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Pedram Afshar, Amaka

June 8, 2022 by John Ray

Pedram Afshar, AmakaJohn Ray
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Amaka

Pedram Afshar, Amaka (North Fulton Business Radio, Episode 464)

Pedram Afshar joined host John Ray to discuss the automation and artificial intelligence technology Amaka employs to serve small business owners and their advisors. Pedram discussed how automation and AI can be used to improve customer service for a business, the tools Amaka offers to give businesses a better, faster look at their financial picture, why their tools enable advisors to better serve their small business clients, and much more.

North Fulton Business Radio is broadcast from the North Fulton studio of Business RadioX® inside Renasant Bank in Alpharetta.

Amaka

Amaka is a business automation platform, that leverages APIs to bring business and accounting automation for small and medium-sized businesses.

It is for accountants, bookkeepers, and business owners with the need to automate their data entry. You can save tens of hours by automating the data aggregation process between POS, online stores, and accounting softwares.

Company Website |LinkedIn | Facebook | Twitter

Pedram Afshar, Co-Founder and CEO, Amaka

Pedram Afshar, Co-Founder and CEO, Amaka
Pedram is a serial tech entrepreneur from Australia. He has built global technology solutions, mainly focused on the B2B market. He is currently the CEO of Amaka and is focused on business and accounting automation, leveraging APIs. He has a passion for small and medium-sized businesses, which he regards as the engine room for any economy.
Pedram is from Australia and moved to Atlanta in 2021.

LinkedIn

Questions and Topics in this Interview:

  • Automation and the future of SMBs
  • Automation and Artificial Intelligence (AI) and the impact on employment more generally
  • Process improvement in SMBs, and how to improve profit margins
  • What is your tech stack, and how do you leverage technology, to provide the most amount of value to customers
  • Startup journey and what skills founders need to succeed
  • Customer service as a differentiation

North Fulton Business Radio is hosted by John Ray and broadcast and produced from the North Fulton studio of Business RadioX® inside Renasant Bank in Alpharetta. You can find the full archive of shows by following this link. The show is available on all the major podcast apps, including Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, Stitcher, TuneIn, and others.

RenasantBank

 

Renasant Bank has humble roots, starting in 1904 as a $100,000 bank in a Lee County, Mississippi, bakery. Since then, Renasant has grown to become one of the Southeast’s strongest financial institutions with over $13 billion in assets and more than 190 banking, lending, wealth management and financial services offices in Mississippi, Alabama, Tennessee, Georgia and Florida. All of Renasant’s success stems from each of their banker’s commitment to investing in their communities as a way of better understanding the people they serve. At Renasant Bank, they understand you because they work and live alongside you every day.

 

Special thanks to A&S Culinary Concepts for their support of this edition of North Fulton Business Radio. A&S Culinary Concepts, based in Johns Creek, is an award-winning culinary studio, celebrated for corporate catering, corporate team building, Big Green Egg Boot Camps, and private group events. They also provide oven-ready, cooked from scratch meals to go they call “Let Us Cook for You.” To see their menus and events, go to their website or call 678-336-9196.

Filed Under: North Fulton Business Radio, North Fulton Studio Tagged with: A&S Culinary Concepts, accounting app, AI, AI technology, Amaka, artificial intelligence, automation, bookkeepers, North Fulton Business Radio, Pedram Afshar, pos, QBO, renasant bank, SMBs

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Studio Partner

In addition to operating the North Fulton studio of Business RadioX®, John Ray is the owner of Ray Business Advisors, LLC.
 
 Because pricing is the fastest way to change the profitability of a business, John advises business owners on how to change their pricing and make more money. His clients include attorneys, CPAs, consultants, technology companies, and retail store owners.
 
His blog, “The Price and Value Journey,” regularly features examples and stories which help business owners in their own pricing journey. John is also a speaker on pricing at numerous chambers, business events and seminars. John also helps small to mid-sized companies achieve their profit and growth goals as an outside CFO.
 
John is extremely active in the North Fulton community. He is on the board of the Greater North Fulton Chamber of Commerce (GNFCC), and serves in a variety of capacities there, including Chairman’s Circle, member of the Executive Committee, member of the Finance Committee, Chair of the Small Business/Entrepreneurship Economic Recovery Task Force, and Chair of the Small Business Awards Committee. John was named the 2018 Harry Rucker Jr. Volunteer of the Year by GNFCC.
 
In 2011, John founded Backpacks of Love, a grassroots, all-volunteer organization which serves children and their families in the north metro Atlanta area who are homeless or otherwise in severe need. Backpacks of Love delivers backpacks of food, purchased and packed by volunteer sponsors, to 18 different elementary, middle, and high schools in north Fulton County and Forsyth County.
 
In 2015, John was named Small Business Partner in Education of the Year by the Greater North Fulton Chamber of Commerce for his work with Backpacks of Love. 
 
John is a Deacon in the Episcopal Diocese of Atlanta and is currently assigned to Holy Comforter Episcopal Church in Atlanta.

 

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