that’s most natural and we are a combination of all of them. And so his is number one and yours is number two, which is why yours is a little bit more extreme. That’s why you have the shut the door what you refer to. And so when it’s number one, you pull it back. But they’re the only ones that can bring it right back to care without a whole lot of effort. Really. There’s a formula for that, too. We we have tools for that that help understand why you do that and whether it serves you or not, and how to make sure that you’re staying grounded within that. And so for you, you you have more of that charismatic forward, you know, people and values need to put together. Yes, they must be aligned that that comes first, which is why you may not see eye to eye right now on how he can do what you just asked him to do. It’s just different. You still have access to the care. It’s just not first, it’s not the top one. For me, it’s number three. It’s not even.

Sharon Cline: [00:30:53] Oh, yeah. But I think that’s fascinating to me because I did not realize that I always thought of myself as a caretaker, number one. But it’s but but it’s interesting to think that at some point I realize that it’s too much for me and I’m able to get out. But if it were number one, would it be harder for me to get out? Oh, don’t you think I’m cold? Brendon?

Brendon Canale: [00:31:21] Yeah. Um. So somebody, somebody wrongs me and whatever that instance is, you know, a pretty chill person. Not many people. Wrong me, but I’ll pull it back and be like, okay, I’m going to go do my own thing. I don’t have to have an argument, conversation, anything. All right, I’m going to go do this and, you know, say that person, you know, shows a positive light, whatever that is. Like, I’m willing I’m able to comfortably forgive and, you know, welcome them into my life. Like, there is a there is there is a boundary, there’s a wall. Um, but, you know, as long as everything is kosher and, you know, I continue to do me.

Sharon Cline: [00:32:00] Wow, that sounds so healthy.

Joe Cianciolo: [00:32:02] That’s why I say grounded, but it looks different for everybody else. I’m I’m a strategist. I, I calculate and I remember everything. So it’s not the same. And if, if my double edged sword when I’m healthy and grounded, then I am providing clarity. I am looking for a strategic solution to a problem. But when I’m unhealthy and not grounded.

Brendon Canale: [00:32:28] Lots of questions.

Joe Cianciolo: [00:32:31] Then I do have. Incessant questions, which is also a sign of of unhealthy or not healthy or whatever you want to say. And the questions become judgmental and personal in nature, but you’re.

Sharon Cline: [00:32:44] Able to see yourself do this. Yeah.

Joe Cianciolo: [00:32:45] Oh, and I can stop it now because I have the formula. Like, I have studied it enough that I can I can hear it instantly. I can even feel it in the muscles of my face. So because I pay attention to it with all of my clients, I have to be able to see what’s natural. It’s not a judgment, it’s a piece of data. And so as soon as I see my eyes or feel my eyes pass that personal line, I’m like, Nope, that question was not correct. And then I will stop or I will say, You’ll hear me. I’ll say, This is not that. That sounded judgmental, and then I’ll reframe the question because it’s not my intent. But all of us, when we’re stressed and we’re reactionary, we aren’t intentional. And so that’s why it’s called a reaction. You know, when we’re responsive, then we can be intentional. We can even call out what he said, like, I’m pulling it back. I can give it back. I’m oh, let me stop my questions. If they’re really that important, I’ll bring them later.

Brendon Canale: [00:33:39] And that’s where I have to be careful with customers, is whenever I start pulling back that care and they’re already frustrated is I have to catch myself doing that because I become transactional. And so then it’s yes, no, okay, all of that. Instead of like, let let me let me guide you through this. And so spearheading that before you’re in it is, you know, from a customer service aspect is how I can work through customers utilizing the tools.

Joe Cianciolo: [00:34:07] When you want. Wouldn’t everybody want Brendon to be in charge of customer service because he naturally provides care. But the fact that he is that aware to be able to notice mid mid conversation and that’s why we why we think this can be a fearless formula because once you do understand that about you, you start to pay attention to it in them and you start to see their patterns and tendencies, you see their reactions as just that. And if we can become that aware and accept that it’s maybe them on a bad day, you know, who are they on a good day and how will you connect with them? What kind of communication can you use that will remind them of what they’re amazing at? Then all of a sudden you’re like, Take them on a whole journey where they’re kind of with you forever. And that creates customers for a lifetime for a business if done properly.

Sharon Cline: [00:34:56] And that’s so exciting. I mean, when I think about it, it’s like what I’m learning in therapy about observing and not absorbing. You’re able to observe yourself without absorbing the negative connotation with your reactions. You’re able to observe yourself as just, This is just how I’m feeling today, whatever. But you also can if you do it for yourself, you can do it for other people when they’re interacting with you. So you don’t take it personally and they can feel that because you can have a space of them being upset and it’s not going to rattle you and create like a bad energy that could create a huge argument or something. And then they feel grounded as well because they’re kind of feeding off of you, right?

Joe Cianciolo: [00:35:32] Well, yeah, What I would say and Brendan, I would love for you to chime in, but for any caretaker, it will affect you. But the question is, is how much? So as I always say, like for caretakers that go into self deprecation because they’re overstressed, they start going down the steps into the pit. And I always say, if you’re going to go into the pit of despair, you are naturally going to do that because you care so much. The question is, is can we stop you five steps down instead of taking yourself 1000 steps down? And in doing that, you weren’t denying who you are. You’re just reminding yourself, Oh, wait, stop. I’ve been down there before and I don’t want to be there now.

Brendon Canale: [00:36:12] Yeah. Taking the taking a breath, giving yourself a reset. There’s been a few times after, like the heavier conversations where, you know, I’m a car guy, I work at a shop, I work there for a reason. So, you know, I’ll have one of those heavy conversations like, All right, I just need to go on a quick, like 15 minute drive, you know, go on a drive, go do a lap, and then, you know, come back and, you know, that that little reset of, you know, hey, like I realized I need this or, you know, most of the time the customer doesn’t get me get to me anymore. Like, okay, on to the next one. Um, but you know, whenever you do have those heavy ones, you need to take that second, find your ground and then, you know, move forward. Because if you carry that to the next customer, then it’s just going to keep going. You’re like, Man, I’ve had like six bad customers today. The customers? Yeah, yeah.

Joe Cianciolo: [00:36:58] What did you do today?

Brendon Canale: [00:37:00] It’s not the customers.

Sharon Cline: [00:37:01] If you have six bad customers, it’s not the customers. Right. Interesting. Such self-awareness.

Joe Cianciolo: [00:37:05] Though. Wow. And I’m so proud to sit next to him and watch every one of my clients who takes this to heart and really decides that they want to make this into a fearless formula. It is so fun to hear them talk about it good, bad and ugly because we’re not going to be 100% great at it. But if we are 70, 80% great at it all the time, that’s awesome.

Sharon Cline: [00:37:28] There’s space to not be 100% great at it because nothing is perfect.

Joe Cianciolo: [00:37:32] But instead of judging that, we accept that, Oh, I screwed that one up. Tomorrow I’ll do better.

Brendon Canale: [00:37:38] The win feels so much better when there was loss.

Joe Cianciolo: [00:37:42] Dang, he’s very, very good. Are you.

Sharon Cline: [00:37:44] Are you so ready? I am. It’s exciting to see that some of the tools that you 100% believe in and know work in in real time. You’ve seen the positive effect it’s had not only in your interpersonal relationships, but what it’s meant in terms of dollars, which is what’s important here. We’re talking about in in business. So what are the other I don’t know if you call them archetypes, but what are the other main ways that people interact? Like he’s he’s a caretaker. I’m not quite sure what I am, but.

Joe Cianciolo: [00:38:15] Well, and I started it thinking about yesterday’s question is what is the double edged sword? And for mine as a strategist, it is overthinking or analysis paralysis. When grounded and used for good, I ask strategic questions to gain enough pieces of the puzzle to be competitive and solve it When I’m stressed out. It’s too many questions internally first and then externally is awful, and I will lose credibility instantaneously when I do that, which is why I had to practice learning how to stop. Then you have the extreme emotion dreamer, maybe archetype as you want, and when healthy they can solve problems that no one else can solve. They see the future in a way that nobody else can. But when stressed out the extreme perfection of It’s in my head, why don’t you understand? And an inability, if they’re not aware, their communication does not come out at all like what they say does not match what they dream. And that’s very, very frustrating for them and for the people that that work for them. That’s one of the hardest things when we’re looking at different business owners is we attract that in our business. When the owner is in that dream state and dream does not operate day to day, dream is meant to operate bigger. So then you also have a more dominant which most business owners want to be. We will call them initiators for today’s purposes when amazing and healthy and. Rounded, they actually execute and make the biggest things happen because their confidence is through the roof.

