BRX Pro Tip: How to Ask for Money
Stone Payton: [00:00:00] And we are back with BRX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, let’s dive into for a moment how, and maybe when, but how to ask for money.
Lee Kantor: [00:00:13] I think the best way to ask for money is to kind of show someone an opportunity that makes them want to give you money. So, the more attractive your offer and your promise is, and people will want to do it and you’re just saying, “Okay. Let’s get started,” and not talking about money that much, because it’s so attractive that they want to do this.
Lee Kantor: [00:00:37] And I think at Business RadioX, we do this by showing how working with us helps our clients build and nurture relationships with the people that matter most to them. And we tell them, “Hey, if you had a tool that can help you build more relationships with the people who matter most to you, if I can introduce you and help you build relationship with 10, 20, 30, 50, 100 of your best prospects, would that move the needle in your business?”
Lee Kantor: [00:01:05] If they believe that I can do this, that I can deliver on that promise. If I can show them enough social proof, give them enough examples of people who have successfully done this. Show them what it looks like and how it works and how they would feel if that really could happen. And if they believe that I can deliver on that promise and they believe that they can really sell to some of the people that I’ve helped them meet, then this should sell itself.
Lee Kantor: [00:01:35] If they’re not buying, that means that they’re not believing one of those two things, that I can deliver on the promise or that they can really sell to the people that I’m introducing them to. So, if they don’t really believe one of those two things, then you’re going to have trouble selling.
Lee Kantor: [00:01:52] But if they believe they can sell, if they were put in front of those people, and they believe I can deliver those people to them, then this thing should sell itself. And they’ll happily spend money with Business RadioX to help them do what we promised we can do.
