Garrett Ervin, Author at Business RadioX ® Page

GET BETTER BUSINESS RESULTS WHEN MARKETING AND SALES WORK TOGETHER: Brian Gracon with Gracon & Associates and Paul Friederichsen with The Blake Project

March 15, 2017 by Garrett Ervin

On the Money

GET BETTER BUSINESS RESULTS WHEN MARKETING AND SALES WORK TOGETHER: Brian Gracon with Gracon & Associates and Paul Friederichsen with The Blake Project

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Brian Gracon, Joe Moss, Paul Friederichsen

Joe Moss, Paul Friederichsen and Brian Gracon discuss how to make your business stand out and increase its ability to compete. In particular, they explore why people buy what they do, how to make your branding and marketing communications more effective, and how to then improve what is happening in your sales process or on your sales floor. Listeners will learn how to improve their business results by attracting more qualified prospects and turning them into buyers and loyal customers.

Brian Gracon/Gracon & Associates

Brian is president of Brian Gracon & Associates, an award-winning training and marketing consulting firm. He has designed over 75 training programs in his 20 years of experience in training strategy development, instructional design and training presentation.

He is also author of “Meconomics® 101: 16 ways to Improve Your Marketing, Selling and Business Management for Today’s Consumers” (Black Rose Writing, 2016), an integrated set of marketing, selling and staffing strategies based on consumer buying habits. And yes, training strategies are featured in his book!

Brian has worked with clients on many types of training projects: marketing, sales, product, customer service, merchandising, retail management, safety, innovation, onboarding, internships and executive development. Past clients include STAINMASTER® carpet, NAPA Auto Parts, Coca-Cola, Citigroup and Walmart. (Brian served as an associate with Prospero Learning Solutions on some of these projects). Through those projects, Brian has developed strategies for making training effective and shares those strategies with “On The Money” listeners.

Paul Friederichsen/The Blake Project

Paul Friederichsen’s career has included creative director and account management positions at ad agencies such as McCaffery and McCall, Earle Palmer Brown and Hauser Group.

His work includes campaigns for RCA/GE, Jenn Air, Uniden, White-Westinghouse; as well as leading floor covering brands Shaw, Milliken, Kronotex, Engineered Floors, Novalis, Crossville and others.

Paul has been a speaker at TISE and Coverings and has appeared on TalkFloor and FloorDaily. He has also been interviewed on business podcasts, is a contributing writer on branding for the New York Daily News and is a partner in the prestigious branding consultancy, The Blake Project.

To watch the video of this show, CLICK HERE.

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“On the Money” focuses on topics and issues allowing small businesses to better navigate the financial services minefield, with analysis and opinions from today’s industry experts on banking and loans. “On the Money” also introduces you to some of the top small business leaders in the Atlanta market.

Hosted by Joe Moss, the president of Embassy National Bank, “On the Money” airs live every Wednesday at 3:00 PM EST from the Business RadioX studio in Gwinnett.

MASTERMIND YOUR LAUNCH: Carole Williams and Gina Gentilozzi with 48in48

March 14, 2017 by Garrett Ervin

Mastermind Your Launch

MASTERMIND YOUR LAUNCH: Carole Williams and Gina Gentilozzi with 48in48

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Carole Williams, Stefanie Diaz and Gina Gentilozzi

Carole Williams & Gina Gentilozzi/48in48

Carole Williams comes to 48in48 with six years of experience in nonprofit management. She has worked with large-scale and recognizable nonprofit brands. Most recently Williams worked in Major Gifts with United Way of Miami-Dade while building corporate campaigns in the legal industry. Previously, Williams also worked in nonprofit fundraising and events with the American Diabetes Association. She has moved back to her roots in Georgia and has taken on running the start-up nonprofit, 48in48, as Executive Director, bringing marketing and technology to nonprofits in four cities across the country.

Gina Gentilozzi has worked in hospitality and entertainment for three decades. Gina started several small businesses in entertainment management and event logistics. Her most recent launch was Whiskey and Redheads Music, specializing in songwriter resources, brand creation and career management. Gentilozzi has joined 48in48 as Manager of Events and Development to aid with the worldwide expansion of their mission to impact citizens in need everywhere through the skills of digital/technology professionals. Gina looks forward to working with each new city to make a difference.