Joe Cianciolo: [00:40:02] But when stressed out, their arrogance and ability to blow up the situation on purpose because they want you to remember how bad whatever just happened, incompetence is is a trigger for that. And so what they need to remember is very few people are actually number one initiator. It’s what, something like 9%, maybe 7%. It’s really, really low. And the majority of the people that work for them are going to be caretakers or strategists, and they do not communicate the same and they don’t receive it the same. So what we’ll find with our clients that are inclined that way is that they often feel like islands and they don’t understand why people won’t get it done. They are working their people so hard that the turnover is ridiculous. And so we say, okay, let’s figure out what it is that your team needs in order to be their best and then let them do it, you know? And then who did I miss? Oh, the the believer. Oh, the believers are the type of people I think that Sharon, I think you and I have talked about this before, but you have this natural ability to believe in people and ideas and you feed off of a big crowd of it to the point where you just want to bring them together. That’s why you hosting the show. It’s like I get to bring all these people in and I get to try to find ways that they can relate with each other and I can relate with them.

Joe Cianciolo: [00:41:24] And when healthy and grounded, that’s amazing. But when unhealthy, I think the flipped sword on that one is trying really hard to force a belief and then it becomes forced on all the people around them. And man, it is like walking through glue and they’re so typically on a grounded strength, very charismatic in a great way. But that same charisma when when not grounded and not healthy is kind of emotionally explosive on people around them. So, I mean, like I said, we are bits of all of them. The question is which ones are the most natural, which are the ones that give you the most energy. And so that we don’t have to pretend to be all of them. As a business owner, I that’s one of the hardest things at the very beginning is helping them understand the best way to lead your business is through your own natural patterns and tendencies. Even though you think or have read books that tells you you need to be such and such a way in order to work. That’s not true if you lead from that grounded place, just like what Brendon experienced with the gravitational trust, the customers and the staff that always rely that Brendon is there and he’s grounded. The same thing happens for a business owner. You attract employees that want to stay there. And so I.

Sharon Cline: [00:42:47] Mean, and if you recognize what your pattern and tendency naturally is, then you can strategically choose the people that you have in your business and you just put your arms up. I did.

Joe Cianciolo: [00:42:57] I did because strategic hiring is one of the biggest programs that we’ve been using lately is to say, Hey, you need to be given the majority of the time to be in your natural best and the people who are going to balance that is probably your natural least. So why don’t you hire those people and empower them to be their best? And Brendon was one of those strategic hires and it’s beautiful. It’s glorious, It is sometimes unexpected, but it has the biggest outcome. I guess it’s the best outcome.

Brendon Canale: [00:43:31] Yeah. You asked you asked the question, what was the percentage in dollars of the benefit of the growth? And the other side of that is the cultural benefit within the company, the people, the people with you.

Sharon Cline: [00:43:48] The non quantifiable.

Brendon Canale: [00:43:50] Effect. Yes. Having a healthy place to work. That’s not like, you know, they’re stressed. It’s a job but like having a healthy place that you can work and you you want to be there and you have these people around you, you know, that continues to improve and grow, which is again, unquantifiable.

Joe Cianciolo: [00:44:09] But it also is a level of care for a team and sometimes it’s business. We always think numbers, but numbers aren’t always the only driver. We have a formula for that too, where you as a business owner or a team leader have to understand yours, and then a company itself has to understand what it wants to be and we will take people through that. So we can say if I mean obviously money has to happen in business, we get that. But if it’s not a natural top driver and it’s getting the most of your time, energy and effort, it’s going to feel off, it’s going to feel against the grain. And so if you do it in a more natural order, then it will come along with That’s why Brendon I’m happy for him to sit today because it has come along. With the culture and money just because of him learning how to be grounded and and and do his job at his best and him being able to communicate that to the team and the customers verbally and non-verbally.

Brendon Canale: [00:45:10] Yeah. So what got me to bringing that point back up is the strategic hires is figuring out who whenever you’re looking at people, not only looking at their voice orders, interacting with them, seeing, you know, maybe they maybe they, you know, fibbed a little while. They’re taking their their analysis or where you’re kind of understanding them and seeing who’s going to be a good fit for company culture. So you can continue that environment of just like a healthy place to work, as I’m sure everybody’s had that job where it’s just like the manager. Is this like super toxic or like one bad apple just like focuses on the wrong thing and you’re like, Hey, like, this is what we do, this is what we provide, this is who we are. And, you know, figuring out who fits within that mold.

Sharon Cline: [00:45:54] Um, it’s interesting because you’re talking about sort of an ultimate acceptance of who you are without the whatever nature versus nurture versus choice, meaning that we all put on the feelings that we have right?

Joe Cianciolo: [00:46:10] That’s why when people ask me, Oh, do you do personality? Yes, I do as a basis, but I don’t put stock in the terminology. Like if you’re a caretaker, what does that mean? How does it play out? How does it serve you? How does it not serve you? What’s an opportunity for you and what’s the opportunity for the company? And that’s strategic hiring. That’s kind of the big thing, is you can get warm and fuzzy vibes from somebody who’s extremely charismatic in an interview and they may have the best credentials, but if the job that is needed does not serve their natural best tendencies, it won’t last. And it’s really a formula there too. So what we always say is we we because we’ve done interviews on the front porch with clients of ours, we say, Oh my gosh, you’re awesome. That’s not the job that we have right now. But when we do, we would want you and we’ll call you because we don’t want to give you the false sense that we just want you on our team because we like the team environment, You fit the team environment. We want to make sure that you have the right opportunity to continue to be healthy and actually, you know, develop yourself and say, hey, I want to be here and I’m going to be more committed to being in a place that values me for what I bring, not just what’s on my resume.

Sharon Cline: [00:47:23] I love that, too, because the way you’re talking about it is a I am not a victim of my personality and the jobs that are out there and someone’s not putting me in the right place. I’m not so much a victim. I’m more I can take action to change the outcome, which feels so much better. Yes.

Joe Cianciolo: [00:47:43] But it requires at the very beginning we talked about awareness and acceptance, and that’s the acceptance piece. Like, you can be aware of your tendencies, but you have to accept what that means for good and for bad and for ugly so that you can say, Oh crap, you know, if I know that this is going to bring me down, what do I need? Brendan said, This is what I know is care for me. He knows that now. It’s part of his cheat sheet booklet, whatever. So he can he doesn’t even need to look at it anymore. It’s part of his daily practice. He knows how to get it.

Brendon Canale: [00:48:14] Yeah, I have my. I have my people, you know, So I have it. I have a reminder on my phone. 830 goes off every night. I call a person I care about. And, you know, it’s either a person that I need care from or a person that I want to give care to, and that’s very much so simplifying it. But that is a part of like my daily routine, making those phone calls. Like, hey, like it’s been a heavy day. Who do I need to call? Or I need to call this person? And they always just bring that light back, right? And, you know, I’m feeling fired up. You know, I want this person to be fired up to let me call them and, you know, kind of helping them through that, whatever it is.

Sharon Cline: [00:48:49] I love this because it really does give in real time what your company, Front Porch Advisors offers companies, because I’m sure in a way it’s almost like esoteric. It’s almost like you can’t really say it in a quick snippet. It’s it’s complex but not unmanageable. And so I guess I really like that. You’ve had a moment here to explain in a not just from the beginning like we did with Anna Kawa, which was so interesting because it was like the initial this is what it would be like if someone just came to you brand new and assessed. What are your things that you like about yourself and don’t or how it works in your business? But now you can see the other side of you’re not a completely different human being. Like the notion of, Oh, I have to change can be so daunting and scary. And what is this going to mean for why am I still going to like going skateboarding? What, like, what’s it going to mean for my life? But I love that you have your, your your the best version of yourself. Yes. Yes. Oh, still yourself. Just the best version of yourself. Which which to me, if someone told me that you’re going to be the best version of yourself, then I’m not going to be so scared to go through a process of kind of unpacking all of the different things that I don’t like about myself, or I have to look at myself and maybe change and but I don’t want to change too much because that seems like too much.

