Karen, Author at Business RadioX ® Page

Brandon Willey and Mike Carrillo with Hownd E9

September 11, 2019 by Karen

ARIZONA-GOOD-BUSINESS-Brandon-Willey-and-Mike-Carrillo-with-Hownd

Phoenix Business Radio

Brandon Willey and Mike Carrillo with Hownd E9

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Brandon Willey and Mike Carrillo with Hownd E9

We believe in the dream of business ownership and that Local Businesses need all the help they can get to drive the sustainable foot traffic they need to maintain and grow their businesses. Over the past decades, marketing technology firms and software companies have jumped in with promises of creating new visitors through better emails, pay-per-click advertising, online reviews and ratings, rewards programs, and so on. However, these tools all just focus on creating activity at the middle steps of the marketing and sales process.

For local merchants — at least those with the time and expertise — this often means an expense that leads to activity, not real results. More recently, a group of dot-com companies, like Groupon, jumped in promising groups of paying customers. However, many merchants found that these deals led to swarms of unprofitable visitors that could quickly bleed a business dry.

Local businesses don’t need more promises about expensive marketing tools that may lead to more customers. They need sustainable, profitable customer foot traffic that helps them build and expand their business. They don’t want to pay for activity — they want to invest in results. They need Hownd!

The Hownd automated marketing platform helps local businesses drive the sustainable foot traffic they need to grow. A combination of web, email and mobile technologies, Hownd generates new and repeat guests, additional birthday and event bookings, and thousands in additional profitable revenue every month for an local business. Best of all, a business can get started in just five minutes with a zero-risk plan that means they only pay when new visitors walk through their door. It’s what we call Effortless Foot Traffic™ and it will be available in October!

Brandon Willey has more than 15 years of executive leadership experience in sales, marketing, product, and business operations. Prior to his role as Founder and CEO of FetchRev (soon to be Hownd), an effortless foot traffic™ software platform for local businesses, he established and grew scalable sales, marketing, customer success and fulfillment teams at Reputation.com, Recruiting.com, FrontSpin and Hopscratch.

Now, headquartered in Tempe, Arizona, Brandon and the FetchRev team builds software for local merchants that automatically engages new and past customers, books more events and parties, grows their revenue, and drives return foot traffic and referrals. Brandon has broad knowledge of the local digital advertising ecosystem with extensive experience in inbound and outbound revenue growth, email and search marketing, social media, retargeting, geotargeting, segmentation, automation, machine learning and more.

Brandon is an Arizona native, and ASU alum, is past-president of the board of directors for the Tempe Community Council, and is co-founder of StartupScalers, a sales consulting and training organization, along with several other innovative technology and media startups.

Mike Carrillo has built his career starting and scaling businesses. As Chief Evangelist at FetchRev (soon to be Hownd), Mike works with local businesses every day to help them effectively grow and monetize their customer database.

With a deep understanding of marketing, customer experience, and business operations, Mike knows what it takes to win in a competitive marketplace.

Connect with Brandon and Mike on LinkedIn and follow Hownd on Facebook, Twitter and Instagram.

About Arizona Good Business Radio

What is good business? What are local businesses doing to build a better Arizona?

Join Arizona Good Business Radio to hear from local companies who are:

Centering purpose at the forefront of business
Creating social well-being for the community
Prioritizing sustainability and positive environmental practices
Growing strong company cultures through building authentic teams
Ensuring diversity, equity, and inclusion are involved in all business decisions

Arizona Good Business Radio features local business leaders that are redefining what it means to do good business.

About Your Host

Thomas Barr is the Executive Director for Local First Arizona, the largest coalition of local businesses in North America. He advocates for a strong local business community that contributes to building vibrancy, equity, and prosperity across the state. A proud Arizona native and graduate of Arizona State University,Thomas leads the business coalition of Local First Arizona by advocating for the economic and cultural benefits provided by building strong local economies.