Stefanie Diaz/Mastermind Your Launch

Stefanie Diaz has always had a keen ability for developing marketing strategies for entrepreneurs, but it’s her ability to position startups for accelerated momentum through personal branding and content marketing that has become the cornerstone to her professional success. Her background includes being a strategic adviser to CEO’s spanning startup phase to over $100 million in annual revenue. She has led strategic partnerships with global retailers and Fortune 500 companies, as well as facilitated multi-million dollar government contracts. There is something magnetic about the energy of startup founders that draws Stefanie in. They’re hungry, driven, and committed to making positive change for themselves and the greater community. Learn more at MastermindYourLaunch.com.

Kris Cavanaugh Castro with Shift Inc., Derak Rawlings with Roswell Infiniti, and Jessica Onorato and Alvaro Arauz with NorthPoint Executive Suites

March 14, 2017 by Garrett Ervin

North Fulton Business Radio

Kris Cavanaugh Castro with Shift Inc., Derak Rawlings with Roswell Infiniti, and Jessica Onorato and Alvaro Arauz with NorthPoint Executive Suites

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John Ray, Kris Cavanaugh Castro, Derak Rawlings, Jessica Onorato, Alvaro Arauz, Mike Sammond

Kris Cavanaugh Castro/Shift Inc.

Kris Cavanaugh Castro is the B.O.S.S. Coach (Helping Business Owners Set bold goals and Secure amazing results to successfully thrive at work and at home!). Her company, Shift Inc., has been in business since 2007 and her background includes over 20-years of experience training, mentoring, and coaching business owners, senior executives and teams in a variety of industries. She is a certified ICF Coach and expert strategist with an amazing ability to pull her clients through difficult challenges, allowing them to produce more consistent results, increase their effectiveness, and achieve their long-term goals more easily. To view a short video about Kris and her company – or request a Coffee & Conversation meeting to learn more about her coaching programs – visit ShiftBossCoach.com or BeginToShift.com.

Derak Rawlings/Roswell Infiniti

As one of the nation’s original Infiniti dealers, Roswell Infiniti has witnessed their area’s growth and how today’s customers expect and demand more than ever before. Their goal is to exceed your expectations. Their satisfied customers, many of them repeat customers, come from all over Georgia and the Southeast because buying or leasing a new Infiniti from Roswell Infiniti is both a pleasant and rewarding experience.

Jessica Onorato and Alvaro Arauz/NorthPoint Executive Suites

NorthPoint Executive Suites offers turnkey office and virtual solutions to fit every need. From start up companies to large corporations, their clients appreciate the flexibility, convenience and affordable solutions they provide. Their all inclusive office rentals provide furniture, internet, coffee and conference rooms, and a fantastic community for professionals to network and do business with one another.

Inner Communication

March 11, 2017 by Garrett Ervin

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Food, Faith & Feelings

Inner Communication

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“Food, Faith, and Feelings” Podcast Episode from March 11, 2017

THE DR. DIONNE SHOW: Widowed Warriors

March 10, 2017 by Garrett Ervin

Gwinnett Studio

THE DR. DIONNE SHOW: Widowed Warriors

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Shonda Cooper, Dionne Poulton, Michelle Anderson, Marline Santiago

This episode of “The Dr Dionne Show” features three courageous women who represent “a forgotten growing segment of the population”. They are young women who unexpectedly lost their husbands but have continued to work and take care of their families while addressing their grief. Their stories are life lessons for women in relationships, and for employers and friends who desire to “support” women who have lost their husbands.

HOST: Dr. Dionne Wright Poulton

Dionne Wright Poulton, Ph.D., is an HR and Leadership Consultant, Educator, Author, Speaker, and Owner of Poulton Consulting Group, LLC, an HR and leadership consulting business specializing in diversity and inclusion, equity, bias, intercultural communication, adult learning, adult behavior, and conflict mediation. Since its inception in 2004, Poulton Consulting Group has worked with a wide range of diverse clients in the U.S. and Canada including many in the San Francisco tech and digital marketing industry; K-12 schools and higher education; and many corporate and service industries. Poulton Consulting Group is also a government-approved business for local, state and federal level contracts.