Brendon Canale: [00:50:10] Learning to use your natural wiring to benefit your job. So, like, I’m a service, like service advisor, service writer. I sell work for a shop. So it was it was exhausting for me when I first started out to sell work for a shop. But whenever that role changed to I’m caring for the customer. That was an internal change. It’s not something that stated that is that is an internal quiet. It was quiet. Exactly. So learning to use my wiring for what I am doing and, you know, growing from there, then make it so that I’m not exhausted doing my job. But it’s actually rewarding is one of the bigger takeaways for me. I don’t know if you guys want to. Oh, but.

Joe Cianciolo: [00:50:53] It also if you notice because he’s humble. Yes. Which is part of his wiring, he’s never arrogant and caretakers are never arrogant. But as a result of this kind of work, his influence makes him a natural team leader. Which is why throwing the term GM, it is a really good fit for him. But traditionally, when you look at that title, a company thinks I need a GM that’s going to be this. No, no, no, no, no. It doesn’t have to be one. It has to be grounded. It has to be. What does the company need to balance out between owner, between other team leads, between other staff members and their company? Needed a Brendan, but he needed to be the best version of himself. And that’s what’s the formula that’s working really well for them. Yeah, it’s it’s glorious to watch.

Sharon Cline: [00:51:42] I love I hope that business owners who are listening right now. Can contact you and say, Here, here are the things that I see aren’t working for me. What’s the best way they could contact you?

Joe Cianciolo: [00:51:52] Well, we are front porch advisors.com esses advisors with an E. I am Joe at Front Porch Advisors. You can email us. You can go to our website. There’s plenty of ways to to connect. But what what I really also hope and why I love today is all of the clients that I get to work with on a leadership level, fearless leadership. I’m going to start saying that fearless leadership because Brendan has been on that leadership journey. He’s in it right now is you can see them intentionally spreading it out because that’s part of what it means to be a fearless leader is that when you know this about yourself and you become grounded, you want other people to be their best selves. And that’s why listening to Brendan talk to you and then all of a sudden flip things.

Sharon Cline: [00:52:36] Back, he was asking me questions.

Joe Cianciolo: [00:52:37] It’s because if we do that as a community, we all want the best around us. We want the best. And that is, like you said, you don’t have to change and you don’t have to pretend to be extremely dominant or extremely demanding. You just have to be grounded because everybody brings something different to the table and it’s necessary in all arenas.

Brendon Canale: [00:52:58] So when everybody sees the fake but they respect the real, so be yourself. Don’t pretend.

Sharon Cline: [00:53:07] I.

Joe Cianciolo: [00:53:07] Won’t pay you later is. But it’s coming out of him. And I get to usually when we’re in session, we’re doing the work like right now. But when we are at this point, I’m watching and he’s coming up with these gems that we it just makes me feel like I want to do more. I want to continue and I see Brendan continuing his journey upwards and the fear has didn’t even play a part today, I don’t think.

Sharon Cline: [00:53:33] Not at.

Joe Cianciolo: [00:53:33] All. Fearless formula.

Sharon Cline: [00:53:35] Fearless formula.

Brendon Canale: [00:53:37] I was ready.

Sharon Cline: [00:53:39] I like that. You say when you’re when you’re elevating yourself and you want to elevate people around you, well, then it just elevates everything. Do you know what I mean? Like, exponentially.

Joe Cianciolo: [00:53:47] Well, and like you said, you can people can feel the fake, and the try is fine. I don’t have a problem with people trying as long as they’re willing to accept that they’re trying. Instead, once you take that away, it can be a little bit simpler and you can be more accepting of what’s real and not sort of trapped or enslaved by your own tendencies. The double edged sword is there for everyone. The question is, is do you know which way to hold it? Do you know which way to use it? And can you stop yourself when you start to see that it’s it’s not the best version of yourself takes practice. Even after all these years, we’ll find plenty of opportunities to say where it’s not. But I bring people like Brendan right into that, where I will call it right out so that I know and he knows.

Brendon Canale: [00:54:33] Yeah, we’ve, we’ve had many sessions where Joe is like did this old tendency.

Sharon Cline: [00:54:39] But you know, I love that you call it even your own fearless formula because you are you have tools, you refer to it. We have a plan for that. This is how we can work around it. You’re not a victim of your circumstance.

Joe Cianciolo: [00:54:51] Well, and it’s really easy to measure numbers, but like you said, the intangible, the the culture that these words have, I think, been a bit co-opted lately. That’s what you you felt from Brandon. Yeah. When we do that, we do have tools and we do have formulas, but it’s sometimes harder for a business owner to think, Man, I really need that because they want to know how is it going to improve sales? Well, this is it. And that’s why I appreciate you coming on to help, because Sharon is one of those people who connects people she’s really good at. But it will be so much easier for everybody when they realize, oh, wait, that’s not natural for me, but maybe one of the people on my team is for them and how do I empower them? What do I need to give them that provides them what they need to be fearless and amazing like?

Sharon Cline: [00:55:39] Brendan So if you if people want to come see you and see this interaction in action, where could they.

Brendon Canale: [00:55:46] Go? Diesel David Inc Type in diesel. David.com. Check us out (770) 874-5094. I’ll be on the phone and.

Sharon Cline: [00:55:55] No one’s going to test you at this point We got.

Brendon Canale: [00:55:57] It. Main Street, Woodstock, Georgia.

Sharon Cline: [00:56:02] Well Brendan Connell and Jose and hello from Front Porch Advisors. I’m so excited that we got to have this conversation today. This is some of my most like I said, I get in my own head and just seeing it in real time, someone right in front of me. You’re different from the first time you came on the show, which was probably last September or maybe maybe August. It’s cool to see. It’s it’s really true. I guess so. All right. Well, listen, everybody out there listening to Fearless Formula, thank you for tuning in today. And this is Sharon Cline again, reminding you that with knowledge and understanding, we can all have our own fearless formula. Have a great day.

 

Tagged With: Diesel David, Front Porch Advisors

David Samaha and Brendon Canale with Diesel David

August 16, 2022 by angishields

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Cherokee Business Radio
David Samaha and Brendon Canale with Diesel David
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From the back seat of a 1990 Toyota Corolla, into a box truck and then a 9,000sq ft building purchase, Diesel David Inc. company values to be sustainable and scalable, the focus must be on the team. When the people in the company are healthy and able to experience the win in their own goals and ambitions, fixing trucks and serving customers is the easy part.

David-Samaha-Diesel-DavidDavid Samaha is an ASE Certified Technician. In 2014, he started Diesel David, which eliminates the frustrations of working with a repair shop. His services are 100% mobile.

David’s customers love him because he saves them time, money, and heartache. No more waiting rooms, no more sheisty mechanics, and the best part is you get to drive your car or truck with confidence!

Brendon-Canale-Diesel-DavidA small drop can result in a ripple that grows into a tsunami. For Brendon Canale that was a toy truck as a young child and a bmx bike. These two seemingly small things gave him the fundamentals that would ultimately shape his life.

Bmx bikes taught Brendon to love adrenalin and turn wrenches. The toy truck began an obsession with vehicles that has only grown stronger throughout the years. When the opportunity to come on board with Diesel David presented itself, Brendon took the job.

Brendon started off as the shop handy man, then he took charge of projects and took care of what needed to be done.. That pattern of taking the initiative set him up perfectly to take over service writing, and eventually shop management.

Brendon didn’t realize this was what he would be doing, but if he hadn’t taken that initial opportunity, he wouldn’t be where he is at today.

Follow Diesel David on Facebook.

This transcript is machine transcribed by Sonix

TRANSCRIPT

Intro: [00:00:09] Broadcasting live from the Business RadioX studios in Woodstock, Georgia. It’s time for Cherokee Business Radio. Now, here’s your host.

Sharon Cline: [00:00:25] Welcome to Fearless Formula on Cherokee Radio X, where we talk about the ups and downs in the business world and offer words of wisdom for business success. I’m your host, Sharon Cline. And today I have two people in the studio that I’m very excited to introduce you to. One is this is his. He started his business in a Toyota Corolla, which I love. It’s such a great story and now has a box truck and a 9000 square foot building. And he’s built his company on a value that is it is sustainable, it is scalable, and the focus is on the team. I would really love to welcome David Samaha and his general manager, Brendon Canale, and this is from Diesel. Dave Inc. Welcome.

David Samaha: [00:01:06] Good afternoon.