Thomas steers the strategic direction of LFA’s major programs and initiatives as well as the engagement of over 3000 businesses across Arizona. As Executive Director, Thomas guides a team of statewide senior directors overseeing the execution of LFA’s communication strategy, major initiatives and key partnerships, as well as the collaboration of over 30 staff implementing work in entrepreneurship programs, small business advocacy, local food initiatives, sustainability, urban development and community building. He frequently speaks to groups locally and nationally, presenting the impact of Local First Arizona and the importance of local economy work in building prosperity.

Outside of Local First Arizona, Thomas has participated in volunteering his time to many causes and organizations throughout the Valley including Young Nonprofit Professionals – Phoenix, Equality Arizona, Alliance of Arizona Nonprofits, Arizona Commission on the Arts, Heritage Square Foundation and Phoenix Legal Action Network. Additionally, Thomas is a 2018 Phoenix Magazine 40 Under 40 honoree, alumni of Arizona Leading for Change, and current participant in Valley Leadership Institute’s 40th cohort.

Connect with Thomas on LinkedIn and Twitter.

Local First AZ

Local First Arizona is a nonprofit organization that celebrates independent, locally owned businesses. We support, promote and advocate for a strong local business community and raise public awareness of the economic and cultural benefits provided by strong local economies. Local businesses contribute to a sustainable economy for Arizona and build vibrant communities we’re all proud to call home.

Yaniv Masjedi with Nextiva E8

September 11, 2019 by Karen

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Phoenix Business Radio

Yaniv Masjedi with Nextiva E8

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Yaniv Masjedi with Nextiva E8

Nextiva is a business communications company dedicated to empowering organizations to manage their communications, productivity, and customer relationships on a truly unified platform. Nextiva’s offerings include business phone service, analytics, CRM, live chat, surveys, and more. Learn more at www.nextiva.com.

Yaniv Masjedi joined Nextiva in 2008 and currently serves as Chief Marketing Officer. He manages Nextiva’s marketing and branding efforts by working to create strategies that drive awareness, strengthen the Nextiva brand, and share the story of the company’s unique customer-centric culture, known as “Amazing Service”.

Yaniv also initiates and manages programs related to brand management, demand generation, and advertising. Yaniv studied Political Science and History at UCLA.

Follow Nextiva on LinkedIn, Facebook, Twitter and Instagram.

About Arizona Good Business Radio

What is good business? What are local businesses doing to build a better Arizona?

Join Arizona Good Business Radio to hear from local companies who are:

Centering purpose at the forefront of business
Creating social well-being for the community
Prioritizing sustainability and positive environmental practices
Growing strong company cultures through building authentic teams
Ensuring diversity, equity, and inclusion are involved in all business decisions

Arizona Good Business Radio features local business leaders that are redefining what it means to do good business.

About Your Host

Connect with Thomas on LinkedIn and Twitter.

Local First AZ

E37 Andy Jordan with Roffensian Consulting and Ray Ragan with Vantage West

September 9, 2019 by Karen

Phoenix Business Radio

E37 Andy Jordan with Roffensian Consulting and Ray Ragan with Vantage West

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E37 Andy Jordan with Roffensian Consulting and Ray Ragan with Vantage West

Are you a PMO Leader? If yes, this is the show for you! Andy and Ray share their stories about what helps to make PMOs successful, why they fail, and what the future looks like. Andy joined us from Honduras and we leveraged his vast experience to learn some of the common pitfalls which lead to PMO failure. More importantly he shared the need to align the PMO to Strategy to be successful.

Andy also shares what we can expect with the future for PMO Leaders. Ray’s military background has provided him a unique perspective and experiences for leading his PMO. The results have been impressive with significant improvement and success. Listen to hear Ray share the steps he has taken to lead his PMO and the benefits enjoyed by his organization.

Tune in for upcoming shows with Project Management leaders and subscribe to the podcast on Apple Podcast, iHeartRadio, Spotify, Spreaker, Stitcher,or your favorite podcast platform! Thanks to our sponsor THE PMO SQUAD. Visit www.thepmosquad.com to learn about the Purpose Driven PMO and all their project management services.

