BRX Pro Tip: Leveraging LinkedIn
Stone Payton: And we are back with Business RadioX Pro Tips. Lee Kantor and Stone Payton here with you. Lee, I know you’ve learned a lot and continue to learn about how to leverage LinkedIn to grow your business. What’s today’s LinkedIn Pro Tip, man?
Lee Kantor: Yeah. This is a good one. And you know I’m a big fan of surprise and delight and I think this falls under that category. And on LinkedIn, this is something that every professional service practitioner can be doing. Anybody that’s in business really can be doing this.
Lee Kantor: But on LinkedIn, if you write an honest, authentic recommendation for each of your clients, you will find out that that is extremely appreciated and it is extremely a worthwhile activity to do. Your client will appreciate you doing this. It will help them get more business. And the bottom line is, no matter what service you’re providing or you did provide for this person, remember, it’s your job to help your client get more business. That’s the bottom line. That’s usually why they hire you.
Lee Kantor: So, this is a great way for you to do that. They will see that you’ve done that. They will appreciate that you’ve done that. And it will help them get more clients down the road. So, a great way to leverage LinkedIn is write an authentic recommendation for each of your clients.