BRX Pro Tip: Audit Your Own Skills Every Quarter
Stone Payton: [00:00:00] And we are back with Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, competency, excellence, it can all be a moving target, man. And I think it’s important that we audit our own skills periodically and maybe, you know, at least every quarter.
Lee Kantor: [00:00:19] Yeah. I think it’s important to kind of really keep track of all your skills, all your superpowers, keep track of all the activities you’re doing and the services you’re providing to your clients. And by kind of writing it down and keeping it in front of you, what you’ll notice is that some of those superpowers and skills and activities you’re doing for clients are things that you’re taking for granted as just stuff you do that other people who don’t do what you do would pay handsomely for.
Lee Kantor: [00:00:51] So, I think that this is one of those things that if you keep track of all this stuff, you might be able to raise your rates, you might be able to kind of create new packages and new services out there that you can expand your revenue from. These are things that if you are doing right now for somebody that you just take it for granted that, “Hey, this is just what I do,” there’s other people out there that will pay for this if it’s framed correctly.
Lee Kantor: [00:01:21] So, by listing all this stuff out, by listing your skills, your activities, your services that you’re offering to people right now, you’re going to see something and you might say, “Oh, you know what? I’m going to just kind of carve this out and maybe this is going to be an upsell for the next person that I’m trying to serve.”
Lee Kantor: [00:01:38] So, you might be able to repackage some of the stuff that you’re doing right now as an upsell to other people if you kind of keep track of this stuff, because a lot of times you do so much work that you’re just taking for granted that other people will find valuable and will pay for.
