GNFCC Strategic Leadership Visit 2025: Scottsdale and Mesa Through North Fulton Eyes (GNFCC 400 Insider, Episode 110)
On this edition of the GNFCC 400 Insider, host Rebekah Anderson recaps the Strategic Leadership Visit 2025 to Scottsdale and Mesa, Arizona, through the eyes of two key North Fulton leaders, Chris Burnett of the City of Sandy Springs and Kristin Winzeler of True North 400. Each year, the Chamber convenes elected officials, business leaders, and civic partners for an in-depth look at another high-performing region, then brings those lessons home for North Fulton. Chris and Kristin share why trips like SLV matter for long-term economic competitiveness, relationship building, and a shared vision across city and county lines.
The conversation walks listeners through highlights of the Arizona visit, including Mesa’s approach to incubators and entrepreneurship support, higher education and workforce partnerships, library and mall redevelopments, and the role of intentional placemaking in creating vibrant districts. They also explore how sports-anchored assets such as spring training facilities can drive tourism, community identity, and volunteer engagement, and which ideas might translate most directly to North Fulton.
Chris and Kristin talk about the sessions that surprised them, the off-agenda moments that helped North Fulton leaders build relationships with each other, and what they learned most from seeing Scottsdale and Mesa up close. They close by updating listeners on current economic development priorities in Sandy Springs and major mobility and infrastructure projects along the Georgia 400 corridor and how regional collaboration can turn SLV insights into concrete wins for North Fulton.
The GNFCC 400 Insider is presented by the Greater North Fulton Chamber of Commerce and produced by John Ray and the North Fulton affiliate of Business RadioX®.
Key Takeaways from This Episode
- The importance of the GNFCC Strategic Leadership Visit in fostering relationships and a shared vision among North Fulton civic and business leaders cannot be overstated.
- Mesa’s business incubators and education partnerships offer valuable insights that could guide talent and entrepreneurship initiatives in North Fulton.
- The redevelopment of SkySong’s dead mall serves as a model for innovative mixed-use projects and has a significant long-term economic impact.
- The insights from Scottsdale’s placemaking and the Chicago Cubs spring training complex shed light on tourism, volunteer engagement, and community identity.
Topics Discussed in this Episode
0:00 Introduction to the GNFCC 400 Insider podcast
00:28 Annual Strategic Leadership Visit (SLV) Overview
01:13 Meet the Guests: Chris Burnett and Kristin Winzeler
01:34 Understanding Economic Development and Community Improvement Districts
04:35 Insights from the SLV Trip to Scottsdale and Mesa, Arizona
07:37 Mesa Business Builder and Economic Impact
10:27 SkySong Innovation Center and Regional Collaboration
15:32 Arts and Culture: A Surprising Economic Driver
22:02 North Fulton’s Entertainment Scene
22:30 Strengthening Relationships on the SLV Trip
23:49 The Value of Personal Relationships
25:15 Organic Moments and Key Takeaways
26:24 Fanboy Experience and Baseball Stories
28:09 The Importance of SLV Trips
32:53 Economic Development in Sandy Springs
35:13 Exciting Developments in North Fulton
38:14 Conclusion and Final Thoughts
Kristin Winzeler, Executive Director, True North 400
Kristin Winzeler is the Executive Director of True North 400, an organization dedicated to enhancing the North Fulton business district that includes Alpharetta, Roswell, and Milton. She originally joined the organization in 2012 and has played a pivotal role in its growth and rebranding from the North Fulton Community Improvement District to True North 400 in 2023. As Deputy Executive Director, she helped generate more than $30 million in infrastructure improvements that spurred over $217 million in new investments throughout the district. Winzeler manages and oversees both small and large projects, focusing on increasing area investment and improving mobility and access in the North Fulton region.
Her deep commitment to sustaining organizational growth and advancing regional development marks Winzeler’s leadership. She resides in Woodstock, Georgia, with her husband and three daughters. Her extensive experience in managing civic improvement projects and community economic development makes her an influential steward for True North 400’s vision of fostering a vibrant and accessible business environment in the North Fulton area. Kristin is known for her hands-on approach and strategic vision, which continue to benefit the region’s ongoing development and prosperity.
Chris Burnett, Director of Economic Development, City of Sandy Springs
Chris Burnett is the Director of Economic Development for the City of Sandy Springs, appointed in 2024. With over 40 years of experience in community banking, he has served as President and CEO of multiple Atlanta-area banks, including founding the Bank of Sandy Springs in 2013. Burnett has played a key role in the city’s economic growth initiatives, focusing on redevelopment projects such as the North End and City Springs Phase II. He previously served on the Sandy Springs City Council from 2016 to 2021 and remains actively involved in local organizations like the Sandy Springs/Perimeter Chamber of Commerce and Special Olympics of Georgia. A longtime resident, he brings extensive knowledge of the community’s business environment and a strong commitment to its continued prosperity.
Before joining city government, Burnett dedicated decades to building and leading financial institutions, leveraging his expertise to foster business development and support local entrepreneurs and real estate ventures. He holds a Bachelor’s degree in Finance from Georgia State University and completed graduate banking studies at Louisiana State University. His leadership combines financial acumen with community engagement, aiming to enhance Sandy Springs’ economic vitality and quality of life through strategic planning and collaborative initiatives with businesses and local stakeholders. Burnett’s blend of banking experience and civic service uniquely positions him to advance the city’s economic development goals.
About GNFCC and The GNFCC 400 Insider podcast
The GNFCC 400 Insider is sponsored by the Greater North Fulton Chamber of Commerce (GNFCC), and the host of the show is Kali Boatright, President and CEO of GNFCC.
The Greater North Fulton Chamber of Commerce is a private, non-profit, member-driven organization comprised of over 1,400 business enterprises, civic organizations, educational institutions, and individuals. Their service area includes Alpharetta, Johns Creek, Milton, Mountain Park, Roswell, and Sandy Springs. GNFCC is the leading voice on economic development, business growth, and quality of life issues in North Fulton County.
As a five-star accredited chamber, GNFCC’s vision is to be the premier organization driving member and community success across the region, and they are dedicated to pursuing this vision based on the guiding principles of advocacy, inclusivity, and operational excellence.
GNFCC promotes the interests of their members by assuming a leadership role in making North Fulton an excellent place to work, live, play, and stay. They provide one voice for all local businesses to influence decision-makers, recommend legislation, and protect the valuable resources that make North Fulton a popular place to live.
For more information on GNFCC and its North Fulton County service area, follow this link or call (770) 993-8806. For more information on other GNFCC events, follow this link.
Carla Magee’s background is designed with the investor in mind. After obtaining her finance degree from the University of Washington in Seattle, she worked for large corporations like Boeing and Microsoft. With a critical eye and flair for analytics, she was able to shave millions in lost profits, managing cross-functional teams by utilizing her Green Belt in Six Sigma and Masters Certification in Project Management.
Victoria Rosacci is the 2019-2021 Co-chair of the Marine Corps Scholarship Foundation Arizona committee and 2021 Marine Corps Scholarship Foundation 10th year Ball.
Mike Phillips is a Marine Corps veteran and volunteer with the Foundation’s Arizona committee. He recently retired from a 40-year career in journalism and municipal communications.
