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Craig Ganssle, Farmwave

July 31, 2020 by John Ray

Craig Ganssle, FarmwaveJohn Ray
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Farmwave

Craig Ganssle, Founder & CEO, Farmwave (“Alpharetta Tech Talk,” Episode 18)

Farmwave Founder & CEO Craig Ganssle joined the show to share how his company’s technology is significantly changing the business of agriculture for the better. Craig discusses how Farmwave’s technology makes farming machinery data collectors, the importance of the datasets they build, and much more. The host of “Alpharetta Tech Talk” is John Ray and this series is the show is produced virtually by the North Fulton studio of Business RadioX® in Alpharetta.

Farmwave

Farmwave is a seasoned team of visionaries, technical engineers, designers and strategists working together to advance the way farmers and researchers experience technology in agriculture.

Under the direction and invention by Craig Ganssle, they developed core algorithms and methodologies in machine learning (ML) and artificial intelligence (AI) for the advancement of precision agriculture.

Their vision is to build the new decision support ecosystem for agriculture- transforming information from technology, people, and data into decisions to reduce crop destruction and to increase yields.

Farmwave provides smart image processing to present growers real-time feedback at every stage of crop maturity. By accessing their web app, farmers can use the built in tools to scan and identify pest and disease issues, or perform rapid counts for yield estimation or loss prevention. Farmwave’s CORE (Cloud Optimized Recognition Engine) leverages AI and deep learning to reveal a more comprehensive picture of how fields are performing.  

About “Alpharetta Tech Talk”

“Alpharetta Tech Talk” is the radio show/podcast home of the burgeoning technology sector in Alpharetta and the surrounding GA 400 and North Fulton area. We feature key technology players from a dynamic region of over 900 technology companies. “Alpharetta Tech Talk” comes to you from from the North Fulton studio of Business RadioX® and is hosted by John Ray.

Past episodes of “Alpharetta Tech Talk” can be found at alpharettatechtalk.com.

Renasant Bank has humble roots, starting in 1904 as a $100,000 bank in a Lee County, Mississippi, bakery. Since then, Renasant has grown to become one of the Southeast’s strongest financial institutions with approximately $12.9 billion in assets and more than 190 banking, lending, wealth management and financial services offices in Mississippi, Alabama, Tennessee, Georgia and Florida. All of Renasant’s success stems from each of their banker’s commitment to investing in their communities as a way of better understanding the people they serve. At Renasant Bank, they understand you.

 

Filed Under: Alpharetta Tech Talk, North Fulton Studio Tagged with: agriculture, artificial intelligence, Craig Ganssle, farming, farming technology, Farmwave, image processing, Machine Learning

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Studio Partner

In addition to operating the North Fulton studio of Business RadioX®, John Ray is the owner of Ray Business Advisors, LLC.
 
 Because pricing is the fastest way to change the profitability of a business, John advises business owners on how to change their pricing and make more money. His clients include attorneys, CPAs, consultants, technology companies, and retail store owners.
 
His blog, “The Price and Value Journey,” regularly features examples and stories which help business owners in their own pricing journey. John is also a speaker on pricing at numerous chambers, business events and seminars. John also helps small to mid-sized companies achieve their profit and growth goals as an outside CFO.
 
John is extremely active in the North Fulton community. He is on the board of the Greater North Fulton Chamber of Commerce (GNFCC), and serves in a variety of capacities there, including Chairman’s Circle, member of the Executive Committee, member of the Finance Committee, Chair of the Small Business/Entrepreneurship Economic Recovery Task Force, and Chair of the Small Business Awards Committee. John was named the 2018 Harry Rucker Jr. Volunteer of the Year by GNFCC.
 
In 2011, John founded Backpacks of Love, a grassroots, all-volunteer organization which serves children and their families in the north metro Atlanta area who are homeless or otherwise in severe need. Backpacks of Love delivers backpacks of food, purchased and packed by volunteer sponsors, to 18 different elementary, middle, and high schools in north Fulton County and Forsyth County.
 
In 2015, John was named Small Business Partner in Education of the Year by the Greater North Fulton Chamber of Commerce for his work with Backpacks of Love. 
 
John is a Deacon in the Episcopal Diocese of Atlanta and is currently assigned to Holy Comforter Episcopal Church in Atlanta.

 

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jray@businessradiox.com

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