BRX Pro Tip: Don’t Watch the News
Stone Payton: [00:00:00] And we are back with BRX Pro Tips. Stone Payton and Lee Kantor here with you. Lee, you say it a lot. I say it a lot. I believe it serves us both well. Our counsel is, really, don’t watch the news.
Lee Kantor: [00:00:14] Yeah. I’m not a big fan of the news, especially local news. And what I like to tell people is, “Don’t watch the news. Be the news.” Like in our model, you get to be the news. You get to be the ones that are interviewing folks and telling their story, so I’d much rather be on that side of the desk.
Lee Kantor: [00:00:33] But what happened was, I was watching TV and then the local news came on. And literally in a matter of seconds, I was bombarded with just fear mongering. It was disgusting to me how every story was something terrible and trying to create fear and emotion. And they literally weaponized the news in order just to keep you engaged that something terrible is around the corner, whether it’s weather or crime, whatever it is, it’s horrible. It’s happening in your neighborhood. And they’re just trying to scare you so you just keep watching and get fired up.
Lee Kantor: [00:01:12] And when you’re watching television, your target heart rate shouldn’t be raised, you know, unless you want it to be. And this is something that they’re just totally every day, just kind of relentlessly just pounding you with these emotions for no reason other than to just keep you addicted and keep watching.
Lee Kantor: [00:01:34] So, my recommendation is to just take a break from the news. It’s not going anywhere. You’re not going to miss anything. If something really important is going to happen, you’ll find it from other places. But I would not have the news, especially local news, be part of my media diet. I would definitely get rid of that because all it’s going to do is make you angry, fearful, and suspicious every single day. And you don’t need that negativity in your life.