Roffensian Consulting is a management consulting firm based in Roatan, Honduras. It supports clients in North America and beyond with strategic management support, particularly regarding portfolio management, PMOs and related areas. It delivers results by helping clients to improve their business results through more effective execution of strategy from goal setting to benefit realization.

Andy Jordan is the President of Roffensian Consulting. He has led numerous business critical initiatives in Europe and North America and has built, rebuilt and managed PMOs in multiple industries from banking and investments, to software development, from corporate education to government.

Andy is a well known and in demand thought leader on PMOs and portfolio management with more than 1,000 contributions to ProjectManagement.com, as well as presenting hundreds of webinars, conferences and keynotes.

He is the author of Risk Management for Project Driven Organizations, of the LinkedIn Learning course Portfolio Foundations and has a new course, Delivering Results with a Business Driven PMO, launching on LinkedIn later this year.

Connect with Andy on LinkedIn and follow Roffensian Consulting on Twitter.

From the very beginning, Vantage West Credit Union existed to suit the needs of the community. In 1955, we started in a one-room barrack at Davis-Monthan Air Force Base with the mission to help Tucson’s airmen and their families. Back then, the humble DMAFB Federal Credit Union, as we were then known, served a little under 600 Members and had less than $60,000 in assets. By the end of the 1960s, we had already grown to nearly 14 thousand Members, sowing the seeds for the rapid growth we would see in the decades to come.

Vantage West got its current name in August of 2006, when the Board of Directors gained regulatory approval to convert from a federal to a state charter. The new name better represented the diversity of our Members and paved the way for continued expansion across the state of Arizona.

In 2010 and again in 2014, Vantage West expanded by merging with First Edition Community Credit Union and the former Tombstone Federal Credit Union. Despite explosive growth, Vantage West has retained its core mission of investing in our surrounding communities. Our Members are loyal to us because we’re loyal to them. As we continue to thrive, we are able to better serve our Members and communities so they may thrive too.

Ray K. Ragan, MAd (PM), PMP is the Assistant Vice President of Project Management for the Tucson-based Vantage West Credit Union. Prior to joining the Credit Union movement, Ray worked in defense and FinTech, bringing machine learning, intelligence systems, along with speech and predictive analytics to enterprise scale.

Ray holds a Master’s degree in Administration from Northern Arizona University with an emphasis in Project Management and a Certificate in Strategic Decision and Risk from Stanford University. He is a credentialed Project Management Profession (PMP) and has several Agile Project Management certifications.

Ray is a highly decorated U.S. Army Reserve officer, serving combat tours in Iraq and the Philippines and multiple mobilizations around the world.

Connect with Ray on LinkedIn.

ABOUT THE PROJECT MANAGEMENT OFFICE HOURS SERIES

Project Management Office Hours is intended to provide Project Management professionals a place to drop in and discuss Success Stories, Best Practices, and Lessons Learned. Project Management Consultant Joy Gumz has shared with us, “Operations keep the lights on, strategy provides the light at the end of the tunnel, but project management is the train engine that moves the organization forward.”

Each of us has a unique story to tell, but collectively we share a message that organizations who embrace Project Management Best Practices perform better than those which don’t. Organizations which align Projects to Strategy perform better. Organizations with Engage Executive Sponsors deliver better results. Organizations which measure Project Management performance outperform those which don’t.

During our Project Management Office Hours, we hear directly from Industry leaders how to make an impact in our profession. How we, collectively, will Advance Project Management Best Practices, One Listener at a time!

Project Management Office Hours is powered by The PMO SQUAD

ABOUT YOUR HOST

Joe Pusz started THE PMO SQUAD to bring real world PMO Leadership experience to the consulting space and to advocate for Project Management through his blog PMOJOE.com. The old saying is “Do what you love and you’ll never work a day in your life.” Following this mindset Joe left Corporate America in 2013 to start THE PMO SQUAD and work with fellow Natural Born Project Managers to advance Project Management Best Practices.

