Sydney Dozier, Renaissance Marketing Group (Nashville Business Radio, Episode 6)
Sydney Dozier moved to Nashville to pursue a music career but found her passion in digital marketing and social media. She joined host John Ray to share how her work at the Johnny Cash Museum led to starting her own firm, how her team crafts effective social media strategies for clients, and much more. “Nashville Business Radio” is produced virtually from the Nashville studio of Business RadioX®.
Renaissance Marketing Group
With offices in Nashville, Atlanta and Charlotte, RMG offers a plethora of services for its clients including social media management, influencer marketing, email marketing, photography/videography, graphic design, website design, SEO/SEM, and more.
RMG has helped hundreds of businesses, from small operations with a single owner, to corporations and even non-profit organizations. Almost all of RMG’s clients come from referrals—customer satisfaction is of the utmost importance. The ever-growing team that makes up Renaissance Marketing Group includes creatives from every end of the spectrum with an eye for all things digital.
Whether a client’s social media needs are small or feel overwhelming, RMG is here to help. They are passionate about their business and helping clients grow theirs. They love entrepreneurs and love sharing what they know and what they continue to learn about the ever-changing world of marketing in today’s digital world.
Sydney R. Dozier, Founder + CEO, Renaissance Marketing Group
Like so many other young people, Sydney came to Nashville at the age of 19 to pursue a career in music. After working numerous jobs to support herself, while playing as many shows as possible, she found herself working at the soon-to-be-open Johnny Cash Museum right in the heart of downtown Nashville. Starting out working in the gift shop, very soon Sydney began managing the museum’s Facebook page, creating and operating their Instagram, as well as numerous other social media platforms. After being promoted as the museum’s Marketing Director, Sydney felt she had found her dream job.
After learning everything she could about marketing, digital marketing, public relations, graphic design, and the importance of customer service, Sydney took a leap of faith. In 2014, she opened her own social media business, Renaissance Marketing Group.
Questions and Topics in this Interview
- How did you get started in Social Media Marketing?
- How did you have the confidence to start your company at 22 years old? What did that look like for you?
- You have a team of 10, how have you built your team?
- What is your favorite part about what you are doing now?
- What does an ideal client look like for you and your team?
“Nashville Business Radio” is hosted by John Ray and produced virtually from the Nashville studio of Business RadioX®. You can find the full archive of shows by following this link. The show is available on all the major podcast apps, including Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, Stitcher, TuneIn, and others.