Sharon Cline: [00:01:07] I like the colorful bio. I just thought it was amazing that that’s like you start you can picture a little like Corolla, you know, and you’re just trying to figure out how to do your business in a small car. And the next thing you know, you’ve got this huge, huge company.

David Samaha: [00:01:20] What was more interesting for me was writing the bio in the intake form for the radio show. It’s like I had to do this in third person. This is weird. Yeah.

Sharon Cline: [00:01:30] So you’re well now. You can do it in first person. So let’s talk a little bit about sort of how you got started. I mean, I know I talk about the car, but what was how is what’s the beginnings of of diesel?

David Samaha: [00:01:42] Dave Inc The beginnings go back to a go cart. So I was 13 years old and I had been cutting grass for probably about like a summer. And so growing up we were in this neighborhood called Parkway Commons in Kennesaw, and it was a really, really great neighborhood to grow up in in suburban Atlanta. And there were these specifically to go carts that the older kids had in the neighborhood for at least ten years before. I mean, I was probably three years old, and these go carts were just going around the neighborhood and they’re like these old 1970s vintage tube frame sheet metal for go carts. And they just kind of bounced around between different kids in the neighborhood. You know, they’d grow up, get, you know, 14, 15 and 16 years old, get a car and go cart would just be sitting and they would pass it down to someone. So at one point, my best friend, he lived right next door to me, had gotten a hold of this go cart with it, everything running and going great and it just stopped running, kind of was just kaput.

David Samaha: [00:02:43] And I saw it down, like in a storage shed. And I kept asking him. It’s like he wanted to sell it and he really did it. And I was like, You’re not doing anything with it. Like, just like, why are you not willing to sell it? He’s like, okay. So I took 50 bucks of my hard earned money from cutting grass, and I got it. And then I started to just, like, take it apart. And my dad was pretty supportive in that he’s always been like a handyman, but by no means is he like. An automotive mechanic or like he was just figuring it out with me. So he’s like, Oh, we need to get the engine manual. And I’m like, No, we just need to take it apart. And he’s like, Well, we need to do this. And I’m like, No, no, we need to see why this is. So he kind of like mentored me through the process, and I think that’s when I realized that I had somewhat of a mechanical aptitude.

Sharon Cline: [00:03:27] It’s funny because everyone thinks of the Internet now like I YouTube everything on how to fix anything. But you didn’t do that then?

David Samaha: [00:03:33] No, no. We went to we went to the library and we got an old school. Oh, Briggs in Stratton, five horsepower engines. And then we went and talked with this man by the name of Harold Huffman, and he owned a lawnmower shop, like right on Canton Road, actually, the same road that our shop is on now. Wow. And this was yeah, 17, 17 years ago. And I went over there and I asked a bunch of questions and he gave me some of his tools to take home, to take the engine apart. And then I came back with more questions, and then he gave me more answers. And it kind of was like this back and forth where he was really like my first mechanical mentor. Like, so I would start going there, like after school and just like. Oh, man. Like pushing lawnmowers around was really the biggest thing, like pressure washing lawnmowers and cleaning things off. And then like after like three months of doing that after school, my parents would drop me off there because I wasn’t driving. And, you know, everyone would like, hey, like, you need to use this to clean this off or you need to, hey, you can take this apart. And like, this problem on this lawnmower is actually caused because water is in it because they keep it outside and they don’t cover it up. So I learned a lot of really cool little like nifty things that, you know, you’re just a sponge at that age. You just soak it up.

Sharon Cline: [00:04:45] So you’ve been wanting to do this or have been interested in it since you were 13?

David Samaha: [00:04:48] Yeah, it was just like curated, right, kind of life. It’s one of those things where life just directs you. And I think if you’re so. I was just, like, letting myself be directed. I wasn’t, like, fixated on being some great mechanic or entrepreneur. Like, I was more focused on. Like cutting grass. Like I’d built this little wooden two by four. Like I took my skateboard apart and I like bolted my like the trucks and wheels on my skateboard up to this. Like, what? An apparatus. And I made a trailer for my go kart so I could put my lawnmower on it. And then I made, like, a side carrier so I could, like, carry my weed whacker. And I didn’t have to, like, have it, like, across my body while I’m driving the go kart and. So I was like, I still drove my go kart even when I was like 15. Like, I’d sometimes, like, I had a little truck that I bought for my brother in law. Like I would drive it to jobs in the neighborhood before I really had my license. But I would still like even at 15 years old and I was tall, I was like six foot by the time I was 15. So totally way too big for this part.

Sharon Cline: [00:05:48] But so fun. Yeah. But then fast forward to when you actually have this business. How did it. Well, you had the origins of it from when you were a teenager. But what were the next steps that created your business?

David Samaha: [00:06:00] Just same. Same thing. But. Different. So larger. Right. So it’s just like the common theme is, is how when you’re open and receptive and you’re just living within your talents and like what you’re good at, like opportunity continues to present itself. So from like the go kart I was doing lawns and I’ve met some like lifelong customers and mentors and I was at school one day and high school sophomore and a recruiter came from Universal Technical Institute. That’s when I really started connecting the dots on like doing automotive and like again, just living in your talents. Like I was installing stereo systems and radios and subwoofers for like juniors and seniors at that point. But like, I just didn’t view it as automotive repair.

Sharon Cline: [00:06:45] Or sustainable business, right?

David Samaha: [00:06:47] Yeah. No, it’s just like doing it because it was fun and it was felt like playing. And so then I like get this in my head that I want to be a mechanic. So I go home and tell my dad and he’s like, Turns off car cowherd was like, Let me tell you about like, you need to be an engineer. It’s kind of like what he was saying and he like drew graphs of like income, potential of engineers and, you know, income potential of mechanics and whatever, slightly outdated numbers and ideology. But anyways, he showed me and then afterwards he’s like, well, if you’re going to do it, you can go to this private school that’s 75,000. You can pay for it yourself. Or what I’ve done with your three older sisters is I’ve offered that if they go to if they qualify for Hope scholarship and the additional tuition expenses and books like I will help pay for, but I’m not willing to do that if you’re not utilizing the resources that are already available to you. And I was like, Okay, well where do I do that? He’s like, Well, there’s a school like two miles away, like it was North Metro Technical College, and I ended up doing a dual enrollment program with them. And it was really cool to just like you’re treated like an adult, you know? So at that point I’m a junior, I’m going to take college classes and, you know, just like little steps, right? So you’re learning these things. And then I graduated high school a semester early, so that winter quarter I started at North Metro Tech and my teacher there, a man by the name of John Hill, taught me like just a lot, like he and I really connected.

David Samaha: [00:08:16] And I think I reminded him a lot of himself when he was younger and he asked me to come work for him at an automotive repair shop. So I’m going to start speeding up the story now. So I went to go work for John for about four and a half years and he ended up firing me. And the termination was really he had called himself in a pickle that I think a lot of business owners do, which is they care more about the people than they do about the success of the business. And he had employed his nephew for quite a long time. And and I think, you know, no one gets it right the first time. And it was kind of in a spot where he either had to fire me or he had to fire his nephew. And he couldn’t fire his nephew because there was he was just over leveraged. His nephew knew how to do everything. And, you know, if John had, you know, it could have worked out a bunch of different ways and still been successful. But the way that it did work out was where he terminated me. He’s like, You need to go get a job in a corporate world like a dealership and see what it’s like. Was I had a bunch of ideas that he didn’t want to do. He’s very resistant towards. And I think if he saw that, you know, if I saw the other side that like his background was from a dealership, was from this like conglomerate, and those same principles are not as effective in a small business. So I went and I got a part time job at Firestone, and it was at Firestone that I really the money started making sense.

Sharon Cline: [00:09:39] Interesting.

David Samaha: [00:09:40] And there’s this gal by the name of Cindy. She’s a phenomenal service advisor. Women tend to make exceptional, exceptional service advisors and like that front facing customer dealing because your customers don’t expect you to be knowledgeable on the automotive technical side, yet they feel cared for. And if you have a woman that’s able to take like a concern and a complaint and like a goal and distill that down into a technical, like readable form for the technicians, and then take what the technicians say and then put it back and understand like layman’s terms, it’s extremely, extremely effective. So Cindy sold like $5,400 worth of work on a 2004 Toyota Corolla. And this was a Toyota Camry and this was in 2000, 13 or 14. So it’s like the car is only worth five grand. And and I was only working part time. So she was like, Hey, I’m only going to give this repair order to you if you tell me that you can get it done before you leave today because you’re off for like the next three days. And this lady is not going to be without her car for like five days. Four days. So it’s like, yeah, sure. You know, I think I can handle it. And I jumped on it like 8 a.m. and I had it done by lunch. Wow.