THE PMO SQUAD focuses exclusively on PMO and Project Management consulting. Corporate America is full of Accidental Project Managers running projects who haven’t been trained to be PMs. To help solve this problem THE PMO SQUAD is on the Leading Edge with PMO As a Service. PMO As a Service allows our clients to focus on their respective core competencies while THE PMO SQUAD delivers Project Management expertise. Contact Joe at 678-591-7868. Follow The PMO Squad on LinkedIn, Twitter and Facebook.

Art of Feminine Marketing Founder Julie Foucht and Business Mentor Therese Skelly

September 9, 2019 by Karen

Phoenix Business Radio

Art of Feminine Marketing Founder Julie Foucht and Business Mentor Therese Skelly

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Art of Feminine Marketing Founder Julie Foucht and Business Mentor Therese Skelly

When Julie Foucht decided she needed to take her coaching business seriously, she hired a high end coach and learned to ‘market like a man.’ She doubled, then tripled her income in less than a year, but felt drained, uninspired and restless.

Urged by Spirit, she embraced her essential ‘Womaness’ and birthed a new way, The Art of Feminine Marketing. Today, Julie female coaches, teachers and healers who are frustrated with traditional marketing, how to build 6-figure businesses through the Art of Feminine Marketing.

Connect with Julie on LinkedIn, Facebook and Instagram.

Therese Skelly works with high achieving women in business who are committed to making a difference. A former psychotherapist and marketing consultant, she focuses on helping women show up, and be fiercely and steadfastly present, especially when they’d rather run or resist.

Working on the subtle level of energy and emotion, she supports women step into the work their soul calls them to do. From the work, her client can own their value, make more money, serve more people and have a business that makes them happy.

Therese says: “What makes me unique? My superpower is in finding those inner game blocks, helping people overcome them, and then getting my clients ALIGNED and embodied with their soul desires. Using energy clearing, crazy love, and kick ass “Mama Bear” wisdom, it’s a great combination.”

Connect with Therese on LinkedIn, Facebook, Twitter and Instagram.

Leslie Nilsen and Jodi Shaw with For Goodness Cakes E24

September 3, 2019 by Karen

Phoenix Business Radio

Leslie Nilsen and Jodi Shaw with For Goodness Cakes E24

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Leslie Nilsen and Jodi Shaw with For Goodness Cakes E24

For Goodness Cakes is a Non Profit started in CA by Jaime Lehman to partner agency’s with volunteer bakers to bake and delivery home made birthday cakes to foster and underserved children.

Leslie Nilsen is a 20 year self employed Mortgage Broker. She has lived in Arizona since 1990.

In 2018 Leslie had a client moving from California who was adamant about purchasing a home in Arizona with a gourmet kitchen. When Leslie asked her why, she said she bakes birthday cakes for foster children in California. THAT was right up her alley.

Leslie knew then that she needed to find a way to do that in Arizona, and in March, 2019, she opened the Arizona Chapter of For Goodness Cakes.

Leslie has an amazing son, Dominic and a 2 year old English Setter/Border Collie named Oliver.

Jodi Shaw is a volunteer baker for the Arizona Chapter of For Goodness Cakes.

To become a volunteer baker, you’ll have to attend an orientation – and you can find one near you here. Once you become a volunteer you’ll be emailed access to our Task Calendar which has all the baking opportunities on it.

This updates periodically as agencies submit their requests throughout the month. You can sign up for whichever cake you’re able to bake and deliver – rinse and repeat!

Follow For Goodness Cakes on Instagram.

About 3C Amplified

3C Amplified is a space to highlight businesses, nonprofit organizations and individuals collaborating to amplify their impact in the community. We share real world examples for how partnerships allow for growth both within our businesses and our communities. Listen in as we share how others are connecting, creating and collaborating and how you can be part of something greater.

About Jacqueline Destremps

Jacqueline Destremps is a creative marketing strategist and founded Another Hand Advantage, LLC in 2014 to help community minded small business owners and nonprofit professionals move forward more confidently with their marketing strategy. After graduating from Arizona State University with a degree in Psychology, she has spent her professional career working in both the nonprofit and for-profit sector.

