BRX Pro Tip: Always Deliver More Value
Stone Payton : Welcome to Business RadioX Pro Tips. Lee Kantor Stone and Payton here with you. Lee, under rules to live by, always deliver more value.
Lee Kantor: Yeah. That’s one of those things that are kind of the basics of business. Obviously, you have to deliver good value at a fair price in order to get a client. And once you’ve figured out how to do that, then you can start pushing that value line and adding more and more value. And the deeper you understand your client, you can start anticipating your client’s needs and help them get more and more out of your service.
Lee Kantor: By always trying to deliver more value, you will become that indispensable resource and partner to your clients that will separate you from everybody else. So obviously at the beginning of a business relationship, you want to be able to deliver a good value at a fair price that everybody feels like they’re winning and it’s a win-win situation. And then over time, the better you get to know your client, you can keep pushing that value line and keep finding services that you can be delivering to help your client become that much more successful. That way, you will have a customer for life.