Sharon Cline: [00:10:51] How did you feel? Were you super proud of yourself?

David Samaha: [00:10:53] Oh, super proud of myself. And then it like started setting in. I’m like, holy smokes. This was. Almost 50 $500 and I got it done in like 4 hours.

Sharon Cline: [00:11:03] Then you could imagine sort of yourself having your own system where you are taking that 50 $400 or whatever it is to yours for yourself.

David Samaha: [00:11:11] Yeah. Yeah. And at the time, like, I just had two small goals, right? So like after I, after I lost my job, I was like, okay, I was making about 700 bucks a week. And this is after doing it like hardcore for four years, I can 700 bucks a week. So I was like, okay, so if I do like two and a half jobs a week, I can essentially make the same. Gross And then I can work at Firestone, start gaining some experience and knowledge there. And the education will make up for any type of discrepancies in that like total profit, right? So that was when I was like, Oh.

David Samaha: [00:11:43] Business, I.

David Samaha: [00:11:44] Need to do this full time. Shortly after that, I was driving home, there was this f 350 that was like blocking three lanes on bills, Ferry Road. I don’t know how he managed to do that. So I like but then the cars are going around them. So you couldn’t like he was he was stuck because everyone was stuck. But then they were going around him so he couldn’t back up. So I blocked the lane that people are using to go around them to create a pathway so he could back his truck up and proceeded to go like interview this 55 year old man and like, hey, man, like, what are you doing? He’s like, I’m broken down. I was like, Oh, okay. Like, well, that’s why I’m here. Like, let’s get you pushed out of the road. And he’s like, he’s like, Yeah, I know what the part is. Since I’m like, Oh, you’re this kind of person, like. You know what the part is that you put it off and you’re like causing all kinds of destruction out here on Bills Ferry Road with like traffic powder. And so we push it out, like push it out of the way. And I give him a ride home and he lived like half a mile from where he broke down. And he’s like, drilling me with questions is like, Oh, so like, what do you do? And I’m like, Oh, like, I work at Firestone, I fix cars on the side. It’s like, Oh, so you’re a business owner? And I was like, What kind of business do you have hitting on my business card? And it was like one of those nametags that says like, Hi, my name is.

Sharon Cline: [00:12:52] Like a business card. You put your name David on there.

David Samaha: [00:12:55] So it was just like it was just like, like I fix cars. I think that’s what I was like. I fix cars and like had my phone number.

Sharon Cline: [00:13:02] It was really cute. He remembers. I bet he remembers getting that business card. It’s kind of memorable.

David Samaha: [00:13:06] So hit him a business card. He’s like, So are you an LLC or a corporation? And I’m like, What’s the difference? Like, well, LLC has been around since 1996 and corporations have been around since 1776, and there’s only one that you want to be. And I was like, Okay, that’s interesting. It’s like, How do I do it? It’s like, well, first tell me how you how you learn so much about diesels. And until this question was asked to me, I didn’t feel like I knew anything about diesels. It was just nuts and bolts. So again, that common theme is like, it was just fun. I just did it because I enjoyed it and I was playing my own game and completely oblivious towards anything else going out in the world or potential or like I just wasn’t concerned with distractions and I told him I was like, it’s just nuts and bolts. He’s like, But yeah, like, how did you go to school for it? I was like, Oh, I went to Chattahoochee Tech, but it was actually there that I’m like, So I’m connecting these dots as he’s asking me this question. But it was actually there that I met this guy and I worked at a shop for four and a half years and like we just worked on a lot of diesels there. And he’s like, Oh, well, it’s hard to find a good diesel mechanic. He’s like. He’s like, Tell you what, he’s like, you come over later and help me put this fuel pump on and we’ll talk about it. So he ended up doing like he has a background as a business law attorney. So he did my whole business corporation and my articles of organization and all the filings and everything with the state. And then I just kept his diesel truck running.

Sharon Cline: [00:14:26] And how did you come up with diesel? I mean, it’s an obvious.

David Samaha: [00:14:28] That was his. Right. So he came off diesel. He’s like he’s like your diesel, David. And I was like, oh, like, what about this guy? That’s like Diesel Dave. He’s like, That’s a different name. He’s like, Your Diesel, David. So he got the domain, we got the dot com and got the phone number and. Then we also got Diesel David’s, which is funny because we did that seven years ago and like now I’m like been jamming with my new buddy Jared. We’re actually like best friends now. He’s an Internet marketer and. Gosh, Internet marketers. So we’re like going over different like sales copies. And the thing that always has a higher conversion rate is just like the bland, simple. Like advertising, like graphics, like it’s never anything, like, flashy or, you know.

Intro: [00:15:15] Like, hello, my name is, is.

David Samaha: [00:15:17] Yeah, no, it’s like. Yeah, no, but like the conversion. Yeah, the effective conversion rate. Like, what do people want to know? Like what problem do you solve for them? And like how do they, how do they get you to solve that problem?

Sharon Cline: [00:15:27] I love that, too, because you talked about that in your bio. You were talking about how one of the goals that you have is understanding the customer’s needs and desires. That is, it is a greater importance to you than the expected service. Talk to me a little bit about that, because I love the notion of looking at a person and not seeing dollar signs, but more seeing a problem that they have that, you know, you can tell them, I’m going to solve this for you or I’ll do the best I can.

David Samaha: [00:15:50] Yeah. So. Most like people come to the automotive shop to get their car fixed and most automotive shops fix cars. But what fails to happen is you have a lot of cars that don’t need to be fixed either. It’s not important. It’s not urgent. Combination of both of those and. The car might not be worth fixing or like if the customer is fixing the car, but then they plan on. There’s so many different scenarios. They plan on leaving the country. They don’t need to fix the car. It’s like, dude, you could actually Uber for the next two months and you might spend on what you told. Just told me your commute was like your normal routine. You might spend $400.

Sharon Cline: [00:16:35] You tell this to the customer. Do you ever tell you tell them, listen, it’s just not worth fixing right now. You might as well just hang out. Yeah. I mean, that must make you different. That must make you different from a lot of other.

Speaker3: [00:16:45] You have to understand what the customers goals are. Like, hey, like. Because you can tell them all the stuff that’s wrong with their car. Like, any mechanic can do that. But if you don’t know, like, what do you use a truck for? Because like a lot of people have have diesel trucks and they don’t need them. So it sounds like we’re talking ourselves out of business, but there’s so there’s so many diesel trucks on the road that it’s not like the people that don’t need them can can get rid of it.

Sharon Cline: [00:17:08] Why do you think people have diesel trucks that that don’t need them?

David Samaha: [00:17:12] It’s the it’s the dream. Like diesels go forever and they last a long time.

Intro: [00:17:16] I was going to ask you that question, actually, Brandon, because there is a difference between obviously what’s the difference between a diesel and non diesel engine like that was one of the things in your bio. It’s a good question. It’s a good question because I don’t know. I’m just the average Jane who does not know much about cars, who would come in and be like, I don’t know, it’s making this noise. Can you fix it? So yeah, can you tell me what the difference is between.

David Samaha: [00:17:38] Yeah. So diesels will last a long time. The main benefit of a diesel is the torque. So use it for towing, use it as a work truck. You got to really put it to work to get your value out of a diesel truck where if you’re just driving it to the grocery store, you’re just driving it to run errands. You’re not using the truck for its purpose. And it’s shorter trips that kill these trucks. So customer tells me, you know, I just throw lumber in the back of it and I go to the job site. It probably need to be in a tundra, not in a diesel truck. Diesel does have a lot of maintenance that come along with them. They’re great at towing. You’re not using it for the purpose of a diesel truck. You’re costing yourself a lot of money and maintenance.

Intro: [00:18:19] So you recommend for someone who’s just going up to publics and back, you know, in their diesel truck, maybe you could use use your money more effectively in a different kind of vehicle.

David Samaha: [00:18:29] Exactly. People want, you know, modern era hassle free experience. So if you want hassle free and you’re not putting the truck to work, you’re not making money with it, buy something that suits your needs.