Dr. Wright Poulton is author of the acclaimed book “It’s Not Always Racist…but Sometimes It Is” which is an extension of her PhD dissertation at the University of Georgia where she researched the racial biases and assumptions of teachers. She is also a certified K-12 teacher whose work is inspired by her 16 years of cumulative experiences as a high school teacher and university instructor in public and private institutions in Canada and the United States. Additionally, Dr. Wright Poulton has earned professional degrees from San Francisco State University (M.A.), the University of Toronto/OISE (B.Ed.), and from Rice University (B.A.) in Houston, TX where she was a former NCAA Division I track and field scholarship athlete.

In 2014, Profiles In Diversity Journal identified Dr. Wright Poulton as “a woman to watch.” She has presented social commentary in print media in the U.S. and the United Kingdom, as well as on numerous radio shows including CBS Radio stations in Atlanta, GA and on Tavis Smiley’s Radio Show. “The Dr Dionne Show” debuted in 2016 on Business RadioX with a focus on smart dialogue about diversity, leadership, and behavior in the workplace and beyond.

Dr. Wright Poulton is originally from Toronto, Canada and is a former member of Canada’s National Track and Field Team. She currently lives with her husband and two daughters in Snellville, GA.

To book Dr. Dionne Poulton as a speaker for your next event, or to facilitate one of her innovative professional development workshops based on her PhD research, you can reach her through:

Email: dionne@poultonconsultinggroup.com
Phone: 404-323-3842 or 1-877-263-2227 (internationally)
Facebook: The Dr. Dionne Show
LinkedIn: @Dr Dionne (Wright) Poulton
Twitter: @DrDionnePoulton

For more information, visit Dr. Poulton’s business website: www.poultonconsultinggroup.com

TIFFANY KRUMINS SHOW: Hannah Hanson and Erica Oliveira with Global Mission Fellows

March 10, 2017 by Garrett Ervin

Gwinnett Studio

TIFFANY KRUMINS SHOW: Hannah Hanson and Erica Oliveira with Global Mission Fellows

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Tiffany Krumins, Erica Oliveira, Hannah Hanson, Steven Julian

Hannah Hanson & Erica Oliveira/Global Mission Fellows

Global Mission Fellows is a 2-year mission service opportunity and leadership development program for young adults 20-30 to engage in social justice ministries. They offer two tracks: US-2 for U.S. participants to serve in the U.S., and International. They have grown from their first US-2 class in 1951 of 43 participants to currently having 108 participants. Fellows come from all over the world and serve all over the world. They are currently from 32 countries and serving in 24.

The Global Mission Fellows program grew from the historic US-2 and Mission Intern programs. They celebrate their dedicated alumni and their more than 60-year legacy of young adults in mission.

US-2 Program since 1951: Immediately after World War II, the Methodist Board of Missions set up programs that allowed young adults to spend three years volunteering in Africa, Japan, and Latin America. The US-2 program, which was modeled after these programs, began as an “us too” appeal to have young adults serve in the United States. It was established in 1951 by the Women’s Division as an opportunity for young women to serve.
Over time, the US-2 program came under the umbrella of Global Ministries and became available for young men as well as women. In 2000, the program celebrated its 50th anniversary with a retrospective article in their bi-monthly missionary publication New World Outlook.

Mission Intern Program since 1977: The Mission Intern program was designed to give young adults an opportunity to serve both abroad and in the United States. Ruth Harris, one of its first directors, said: “Our approach was to let the Third World teach us, instead of the other way around.” The 1977 class of Mission Interns contributed 18 essays as curriculum for the 1979 mission study on “Human Rights and the International Order,” and they also helped to teach the study. A New World Outlook article from 1987 celebrated the program’s 10th anniversary. Since then, the program has expanded to provide service opportunities for young adults who are not from the United States. Today, the program reflects Global Ministries’ commitment to sending missionaries “from everywhere to everywhere”.

Thank you Twisted Taco Suwanee for today’s lunch!