She now enjoys being self-employed and the flexibility it provides to allow more time to volunteer, serve on nonprofit boards, choose pro-bono projects, run 100+ Women Who Care Valley of the Sun (which she co-founded in 2014) and travel the world. Jacqueline believes in creating connections between businesses and nonprofits in the community to stimulate growth and collaboration.

Follow AHA on Instagram and Facebook.

Camille and Anthony Bineyard with Love Thy Neighbor

September 3, 2019 by Karen

Phoenix Business Radio

Camille and Anthony Bineyard with Love Thy Neighbor

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Camille and Anthony Bineyard with Love Thy Neighbor

Love Thy Neighbor, Inc. (aka LTNInc) is a 501(c)(3) non-profit organization devoted to making a difference in the community. In 3 simple phrases: To Promote! To Instill! To Build! Using these three pillars, LTNInc enhances quality of life and self-worth in youth and adults through unique programs and fun events.

They serve families and individuals from all walks of life, with a focus on at-risk individuals and those who feel they are without a voice. They donate necessary resources, volunteer in the community, build enrichment programs, and host empowerment events to open a new world of fun possibilities and experiences geared towards leadership, confidence, creativity, discipline, and other essential qualities to be successful in life.

Their year-round I Am Beautifully Made / I Am Handsomely Made programs benefit all youth ages 3 and up, from all backgrounds, who normally would not have the chance to attend programs like theirs.

Their current focus is their surrounding areas, but they have a desire to expand their reach to cover all of Phoenix West Valley, Metro Area, and East Valley, so they partner with various community outreach programs to offer the program, not just to those interested, but also those that don’t even know programs like this exist; such as those in the foster system or halfway houses.

In addition to being featured in the AZ Informant and the Glendale LIVING Magazine, they have also garnered media attention with features on an NBC Radio Talk Show with Ed Smith. They also work closely with Jasmine Coleman, Mrs. Arizona International, to help the successful development of girls and women by encouraging strong family relationships, personal excellence, and community service.

They have recently partnered with Alexis from My Heart 4 Art, who helps youth make their dreams come to life on paper through creating vision boards.

Camille Bineyard, the President and CEO of the organization, has been a public and private school educator for over 15 years.

She is a devoted wife, mother of 7, foster parent, adoptive parent, mentor/leader in the foster care community, and she is a strong advocate for youth advancement.

She has also been pivotal in the creation and success of Yavapai Preschool, owned and operated by the husband-wife team, Reginald and Desiree Gaines, her twin sister.

Anthony Bineyard, the Treasurer and CFO/CIO of the organization, has over 10 years experience working in technology and marketing. He is a devoted husband (to Camille) and also a father of 7, foster parent, and adoptive parent.

In addition to owning Red Glove Computer & Web Services, LLC., he is also the author of two books: How To Speak Venusian and Legacy: The Gift of Family. There are also two children’s books in the works.

All officers volunteer their time and resources to other local organizations, and get their kids involved in the process, so they can experience what it feels like to give back.

They have built long-lasting partnerships with radio hosts, high schools, politicians, community centers, chambers of commerce and more, in the hopes of spreading their vision and improving our youth’s quality of life, one child at a time.

Follow Love Thy Neighbor on LinkedIn and I am Beautifully Made on Facebook, Twitter and Instagram.

Paradigm Shift Financial Co-Founders Thomas Blottenberger and Shauna Price

August 29, 2019 by Karen

Phoenix Business Radio

Paradigm Shift Financial Co-Founders Thomas Blottenberger and Shauna Price

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Paradigm Shift Financial Co-Founders Thomas Blottenberger and Shauna Price

The founders of Paradigm Shift Financial (PSF) used to work at your traditional financial firm. You know the kind: product-oriented, quota-driven, and commission-based where those with the biggest sales were touted as the best “advisors”.

They did the best they could within that system to bring value and guidance to clients independent of the commission check, all the while being reminded they weren’t driving sales hard enough.

Finally, after feeling like they were hitting their heads against a wall, a light bulb went off.

Why work in, and fight against, an environment which seemed to put sales first and client dreams second? Why not start their own firm; bringing forth education and coaching to clients, free from the need to push products?