Intro: [00:18:39] I mean, do you find that people respond to you in a way where they’re just sort of like quiet for a second when you tell them, here’s what we’re going to do for you, where they don’t even understand that what you’re actually trying to do is save them some money and potentially not even be used by you all. I mean, it’s such a different model, business model, and it’s refreshing and it gives me a feeling of trust.

David Samaha: [00:18:58] So something that David spoke with me about is I’m a service advisor, not a service writer. And so I’m going to advise you on what to do with your vehicle instead of just selling you a bunch of work because your truck needs it. There’s trucks that are heartbreakers, beautiful trucks, tons of power. It’s going to break. Is it going to break today? Is it going to break in two years? I don’t know. It’s going to break and it’s going to cost you a lot of money. So a get a truck that’s going to be reliable and we have a whole list of trucks we recommend, like I’ll send it to you. We do a pre-purchase inspections, all of that. What I don’t like to see is somebody put a large sum of money into a truck that’s going to break in two years. That’s not value. And ultimately, you’re going to respect me if I tell you what my honest opinion is.

Intro: [00:19:45] That’s true. I love the notion of respecting someone’s opinion where you’re not wondering what you were trying to get out of me. You know where I’m not thinking, well, of course he wants me to get all this service. Even this belt looks like it might need to be replaced because it has a small crack maybe, which I can’t even verify because I can’t see it. So, you know, there’s like, especially being a woman, I’ve had that happen to me and it did not happen to the man that I was with, you know? And I really resented it made me mad. So I appreciate that you’re kind of giving people a sense of safety.

David Samaha: [00:20:13] Exactly.

Intro: [00:20:15] Are you having any trouble at all hiring people who work on on diesel engines? I don’t know how common this is.

Speaker3: [00:20:22] So a lot of people can. Let’s back up. So everyone talks about labor shortage right now or like a lack of quality help and. If that’s what you’re seeking and that’s what you believe, then that’s all that’s going to exist. And that’s there’s nothing more to the answer for that. So all these people talking about. The struggles they have with labor. It has more to do with them than it does with other people. Because what I can tell you this is any company that has a great culture does not have a labor shortage. So if you’re talking about other people for so you can’t control that. So you’re just inducing stress and agony. It’s like a choice, like you’re choosing to be miserable. And I wake up and I’m like, I don’t want to be miserable today, so what can I change about myself or my business or our company culture that is going to attract top talent? And then from there. It’s. It’s easy. Like, I shouldn’t say easy. It’s simple. Right. So the work is hard, but the answer it’s way more simple to choose to adjust yourself and your business and know that. All right, if I create a culture around. The people, the team that the the workers are not going to be my problem. And then also, if you have a good team, then the customers are going to be less of your problem. So it’s kind of. So kind of it is a no brainer, but everyone makes it really complicated.

Intro: [00:21:47] Did you come up with this this culture philosophy in the very beginning of your business?

Speaker3: [00:21:52] No, before it was the customers. But then, you know, like energy is probably our most precious resource. So my own personal energy was being capped by how many customers. So then I had to expand. So then I hired one person and then hired another person. And then it was kind of like figuring out, okay, how do I take care of these people? So that way we can, like be our best at how we’re taking care of our customers. Because if it was like that very early realization, like, okay, the people aren’t taking care of like the team is not taking care of the customers. So just as a whole, like if people aren’t taking care of them, more people aren’t being taken care of. But if people are being taken care of, then more people are being taken care of.

Intro: [00:22:32] Right. It’s the notion of like last week I had someone on that talked about a rising tide. No. This all ships. God, take it. I can’t remember. But it’s like when everyone else is benefiting. When you’re benefiting, you benefit other people and other people benefit and everyone wins. That’s the notion of it. Rising tide sinks. No ships. All right, I’m gonna have to look it up. Sorry. I don’t have the right philosophy in my head right now, but I did want to talk to you a little bit about what you think your biggest mistake might have been along the road. Like if someone is considering doing something similar, starting their own business, what are some things that we could tell them or you could tell them that could be of benefit?

Speaker3: [00:23:12] Mm hmm. Brendan.

David Samaha: [00:23:16] All right, so you can probably.

Speaker3: [00:23:18] Tell me my mistakes better than I can tell me my mistakes. I’ll have to open up my Twitter.

Intro: [00:23:22] Friends for.

David Samaha: [00:23:24] Be calculated, not reactionary. So if you have you know, you have your heart rate. You know, you’re aware of yourself. Everybody has anxiety. We’re all humans. So something hits you and your heart rate rises. Your thoughts are running a million miles a minute and you say something that is not effective. It’s, first of all, probably not what you meant. Second of all, it doesn’t accomplish your goal. All it does is just kind of light the fire. I’m burning a bridge, so if you feel yourself in that state, take a step back, take a deep breath. Go find calm, come back, collect your thoughts, say what you need to say and be direct about it. You know, like, you know, Hey, man, you left a bunch of coolant on the floor. Everybody walked in it, tracked it throughout the whole shop. Now the whole shop is covered in coolant. You know, I took a second. Calm down, like we just need this cleaned up. And in the future, let’s as soon as there’s a spill, let’s put some oil dry on it and soak it up.

Intro: [00:24:24] Do you do you find that things that you’re experiencing at work and using those philosophies also bleed over into your personal lives, too? I would have to imagine it’s almost like training yourself reprograming yourself not just in business, but in the rest of your life.

David Samaha: [00:24:39] For me personally, I don’t have this like dominant persona about myself. I’m very direct and that catches a lot of people off guard. I have no problem saying what I mean, and it’s not an aggressive way. I’m just telling you how I see it and what it is. And here’s the next step. And you’d be surprised that first of all, the level of respect you gain, but the reactions and the surprise you get, especially for somebody that looks like me.

Intro: [00:25:07] What do you mean, looks like you? Nobody can see you.

David Samaha: [00:25:10] Understand? I’m just.

Speaker3: [00:25:11] I’m just. Let’s unpack that.

Intro: [00:25:13] Yeah.

David Samaha: [00:25:14] I’m just. I’m just a goofy 25 year old guy that, you know, people don’t expect it to come out of my mouth whenever I’m like, Oh, hey, man, that kind of looks like it needs a little more work put into that. Like, you know.

Intro: [00:25:26] What do you think are some of the biggest misconceptions of your industry are.

David Samaha: [00:25:31] That we’re that were con artist that’s the biggest one people have this this notion about mechanic shops which I get it you know whenever your car breaks it’s high stress and you know, they’ve been burned. Like I’ve had so many customers that say like this shop said my truck was fixed, I paid them $10,000. And the problem is still there. I mean, we don’t do that if we don’t fix your problem. There is no we don’t fix your problem. We fix.

Speaker3: [00:25:57] It. Yeah. There has to be an exchange of value. If we can’t provide value, then why are you providing money? Because all money is is just a measurement of exchange value.

Intro: [00:26:08] Ooh, hang on. For business people, I need to unpack that one. I love that because really I have some I have thought this and somebody mentioned to me recently that maybe this isn’t the case. But I do believe deep down that you either honor people or you honor money like there’s a real fight there between what’s most important to you, because you can you can really value money enough that you’ll take advantage of people or you can value people enough that you would never do that. And the money that comes is as genuinely meant to be yours, if that makes sense.

Speaker3: [00:26:42] I think. I don’t know. You can lead on this one, Brendan.

David Samaha: [00:26:45] All right. So I’ll simplify it down. You have a you have those electrical bucket trucks that they use. They pull up to the power lines. They have the bucket that goes up and that guy, you know, fixes whatever’s going on up there or runs line. Those trucks can make 2000 to $5000 a day. And so if it’s broken down, they’re losing money every single day. If we’re able to, you know, get the problem and figure out the solution, act quickly, get that truck back on the road. We provided an immense amount of value. We’ve solved the problem and to them, it’s worth paying the price to get it done.

Speaker3: [00:27:20] So I really do like money, but what I like more than money is what it signifies. Right? So when you talk about providing value and like money is just a measurement of exchange value. What Brendan was saying there is that if you can solve a problem. That is a costly problem. It’s worth what? It’s worth money. It’s worth a lot of money if you can solve. A lot of really costly problems. It’s worth a lot, a lot of money. So inversely, if you can if you can solve a problem that’s not worth much money, then unless you just do it for a bunch of bunch of bunch of people, you’re like, it’s not going to be successful. So I think earlier we talked about like advice for like people getting into business or you want to circle back to that because I think it fits into this conversation perfectly.

