BRX Pro Tip: 3 Ways to Get More Referrals
Stone Payton: [00:00:00] Welcome back to Business RadioX Pro Tips. Lee Kantor, Stone Payton here with you this afternoon. Lee, today’s tip, three ways to get more referrals.
Lee Kantor: [00:00:11] Yeah, referrals are important and it’s really good to invest some time on creating some sort of good client referral system. The first way to get more client referrals, obvious, deliver great results for your clients. You know, the better results you can offer your clients, the easier it is for them to refer you to other people that they know.
The second way is to, when you have a success story four from one of your clients is to capture it, especially in their words. If possible, get a testimonial. Capture those case studies and success stories, and then share them on your website and on social media. You have to have a place that illustrates the value you’re providing because a lot of folks that are just going on the Internet to check out possible solutions and they see you’ve served all these people that look like them and you’ve helped them achieve what they were trying to achieve, they’re going to feel a lot more comfortable on checking you out and hiring you.
And lastly is to have some sort of system to make sure you’re asking your happy clients for referrals. These referrals don’t just happen. You don’t want to be that best kept secret. That’s literally the friendzone in your business relationship. You want to be the person who is amazing that your clients can’t wait to share their experience with others.
So, if you don’t have an actual system that makes that happen, it’s not going to happen by accident. This is something you have to invest time and resources in to make sure it’s happening because you need those referrals, whether they’re through, passively through testimonials or success stories or case studies or proactively where they’re actually your clients going out and saying, hey, I recommend you and you should hire the person I’m using. So, in order to do that, you have to have a system in place, and you have to kind of work that system every day.
