BRX Pro Tip: Success is a Moving Target
Stone Payton: [00:00:00] Welcome back to BRX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, I know we try to stay focused on being successful. And, of course, we’ve learned helping other people become successful is perhaps the only really solid, predictable, consistent way to ensure our own success. But I mean, let’s be honest about it, success often is or maybe always is a moving target.
Lee Kantor: [00:00:27] Yeah. If you’re an entrepreneur, that’s especially true. Being an entrepreneur is like running a race with the finish line that keeps moving. And when you’re in a race like that and you’re, you know, just kind of grinding every single day, you can’t focus on one end goal because that goal is going to move and change over time as you get better, as your industry expertise grows. All of these things are changing. It’s a chaotic environment.
Lee Kantor: [00:00:56] So, instead of focusing on some goal number or anything like that, focus on continuous improvement. Focus on getting better, and being better, and serving people better every single day.
Lee Kantor: [00:01:09] And that’s why I’m a big believer in systems being more effective than goals. Because the goal really is moving at all times. You’re changing. Everything is changing. So, it’s hard to say that that one goal is the thing you should even be aiming at. But if you create a system that works predictably, it’s going to allow you smaller wins, then bigger wins over time, and everything’s going to get better.
Lee Kantor: [00:01:38] That’s why I’m not a big fan of goals. Goals or static and life is not. So, you got to create the systems that are going to work predictably and that you can kind of use that compounding effect to your advantage and turn little wins into big wins over time by getting the system right. And then, you’re going to get to where you want to go. And the journey really is the goal at the end of the day.