Intro: [00:28:18] I love that.

Speaker3: [00:28:20] What was the question?

Intro: [00:28:22] What were you talking about? Like, how.

Speaker3: [00:28:24] So? Just like choosing. Like. So if someone was like, all right, how do I play my own game? Like, how do I be me and do something that is, like, beneficial? It’s okay. Find out what, like, what problems exist that you can solve being you. And then after you get, like, a list amount. Just start with ten. And then out of those ten, be like, okay. Which these are the most costly problems. And then give that to like give that to your friends. To not friends that are similar to you. Like friends that are different, like give it to one of your parents. Gave it to like five different people. Be like, hey, would you rate these on a scale? Would you number them 1 to 10 on like what would be the biggest headache and the most costly? You can frame it different ways. So like frustration, that’s usually equates to money. Speed usually equates to money or just like actual direct costs. Like if. Let’s say your talent is. Narrating and you’re the problem exists is that people are afraid of it or you have a bunch of different problems around public speaking. So what I would go directly to is like who are the most successful peoples that have issues, public speaking? And I would put my thumb right on the tech sector. You have all these people that are extremely successful. They make loads and loads of money and they are scared, like spotless. So then I would transition from being a narrator to being a public relations agent, and I would market myself as an agency to as a public relations agent to the tech sector.

Speaker3: [00:29:53] And I would perform on stage. I would answer. It’s like I would get like hyperfocus on like understanding, like who they are and what they do and what they provide. And then I would do all of their interviews for them or alongside of them, and you can let them know that like, hey, we also have a coaching program, so there’s just a bunch of ancillaries you can go with. Like we also have a coaching program to get you to do what I’m doing, but I want you to know I don’t expect you to do that in the beginning. Like, that’s why I’m here. That’s why you’re hiring me. But we’re going to get you up to speed to where you can, like if you want to be on stage in front of ten people or 10,000, it won’t make a difference to you. Just like when you first learned code, whether it was one line of code or whether that code is 100 lines. It’s like, you know, when it does what it does, it doesn’t matter if you’re asleep. It doesn’t matter like that code is leveraged, it’s going to run and it’s going to multiply and it’s going to do more than what 10,000 people could do. And you’re capable of the same.

Intro: [00:30:44] If you’re just joining us, I’m speaking with David Samaha and Brendan Canal from Diesel, David Inc. And I loved that because it it’s very creative. My brain doesn’t work that way. So I always am fascinated by people who can think beyond well, most people can think beyond what my brain does. But I’m just saying that was cool because I never considered being a voiceover artist and audiobook narrator going to approach anyone who struggles with that. I’m always just kind of doing my own thing and praying someone hires me, which is not a very successful business model. Just to let you know, in case you’re wondering out there.

Speaker3: [00:31:16] I know Church is an extremely successful business model, so maybe there’s something in prayer.

Intro: [00:31:20] Oh, maybe so. I mean, it’s really, really marry it all together. Pray, hope that I get business.

Speaker3: [00:31:27] Take a bunch of action and strategy.

Intro: [00:31:31] Sorry. Do you find that that’s actually the most rewarding thing, is being able to take a problem that someone brings to you and kind of think beyond a general way of fixing something? I mean, I love that you think deeply about it and not not just here’s here’s the knocking sound that I have. But you’re actually wondering what they’re even using the truck for. I mean, is that what you find the most rewarding?

Speaker3: [00:31:55] Um. So that’s what makes it sustainable. Right. So when you think about like if you’re actually able to, that’s what provides value. So sustainability is directly proportional to value provided and so so is money. So if you can provide more value, then you’re going to be more sustainable and you’re going to make more money, simply put. So if we’re able to actually analyze. Because like, people are just focused on what they do, right? They’re not thinking about their car like they probably haven’t a lot of these cars they bought eight years ago. Right. So Brendon talks about people having diesel trucks that don’t need to have them. They had a purpose at one point. They made a good decision. Right. But that good decision might have been to go on a camping trip with their family or, you know, a three month thing. And they did that. But then they still had their diesel truck seven years later. Is this just because it doesn’t make sense to get something for three months and then get rid of it?

David Samaha: [00:32:51] One of my favorite questions to ask is How long are you planning on having this truck? Bingo. Some people ten, 20 years. I want this truck to last, like be a lifetime truck. Other people, it’s just got to get me through the year. Those are two conversations of, hey, here’s what you need to do to make sure that you’re not putting an engine in this thing in five years. And here’s what’s going to get you by. And here are some little extra maintenance items you’re going to want to do just to make it so you don’t have any catastrophic failures. Understanding the goal and educating the customer to most important things. Yeah, hands down.

Intro: [00:33:26] That’s so interesting. I love to the notion of asking someone because because I just went through a car issue with my Prius, which is a total opposite of a diesel. By the way.

Speaker3: [00:33:36] We work on Priuses, two in 100. We build the batteries in them.

Intro: [00:33:38] Actually, that’s. Do you really? Yeah. I’m so glad I met you. So let’s talk a little bit about this. This is my favorite vehicle. We have a relationship, but I wanted to ask you, actually, it’s a good it’s a good time to bring up what exactly what exactly do you provide for customers? Like if they’re listening right now and they have a car issue or if they don’t, just tell me what you do.

David Samaha: [00:34:00] All right. So customer calls, I answer the phone. Hey, how’s it going?

Intro: [00:34:05] We’re talking deep, literal. Let’s go a little.

Speaker3: [00:34:09] Down.

Intro: [00:34:09] Here. What are the services you provide?

David Samaha: [00:34:11] How’s it going? What can I do for you? It’s Brendan. And they’re like, you know, hey, you know, it’s this. This is wrong in my car. I’m like, okay, great. What’s your car doing? You know, you know, it doesn’t turn on it. It, you know, it drives and it shuts off. You know, I need to understand what’s going on. And then within that question is the circumstance. You know, I’m going 55 miles an hour. I floor it because I want to pass somebody and it shuts off every time. And I’m like, okay, so it happens at 55. Technician needs to know that they got to go on the highway like all that next step is educating. So, hey, based off what you’re telling me, I think it could be X-Y-Z. Obviously, a technician needs to look at it. And, you know, once we get an idea and a game plan, we’ll let you know if it’s a multistep process or if it’s, you know, this takes care of your problem. And, you know, the biggest thing is, you know, people get frustrated when people get frustrated due to lack of knowledge. Lack of knowledge leads to frustration every single time. So if you’re being ethical and, you know, educate, educate, educate, I can’t emphasize it enough. I’ve had customers that have had horrible, horrible experiences. They come to our shop and they keep coming back. They keep coming back because they understand what the next step looks like.

Intro: [00:35:25] Knowledge is power, in my opinion. So when I understand, I almost have empathy for what it is that you’re going through and you have it for me, you know, it’s like opens up some kind of it’s not such a mystery. And I just, I don’t know, I like being able to go and explain to my friend. Oh, yeah, he told me, it’s this, this, this. And I actually understand what I’m saying exactly.

David Samaha: [00:35:45] Because example was like oil leaks, you know, whenever you have a leak, your system is not making full pressure. We’re going to do this first round of repair. We’re going to repair the most obvious and the highest up because oil drains down. It covers other things up. So once we get that sealed up, we’ll clean it off, drive it. If another oil leak appears, the engine’s making more pressure inside of it now so it could be leaking from somewhere that previously wasn’t. We’ll keep working through it and, you know, let them know like we try to get them all at the first time. But it could be a two or three time comeback and we’ll keep working through it.

Intro: [00:36:16] What do you think? You know, the show’s fearless formula. And so one of the goals of this show is for other people who are listening to kind of understand maybe some of the techniques that you all have used to get through some setbacks or some surprises you weren’t expecting. What’s something that you’ve kind of had to figure out as a as a surprise in your business? We’re so quiet. Oh, my God.

David Samaha: [00:36:40] All right. So this is a hard one to say as a business, but sometimes you have to fire customers. And David can chime in on another setback that if he wants to. But there’s some customers that, you know, you you can’t fulfill their needs, you know, whether it be, you know, their expectation is too high for what their truck is capable of doing, for the amount of money they want to put into it. I don’t know a simpler way of saying it.

Intro: [00:37:09] What would you say? How is the response with customers when you do that? Is it terrible? Is it as dramatic as I’m thinking it is in my mind?

