BRX Pro Tip: 3 Things to Automate
Stone Payton: [00:00:00] And we are back with BRX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, so many new approaches, tools, resources available as our enterprise continues to grow and seek out new markets. You shouldn’t necessarily jump on every one. But you have in mind three specific things to automate right now to grow your business.
Lee Kantor: [00:00:26] Absolutely. I think that if you automate the right things, then you’re really going to have a lot easier time down the road. One of the first things that I would try to automate in your life is your follow ups. Anybody that you’ve kind of come in contact with that you want to stay in contact with, I would figure out some way to have some automation to follow up a few more times, take a few more swings at that prospect down the road. It may not be a cadence of every day, but it should be a cadence of, you know, every month, or every quarter, every six months.
Lee Kantor: [00:01:02] Because, you know, just reminding those folks that you’ve dealt with in the past that you still exist, you’re still there serving people definitely helps. And you will definitely benefit from that if you can do that relentlessly, and especially in an automated manner. And that might be a drip newsletter or a tip sequence. But just some way that they can see your name and brand regularly is going to help you down the road. And you’ll be able to nurture all those relationships instead of letting them kind of die on the vine.
Lee Kantor: [00:01:32] Another thing that I would automate is your learning. I think it’s important to subscribe to bloggers, author, speakers that you like, subscribe to their newsletters to keep learning from the people you respect the most. So, I think that if you can automate some of your learning, that that definitely pays dividends.
Lee Kantor: [00:01:52] And, finally, the last thing that I think you should automate is paying yourself. I think that it’s important to put money aside for yourself every week, month, day, whatever works for you in just kind of a relentless manner. And that’ll help you kind of build that wealth that you’re trying to build. And it’ll keep you kind of financially afloat no matter what’s happening in your business or the economy or whatever, as long as you’re just consistently making sure that you’re saving some money, putting it aside, whether it’s to grow your business or just to kind of grow your family finances. I think that being relentless with that is a must do, not a nice thing to be doing. You should be doing it relentlessly.