This “lightbulb” moment was their paradigm shift. A powerful definition of the term paradigm shift is, “an important change that happens when the usual way of thinking about or doing something is replaced by a new way”. And thus, in 2017 Paradigm Shift Financial, LLC. was born.

Since inception, the firm has been committed to and guided by its Core Values to ensure their clients achieve their dreams. Through powerful coaching, exceptional service, and engaging experiences, clients are led to discover a greater purpose for their wealth. PSF creates an environment in which all members are given the opportunity to share and participate, which engenders a community support structure that has a far-reaching impact.

Thomas Blottenberger spent 8 years with a big financial firm when he discovered his commitment to bring forth the most powerful strategies for his clients was not supported.

In 2017 he co-founded Paradigm Shift Financial with Shauna Price so clients could discover the truth about investment.

After 7 years in the traditional financial industry, Shauna realized that the model was flawed, and clients were at risk. She joined forces with Thomas to alter peoples experience of money and to empower them to realize their dreams.

Follow Paradigm Shift Financial on Facebook, Twitter and Instagram.

AZ BRANDCAST BrightGuest CEO Ryan Quinn

August 29, 2019 by Karen

Phoenix Business Radio

AZ BRANDCAST BrightGuest CEO Ryan Quinn

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AZ BRANDCAST BrightGuest CEO Ryan Quinn

Find out why “action is the only real currency” on today’s AZ Brandcast as Ryan Quinn joins Mike and Chris to talk about his experience with Brightguest.

Personalized microsites + text messaging, BrightGuest is helping organizations grow engagement and giving. Using real-time insights that personalize messaging and content to the individual, we make it easy for nonprofits to create dynamic mobile pages and deliver to their audiences through frictionless channels.

Ryan Quinn is Founder and CEO of BrightGuest. He focuses on business development and product innovation. He’s a data guy with a background in business intelligence and analytics.

Ryan is in StartupAZ Collective and is involved in the Phoenix startup community, helping plan PHX Startup Week the past few years. Ryan’s passionate about helping nonprofits thrive, giving back to his community, and growing the local startup ecosystem. He enjoys living in Gilbert and spending time with his family.

Follow BrightGuest on LinkedIn, Facebook and Twitter.

ABOUT AZ BRANDCAST

Branding isn’t just for companies. In fact, Arizona is its own brand. Every month, Mike Jones and Chris Stadler tap into Arizona’s rich community of thought leaders and business owners to find out how the state is developing that brand. Join them as they interview business and thought leaders from in and around Arizona about higher purpose in their companies and Arizona’s development as a brand. AZ Brandcast is powered by Conscious Capitalism AZ and Resound Creative.

ABOUT YOUR HOSTS

It’s Mike Jones‘ mission to see brands grow and succeed – to reach their full potential. He believes every brand, like every person, has DNA that’s remarkable, but not every brand knows how to act like it (and communicate it to the world). It’s not about what’s trendy, whatever consumers are demanding, or whatever will turn the fastest profit. It’s about the long game – building real relationships with your customers and your community.

Chris Stadler likes to see great plans executed. In a world looking for magic formulas, his stoic outlook tends to point people back to doing the basics really well. Accountability and measurement are his tools. In the past, Chris served as the staff copywriter for a large credit union, UX/human factors researcher at the University of Iowa and full-time teaching faculty, teaching design, copy and strategy at the University of Oregon.

BEST OF HEALTH CertiStar Founder Shandee Chernow

August 29, 2019 by Karen

Best Of Health

BEST OF HEALTH CertiStar Founder Shandee Chernow

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BEST OF HEALTH CertiStar Founder Shandee Chernow

As a result of discovering her own personal severe food allergies in her late 20s, Phoenix-based, Shandee Chernow, founded CertiStar in 2017 to help the millions of people around the world who suffer from food allergies to have a more safe and easier dining experience.

