Sylvia Reisman, Purity Patient Advocates (North Fulton Business Radio, Episode 596)
Sylvia Reisman, Founder and Chief Patient Advocate at Purity Patient Advocates, joined John Ray on this episode of North Fulton Business Radio. She discussed her personal health journey which led to her passion for patient advocacy and starting her business, her business philosophy, complex medical conditions, how she works with clients, the cost/benefit considerations of retaining a patient advocate, and much more.
Purity Patient Advocates
Purity Patient Advocates’ comprehensive assessment method and the “Plan of Action” that it produces are designed to identify areas that many physicians and medical practitioners overlook (or miss) due to patient appointment time constraints and lack of training on complex illness. Their goal is to help clients who are suffering unnecessarily find a correct diagnosis and treatment plan with a physician who aims to get to the root cause of their symptoms.
Sylvia Reisman, Founder & Chief Patient Advocate, Purity Patient Advocates
Our current healthcare system is fragmented and failing millions of people suffering from complex illness. Sylvia’s mission in life is to help these people obtain a correct diagnosis and improve their quality of life.
Sylvia has always served as an advocate for her clients. Her professional career gravitated towards building relationships with internal and external customers, serving as a trusted advisor and educator. She is passionate about building trust with her clients and going the extra mile to find effective solutions for them.
Her past career positions were in marketing and sales, including stints as an Account Manager with Reebok Southern Division, Member & Board Services Director of the Georgia Association of REALTORS, Development Officer for a children’s hospital in Savannah and National Account Manager with Concentra Occupational Health.
In 2006, She became mysteriously ill with unusual symptoms and ran from doctor to doctor in Florida and Georgia with no concrete diagnosis. She found herself suffering physically, emotionally and financially as a result. Desperate for answers, she became an avid researcher and discovered functional medicine, a treatment approach that goes outside traditional boundaries to identify root causes of a medical condition. After experiencing the benefits of functional medicine, she felt a sense of obligation to help people with complex medical conditions, many of whom had been misdiagnosed. This led her to develop a comprehensive assessment, which she utilizes with her complex clients. A customized “Plan of Action” is developed and executed from the assessment results.
Sylvia decided to start Purity Patient Advocates LLC, a patient advocacy service that replicates closely the navigation process she learned from personal experience. To validate and find improvements for her service delivery process, she joined the Alliance of Professional Health Advocates which provides peer-based and structured training events.
As a result, Sylvia believes her clients can be confident that an empathetic and professional health advocate is available to them through her company.
Just a bit more on the personal side… Sylvia is an Air Force Brat and grew up in Savannah.
Questions and Topics in this Interview
- What past experiences were the driving forces behind your passion for patient advocacy and starting your business?
- What is the role of an independent patient or health advocate and why do consumers need your services?
- What services do you provide that bring value to your clients?
- Do you have a particular business niche within your practice?
- Talk about health insurance coverage for retaining an independent advocate.
- What is the biggest misconception that you think most consumers have about their healthcare plan?
- Talk about your new client acquisition process (how clients can find you, how you convert potential clients to someone you can help navigate the healthcare system and obtain resolutions, etc.).
- Talk about a few interesting client stories you’d like to share.
- What is your business philosophy?
North Fulton Business Radio is hosted by John Ray and broadcast and produced from the North Fulton studio of Business RadioX® inside Renasant Bank in Alpharetta. You can find the full archive of shows by following this link. The show is available on all the major podcast apps, including Apple Podcasts, Spotify, Google, Amazon, iHeart Radio, Stitcher, TuneIn, and others.
Renasant Bank has humble roots, starting in 1904 as a $100,000 bank in a Lee County, Mississippi, bakery. Since then, Renasant has grown to become one of the Southeast’s strongest financial institutions with over $13 billion in assets and more than 190 banking, lending, wealth management and financial services offices in Mississippi, Alabama, Tennessee, Georgia and Florida. All of Renasant’s success stems from each of their banker’s commitment to investing in their communities as a way of better understanding the people they serve. At Renasant Bank, they understand you because they work and live alongside you every day.
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