Dr. Nikki Tobias with Grounded Vision and Beau Henderson with RichLife Advisors

March 9, 2017 by Garrett Ervin

Gwinnett Business Radio

Dr. Nikki Tobias with Grounded Vision and Beau Henderson with RichLife Advisors

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Steven Julian, Beau Henderson, Dr. Nikki Tobias, Mike Sammond

Dr. Nikki Tobias/Grounded Vision

Life, Career, and Executive Coach Dr. Nikki Tobias collaborates with action-oriented people who want more fulfillment personally or professionally by providing clarity, strategy, and ongoing motivation to achieve their goals and aspirations.

Beau Henderson/RichLife Advisors

Living your own personal definition of the RichLife is easier than ever when tapping into Beau Henderson’s library of bestselling books, online tools and cutting edge courses. Beau’s message of wealth being about the quality of life and not just about the size of your bank account has taken audiences by storm. His authentic approach, fresh philosophy and more than a decade of successful client experience, has allowed him to hone his theories and offer them to eager readers worldwide.

As an early precursor to his unique philosophy, Beau completed a double-major degree in Psychology and Finance from the University of Georgia. Beau became the CEO of RichLife Advisors in 1999 where he now serves as Financial Advisor, Master Certified Success Coach, and Certified Master Behavioral Analyst.

AN UNDISCOVERED SOURCE OF TALENT: Becky Berry with Becky Berry Career Coaching

March 8, 2017 by Garrett Ervin

Gwinnett Studio

AN UNDISCOVERED SOURCE OF TALENT: Becky Berry with Becky Berry Career Coaching

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Becky Berry/Becky Berry Career Coaching

Becky Berry coaches women who are at a crossroads in their lives. Her extensive experience in career change, including multiple careers and 12 years at home, gives her deep insights into how women can discover and access meaningful careers. Her most recent program, The Women’s Tech Conservatory, is designed to help women access careers they wouldn’t typically consider, particularly in technology. Becky’s unique take on exploring tech careers is the result of her own tech experience, including founding, with her late husband, a tech startup. She is also a social entrepreneur. Becky works with clients both locally and remotely. She’s a North Fulton native, and currently serves on the Education Committee of the STAR House Foundation in Roswell. Find out more about her at beckyberrycoach.com.

To watch the video of this show, CLICK HERE.

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Hosted by Joe Moss, the president of Embassy National Bank, “On the Money” airs live every Wednesday at 3:00 PM EST from the Business RadioX studio in Gwinnett.

Pat Check with Latitude 34 Company Communications, Steve Manley with Manley Land Design, and Lynne Davis with NterNow

March 7, 2017 by Garrett Ervin

North Fulton Business Radio

Pat Check with Latitude 34 Company Communications, Steve Manley with Manley Land Design, and Lynne Davis with NterNow

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John Ray, Steve Manley, Pat Check, Lynne David, Mike Sammond

Pat Check/Latitude 34 Company Communications

Latitude 34 Company Communications offers companies senior-level expertise on how to effectively communicate with customers, potential customers, employees, the press, the community, and other key audiences. The company’s team-based approach is unique in that it customizes teams that have specific knowledge and experience to service a particular client. Each team is assembled by Pat Check, an accredited public relations professional, who is the owner and president of Latitude 34 Company Communications. Pat has more than 25 years in the PR industry with work experience in the corporate world, agency side, and non-profit organizations.

Steve Manley/Manley Land Design

Manley Land Design is a landscape architecture and land planning based in Alpharetta, GA. They have been in business since 1989 offering quality land planning and landscape design across the southeast.

Lynne Davis/NterNow

Ever wanted to tour a home in a new home subdivision but all you could do is peer in the windows of the locked home? Wouldn’t it be great if you could tour it on the spot without having to bother a Realtor to unlock it for you? Real Estate entrepreneur Lynne Davis recognized the Do-It-Yourself mode of homebuyers today and invented a way to do just that! The service, NterNow (pronounced ENTER NOW), is used by dozens of homebuilders in the south. In Atlanta you can DIY tour homes built by Edward Andrews, The Providence Group, Brock Built, Lennar, Pulte and others just by calling in or using the handy app. Easy, convenient and fun!