BRX Pro Tip: 4 Ways to Become an Indispensable Professional Services Provider
Stone Payton: And we are back with Business RadioX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, one of the challenges, in my experience, in being in the professional services arena is, sometimes, our work is really characterized and thought of as a discretionary expenditure. What, if anything, can we do to actually move from discretionary to indispensable?
Lee Kantor: Yeah. There are certain things you can be doing right now that can help you kind of elevate yourself to that level of being indispensable, so that you’re not a nice-to-have. You’re a must have. The first thing you could do is specialize and showcase your superpower and your unique expertise. Be one of one, not one of many. Number two, keep showing up. Tenacity and persistence win over time and business is a war of attrition. Most people are going to quit too soon. Number three, provide excellent customer support and white glove service. Do the things your competition doesn’t want to do. And lastly, number four, keep getting better. Focus on continuously learning and improving, so you can stay ahead of your clients and teach them new things every day.