The Global Business Playbook in the #1 State for Business with Kristi Brigman and Trevor Williams
Welcome to today’s episode of Voice of Business, presented by Gwinnett Magazine! We’re thrilled to be joined by Kristi Brigman, Chief Economic Development Officer at the Metro Atlanta Chamber, and Trevor Williams, Managing Editor at Global Atlanta, for an insightful conversation on what makes Georgia the #1 state for business for the 11th year in a row. Our guests break down the impact of foreign direct investment, why exports matter for businesses of all sizes, and how initiatives like the Metro Export Challenge are helping small businesses expand internationally. Plus, we explore how companies can leverage consulates, embassies, and Atlanta’s diverse business ecosystem to compete on a global scale—all without leaving Metro Atlanta. Whether you’re an entrepreneur, business leader, or just curious about the future of global business in our region, this episode is packed with valuable insights.
In this Episode:
- Guest Introduction 00:00
- The Georgia Partnership Approach 01:35
- FDI: Foreign Direct Investment 08:46
- Existing Industries Leading Growth 16:21
- Export Strategy – Why & How? 20:46
- Utilizing Consulates & Embassies 30:30
- Global Business Without Leaving Atlanta 36:35
- Competitive Advantage of Diversity in Gwinnett 41:55
- A Look to the Future 43:20
Resources & Links:
The “Gwinnett Chamber Voice of Business” Podcast is presented by Gwinnett Magazine and produced in partnership with Business RadioX. Hosted by President & CEO Nick Masino, this show features engaging fireside chats with prominent business leaders, offering invaluable insights into leadership, small business growth, economic development, and inclusive best practices in business.