CertiStar™, Inc. is on a mission to protect and improve the safety and dining experiences of men, women or children vulnerable to food allergies and intolerances. Our patent-pending MenuStar™ restaurant software allows you to identify food allergy threats for your customers with just one 3-second search. All your recipes and food allergy information in one place.

Our MenuStar™ restaurant software allows you to create and upload recipes, educate and empower your staff and store your allergen and nutritional information in one, easy to use platform. That’s menu innovation that saves lives.

Shandee Chernow studied Computer Science and Mathematics at Vanderbilt University where she graduated Magna Cum Laude. After joining MicroStrategy, she was instrumental in the design of several key products in the business intelligence product line.

She worked at MicroStrategy in sales both on the technical and account management sides, being awarded President’s Club status eight consecutive years. Continuing her career in data, business intelligence and data science, she went on to assist Hortonworks and Tableau in building out their Desert region territories before founding CertiStar™.

A mom of two boys, Shandee suffers from food allergies and saw a problem in the marketplace that wasn’t being solved well or being addressed properly by the industry. She created CertiStar™, a user-friendly technology platform that provides enjoyable dining out experiences for men, women and children vulnerable to food allergens.

Shandee’s passion, besides keeping food allergy sufferers’ safe in restaurants and in schools (for now), is flexing her creativity further through her love of painting. Her work is represented in several art galleries throughout her current hometown of Phoenix, Arizona, where Shandee runs CertiStar™.

Follow CertiStar™ on LinkedIn, Facebook and Instagram.

WHY BEST OF HEALTH?

I am a Physician Assistant who has been caring for patients for over 20 years and Family Practice (cradle to grave) is my specialty.

Following the footsteps of three generations of family practice physicians (my father, grandfather and great grandfather) this was a natural and genetic calling that I do not regret.

Given this, I have a unique perspective and it’s time to share that perspective through Ask the PA. As a health care provider, teacher, business owner, patient, and advocate for my family and friends throughout the years, it has been painfully apparent there are disconnects within the current state of health care in the US and throughout the world. It can be confusing and frankly very scary.

It is my goal though this series, Best of Health, to bring people together that are passionate about their roles in the business of health care… and yes, whether or not you want to hear that it’s a business, it is — and that’s the fact. I will introduce to you great, dedicated practitioners and people with a passion for getting the word out about their personal journeys and causes. I will provide information about navigating through a confusing system, asking the right questions and share ways for saving money and time along the way.

It’s time to create change by partnering, empowering, and focusing on the patient, their families and their providers of care. It’s time for you to take the driver’s seat rather than leave your health care solely in the hands of entities such as insurance companies and the pharmaceutical industry.

Stay tuned. Here’s to your Best of Health.

~ Barb

ABOUT BARB

Barb is a Physician Assistant (PA) and a primary care provider with a passion for education and advocacy. Prior to becoming a Physician Assistant (PA), Barb was an accomplished musician and teacher. In 1992, Barb made the conscious decision to leave teaching and her musical career in pursuit of a career in medicine. She graduated from AT Still University’s first PA class in 1997 with a Masters of Science in Physician Assistant Studies.

Barb has spent several years working in clinics and family practices. Currently, Barb works for Premise Health at Insight Enterprises in Tempe, AZ as a solo practitioner providing primary care to employees and families on campus. She was also a partner in Renaissance Medical Group and Renaissance Medical Properties in Chandler and Maricopa, AZ and had a dual role of Chief Operations Officer and practicing PA for 14 years.

Along with being a PA, Barb is the author of the book Surviving the “Business” of Healthcare, Knowledge is Power! She is a certified Medical Professional Legal Consultant and Patient Advocate, speaker and influencer for change in healthcare for the patient, provider and family members. Barb is also certified by the National Commission of Certification of Physician Assistants and is an active member of the American Academy of Physician Assistants.

In her spare time, she loves to travel, maintaining an active lifestyle that includes running, biking, swimming. She loves to spend time outdoors with her family and friends, whether it’s walking on the beach or hiking in the desert.

For more information about Ask the PA and to connect with Barb:

Askthepa.com

Facebook: Ask the PA

LinkedIn: Barb Regis, M.S.,PA-C