Speaker3: [00:37:15] Oh, normally there is relieved as you are because like what’s happening is like both parties are choosing to continue to entangle and both parties want want a solution. They want out and. Sorry. Let me clarify that. Both parties want a solution and they also want out. Just most people think that the solution is the only way out. And sometimes you just have to pick one. And that is like so that would be terminating the relationship. And whether that involves a refund or doesn’t involve a refund or. You know, for me, the number one thing is like reputation management because like, hey, just because we have a disagreement doesn’t mean that you’re wrong. It doesn’t mean that I’m wrong. It just is. So if that can be the outcome of like, hey, not everything always works out, then they’re less likely to share their opinion as a fact. Right? So like, and that’s all a review is, is just essentially a. A fact of reality. Right. But it’s treated as a fact of the business. And I think that’s where it’s so key to. When you’re. Firing a customer. You have to be empathetic towards what they’ve experienced because they don’t care about what you did or they don’t care about what was.

Speaker3: [00:38:41] What was given or, you know, all the extra stuff that you did above and beyond to try and make things go smoothly until they know that you care. So if you can meet them with that and then normally, you know, they’re going to want some type of financial compensation and which again, is understandable, right? If there was value provided, then you charge for it. If there’s no value provided that you don’t charge for it. The gray area with at least in most industries, is where there’s a disconnect in the understanding of what value is provided. So it’d be like vehicle comes in with five issues. We take care of four of them. Like you could go to any other shop, get a second point. Yes. These are not problems anymore. But that fifth one, it in the customer’s eyes negates the other four. So that would be an example where, you know, and a lot of times it’s a pattern. It’s not just one time you have the experience of the customer and something. Okay? The second time like now we’ve noticed it happens the third time. Then you have to like you have to terminate that relationship because it’s going to cost so much in energy again, which is the most precious resource that we have.

Speaker3: [00:39:53] Even more than. I mean, it’s kind of related to health, but it’s the energy is even more than health, right? So. Like if you’re costing your team energy and if you’re costing yourself energy, then how you’re showing up for your team, how your team is able to show up for customers, how your team is able to just, you know, you feel it. It’s a whole vibe inside the entire business. So. It’s not your it’s not enjoyable, but it’s necessary. Like if you can zoom out, you can see like how this relationship, the, the toxicity of it is actually damaging the growth of the company because it’s affecting the individuals inside of it. Then at that point the money doesn’t matter as much like the money, it’s always going to matter. And yes, but then one customer now it doesn’t matter. I mean, at least for automotive, like I can’t speak for like houses or you know, it’s like we’re higher ticket items, right? But like in the sense, yeah, if you’re just going to continue to be a headache for that customer, they’re going to be a headache for you. The relationship doesn’t need to continue.

Intro: [00:40:52] What was it like during the pandemic when also the cars were the value of cars was so inflated or high? I don’t know if it’s inflated, but high. I know that I was looking at potentially a new vehicle when my car was giving me trouble and I was like, heck no, I can’t afford it used vehicle right now. So what was that like for your business?

David Samaha: [00:41:11] Yeah. So new trucks, you know, you can easily pay $100,000 for a new pickup truck. 100,000. You could buy a crappy house or a brand new truck like okay. Or you could buy a used truck but 20 into it and or your current truck but you know a chunk of money into it and you have a truck that I got away. People like to say, Oh, it’ll be like new. No, it’s still a 20 year old truck. But the weak the weak points have been taken care of. You may have some failures here and there. Work through it. It’s better than forking out 100 grand. Yeah, and.

Speaker3: [00:41:47] No, it’s not going to be like new. And it’s actually better that it’s not going to be like new because you go out and you buy a brand new vehicle and it’s in for warranty work within the first month or two. So you don’t want that.

David Samaha: [00:41:57] Oh, exactly. And so, you know, working with customers, setting expectation accordingly is super important. You know, the, you know, talking about, you know, firing customers. On the flip side of that, you know, your biggest challenge is handling a customer who’s super frustrated. And it’s that that first time you have that situation, how you handle it sets the relationship for the course of the future. And, you know, you know, you you have customers where the timeline doesn’t work out or part doesn’t arrive. Like there’s other logistical steps to fixing your truck other than putting the part on. And, you know, we do our best to meet everybody’s goal. Things happen, you know, we’re human. So how you handle, how you communicate, you know, moving forward, they may be frustrated, but they’re going to come back because they respect it. You didn’t treat them poorly. You understood where they’re at. You explain the scenario of what happened and you know, you let them know what the goal is and how you’re going to accomplish it. They educate.

Intro: [00:43:05] Okay, well, if anyone out there was listening and wanted to get in touch with you, what’s the best way for them to find you besides just Google Diesel? David Not Dave Diesel.

Speaker3: [00:43:13] David Google is pretty easy.

Intro: [00:43:17] You’re everywhere, though. You’re on all the social media. Do you do tik tok things? Do you do any of those things for your business?

David Samaha: [00:43:23] Not yet.

Speaker3: [00:43:24] We’ll do them.

Intro: [00:43:24] Yeah, I know. I’m not embracing it either.

Speaker3: [00:43:26] I’m going to get moved in first and then we’ll make silly videos.

Intro: [00:43:31] Listen, it’s a thing.

Speaker3: [00:43:32] We’ll get paid with our likes or something like that. Whatever the influencers do nowadays.

Intro: [00:43:36] All right. Best way to get in touch with you is. Is through Google Diesel, David.

Speaker3: [00:43:40] Through Google. Diesel. David or Diesel. David’s or mechanic house cars.com or car convenience dot com or mobile auto mechanic dot com. There’s a bunch of them that all I think.

Intro: [00:43:49] So there are a bunch of them.

David Samaha: [00:43:50] Or a diesel mechanic near.

Speaker3: [00:43:51] Me. The diesel mechanic near me. If you’re in Georgia or Washington State or wherever. Like so for for a while we’re getting like three calls a week out of Washington State because some business decided to create their Google listing on mobile auto mechanic dot com and that’s our website it goes like if you search mobile auto mechanic dot com it goes to diesel datacom.

Intro: [00:44:15] But somebody put that out there.

Speaker3: [00:44:16] And so that was like, yeah. So when you search like diesel mechanic near me and Seattle, Washington, that’ll pull up this place in Kent, Washington, and then you click on the website and it goes to us. If you click on the phone number, it goes to them, but they don’t ever pick up the phone. I don’t know how they have a four star rating because they don’t ever answer like I’ve called them. Like I’m like tried to like sell our domain to them because they’re getting traffic. Yeah. Like, you know, just give me 15 grand and I’ll release the domain to you or something. I don’t know. But no, I haven’t been able to reach them, but their customers are reaching us.

Intro: [00:44:49] The Wonders of the Internet.

David Samaha: [00:44:50] My favorite search parameter that we have is about every two months I get a call from Great Britain. Oh.

Speaker3: [00:44:57] We’ll get yeah, we’ll get some inquiries. Like we’re going to have people like you need to step up your SEO game. It’s like we already have like it used to be worse. Oh, we used to get business from all over the United States and Great Britain and Canada and now it’s just like weird stuff like that Kent Washington thing because someone messed up.

Intro: [00:45:13] But so. So they would. Do they not know they’re dialing a United States number? I’m just.

Speaker3: [00:45:18] Curious. Yeah, I know. So I don’t know what’s going on there other than if they’re using a VPN and they have it set to Atlanta, Georgia. I think that would be.

Intro: [00:45:25] What goes on there. Are they always like, hey, where are you guys or No, you have to say it with a British accent. Hey, why are you guys.

Speaker3: [00:45:33] Hopped up on it and you take a look?

Intro: [00:45:36] Did you call it off on it? That’s what they call it, right? Yeah.

Speaker3: [00:45:38] Right. And then the boot. Yeah.

Intro: [00:45:40] Oh, my goodness. Sorry, I’m chuckling. Okay, well, this has been fascinating. I’ve really enjoyed chatting with you all because there’s a lot about this industry, I don’t know, but it makes me feel like there are people out there that are looking out for the customer, not just for the dollars. And I really do appreciate that notion.

Speaker3: [00:45:56] Yeah, thanks.

Intro: [00:45:57] You’re welcome. And everyone out there, thank you for listening to Fear this formula. And this is Sharon Klein reminding you that with wisdom and understanding, we can all have our own fearless formula. Have a great day. I love that you said that it was still recording.

 

Tagged With: Diesel David

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